Liberty Global plc (LBTYB): Modelo de Negocio Canvas [Actualizado en Ene-2025]

En el panorama dinámico de las telecomunicaciones, Liberty Global PLC surge como una potencia de conectividad digital, tejiendo una red intrincada que abarca los mercados europeos con una notable precisión estratégica. Al combinar la infraestructura de vanguardia, las ofertas de servicios innovadoras y las asociaciones estratégicas, este gigante de las telecomunicaciones transforma la forma en que las empresas y los consumidores experimentan comunicación digital y entretenimiento. Desde banda ancha de alta velocidad hasta soluciones multiplataformas integrales, el lienzo de modelo de negocio de Liberty Global revela un enfoque sofisticado que va más allá de las telecomunicaciones tradicionales, posicionando a la empresa como una fuerza transformadora en el ecosistema digital.

Liberty Global PLC (LBTYB) - Modelo de negocios: asociaciones clave

Alianza estratégica con Vodafone

Liberty Global celebró un acuerdo de operador de red virtual móvil (MVNO) con Vodafone en múltiples mercados europeos. La asociación cubre:

• Vodafone que proporciona infraestructura de red móvil
• Liberty Global ofrece servicios de telecomunicaciones agrupados
• Colaboración en el mercado cruzado en Bélgica, Países Bajos y otras regiones europeas

Detalle de la asociación	Alcance	Cobertura del mercado
Acuerdo MVNO	Acceso a la red móvil	4 países europeos
Paquete de servicio	Integración fija y móvil	Ofrendas multiplicado

Asociaciones del proveedor de contenido

Liberty Global colabora con las principales plataformas de transmisión:

• Integración de Netflix en plataformas de cable
• Distribución de contenido de video de Amazon Prime
• Disney+ Partnership for Content Agregation

Acuerdos de intercambio de infraestructura

Liberty Global tiene asociaciones para compartir infraestructura con:

• Empresas de telecomunicaciones locales en Bélgica
• Proveedores de infraestructura de redes regionales en los Países Bajos
• Colaboración en la red de fibra óptica en la república checa

Empresa conjunta

País	Socio de empresa conjunta	Valor de inversión
Suiza	Comunicaciones al amanecer	$ 6.3 mil millones
Reino Unido	Media virgen	$ 31.7 mil millones

Asociaciones tecnológicas

Colaboración tecnológica con:

• Cisco Systems para infraestructura de red
• Harmonic Inc. para tecnologías de entrega de video
• Commscope para equipos de banda ancha

Liberty Global PLC (LBTYB) - Modelo de negocios: actividades clave

Desarrollo y mantenimiento de la infraestructura de telecomunicaciones

Liberty Global invirtió $ 1.4 mil millones en actualizaciones de infraestructura de red en 2023. La cobertura de red abarca 11 países europeos con 37,500 kilómetros de infraestructura de red de fibra óptica.

Infraestructura métrica	2023 datos
Inversión de red total	$ 1.4 mil millones
Países cubiertos	11
Longitud de la red de fibra óptica	37,500 kilómetros

Provisión de servicios de Internet de cable y banda ancha

Liberty Global brinda servicios de banda ancha a 21.3 millones de clientes residenciales en toda Europa.

• Velocidad promedio de banda ancha: 300 Mbps
• Penetración del mercado de banda ancha: 68% en mercados cubiertos
• Clientes de banda ancha residencial: 21.3 millones

Servicios de transmisión y transmisión de televisión digital

Liberty Global opera plataformas de televisión digital con 16.5 millones de suscriptores de TV.

Métrico de servicio de televisión	2023 datos
Suscriptores de TV totales	16.5 millones
Plataformas de TV digital	7 plataformas distintas

Operaciones de red móvil y servicios de red virtual móviles

Liberty Global administra los servicios móviles a través de asociaciones y operaciones de red virtuales.

• Suscriptores móviles: 5.2 millones
• Asociaciones de operador de red virtual móvil (MVNO): 4 países
• Ingresos de datos móviles: $ 782 millones en 2023

Soluciones de telecomunicaciones corporativas y de consumo

Los servicios de telecomunicaciones empresariales generaron $ 1.1 mil millones en ingresos para 2023.

Métrica de soluciones corporativas	2023 datos
Ingresos de servicios empresariales	$ 1.1 mil millones
Base de clientes comerciales	48,000 clientes corporativos

Liberty Global PLC (LBTYB) - Modelo de negocios: recursos clave

Infraestructura de telecomunicaciones

Liberty Global opera en 6 países europeos con una infraestructura de red valorada en aproximadamente $ 22.3 mil millones a partir de 2023. Viajes de cobertura de red:

País	Cobertura de red	Alcance de fibra
Reino Unido	Pasaron 15,7 millones de viviendas	8,2 millones de conexiones de fibra
Bélgica	3,2 millones de viviendas aprobadas	2.1 millones de conexiones de fibra
Países Bajos	4.5 millones de hogares aprobados	3.3 millones de conexiones de fibra

Espectro y activos regulatorios

Licencias de espectro y aprobaciones regulatorias valoradas en $ 1.7 mil millones, cubriendo:

• Licencias de espectro 5G en múltiples mercados europeos
• Derechos de distribución de televisión por cable
• Permisos operativos de telecomunicaciones

Plataformas tecnológicas

Las capacidades de servicio digital incluyen:

• Tecnología de red DOCSIS 3.1 y 4.0
• Infraestructura avanzada de banda ancha
• Plataformas de servicio basadas en la nube

Recursos de la fuerza laboral

Total de los empleados Recuento: 24,500 profesionales en los mercados europeos, con:

Categoría de habilidad	Número de empleados
Operaciones técnicas	8,700
Servicio al cliente	6,300
Tecnología digital	5,200
Gestión	4,300

Recursos financieros

Activos totales: $ 54.6 mil millones, con activos líquidos de $ 3.2 mil millones a partir del cuarto trimestre de 2023.

Liberty Global PLC (LBTYB) - Modelo de negocios: propuestas de valor

Servicios de Internet de banda ancha de alta velocidad

Liberty Global proporciona servicios de Internet de banda ancha con las siguientes especificaciones:

Tipo de servicio	Rango de velocidad	Suscriptores mensuales promedio
Banda ancha de fibra óptica	100-1000 Mbps	4.2 millones
Internet de cable	50-500 Mbps	3.8 millones

Paquetes de entretenimiento digital completos

Las ofertas de entretenimiento digital incluyen:

• Servicios de video a pedido con más de 15,000 títulos de contenido
• Transmisión de televisión en vivo a través de más de 200 canales
• Disponibilidad de contenido 4K: más de 500 programas

Soluciones de telecomunicaciones integradas

Segmento	Ingresos anuales	Penetración del mercado
Telecomunicaciones comerciales	$ 1.3 mil millones	38% de participación de mercado empresarial
Telecomunicaciones al consumidor	$ 2.7 mil millones	42% de participación en el mercado residencial

Conectividad multiplataforma

Infraestructura de conectividad:

• Cobertura de la red móvil: 22 países
• Alcance de la red fija: 16 mercados europeos
• Inversión total de infraestructura de red: $ 4.6 mil millones

Precios competitivos y ofertas de servicios agrupados

Tipo de paquete	Precio mensual	Servicios incluidos
Paquete básico	$49.99	Internet + TV básico
Paquete premium	$89.99	Internet de alta velocidad + TV premium + móvil

Liberty Global PLC (LBTYB) - Modelo de negocios: relaciones con los clientes

Plataformas digitales de autoservicio y aplicaciones móviles

Liberty Global ofrece la aplicación móvil MyVodafone con 3.2 millones de usuarios mensuales activos en los mercados europeos. La plataforma digital procesó el 42% de las interacciones de servicio al cliente en 2023.

Plataforma digital	Métricas de participación del usuario
Aplicación myvodafone	3.2 millones de usuarios activos mensuales
Administración de cuentas en línea	42% de las interacciones de servicio al cliente

Canales de atención al cliente 24/7

Liberty Global mantiene múltiples canales de atención al cliente con una tasa de resolución de primer contacto del 98.6%.

• Soporte telefónico: disponible en 6 idiomas
• Chat en vivo: tiempo de respuesta menor de 3 minutos
• Soporte por correo electrónico: garantía de respuesta las 24 horas

Paquetes de servicio personalizados

Liberty Global ofrece 17 paquetes de servicios personalizados en los mercados europeos con una penetración promedio de los clientes de 2.3 servicios por hogar.

Paquete de servicio	Penetración del mercado
Paquete de reproducción cuádruple	35% de la base de clientes
Paquete de triple juego	48% de la base de clientes

Programas de fidelización y estrategias de retención de clientes

La tasa de retención de clientes es de 87.4% con la membresía del programa de fidelización que cubre el 62% de la base total de suscriptores.

• Recompensas anuales de lealtad: valor promedio de € 75
• Descuento del cliente a largo plazo: hasta un 15% de descuento
• Programa de referencia: 50 € crédito por referencia exitosa

Ventas directas y participación en línea del cliente

Los canales de ventas directos generaron ingresos de € 1.2 mil millones en 2023, con una tasa de conversión en línea del 24,6%.

Canal de ventas	Contribución de ingresos
Ventas directas en línea	1.200 millones de euros
Tasa de conversión en línea	24.6%

Liberty Global PLC (LBTYB) - Modelo de negocios: canales

Sitio web en línea y plataformas digitales

Liberty Global opera múltiples plataformas digitales en sus mercados europeos, que incluyen:

País	Plataforma digital	Usuarios activos (2023)
Reino Unido	Media virgen	5.3 millones
Países Bajos	Ziggo	4.1 millones
Bélgica	Telenet	2.7 millones

Tiendas minoristas y centros de servicios físicos

Liberty Global mantiene ubicaciones de servicios físicos en sus mercados operativos:

• Ubicaciones minoristas totales: 287 en toda Europa
• Tamaño promedio de la tienda: 150-200 metros cuadrados
• Interacciones anuales del cliente en centros físicos: 3.2 millones

Telesales y marketing directo

Los canales de ventas directos incluyen:

Canal	Volumen de contacto anual	Tasa de conversión
Telesales salientes	1.6 millones de llamadas	12.4%
Campañas de correo directo	4.2 millones de contactos	7.8%

Aplicaciones móviles

Estadísticas de aplicaciones móviles de Liberty Global:

• Descargas totales de aplicaciones móviles: 8.7 millones
• Usuarios activos mensuales: 3.5 millones
• Plataformas disponibles: iOS y Android

Redes de distribución de socios

Las asociaciones de distribución incluyen:

Tipo de socio	Número de socios	Alcance de cobertura
Socios de electrónica minorista	214	85% de los mercados
Revendedores de telecomunicaciones	76	72% de los mercados

Liberty Global PLC (LBTYB) - Modelo de negocios: segmentos de clientes

Consumidores residenciales de banda ancha y televisión

Liberty Global atiende a aproximadamente 20.5 millones de clientes de banda ancha en toda Europa a partir del tercer trimestre de 2023. La base de clientes residenciales se distribuye a través de:

País	Suscriptores de banda ancha
Reino Unido	5.6 millones
Bélgica	3.2 millones
Irlanda	2.1 millones
Suiza	1.9 millones

Pequeñas y medianas empresas

Liberty Global apunta a las PYME con soluciones especializadas de telecomunicaciones:

• Base de clientes total de PYME: 1.3 millones de empresas
• Ingresos mensuales promedio por cliente de PYME: € 185
• Las ofertas de servicios incluyen Internet dedicado, servicios en la nube y paquetes de ciberseguridad

Grandes clientes de telecomunicaciones corporativas

Desglose de ingresos del segmento corporativo:

Segmento	Ingresos anuales
Conectividad empresarial	412 millones de euros
Servicios de red administrados	276 millones de euros

Suscriptores de red móvil

Estadísticas de clientes móviles:

• Total de suscriptores móviles: 6.8 millones
• Uso de datos móviles por suscriptor: 12.4 GB por mes
• ARPU móvil (ingresos promedio por usuario): € 14.50

Consumidores de entretenimiento digital

Métricas de segmento de entretenimiento digital:

Servicio	Recuento de suscriptores
Transmisión de video	4.2 millones
TV digital	8.7 millones
Contenido a pedido	3.9 millones de usuarios activos

Liberty Global PLC (LBTYB) - Modelo de negocio: Estructura de costos

Mantenimiento y expansión de la infraestructura de red

En 2023, Liberty Global invirtió $ 1.2 mil millones en mantenimiento y expansión de la infraestructura de red. Desglose de costos específico:

Categoría	Gasto
Actualizaciones de la red de fibra	$ 587 millones
Reemplazo de equipos	$ 342 millones
Expansión de capacidad de red	$ 271 millones

Adquisición y licencia de contenido

Los costos de contenido para 2023 totalizaron $ 653 millones, distribuidos de la siguiente manera:

Tipo de contenido	Costo de licencia anual
Programación deportiva	$ 276 millones
Licencias de series de películas/televisión	$ 224 millones
Producción de contenido original	$ 153 millones

Investigación y desarrollo de tecnología

Gasto de I + D en 2023:

• Presupuesto total de I + D: $ 412 millones
• Desarrollo de software: $ 187 millones
• Tecnología de transmisión: $ 115 millones
• Innovaciones de ciberseguridad: $ 110 millones

Gastos de marketing y adquisición de clientes

Gasto de marketing para 2023:

Canal de marketing	Gasto
Marketing digital	$ 98 millones
Publicidad de medios tradicional	$ 76 millones
Promociones de adquisición de clientes	$ 62 millones

Salarios de empleados y sobrecarga operativa

Desglose de costos operativos para 2023:

• Compensación total de empleados: $ 735 millones
• Salario promedio de empleados: $ 87,500
• Gastos generales operativos: $ 412 millones
• Gastos administrativos: $ 167 millones

Liberty Global PLC (LBTYB) - Modelo de negocios: flujos de ingresos

Tarifas de suscripción a Internet de banda ancha

Liberty Global generó € 3,1 mil millones en ingresos por suscripción de Internet de banda ancha en 2022. La compañía reportó 21.5 millones de suscriptores de banda ancha en sus mercados europeos.

Mercado	Suscriptores de banda ancha	Ingresos mensuales promedio por suscriptor
Reino Unido	5.6 millones	€22.50
Bélgica	4.3 millones	€25.30
Países Bajos	4.2 millones	€27.80

Ingresos del servicio de televisión digital

Los servicios de televisión digital generaron € 2.7 mil millones en ingresos para Liberty Global en 2022, con 19.3 millones de suscriptores de TV totales.

• Precio promedio del paquete de TV mensual: € 35.60
• Suscripciones de canales premium: € 8.90 adicionales por mes
• Ingresos de contenido a pedido: 412 millones de euros

Cargos de servicio de red móvil

Mobile Services contribuyó con 1.600 millones de euros a los ingresos de Liberty Global en 2022, con 7.2 millones de suscriptores móviles.

Tipo de servicio	Ganancia	Suscriptores
Voz móvil	680 millones de euros	5.1 millones
Datos móviles	920 millones de euros	6.8 millones

Soluciones de telecomunicaciones comerciales

Los servicios de telecomunicaciones empresariales y B2B generaron € 1.2 mil millones en ingresos para Liberty Global en 2022.

• Soluciones de red corporativa: € 520 millones
• Servicios en la nube y de seguridad: 380 millones de euros
• Servicios de TI administrados: 300 millones de euros

Ingresos publicitarios y de licencia de contenido

Liberty Global ganó € 456 millones de publicidad y licencias de contenido en 2022.

Fuente de ingresos	Ingresos totales
Publicidad digital	278 millones de euros
Licencias de contenido	178 millones de euros

Liberty Global plc (LBTYB) - Canvas Business Model: Value Propositions

You're looking at the core offerings that Liberty Global plc is pushing to keep its European connectivity and services business competitive through late 2025. The value propositions center on bundling, speed leadership, shareholder returns, and scaling a new B2B services platform.

Converged fixed-mobile services (quad-play bundles)

Liberty Global's core value proposition is delivering Fixed-Mobile Convergence (FMC) across its primary operating companies. Liberty Telecom currently provides over 80 million\ connections across Europe, including through Virgin Media O2 (VMO2), VodafoneZiggo, Telenet, and Virgin Media Ireland.

The penetration of these bundles is a key metric for customer stickiness:

• VMO2 FMC households reached 1.5 million at the end of 2024.
• Telenet reported 861,000 FMC households at the end of 2024.
• VodafoneZiggo had FMC penetration stable around 2.7 million as of Q1 2024.

Ultrafast broadband speeds, including 2 Gbps service rollout

Liberty Global plc is focused on moving customers into a gigabit society using both Fiber-to-the-Home (FTTH) and HFC network upgrades like DOCSIS 3.1 and 4.0.

Specific rollout targets and achievements for 2025 include:

Operation/Metric	Target/Achievement	Context/Date
VodafoneZiggo 2 Gbps Offering	Launched in October 2025, reaching nearly 7 million homes by year-end 2025	Q3 2025 Data
VMO2 Additional Fiber Premises	Targeting 2.5 million additional premises	Late 2025 Target
Virgin Media Ireland FTTH Coverage	Aims to cover 80% of homes with fiber	End of 2025 Target
Wyre (Telenet) FTTH Build	On track to add 375,000 FTTH homes passed	End of 2025 Target

In terms of realized speed performance, in areas where data is available, the proportion of very fast speed tests (over 300 Mbps) jumped to 22.90% currently, up from 9.56% the prior year.

Access to exclusive content and premium video services

While investing in network infrastructure, Liberty Global plc continues to manage its video base, which is seeing subscriber erosion due to competitive alternatives. The company ended 2024 with 1.95 million total video customers across its operations. However, specific premium content offerings, such as Ziggo Sport Totaal at VodafoneZiggo, showed growth in Q4 2024 subscribers.

Shareholder value creation via up to 10% share buyback program in 2025

A primary value proposition for shareholders is the commitment to capital return and stock price support. Liberty Global plc authorized a share buyback program for 2025 to repurchase up to 10% of its outstanding shares as of December 31, 2024.

Progress on this commitment includes:

• Repurchases from July 1, 2025, to September 30, 2025, totaled 5,037,081 shares for $55.76 million.
• The company is targeting $500 million to $750 million from non-core asset disposals during 2025.
• The Liberty Growth portfolio had a Fair Market Value (FMV) of $3.4 billion as of Q2 2025.

B2B tech-enabled back-office solutions via Liberty Blume

Liberty Blume, the rebranded financial services and tech solutions arm under the Liberty Services pillar, is positioned to offer external B2B services based on internal expertise. This pillar generated approximately $600 million in revenue.

Key metrics for the Liberty Blume platform as of its 2025 launch and Q2 progress:

• Liberty Blume was generating over $100 million in annual revenue from internal Liberty Global Group businesses as of early 2025.
• The business employs 900 people across seven locations.
• The company expects to deliver double-digit revenue growth in 2025.
• The overall Liberty Services & Corporate Adj. EBITDA outlook for full year 2025 improved to negative $150 million.

Liberty Global plc (LBTYB) - Canvas Business Model: Customer Relationships

You're looking at how Liberty Global plc manages its relationships with its millions of customers across Europe as of late 2025. It's a mix of digital-first for the masses and dedicated support for the enterprise side.

Automated self-service via online portals and apps

The push toward digital interaction is clear, especially as Liberty Global focuses on improving retention through digital channels. While direct usage statistics for self-service portals aren't public, the strategy supports a massive base. As of March 31, 2025, Liberty Global plc served approximately 11.5 million fixed-line customers and over 44 million mobile subscribers across its reportable segments. This scale necessitates high levels of automation to manage support and billing efficiently.

Here's a snapshot of the customer base size underpinning these relationship efforts:

Metric	Value (as of Q1 2025 or latest reported)	Context/Unit
Total Fixed-Line Customers	11.5 million	As of March 31, 2025
Total Mobile Subscribers	44 million+	As of March 31, 2025
VMO2 Internet Subscribers	5.7 million	End of 2024
VodafoneZiggo Internet Customers	3.1 million	End of 2024

Dedicated account management for large B2B clients

For larger business and public sector organizations, Liberty Global structures its support through its Liberty Services platforms, specifically Liberty Tech and Liberty Blume. This unit, which employs 1,300 staff, is actively expanding its external client base beyond its internal group support role. The strategy involves building out capabilities in areas like connectivity, financial services, and cloud collaboration. For instance, Liberty Blume is set to launch a B2B energy offering and a lending services line in 2025, which would require dedicated, high-touch account management for those enterprise clients. The overall Liberty Services & Corporate Adjusted EBITDA outlook for 2025 is improved to negative ~$175 million, driven by these cost optimization initiatives, which includes managing the cost-to-serve for these segments.

Customer service centers for technical support and billing

The company is actively working to improve service quality, which directly impacts the operational centers handling technical support and billing inquiries. A concrete example of success in this area comes from the Virgin Media O2 (VMO2) joint venture. As of the second quarter of 2025, the customer service transformation efforts there have resulted in more than halved Virgin Media complaints year-over-year. This suggests significant investment in agent tools, process efficiency, or deflection to self-service channels.

Relationship-based retention efforts for high-value customers

Liberty Global uses pricing and value focus to maintain relationships, particularly with its most valuable fixed-line customers. The focus on value is evident in the ARPU (Average Revenue Per Unit) performance, which is a key indicator of high-value customer health. Fixed ARPU maintained positive growth, showing a 1.6% year-over-year increase in Q1 2025 ahead of price rise implementation in Q2. This growth was explicitly supported by a value focus and improved retention efforts. However, the competitive environment still pressures the base; Q1 2025 saw broadband net losses of 44,000, primarily driven by elevated churn following a high level of market discounting during that quarter. The company counters this by emphasizing customer centricity and digital retention strategies.

• Fixed ARPU growth in Q1 2025: 1.6% YoY.
• Q1 2025 Broadband net losses: 44,000.
• Q1 2025 Postpaid net losses: 122,800 (driven by lower value B2B disconnections).
• VMO2 postpaid mobile net losses in Q2 2025: 73,600.

The strategy involves using main brands to underpin value in premium segments while deploying flanker brands to drive growth in lower-cost segments, a clear segmentation approach to relationship management.

Liberty Global plc (LBTYB) - Canvas Business Model: Channels

You're looking at how Liberty Global plc (LBTYB) gets its services-broadband, mobile, and TV-into the hands of customers across the UK, Netherlands, and Ireland as of late 2025. The channel strategy is a mix of physical presence, direct customer engagement, digital platforms, and increasingly, wholesale network access.

For direct customer acquisition, the physical footprint through retail stores and kiosks in European operating countries remains active, though specific store counts aren't detailed in the latest reports. What we see reflected in the numbers is the output of these efforts, alongside direct sales teams targeting both residential and B2B customers. The commercial results from Liberty Telecom operations in Q3 2025 show improved net additions across broadband and postpaid services in the UK, Netherlands, and Ireland, indicating the sales engine is gaining traction. For instance, postpaid net adds reached 17,200 in Q3 2025, and broadband net losses of 18,500 showed sequential improvement. The B2B segment is also a focus, with Virgin Media O2 bolstering its position through the acquisition of the B2B business Daisy.

The online sales and e-commerce platforms are integral, supporting multi-brand strategies like VMO2 launching giffgaff broadband to increase reach. This digital push complements the physical channels. Furthermore, the wholesale channel is a major strategic focus for monetizing network assets. The pause on VMO2's potential NetCo stake sale was announced to align with the JV partner's strategic review, though they remain opportunistic on network development. This NetCo structure is key to the wholesale agreements for network access. For example, in the UK, the nexfibre wholesale network aims to reach up to 7 million UK homes. Virgin Media Ireland is also pushing its FTTH rollout, targeting 80% of homes with fiber by year-end, a move that supports future wholesale opportunities. Separately, Q1 2025 saw continued strong growth in B2B wholesale revenue, helping offset other revenue pressures.

Here's a look at some key operational metrics that reflect the performance across these channels through the third quarter of 2025:

Metric	Value (Q3 2025)	Context/Unit
Total Consolidated Revenue (US GAAP)	$3,436.0 million	Reported basis
Adjusted EBITDA (US GAAP)	$1,250.3 million	Reported basis
Postpaid Net Adds	17,200	Liberty Telecom operations
Broadband Net Losses (Sequential Change)	18,500	Improvement sequentially
VodafoneZiggo 2 Gbps Reach	Nearly 7 million homes	Expected by year-end
VMO2 HFC/FTTP Premises Covered	Over 16 million	Pre-upgrade footprint

The strategic direction for channels is heavily weighted toward infrastructure monetization and multi-brand market coverage:

• VMO2 launched giffgaff broadband to support its multi-brand fixed strategy.
• Telenet is advancing discussions on fiber market rationalization in Flanders with Proximus.
• The nexfibre wholesale network is targeting up to 7 million UK homes.
• Liberty Global is tracking towards a share buyback of around 5% of shares outstanding for 2025.
• The Liberty Growth portfolio Fair Market Value (FMV) stood at $3.4 billion in Q3 2025.

The company is clearly using its network assets as a channel itself through wholesale agreements, even while pausing the formal sale process for the VMO2 NetCo stake.

Liberty Global plc (LBTYB) - Canvas Business Model: Customer Segments

You're looking at the core groups Liberty Global plc (LBTYB) serves across its European operations. Honestly, it's a mix of direct-to-consumer connectivity and strategic B2B/wholesale relationships, all underpinned by a massive shareholder base that expects value return.

Mass-market residential consumers in Europe (e.g., UK, Netherlands, Belgium)

This segment is the bread and butter, delivered through major brands like Virgin Media O2 (VMO2) in the UK, Telenet in Belgium, and VodafoneZiggo in the Netherlands. The focus is on Fixed Mobile Convergence (FMC) bundles.

As of the end of 2024, Liberty Global's continuing operations served approximately 80 million connections across broadband internet, video, fixed-line telephony, and mobile services in Europe. 2.5 million of these were fixed-line customers, and 3 million were mobile subscribers across the continuing operations footprint.

Digging into the joint ventures and key markets at year-end 2024:

• VMO2 JV internet subscribers reached 5.74 million, with the fixed broadband base growing by just over 21,000 during the year.
• VMO2 JV retail mobile customer base stood at 23.2 million, though total mobile connections, including IoT, were 35.65 million.
• VodafoneZiggo JV ended 2024 with 3.1 million internet customers.
• Total video customers across the group ended 2024 at 1.95 million.
• FMC8 households (Fixed-Mobile Convergence) reached 1.5 million at the end of 2024.

The start of 2025 showed some pressure; for instance, Q1 2025 saw broadband net losses of 44,000 and postpaid net losses of 122,800 across the reporting segments. Still, Telenet saw a modest recovery in Q4 2024, adding 3,200 net broadband subscribers, partly due to its BASE FMC offer, which sold over 25,000 broadband subscriptions since launch.

Small, Medium, and Large Business (B2B) customers

The B2B segment is a key area for subscription stability, though non-subscription revenue can be volatile. For the full year 2024, organic B2B revenue saw a 2.7% decrease, but this masks a positive trend in recurring revenue.

Here's a quick look at the B2B revenue components for FY 2024:

B2B Revenue Component	Organic Change (FY 2024)
B2B Subscription Revenue	3.2% increase
B2B Non-Subscription Revenue	8.2% decline

The VMO2 JV saw its B2B segment add 5,800 customers in Q4 2024, helping to partially offset consumer declines that quarter. However, Q1 2025 postpaid net losses were primarily driven by lower value B2B customer disconnections.

Wholesale partners utilizing network infrastructure

This segment involves providing capacity or services to other operators. While it contributes to overall network utilization, specific revenue figures for this segment are often embedded or noted via contract changes. For example, Telenet saw a decrease in B2B wholesale revenue in Q2 2024 following the loss of the VOO MVNO contract. The company is also progressing on defining the perimeter for a fixed NetCo in the UK, which implies future wholesale opportunities, and has a pending fiber sharing agreement with Proximus in Belgium.

Financial and strategic investors (LBTYB shareholders)

Shareholders are a critical segment as they provide the capital base and influence major strategic moves. As of January 31, 2025, the total outstanding common shares were:

• Class A: 173,057,058 shares
• Class B: 12,968,658 shares
• Class C: 162,728,947 shares

This structure supports shareholder return initiatives. The market value of voting and non-voting common equity held by non-affiliates was $5.7 billion as of the last business day of the Registrant's most recently completed second fiscal quarter (Q2 2024). Liberty Global supported shareholder returns in 2024 with approximately $700 million in share buybacks and announced a further buyback program of up to 10% of shares outstanding in 2025. Also, the spin-off of Sunrise represented a CHF 3.0 billion tax-free dividend to Liberty Global shareholders.

Liberty Global plc (LBTYB) - Canvas Business Model: Cost Structure

You're looking at the core expenditures that keep Liberty Global plc's complex European network running and expanding. The cost structure is heavily weighted toward infrastructure investment and ongoing operational upkeep across multiple markets.

Heavy Capital Expenditure (CapEx) for fiber/5G build-out

Capital expenditure is a defining feature of Liberty Global plc's cost base, driven by the commitment to next-generation networks. The company plans network upgrades to reach an additional 6 million homes by 2026, with the goal that 70% of those homes will be served by Fiber-to-the-Home (FTTH) by 2028. The scale of this investment is clear when looking at specific operating company guidance.

For instance, the Virgin Media O2 (VMO2) joint venture confirmed its 2025 Property, Plant, and Equipment (P&E) additions guidance to be in the range of £2.0 to £2.2 billion. Furthermore, the financing for the Belgian NetCo, Wyre, was announced at EUR 4.35 billion, which management stated fully funds the fiber build-out there. The VMO2 spectrum acquisition from Vodafone/3 also represented a significant outlay, costing £343 million.

Here's a quick view of some of the major infrastructure-related financial commitments:

Cost Component	Entity/Context	Reported/Guidance Amount (2025)
P&E Additions Guidance	Virgin Media O2 (VMO2)	£2.0 to £2.2 billion
Fiber Build-out Financing	Wyre (Belgium NetCo)	EUR 4.35 billion
Spectrum Acquisition Cost	VMO2 (from Vodafone/3)	£343 million
Targeted Non-core Asset Sales Proceeds	Liberty Growth Portfolio (Target)	$500 million to $750 million

The company is actively managing this by targeting $500 million to $750 million in non-core asset disposals during 2025 to help fund these capital-intensive activities.

Network operations and maintenance costs

Keeping the existing network running across the multiple European markets is a constant, substantial cost. While specific aggregate 2025 figures for total network operations and maintenance across the entire group aren't explicitly guided in the same way as CapEx, these costs are a primary driver in the Adjusted EBITDA calculations for the operating companies. For example, lower network operating costs were cited as a positive driver for Adjusted EBITDA in one segment during Q1 2025.

Programming and content acquisition costs

Content remains a significant variable cost, especially for video and TV services. Management noted that higher programming costs were a factor in the year-over-year changes for Q4 2024 results, and this pressure generally continues. The cost structure must absorb these fees, which are partially offset by commercial momentum, such as bundling deals including Netflix in the U.K.

Net corporate costs reduced to $150 million for 2025 guidance

Liberty Global plc has been aggressively streamlining its central overhead. The 2025 net corporate cost guidance has been improved to $150 million for the year. This reflects successful cost optimization initiatives, with management seeing visibility to just $100 million of net corporate costs in 2026. These savings are largely achieved through reorganization and headcount reductions, with a short payback period of under 12 months.

Employee salaries and benefits across multiple European markets

Personnel costs are a major component of operating expenses across the various European operating companies. The cost of labor is subject to local market dynamics and collective agreements. One concrete factor impacting 2025 expenses was the mandatory 3.6% wage indexation as of January, which contributed to higher staff-related expenses in early 2025 reports. To give you a sense of the underlying salary levels in key markets, third-party data suggests:

• Average salary for an employee in the United Kingdom in 2025 is cited around £50,752.
• A general average employee salary across the company is cited around $66k in 2025.
• The median yearly total compensation reported for roles at Liberty Global plc is around $90,602.

Finance: draft 13-week cash view by Friday.

Liberty Global plc (LBTYB) - Canvas Business Model: Revenue Streams

You're looking at the hard numbers driving Liberty Global plc's top line as of late 2025. The revenue streams are clearly segmented across their core telecom operations, their significant joint ventures, and the growth-focused Liberty Growth portfolio.

The foundation of the revenue comes from the recurring subscription fees generated by the Liberty Telecom segment, which includes operations like Virgin Media O2 and Telenet. While the precise split between fixed-line and mobile subscriptions isn't itemized in the latest reports, the consolidated businesses within Liberty Telecom generate approximately $3.6 billion in annual revenue, based on recent full-year 2024 figures which management is working to grow upon in 2025. For instance, fixed Average Revenue Per User (ARPU) growth was reported at a 1.6% year-over-year increase in the first quarter of 2025, showing pricing power is being applied to the fixed-line base.

The contribution from the major non-consolidated joint ventures is substantial. The combined annual revenue from the Virgin Media O2 (VMO2) and VodafoneZiggo joint ventures is reported to be more than $18 billion. This revenue stream is critical, though it has faced headwinds; for example, in Q1 2025, VMO2 revenue declined by 4.8% and VodafoneZiggo revenue declined by 5.6% year-over-year.

Liberty Services, which focuses on technology and finance services, is a smaller but distinct revenue contributor. This platform is generating approximately $600 million in revenue annually, based on full-year 2024 figures. Management is focused on reshaping this area for cost efficiency, with an improved Adjusted EBITDA outlook for Liberty Services & Corporate for 2025.

Finally, a key component of the financial strategy is realizing cash from the Liberty Growth portfolio through asset disposals. Liberty Global plc is actively targeting proceeds from strategic asset sales in 2025, with a stated goal to realize between $500 million and $750 million. As of the third quarter of 2025, the company had already generated $300 million in proceeds from these non-core asset sales year-to-date.

Here is a snapshot of the key financial figures related to Liberty Global plc's revenue streams:

Revenue Source Category	Financial Metric/Target	Amount (USD/USD Equivalent)
Non-Consolidated JVs (VMO2 & VodafoneZiggo)	Aggregate Annual Revenue	More than $18 billion
Liberty Telecom (Consolidated Operations)	Estimated Annual Revenue (Proxy for Subscriptions)	$3.6 billion
Liberty Services	Annual Revenue (Based on FY2024)	$600 million
Strategic Asset Sales	2025 Target Proceeds	$500 million - $750 million
Strategic Asset Sales	Proceeds Year-to-Date (as of Q3 2025)	$300 million

You can see the revenue generation is heavily weighted toward the JVs, but the asset sales are a crucial, targeted cash inflow for the year.

• Subscription fees are underpinned by fixed-line ARPU growth, which saw a 1.6% year-over-year increase in Q1 2025.
• Mobile services revenue is tied to postpaid ARPU, which declined by 2.3% in Q4 2024.
• The Liberty Growth portfolio's Fair Market Value (FMV) stood at $3.4 billion as of Q2 2025.

Finance: draft 13-week cash view by Friday.