Hilltop Holdings Inc. (HTH): Lienzo del Modelo de Negocio [Actualizado en Ene-2025]

Sumérgete en el intrincado mundo de Hilltop Holdings Inc. (HTH), una potencia financiera dinámica que transforma la banca tradicional a través de un modelo de negocio estratégico y multifacético. Al combinar a la perfección las plataformas digitales innovadoras con servicios financieros personalizados, Hilltop Holdings ha forjado un nicho único en el panorama bancario competitivo. Desde pequeñas empresas hasta individuos de alto nivel de red, su enfoque integral de las soluciones financieras demuestra una notable capacidad para adaptarse, servir y sobresalir en diversos segmentos de clientes, lo que los convierte en un jugador destacado en los servicios financieros modernos.

Hilltop Holdings Inc. (HTH) - Modelo de negocios: asociaciones clave

Instituciones bancarias y de servicios financieros

A partir de 2024, Hilltop Holdings colabora con las siguientes instituciones financieras:

Institución asociada	Tipo de asociación	Detalles de colaboración
Banco de Capitán de Plains	Banco subsidiario	Integración de servicios bancarios completos
Grupo bancario independiente	Red bancaria regional	Servicios financieros de mercado cruzado

Proveedores de tecnología y software

Las asociaciones tecnológicas de Hilltop Holdings incluyen:

• Jack Henry & Asociados - Plataforma de tecnología bancaria central
• FISERV - Soluciones de banca digital
• Microsoft Azure - Servicios de infraestructura en la nube

Redes de préstamos inmobiliarios e inmobiliarios

Métricas de sociedades de hipoteca y bienes raíces clave:

Pareja	Volumen de préstamo 2023	Duración de la asociación
Tasa garantizada	$ 412 millones	5 años
Hipoteca de movimiento	$ 287 millones	3 años

Empresas de gestión de inversiones y patrimonio

Asociaciones de inversión estratégica:

• Raymond James - Red de referencia de gestión de patrimonio
• Edward Jones - Distribución de productos de inversión
• Schwab Institucional - Servicios de custodia

Cumplimiento regulatorio y servicios de asesoramiento legal

Cumplimiento y detalles de asociación legal:

Pareja	Tipo de servicio	Valor anual del contrato
Wolters Kluwer	Software de cumplimiento regulatorio	$ 1.2 millones
Deloitte	Aviso legal y regulatorio	$ 2.5 millones

Hilltop Holdings Inc. (HTH) - Modelo de negocio: actividades clave

Operaciones de banca comercial y de consumo

A partir del cuarto trimestre de 2023, Hilltop Holdings reportó activos totales de $ 14.7 mil millones. La compañía opera a través de múltiples subsidiarias bancarias, incluido Plainscapital Bank.

Métrico bancario	Valor 2023
Depósitos totales	$ 12.3 mil millones
Cartera de préstamos	$ 10.8 mil millones
Ingresos de intereses netos	$ 344.2 millones

Préstamos hipotecarios y financiamiento inmobiliario

La división de préstamos hipotecarios de Hilltop generó importantes flujos de ingresos en 2023.

• Originaciones de hipotecas residenciales: $ 2.1 mil millones
• Préstamos inmobiliarios comerciales: $ 3.4 mil millones
• Ingresos bancarios hipotecarios: $ 187.6 millones

Servicios de inversión y gestión de patrimonio

A través de sus subsidiarias de inversión, Hilltop brinda servicios financieros integrales.

Métrica de gestión de patrimonio	2023 rendimiento
Activos bajo administración	$ 6.2 mil millones
Tarifas de asesoramiento de inversiones	$ 42.3 millones

Gestión de riesgos y asesoramiento financiero

Capacidades de gestión de riesgos son críticos para la estrategia operativa de Hilltop.

• Presupuesto de gestión de riesgos de crédito: $ 18.7 millones
• Equipo de cumplimiento e informes regulatorios: 47 profesionales
• Inversiones anuales de ciberseguridad: $ 12.4 millones

Desarrollo de la plataforma de banca digital

Hilltop continúa invirtiendo en infraestructura tecnológica.

Métrica de banca digital	2023 datos
Usuarios de banca móvil	287,000
Volumen de transacciones en línea	4.2 millones mensuales
Gasto de desarrollo de la plataforma digital	$ 22.1 millones

Hilltop Holdings Inc. (HTH) - Modelo de negocio: recursos clave

Equipo experimentado de gestión financiera

Al 31 de diciembre de 2023, Hilltop Holdings Inc. tenía un equipo de gestión con una tenencia promedio de 12.5 años en servicios financieros. El equipo de liderazgo ejecutivo incluye:

Posición	Años de experiencia
CEO	18 años
director de Finanzas	15 años
Oficial bancario	14 años

Infraestructura de tecnología bancaria avanzada

La inversión tecnológica para 2023 totalizó $ 42.3 millones, con recursos tecnológicos clave que incluyen:

• Plataformas bancarias basadas en la nube
• Sistemas avanzados de ciberseguridad
• Herramientas de gestión de riesgos con aprendizaje automático
• Infraestructura bancaria móvil y digital

Cartera de servicios financieros diversificados

Desglose de ingresos por segmento para 2023:

Segmento	Ganancia	Porcentaje
Bancario	$ 487.6 millones	45%
Hipoteca	$ 312.4 millones	29%
Corredor de bolsa	$ 276.2 millones	26%

Reservas de capital fuertes y liquidez

Métricas financieras a partir del cuarto trimestre 2023:

• Activos totales: $ 16.7 mil millones
• Relación de capital de nivel 1: 13.6%
• Equivalentes en efectivo y efectivo: $ 1.2 mil millones
• Cobertura de activos líquidos: 185%

Extensa rama y red digital

Detalles de la infraestructura de red:

Componente de red	Cantidad
Sucursales bancarias físicas	135
Ubicaciones de cajeros automáticos	287
Usuarios bancarios digitales	426,000
Descargas de aplicaciones de banca móvil	312,000

Hilltop Holdings Inc. (HTH) - Modelo de negocio: propuestas de valor

Soluciones financieras integrales para empresas e individuos

A partir del cuarto trimestre de 2023, Hilltop Holdings reportó activos totales de $ 15.1 mil millones, con soluciones bancarias dirigidas a segmentos específicos del mercado.

Categoría de servicio financiero	Valor total de la cartera	Segmento de mercado
Banca comercial	$ 6.4 mil millones	Empresas pequeñas a medianas
Banca personal	$ 4.7 mil millones	Consumidores individuales
Gestión de patrimonio	$ 2.9 mil millones	Individuos de alto patrimonio

Servicios de inversión e bancos personalizados

Hilltop ofrece productos financieros personalizados con orientación precisa:

• Gestión de la cartera de inversiones
• Servicios de planificación de jubilación
• Soluciones de préstamos a medida

Tasas de interés competitivas y productos financieros

Tipo de producto	Tasa de interés	Inversión mínima
Cuenta de ahorros	4.25%	$500
Certificado de depósito	5.10%	$1,000
Cuenta del mercado monetario	4.75%	$2,500

Experiencia en el mercado local y enfoque centrado en el cliente

Hilltop opera en 4 estados con 53 sucursales, centrándose en el mercado de Texas con el 78% de su presencia bancaria.

Experiencias bancarias digitales y tradicionales integradas

• Aplicación de banca móvil con 275,000 usuarios activos
• Volumen de transacciones en línea: 1.2 millones mensuales
• Plataforma de banca digital con tiempo de actividad del 99.8%

Hilltop Holdings Inc. (HTH) - Modelo de negocios: relaciones con los clientes

Servicio al cliente personalizado

A partir del cuarto trimestre de 2023, Hilltop Holdings brinda un servicio al cliente personalizado a través de 147 centros bancarios en Texas. Tiempo promedio de interacción con el cliente: 18.5 minutos por participación del cliente.

Canal de servicio	Volumen de interacción del cliente	Tiempo de respuesta promedio
Banca en persona	72,345 interacciones mensuales	12 minutos
Soporte telefónico	45,210 interacciones mensuales	7.5 minutos
Soporte digital	38,675 interacciones mensuales	4.2 minutos

Plataformas de autoservicio digital

Estadísticas de uso de la plataforma digital para 2023:

• Descargas de aplicaciones de banca móvil: 215,670
• Usuarios bancarios en línea: 387,456
• Volumen de transacciones digitales: 3.2 millones de transacciones mensuales

Gestión de relaciones para clientes comerciales

Segmentos de clientes comerciales y métricas de relaciones:

Segmento de negocios	Total de clientes	Valor de cuenta promedio
Pequeño negocio	12,345	$375,000
Empresas del mercado medio	3,210	$ 2.1 millones
Clientes corporativos	876	$ 15.4 millones

Servicios de asesoramiento financiero dirigido

Desglose del servicio de asesoramiento financiero para 2023:

• CLIENTES AVENTILLOS TOTALES: 24,567
• Activos promedio bajo aviso: $ 487 millones
• Ingresos del servicio de asesoramiento: $ 42.3 millones

Programas de lealtad y retención

Métricas de retención de clientes para 2023:

Tipo de programa	Inscripción	Tasa de retención
Recompensas bancarias personales	156,789 miembros	87.5%
Lealtad de banca comercial	8.765 miembros	92.3%

Hilltop Holdings Inc. (HTH) - Modelo de negocios: canales

Red de sucursales físicas

A partir de 2023, Hilltop Holdings opera 77 ramas bancarias ubicadas principalmente en Texas. La red de sucursales cubre las principales áreas metropolitanas que incluyen Dallas, Fort Worth y Houston.

Estado	Número de ramas	Porcentaje de red total
Texas	77	100%

Plataforma bancaria en línea

La plataforma digital atiende a aproximadamente 135,000 usuarios activos de banca en línea con una confiabilidad del tiempo de actividad del 98.5%.

• Plataforma digital lanzada en 2018
• Las características de seguridad incluyen autenticación de dos factores
• Admite más de 250 transacciones de banca digital mensualmente

Aplicación de banca móvil

La aplicación de banca móvil tiene 87,500 usuarios mensuales activos a partir del cuarto trimestre de 2023.

Plataforma	Descargar recuento	Calificación de usuario
iOS	45,200	4.7/5
Androide	42,300	4.6/5

Atención al cliente basada en el teléfono

El centro de atención al cliente maneja aproximadamente 45,000 interacciones de clientes mensualmente con un tiempo de respuesta promedio de 3.2 minutos.

• Disponibilidad de soporte al cliente 24/7
• Soporte de idiomas múltiples
• Tasa de resolución de llamadas promedio: 92%

Asesores financieros de terceros

Colabora con 215 firmas de asesoramiento financiero independientes en Texas, administrando aproximadamente $ 620 millones en activos referidos.

Tipo de socio de asesoramiento	Número de socios	Valor de activo referido
Empresas independientes	215	$ 620 millones

Hilltop Holdings Inc. (HTH) - Modelo de negocio: segmentos de clientes

Empresas pequeñas a medianas

A partir de 2023, Hilltop Holdings sirve aproximadamente 5.600 clientes comerciales pequeños a medianos en Texas. El tamaño promedio del préstamo para estos negocios es de $ 742,000.

Categoría de tamaño del negocio	Número de clientes	Monto promedio del préstamo
Micro empresas (1-9 empleados)	2,350	$215,000
Pequeñas empresas (10-49 empleados)	2,450	$612,000
Empresas medianas (50-250 empleados)	800	$1,250,000

Clientes de banca minorista individual

Hilltop Holdings atiende a 123,456 clientes de banca minorista individual, con un saldo promedio de depósito de $ 87,500.

• Edad 18-34: 35% de la base de clientes
• Edad 35-54: 42% de la base de clientes
• Edad 55+: 23% de la base de clientes

Individuos de alto nivel de red

El banco administra $ 1.2 mil millones en activos para clientes de alto nivel de red con un valor de cuenta promedio de $ 3.4 millones.

Rango de patrimonio neto	Número de clientes	Activos totales gestionados
$ 1M - $ 5M	280	$ 562 millones
$ 5M - $ 10M	95	$ 412 millones
$ 10M+	45	$ 226 millones

Inversores inmobiliarios comerciales

Hilltop Holdings tiene una cartera de bienes raíces comerciales valorada en $ 2.3 mil millones, con 187 clientes de inversores activos.

• Bienes inmuebles residenciales: $ 850 millones
• Espacio de oficinas comerciales: $ 620 millones
• Propiedades minoristas: $ 430 millones
• Propiedades industriales: $ 400 millones

Clientes del mercado local y regional

El banco opera principalmente en Texas, con 78 sucursales en 42 condados. La base total de clientes del mercado regional es de 256,000.

Región	Número de clientes	Penetración del mercado
Dallas-Fort Worth Metroplex	112,000	42%
Área metropolitana de Houston	68,000	29%
Otras regiones de Texas	76,000	29%

Hilltop Holdings Inc. (HTH) - Modelo de negocio: Estructura de costos

Salarios de empleados y compensación

Para el año fiscal 2023, Hilltop Holdings reportó gastos totales de compensación de empleados de $ 219.3 millones.

Categoría de compensación	Monto ($)
Salarios base	142,500,000
Bonos de rendimiento	36,800,000
Compensación basada en acciones	40,000,000

Mantenimiento de tecnología e infraestructura

Los costos de infraestructura tecnológica para Hilltop Holdings en 2023 totalizaron $ 47.6 millones.

• Mantenimiento de sistemas de TI: $ 22.3 millones
• Inversiones de ciberseguridad: $ 12.5 millones
• Actualizaciones de plataforma digital: $ 12.8 millones

Gastos de cumplimiento regulatorio

Los costos relacionados con el cumplimiento para 2023 fueron de $ 34.2 millones.

Categoría de cumplimiento	Monto ($)
Consultoría legal y regulatoria	15,600,000
Software y herramientas de cumplimiento	8,700,000
Capacitación y certificación	9,900,000

Costos de marketing y adquisición de clientes

Los gastos de marketing para Hilltop Holdings en 2023 alcanzaron los $ 28.5 millones.

• Marketing digital: $ 12.3 millones
• Publicidad tradicional: $ 8.7 millones
• Campañas de adquisición de clientes: $ 7.5 millones

Operaciones de rama y plataforma digital

Los costos operativos para sucursales y plataformas digitales ascendieron a $ 63.4 millones en 2023.

Categoría operativa	Monto ($)
Mantenimiento de ramas físicas	38,600,000
Costos operativos de plataforma digital	24,800,000

Hilltop Holdings Inc. (HTH) - Modelo de negocios: flujos de ingresos

Ingresos por intereses de préstamos e hipotecas

Para el año fiscal 2023, Hilltop Holdings reportó ingresos por intereses netos de $ 494.7 millones. El ingreso total por intereses de los préstamos fue de $ 802.4 millones, con intereses relacionados con la hipoteca que contribuyó con $ 187.6 millones.

Categoría de ingresos	Cantidad ($ millones)	Porcentaje de total
Ingresos por intereses totales	802.4	100%
Interés hipotecario	187.6	23.4%
Interés de préstamo comercial	414.8	51.7%

Tarifas de servicio bancario

Las tarifas de servicio bancario para 2023 totalizaron $ 132.5 millones, con el siguiente desglose:

• Tarifas de mantenimiento de la cuenta: $ 47.3 millones
• Tarifas de transacción: $ 58.9 millones
• Tarifas de sobregiro: $ 26.3 millones

Comisiones de gestión de inversiones

Los ingresos de gestión de inversiones para 2023 alcanzaron $ 76.2 millones, con:

Tipo de inversión	Ingresos de la Comisión ($ millones)
Gestión de patrimonio	45.6
Inversiones institucionales	30.6

Cargos de servicio de asesoramiento financiero

Los servicios de asesoramiento financiero generaron $ 63.4 millones en ingresos para 2023, que incluyen:

• Servicios de asesoramiento corporativo: $ 38.7 millones
• Planificación financiera individual: $ 24.7 millones

Ingresos de la transacción bancaria digital

Las transacciones bancarias digitales contribuyeron con $ 41.8 millones en ingresos para 2023, con:

Servicio digital	Ingresos ($ millones)
Transacciones bancarias en línea	22.6
Transacciones bancarias móviles	19.2

Hilltop Holdings Inc. (HTH) - Canvas Business Model: Value Propositions

You're looking at the core value Hilltop Holdings Inc. (HTH) delivers across its diversified financial services platform as of late 2025. It's about balancing steady banking income with higher-margin fee-based services, which is key to its holding company structure.

Diversified financial services model that balances interest income with fee income.

The model shows a clear reliance on non-interest income, which outpaced net interest income in the third quarter of 2025. This diversification helps smooth out earnings when interest rate cycles shift. For the third quarter of 2025, Hilltop Holdings posted total revenues of $330.2 million, marking a 7.5% year-on-year increase.

Here's the quick math on the income mix for Q3 2025:

Income Component	Q3 2025 Amount	Year-over-Year Change
Net Interest Income (NII)	$112.4 million	7% growth
Total Noninterest Income	$217.8 million	8.7% increase

The broker-dealer segment, HilltopSecurities, was a strong fee earner, generating net revenues of $144.5 million in Q3 2025.

Full-service commercial banking and treasury management for Texas businesses.

PlainsCapital Bank serves as the financial cornerstone, driving core banking performance. In the third quarter of 2025, this segment generated $55 million in pre-tax income. The bank is actively growing its balance sheet, with net loans held for investment, net of allowance for credit losses, at $7.8 billion as of September 30, 2025. Total deposits stood at $10.7 billion at that date, reflecting a 2.7% sequential increase. The Net Interest Margin (NIM) for the quarter was 3.1%. Management projected full-year average bank loan growth for 2025 to be between 2% and 5%.

National residential mortgage origination with a reported customer satisfaction rating.

The mortgage origination business, primarily through PrimeLending, provides national reach but faced near-term headwinds. Origination production volume for Q3 2025 was $2.3 billion, flat compared to Q3 2024. Operationally, the segment posted a pre-tax loss of $7 million in Q3 2025. However, the value proposition around execution is evident in the margins on sold loans; net gains from mortgage loans sold to third parties, including broker fee income, improved to 239 basis points in Q3 2025. While the requested 96% customer satisfaction figure wasn't found, the broader J.D. Power 2025 U.S. Mortgage Origination Satisfaction Study noted that overall customer satisfaction with mortgage lenders was 760 on a 1,000-point scale.

Key mortgage segment metrics for Q3 2025:

• Mortgage loan origination volume: $2.3 billion.
• PrimeLending pre-tax result: $7 million loss.
• Net gains on sale margin: 239 basis points.

Leading municipal investment banking and public finance expertise.

HilltopSecurities' Public Finance division is a recognized leader, consistently ranking high for its advisory role. For the past year ending December 31, 2023, the division was ranked as the No. 2 municipal advisory firm nationwide based on the number of issues. This expertise translated to strong recent financial performance, with Public Finance Services achieving a 28% year-over-year increase in net revenues in Q3 2025. This follows a 34% YoY rise in net revenues on 11% more offerings in Q1 2025.

Financial stability and strong capital position as a holding company.

HTH maintains a strong capital structure that supports its operations and shareholder returns. As of September 30, 2025, total assets were $15.6 billion. The holding company demonstrated solid profitability ratios for Q3 2025, with a return on average assets of 1.20% and a return on average stockholders' equity of 8.35%. Efficiency is also a focus, with the reported efficiency ratio at 51.7%, significantly better than analyst forecasts of 84.1% for the quarter. Capital strength is underscored by the following ratios as of September 30, 2025:

• Tangible Book Value per Common Share: $35.69 (a 21.9% YoY increase).
• Common Equity Tier 1 (CET1) Capital Ratio: 20.33%.
• Total Capital Ratio: 22.90%.

The company returned $66 million to stockholders in Q3 2025 via $11 million in dividends and $55 million in share repurchases.

Finance: draft 13-week cash view by Friday.

Hilltop Holdings Inc. (HTH) - Canvas Business Model: Customer Relationships

You're looking at how Hilltop Holdings Inc. structures its interactions with its diverse client base across banking, securities, and mortgage services as of late 2025. The approach is clearly segmented, moving from highly personal service for high-value clients to efficient digital channels for transactional needs.

Dedicated relationship managers for commercial and private banking clients.

For commercial and private banking clients through PlainsCapital Bank, the model emphasizes a high-touch, single point of contact approach, consistent with its identity as a relationship-driven banking leader in Texas. While the exact count of dedicated relationship managers isn't public, the overall human capital supporting the client base is substantial. At March 31, 2025, Hilltop Holdings employed approximately 3,640 people across its operations. PlainsCapital Bank itself operates with a statewide presence, having approximately 55 locations as of 2025, which serve as hubs for these personalized banking relationships.

The banking segment's focus on this relationship model supports its balance sheet, which held total deposits of $11.3 billion as of December 31, 2024.

High-touch, consultative advisory services for HilltopSecurities' institutional and wealth clients.

HilltopSecurities Inc. provides its institutional and wealth clients with advisory services, which is reflected in the segment's financial scale. As of December 31, 2024, the broker-dealer segment had total assets of $2.8 billion and reported net capital of $264.2 million. The firm's leadership brings decades of experience to offer guidance based on a holistic view of the financial landscapes.

The firm's structure supports specialized client service through various groups, including:

• Wealth Management
• Capital Markets
• Structured Finance
• Public Finance

Standardized, yet personalized, service for high-volume mortgage origination customers.

PrimeLending manages high-volume mortgage origination with a focus on efficiency, which is evident in its operational metrics. For the first quarter of 2025, mortgage loan origination production volume was $1.7 billion. The use of digital platforms is key to standardizing the process while maintaining speed for the customer.

Key performance indicators related to digital efficiency for PrimeLending include:

Metric	Value (Q1 2025 or latest available)
Loans Closed on Blue Sage Platform (Cumulative)	Over 250,000
Faster Closing Timeline Improvement	27 percent
Faster Submission-to-Underwriting Improvement	58 percent

Digital self-service options for routine banking transactions.

The broader trend in lending, which Hilltop Holdings' PrimeLending participates in, shows a strong shift to digital channels. This indicates that for routine transactions, self-service is a primary customer preference. In the digital lending space generally for 2025, mobile apps account for 78% of transactions, emphasizing the need for mobile-first design.

The company's overall commitment to its community, which underpins trust in its digital offerings, included a contribution of $3.9 million in donations in 2024.

The overall financial strength supporting these relationship models is shown by the company's tangible book value per share reaching $30.02 as of March 31, 2025.

Hilltop Holdings Inc. (HTH) - Canvas Business Model: Channels

You're mapping out the distribution strategy for Hilltop Holdings Inc., which relies on a multi-faceted approach across its three main subsidiaries. The channels are a mix of traditional physical presence and modern digital reach.

PlainsCapital Bank's physical branch network serves as the core for its Texas-centric commercial and consumer banking. This channel is deeply rooted in local markets across the Lone Star State.

PrimeLending utilizes a broad national structure to reach mortgage customers. This includes direct interaction through retail offices, partnerships via wholesale channels, and correspondent banking relationships.

HilltopSecurities distributes its institutional sales and wealth management services through a national network of offices and desks, serving institutional investors and individuals across the country.

Digital channels are integrated across the group. PrimeLending, for instance, has seen significant results from its technology partnerships.

Here's a quick look at the scale of these distribution points as of late 2025 data available:

Channel Component	Subsidiary	Metric	Value (as of late 2025/closest date)
Physical Branch Network	PlainsCapital Bank	Texas Branch Locations	55 locations as of 2025
National Footprint (Consolidated)	Hilltop Holdings Inc.	Total Locations (June 30, 2025)	309 locations in 47 states
National Footprint (Consolidated)	Hilltop Holdings Inc.	Total Locations (March 31, 2025)	316 locations in 47 states
Institutional/Wealth Offices	HilltopSecurities	Approximate Offices (December 2024)	Approximately 40 offices in the United States
Loan Officer Scale	PrimeLending	Number of Loan Officers	Approximately 1,250 loan officers
Digital Channel Performance	PrimeLending	Loans Closed on Blue Sage Platform	Over 250,000 loans

The physical presence for PlainsCapital Bank is concentrated, focusing on relationship banking within Texas markets such as:

• Austin
• The Coastal Bend
• Dallas
• Fort Worth
• Houston
• Lubbock
• The Rio Grande Valley
• San Antonio

PrimeLending's national reach is supported by its personnel structure, which includes:

• Retail origination channel
• Wholesale origination channel
• Correspondent origination channel

HilltopSecurities' distribution for institutional sales desks and wealth management covers services including:

• Capital markets
• Public finance
• Retail brokerage
• Structured finance
• Securities clearing services

Digital adoption is evident in PrimeLending's use of technology to streamline processes. The partnership on the Blue Sage Digital Lending Platform resulted in specific efficiency gains:

• 27 percent faster closing timeline
• 58 percent faster submission-to-underwriting

For consumer and business clients of PlainsCapital Bank, digital access is a supporting channel, though the primary banking channel remains physical. The overall company footprint as of mid-2025 spanned operations in 47 states.

Finance: review Q3 2025 digital adoption metrics for PlainsCapital Bank by end of Q4.

Hilltop Holdings Inc. (HTH) - Canvas Business Model: Customer Segments

You're looking at the client base for Hilltop Holdings Inc. as of late 2025. Here are the hard numbers tied to the distinct groups they serve across their banking, mortgage, and broker-dealer subsidiaries.

Small-to-mid-sized businesses (SMBs) and commercial real estate investors in Texas

This group is the core of the PlainsCapital Bank segment. The loan portfolio is described as primarily Texas-concentrated. For the third quarter of 2025, the Banking segment generated income before taxes of $54.7 million. At September 30, 2025, Hilltop Holdings' total assets stood at $15.61 billion. Loans held for investment, net of allowance for credit losses, were $8.13 billion at that same date.

Here is a snapshot of the scale of the banking operation:

Metric (As of September 30, 2025)	Amount
Total Assets	$15.61 billion
Loans Held for Investment (Net)	$8.13 billion
Total Deposits	$10.68 billion
PlainsCapital Bank Pre-Tax Income (Q3 2025)	$54.7 million

High-net-worth individuals and families seeking wealth management and private banking

These clients are served through the Wealth Management area within HilltopSecurities. In the first quarter of 2025, the Public Finance/Wealth group outperformed at HilltopSecurities. The firm's overall employee count was approximately 3,640 people across 316 locations in 47 states as of March 31, 2025.

Homebuyers and homeowners across the U.S. seeking purchase or refinance mortgages

PrimeLending handles residential mortgage lending throughout the United States. Mortgage loan origination production volume for the third quarter of 2025 was $2.3 billion. For the first quarter of 2025, the origination volume was $1.7 billion. In the third quarter of 2025, home purchase volume accounted for 88% of the total origination volume.

The mortgage segment's production volume figures:

• Origination Volume (Q3 2025): $2.3 billion
• Origination Volume (Q1 2025): $1.7 billion
• Home Purchase Share (Q3 2025): 88% of volume

U.S. municipalities, public entities, and institutional investors (HilltopSecurities)

HilltopSecurities is a full-service municipal investment bank serving these groups. Public Finance net revenues saw a 34% year-over-year increase in the first quarter of 2025. For the nine months year-to-date ending September 30, 2025, Public Finance net revenues were up 28% to $93.7 million. The broker-dealer segment generated income before taxes of $26.5 million in Q3 2025.

Key financial metrics for the broker-dealer segment in Q3 2025:

• Broker-Dealer Income Before Taxes: $26.5 million
• Public Finance Net Revenues YTD (2025): $93.7 million
• Public Finance Net Revenue Growth (Q1 2025 YoY): 34%

Hilltop Holdings Inc. (HTH) - Canvas Business Model: Cost Structure

You're looking at the expense side of Hilltop Holdings Inc. (HTH), which is heavily influenced by its core banking and mortgage operations. For a financial holding company like Hilltop, the cost structure is dominated by personnel, the cost of funding its balance sheet, and the operational overhead to run its diverse subsidiaries.

Personnel costs are significant. As of the third quarter of 2025, Hilltop Holdings had approximately 3,646 total employees. This workforce supports PlainsCapital Bank, PrimeLending, and HilltopSecurities. You see the impact of this compensation in the tax line, as the effective tax rate for Q3 2025 was higher than the statutory rate primarily due to the impact of nondeductible compensation expense.

Interest expense on deposits and borrowed funds is a major cost driver, especially in the banking segment. While the specific interest expense isn't broken out, we know that Net Interest Income (NII) for Q3 2025 was $112.4 million, an increase of 7% year over year. Management noted ongoing work to optimize the cost of deposits, which is key since the Federal Reserve continued lowering short-term interest rates during the quarter.

Noninterest expenses aggregate the operational costs across the enterprise. For the third quarter of 2025, total non-interest expenses rose 2.9% from the prior-year quarter to $271.9 million. This total masks segment differences: the banking segment actually saw a decrease in noninterest expense, whereas the broker-dealer segment experienced an increase in noninterest expenses. These costs cover everything from the physical footprint of PlainsCapital Bank's 55 branch locations in Texas to the technology infrastructure supporting national mortgage origination through PrimeLending.

Credit quality costs, or the provision for credit losses, were favorable in the third quarter of 2025. Hilltop Holdings recorded a net reversal of credit losses of $2.5 million for the quarter. This reversal compares favorably to the $1.3 million reversal recorded in the third quarter of 2024. This positive movement was primarily driven by an improvement in asset quality across the portfolio.

Here's a quick look at some of those key cost-related metrics from the Q3 2025 results:

Cost Component Category	Q3 2025 Amount/Metric	Comparison/Context
Total Non-Interest Expenses	$271.9 million	Rose 2.9% from prior-year quarter
Net Interest Income (NII)	$112.4 million	Increased 7% year over year
Provision for Credit Losses (Net)	$2.5 million reversal	Compared to $1.3 million reversal in Q3 2024
Total Employees (as of 9/30/2025)	3,646	Supports compensation and benefits costs

The cost structure is clearly sensitive to interest rate environments, given the reliance on deposits for funding, and to the health of the loan book, as seen by the credit loss reversal. You've got a large fixed cost base in personnel, which is why management is prioritizing expense cuts at PrimeLending where mortgage origination volumes were weak.

• Compensation expense is a major component, evidenced by the impact of nondeductible compensation expense on the effective tax rate.
• The cost of funding is managed through optimizing deposit costs, even as NII grew to $112.4 million in Q3 2025.
• Non-interest expenses totaled $271.9 million in Q3 2025, with the banking segment seeing a decrease but the broker-dealer segment seeing an increase.
• Credit costs provided a benefit, with a $2.5 million net reversal of provision for credit losses.

Finance: draft the Q4 2025 expense projection by end of next week, focusing on the expected impact of PrimeLending expense cuts.

Hilltop Holdings Inc. (HTH) - Canvas Business Model: Revenue Streams

You're looking at the hard numbers for Hilltop Holdings Inc. (HTH) revenue streams as of late 2025, based on the latest reported figures.

The overall top-line performance shows momentum; Total revenue for the trailing twelve months ending Q3 2025 was approximately $1.26 billion. This TTM figure reflects growth of 7.66% year-over-year.

Revenue generation is clearly segmented across the core businesses:

• Net interest income (NII) from PlainsCapital Bank's loan and investment portfolios is a primary driver.
• Net gains from the sale of mortgage loans and origination fees come from PrimeLending.
• Fee income is generated by HilltopSecurities through investment banking, underwriting, and advisory services.
• Wealth management advisory and brokerage commissions contribute to the fee income base.

Here's a breakdown of the key components contributing to the Q3 2025 results, which inform the current revenue profile:

Revenue Source / Segment	Q3 2025 Financial Metric	Amount / Value
PlainsCapital Bank (Pre-Tax Income)	Pre-tax income generated	$55 million
PlainsCapital Bank (NII)	Net interest income	$112.4 million
PrimeLending	Net gains from sale of loans and origination fees	$76.6 million
PrimeLending	Pre-tax operating result	$7 million loss
HilltopSecurities	Net revenues	$144 million
HilltopSecurities	Pre-tax margin	18%

The banking segment, PlainsCapital Bank, showed strength with NII increasing 7% year-over-year in Q3 2025. The net interest margin (NIM) for the quarter was reported at 3.1%.

For the mortgage origination business, PrimeLending, net gains from the sale of loans and other mortgage production income and mortgage loan origination fees for the third quarter of 2025 were $76.6 million, a 4.2% decrease from Q3 2024. Despite this, mortgage loan origination production volume was flat year-over-year at $2.3 billion for Q3 2025. The segment posted a pre-tax loss of $7 million for the quarter.

The broker-dealer segment, HilltopSecurities, delivered robust results, achieving net revenues of $144 million with a pre-tax margin of 18% in the third quarter of 2025. This strength across all business lines, including wealth management, drove broad-based fee growth.

For Q3 2025 specifically, Hilltop Holdings reported total net revenue of approximately $332.7 million. Non-interest income for the quarter was $217.8 million, up 8.7% year-over-year.

Finance: draft 13-week cash view by Friday.