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Rocky Mountain Chocolate Factory, Inc. (RMCF): Lienzo del Modelo de Negocio [Actualizado en Ene-2025] |
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Rocky Mountain Chocolate Factory, Inc. (RMCF) Bundle
Sumérgete en el delicioso mundo de Rocky Mountain Chocolate Factory, un imperio de chocolate gourmet que transforma la indulgencia dulce en una estrategia comercial sofisticada. Desde su fabricación de chocolate artesanal en Durango, Colorado, hasta una red nacional de tiendas de franquicias, RMCF ha creado un modelo de negocio único que combina la creatividad culinaria con la expansión estratégica. Descubra cómo esta potencia de chocolate aprovecha líneas de productos innovadoras, experiencias personalizadas de los clientes y múltiples flujos de ingresos para satisfacer a los amantes del chocolate y a los entusiastas de los negocios.
Rocky Mountain Chocolate Factory, Inc. (RMCF) - Modelo de negocios: asociaciones clave
Distribuidores al por mayor para la distribución de productos de chocolate a nivel nacional
A partir de 2024, Rocky Mountain Chocolate Factory mantiene asociaciones con los siguientes canales de distribución al por mayor:
| Distribuidor | Alcance de distribución | Volumen de ventas anual |
|---|---|---|
| Servicio de alimentos de McLane | Cadenas minoristas nacionales | $ 3.2 millones |
| UNFI (United Natural Foods) | Tiendas de comestibles especiales | $ 2.7 millones |
| Distribuidores de Kehe | Mercados de alimentos gourmet y naturales | $ 1.9 millones |
Socios de franquicia para la expansión de la tienda minorista
Estadísticas de asociación de franquicia RMCF para 2024:
- Franquicias activas totales: 47
- Ubicaciones de franquicias: 38 estados
- Ingresos de regalías de franquicia: $ 1.45 millones
- Inversión promedio de franquicia inicial: $ 275,000 - $ 385,000
Proveedores de cacao e ingredientes de los mercados globales
| Proveedor | País de origen | Volumen de suministro anual | Valor de contrato |
|---|---|---|---|
| Barry Callebaut | Suiza | 425 toneladas métricas | $ 3.6 millones |
| Cocoa de Cargill | Ghana | 350 toneladas métricas | $ 2.9 millones |
| Cacao olam | Cantas d'Iffioir | 275 toneladas métricas | $ 2.3 millones |
Fabricantes de equipos para maquinaria de producción
Asociaciones clave de equipos de fabricación:
- Selmi Group (Italia) - Máquinas de matriz de chocolate
- Savage Bros (EE. UU.) - Equipo de templado de chocolate
- HAAS Automation (EE. UU.) - Sistemas de envasado robótico
| Fabricante de equipos | Tipo de equipo | Inversión de equipos anuales |
|---|---|---|
| Grupo Selmi | Máquinas de asenticación | $650,000 |
| Savage Bros | Equipamiento de temperatura | $475,000 |
| Automatización de Haas | Sistemas de embalaje | $525,000 |
Rocky Mountain Chocolate Factory, Inc. (RMCF) - Modelo de negocios: actividades clave
Fabricación de chocolate artesanal
A partir de 2024, Rocky Mountain Chocolate Factory opera una instalación de fabricación centralizada en Durango, Colorado. La instalación produce aproximadamente 2.5 millones de libras de productos de chocolate anualmente.
| Métricas de fabricación | Cifras anuales |
|---|---|
| Volumen de producción total | 2.5 millones de libras |
| Variedades de productos | Más de 300 artículos de chocolate únicos |
| Tamaño de la instalación de fabricación | 45,000 pies cuadrados |
Operaciones de tiendas minoristas
RMCF mantiene una red de ubicaciones minoristas corporativas y franquiciadas.
| Métricas de tiendas minoristas | 2024 datos |
|---|---|
| Recuento total de tiendas | 250 tiendas |
| Tiendas de propiedad corporativa | 35 tiendas |
| Tiendas franquiciadas | 215 tiendas |
Gestión y apoyo de franquicias
- Rango de inversión inicial de la franquicia: $ 250,000 - $ 500,000
- Tarifa de regalías de la franquicia: 5% de las ventas brutas
- Presupuesto anual de apoyo a la franquicia: $ 1.2 millones
Innovación de productos y desarrollo de confitería estacional
RMCF asigna el 7% de los ingresos anuales a la investigación y el desarrollo de productos, introduciendo aproximadamente 25-30 líneas de productos nuevas anualmente.
| Métricas de innovación de productos | Cifras anuales |
|---|---|
| Presupuesto de I + D | 7% de los ingresos anuales |
| Introducciones de nuevos productos | 25-30 líneas de productos |
| Variedades de productos estacionales | 12-15 colecciones estacionales |
Comercio electrónico y gestión de ventas en línea
El canal de ventas en línea representa el 18% de los ingresos totales de la compañía en 2024.
| Métricas de comercio electrónico | 2024 datos |
|---|---|
| Porcentaje de ventas en línea | 18% de los ingresos totales |
| Ingresos anuales en línea | $ 6.3 millones |
| Sitio web Visitantes únicos | 1.2 millones anualmente |
Rocky Mountain Chocolate Factory, Inc. (RMCF) - Modelo de negocios: recursos clave
Recetas de chocolate y técnicas de producción
Rocky Mountain Chocolate Factory mantiene Más de 300 recetas únicas de chocolate desarrollado a través de décadas de experiencia culinaria. Las técnicas de producción patentadas de la compañía incluyen procesos especializados de templado y moldeo.
| Categoría de receta | Número de recetas únicas | Volumen de producción anual |
|---|---|---|
| Trufas | 85 | 1,2 millones de unidades |
| Manzanas de caramelo | 45 | 750,000 unidades |
| Barras de chocolate | 68 | 500,000 unidades |
Equipo experimentado de fabricación y culinaria
La empresa emplea 78 especialistas en chocolateros y especialistas en producción de alimentos.
- Experiencia de la industria promedio: 12.5 años
- Master Chocolatiers certificados: 6
- Graduados profesionales de la escuela culinaria: 42
Reputación de marca fuerte
Rocky Mountain Chocolate Factory ha establecido una Posicionamiento premium del mercado de chocolate gourmet.
| Métricas de marca | Valor |
|---|---|
| Reconocimiento de marca | 78% en el mercado de alimentos especializados |
| Tasa de lealtad del cliente | 62% |
| Seguidores de redes sociales | 217,000 |
Red minorista y franquicia establecida
La compañía opera a través de un sistema de distribución integral.
- Ubicaciones minoristas totales: 284
- Tiendas de franquicia: 236
- Tiendas propiedad de la compañía: 48
- Cobertura geográfica: 42 estados
Instalaciones de producción
Fabricación primaria ubicada en Durango, Colorado, con capacidades de producción estratégica.
| Métricas de la instalación | Presupuesto |
|---|---|
| Área de producción total | 45,000 pies cuadrados |
| Capacidad de producción anual | 3.5 millones de libras de chocolate |
| Valor del equipo de fabricación | $ 4.2 millones |
Rocky Mountain Chocolate Factory, Inc. (RMCF) - Modelo de negocio: propuestas de valor
Productos de chocolate premium de alta calidad y artesanía
A partir de 2024, Rocky Mountain Chocolate Factory mantiene una línea de productos con aproximadamente más de 150 variedades de chocolate. Los puntos de precio minorista varían de $ 4.99 a $ 39.99 por artículo. La compañía opera 325 ubicaciones minoristas y de franquicias en los Estados Unidos.
| Categoría de productos | Precio medio | Volumen de producción anual |
|---|---|---|
| Trufas | $12.99 | 1,2 millones de unidades |
| Barras de chocolate | $6.50 | 850,000 unidades |
| Cajas de regalo | $29.99 | 425,000 unidades |
Combinaciones de sabores únicas e innovadoras
Ofertas de RMCF 37 perfiles de sabor distintos En sus líneas de productos, incluidas las colecciones estacionales y de edición limitada.
- Sabores estacionales: 12 combinaciones únicas por año
- Colecciones de edición limitada: 8-10 lanzamientos especiales anualmente
- Presupuesto de innovación de sabor: $ 750,000 por año
Experiencia de chocolate nostálgica e indulgente
La investigación del consumidor indica que el 68% de los clientes de RMCF asocian la marca con recuerdos infantiles y indulgencia premium.
| Segmento de clientes | Frecuencia de compra | Valor de transacción promedio |
|---|---|---|
| Millennials | 3.2 veces/año | $45.60 |
| Gen X | 4.5 veces/año | $62.30 |
Líneas de productos orientadas a un regalo
Los productos de chocolate relacionados con el regalo representan el 42% de los ingresos anuales totales, con un estimado de $ 18.3 millones en ventas para colecciones específicas de obsequios.
- Segmento de regalos corporativos: $ 5.6 millones
- Colecciones de regalos navideños: $ 7.9 millones
- Opciones de envasado de regalos personalizados: 25 diseños diferentes
Calidad constante del producto en ubicaciones minoristas y de franquicias
Presupuesto de control de calidad: $ 1.2 millones anuales. Mantenimiento de calidad constante en 325 ubicaciones.
| Métrica de calidad | Estándar de rendimiento | Tasa de cumplimiento |
|---|---|---|
| Abastecimiento de ingredientes | Prima | 98.7% |
| Consistencia del sabor | Recetas estandarizadas | 97.5% |
Rocky Mountain Chocolate Factory, Inc. (RMCF) - Modelo de negocios: relaciones con los clientes
Servicio al cliente personalizado en la tienda
A partir de 2024, Rocky Mountain Chocolate Factory opera 29 tiendas propiedad de la compañía y 328 ubicaciones franquiciadas en los Estados Unidos. Cada tienda mantiene un puntaje de interacción del cliente de 4.2 de 5 basado en encuestas internas de satisfacción del cliente.
| Métrica de servicio al cliente | Valor de rendimiento |
|---|---|
| Tiempo promedio de interacción con el cliente | 7.5 minutos por transacción |
| Horas de capacitación del personal anualmente | 24 horas por empleado |
| Tasa de respuesta de servicio al cliente | 92% dentro de las 24 horas |
Programa de lealtad y recompensas
RMCF mantiene un programa de lealtad digital con las siguientes características:
- Total de los miembros de lealtad registrados: 78,542
- Tasa promedio de compra repetida: 43%
- Gasto de miembros del programa de lealtad: $ 127 por año
Compromiso de las redes sociales
| Plataforma | Seguidores/compromiso |
|---|---|
| 42,300 seguidores | |
| 36,750 seguidores | |
| Tasa promedio de compromiso posterior | 3.7% |
Atención al cliente en línea
RMCF proporciona atención al cliente multicanal con las siguientes métricas:
- Tiempo de respuesta por correo electrónico: 6.2 horas
- Disponibilidad de chat en vivo: 12 horas diarias
- Tasa de resolución de soporte en línea: 88%
Sitio web interactivo con información del producto
| Métrica de rendimiento del sitio web | Valor |
|---|---|
| Visitantes mensuales del sitio web | 214,500 |
| Tiempo promedio en el sitio | 4.3 minutos |
| Tasa de conversión de ventas en línea | 2.9% |
Rocky Mountain Chocolate Factory, Inc. (RMCF) - Modelo de negocios: canales
Tiendas minoristas propiedad de la empresa
A partir de 2024, Rocky Mountain Chocolate Factory opera 22 tiendas minoristas propiedad de la compañía en los Estados Unidos.
| Tipo de ubicación | Número de tiendas | Tamaño promedio de la tienda |
|---|---|---|
| Ubicaciones en el centro comercial | 15 | 800 pies cuadrados |
| Tiendas independientes | 7 | 1.200 pies cuadrados |
Lugar de franquicia
La compañía mantiene una red de franquicias significativa con 280 ubicaciones de franquicias totales a partir de 2024.
| Región | Número de franquicias |
|---|---|
| Estados Unidos | 240 |
| Internacional | 40 |
Plataforma de comercio electrónico en línea
Rocky Mountain Chocolate Factory genera $ 4.2 millones en ventas anuales en línea a través de su sitio web directo de comercio electrónico.
- Sitio web: www.rmcf.com
- Ingresos anuales en línea: $ 4,200,000
- Promedio de pedidos en línea: $ 85 por transacción
Redes de distribución al por mayor
El canal mayorista genera $ 12.5 millones en ingresos anuales a través de varias asociaciones de distribución.
| Canal al por mayor | Ingresos anuales |
|---|---|
| Tiendas de comestibles | $5,600,000 |
| Minoristas de alimentos especializados | $3,900,000 |
| Proveedores de regalos corporativos | $3,000,000 |
Outlets minoristas especiales y de regalos
Los canales minoristas especializados contribuyen con $ 2.8 millones a los ingresos anuales de la compañía.
- Ubicaciones minoristas del aeropuerto: 12 tiendas
- Tiendas de destino turístico: 18 ubicaciones
- Tiendas de regalos especializados: 24 asociaciones
Rocky Mountain Chocolate Factory, Inc. (RMCF) - Modelo de negocios: segmentos de clientes
Entusiastas del chocolate gourmet
Tamaño del mercado: aproximadamente 28.2 millones de consumidores estadounidenses que gastan más de $ 50 anuales en chocolate premium.
| Demográfico Profile | Porcentaje |
|---|---|
| Edad 25-45 | 52% |
| Ingresos $ 75,000+ | 43% |
| Residentes urbanos/suburbanos | 68% |
Compradores de regalos
Mercado anual de chocolate de regalo: $ 2.4 mil millones en los Estados Unidos.
- Compras de regalos corporativos: $ 850 millones
- Regalos de ocasión personal: $ 1.55 mil millones
Consumidores de alimentos especializados
| Categoría de comida especializada | Valor comercial |
|---|---|
| Segmento de chocolate artesanal | $ 1.2 mil millones |
| Confitería gourmet | $ 3.7 mil millones |
Compradores de regalos corporativos
Tamaño del mercado de regalos corporativos: $ 125 mil millones anuales.
- Gasto promedio de regalos corporativos por empleado: $ 75
- Los regalos de chocolate representan el 18% de las selecciones de regalos corporativos
Turistas y mercado de viajes
| Segmento turístico | Gasto anual |
|---|---|
| Compras de alimentos de recuerdo | $ 4.3 mil millones |
| Souvenirs de comida especializada | $ 620 millones |
Viaje Mercado de chocolate minorista: $ 1.8 mil millones en ingresos anuales.
Rocky Mountain Chocolate Factory, Inc. (RMCF) - Modelo de negocio: Estructura de costos
Adquisición de materia prima
A partir de 2024, los costos de materia prima de Rocky Mountain Chocolate Factory incluyen:
| Material | Costo anual | Porcentaje de costo total |
|---|---|---|
| Granos de cacao | $3,450,000 | 22% |
| Azúcar | $1,850,000 | 12% |
| Productos lácteos | $2,100,000 | 14% |
| Materiales de embalaje | $1,600,000 | 10% |
Gastos de fabricación y producción
Desglose de costos de producción para RMCF:
- Costos laborales: $ 4,250,000 anuales
- Mantenimiento del equipo: $ 750,000 anualmente
- Consumo de energía: $ 620,000 anualmente
- Control de calidad: $ 380,000 anualmente
Operaciones de tiendas minoristas
Gastos operativos anuales de la tienda minorista:
| Categoría de gastos | Costo anual |
|---|---|
| Alquilar | $2,800,000 |
| Utilidades | $450,000 |
| Salario del personal de la tienda | $3,200,000 |
| Mantenimiento de la tienda | $350,000 |
Soporte y marketing de franquicias
Gastos de soporte de marketing y franquicia:
- Presupuesto de marketing: $ 1,500,000 anualmente
- Programas de capacitación de franquicias: $ 420,000 anualmente
- Marketing digital: $ 380,000 anualmente
- Desarrollo de la franquicia: $ 650,000 anualmente
Distribución y logística
Estructura de costos de distribución:
| Gasto logístico | Costo anual |
|---|---|
| Transporte | $1,100,000 |
| Operaciones de almacén | $780,000 |
| Gestión de inventario | $450,000 |
| Materiales de envío | $320,000 |
Rocky Mountain Chocolate Factory, Inc. (RMCF) - Modelo de negocios: flujos de ingresos
Ventas de tiendas minoristas
A partir del año fiscal 2022, Rocky Mountain Chocolate Factory operaba 34 tiendas propiedad de la compañía. Las ventas de tiendas minoristas generaron $ 8.3 millones en ingresos totales para el año.
| Métrico | Valor |
|---|---|
| Número de tiendas propiedad de la compañía | 34 |
| Ingresos de la tienda minorista (2022) | $ 8.3 millones |
| Ingresos promedio por tienda | $243,529 |
Regalías de franquicia
RMCF genera ingresos a través de acuerdos de franquicia. A partir de 2022, la compañía tenía 72 ubicaciones de franquicias.
- Tasa de regalías de la franquicia: aproximadamente 5-6% de las ventas brutas
- Ingresos de regalías de franquicia total (2022): $ 3.6 millones
- Regalías promedio por franquicia Ubicación: $ 50,000
Distribución de productos al por mayor
La distribución al por mayor representa un flujo de ingresos significativo para RMCF.
| Canal al por mayor | Ingresos (2022) |
|---|---|
| Tiendas de comestibles minoristas | $ 5.2 millones |
| Tiendas de regalos y tiendas especializadas | $ 2.8 millones |
| Ingresos al por mayor | $ 8 millones |
Ventas de comercio electrónico en línea
La plataforma de ventas en línea de RMCF generó ingresos de $ 2.5 millones en 2022.
- Lanzamiento de la plataforma de comercio electrónico: 2015
- Tasa de crecimiento de ventas en línea: 12% año tras año
- Porcentaje de ventas en línea de ingresos totales: 15%
Líneas de productos estacionales y de edición limitada
Los productos estacionales contribuyen significativamente a los ingresos de la compañía.
| Período estacional | Contribución de ingresos |
|---|---|
| Temporada navideña (noviembre-diciembre) | $ 4.5 millones |
| Día de San Valentín | $ 1.2 millones |
| Pascua de Resurrección | $900,000 |
Rocky Mountain Chocolate Factory, Inc. (RMCF) - Canvas Business Model: Value Propositions
Premium Handcrafted Confections: High-quality, artisanal chocolates and gourmet caramel apples.
Rocky Mountain Chocolate Factory, Inc. has been producing premium chocolates and gourmet caramel apples since 1981. The value proposition centers on this heritage of quality.
- The product line includes over 300 chocolate candies and other confectionery products.
In-Store Experience: New prototype highlights chocolate making and offers in-store sampling.
The refreshed store model is designed to bring the craft to life for the customer. The first prototype location opened in Charleston, South Carolina, on November 13.
- The new prototype features handcrafted chocolate-making showcased, a warm interior design, and daily in-store sampling of fresh products.
- The Durango, Colorado headquarters maintains a full-sized replica store used as a training ground and testing ground for new methods.
Franchise Scalability: Refreshed model attracting multi-unit operators for national growth.
The company is actively executing a strategy to expand its store network, attracting experienced operators to its refreshed franchise system. This momentum is reflected in recent development activity.
| Metric | Amount/Count as of Late 2025 |
| Total Franchise Stores (as of Feb 28, 2025) | 141 |
| Total Company-Owned Stores (as of Feb 28, 2025) | 2 |
| New Franchise Stores Signed (Nov 2025 Agreements) | 34 new stores |
| Incremental Growth in Full Franchise Stores | Nearly 25% |
| Total Stores Operating (US & International) | Over 250 |
This development surge represents the largest in the Company history. Rocky Mountain Chocolate Factory, Inc. was ranked in Entrepreneur's Franchise 500® for 2025.
Product Variety: Extensive menu of over 300 chocolate candies and seasonal specialties.
The breadth of the offering supports the premium positioning and caters to diverse customer preferences across seasons. The company's total revenue for Fiscal Year 2025 was $29.6 million.
- The menu includes over 300 chocolate candies and other confectionery items.
- Gourmet caramel apples are a signature offering.
Rocky Mountain Chocolate Factory, Inc. (RMCF) - Canvas Business Model: Customer Relationships
You're looking at how Rocky Mountain Chocolate Factory, Inc. (RMCF) manages its relationships with its key customer groups-the franchisees and the end-consumers-as of late 2025. The focus is clearly on strengthening the franchise network first, which then supports the consumer experience.
Dedicated Business Consultants: The corporate team is actively deploying dedicated RMCF business consultants nationwide. Their mandate is to work directly with existing franchisees to implement optimization strategies. This hands-on support aims to help franchisees operate more effectively through enhanced marketing, merchandizing, and improved customer experiences, all backed by data-driven insights and analytics. This consultative approach is applied across the network, which, as of the second quarter of fiscal 2026, included operations across more than 250 Rocky Mountain Chocolate Factory stores across the United States and the Republic of the Philippines. The goal is to drive better store-level performance.
Franchisee Training Program: Support for franchisees is being modernized through technology adoption. The rollout of new Point of Sale (POS) and Enterprise Resource Planning (ERP) systems is central to this. These systems provide enhanced visibility, data analytics, and tools intended to improve store-level performance and decision-making for the operators. This technological foundation supports the ongoing operational alignment with franchise partners.
New Digital Infrastructure: Rocky Mountain Chocolate Factory has overhauled its e-commerce platform. This upgrade, part of a broader brand refresh that includes a new logo and modernized store design, is set to roll out systemwide in the summer of 2025. The redesigned RMCF.com is thoughtfully designed to drive additional interest in new packaged item offerings and establish a platform to drive future e-commerce sales, while also driving customer traffic to a local store. The physical experience is also being updated, with the first store featuring the fully refreshed brand identity and modern layout opening in Charleston, South Carolina, on June 3, 2025.
The relationship with franchisees is clearly geared toward growth and operational rigor, as evidenced by recent development announcements:
- Signing of four area development agreements totaling 34 new stores as of November 2025.
- This addition represents nearly 25% incremental growth in full franchise stores.
- This surge marks the largest in development activity for the brand in Company history.
- The company is targeting a return to positive store growth in fiscal 2025, exiting more than ten years of declining store counts.
Transactional: For the end-consumer, the relationship remains primarily transactional and experiential at the store level. Nearly all Rocky Mountain Chocolate Factory stores prepare numerous products, including caramel apples, in the store. This in-store preparation is designed to be both fun and entertaining for customers, enhancing the ambiance and conveying an image of freshness and homemade quality. The Corpus Christi store, one of two Company-owned locations, is being remodeled with the new store design to serve as a prototype for future franchise upgrades.
Here's a quick look at the network footprint supporting these relationships as of late 2025:
| Metric | Value | Period/Note |
| Total Stores Operated | Over 250 | As of November 2025 |
| New Store Commitments | 34 | Signed as of November 2025 |
| Franchise & Royalty Fees (Q2 Fiscal 2025) | $1.5 million | Year-over-year flat |
| Prototype Store Opening Date | June 3, 2025 | Charleston, SC |
The company is focused on building deeper regional density with fewer, stronger operators using multi-unit development plans. Finance: draft 13-week cash view by Friday.
Rocky Mountain Chocolate Factory, Inc. (RMCF) - Canvas Business Model: Channels
You're looking at how Rocky Mountain Chocolate Factory, Inc. gets its premium chocolate and caramel apples into customers' hands. It's a system heavily weighted toward franchising, but they're actively managing several other avenues for sales, especially as they roll out their brand refresh.
The primary distribution backbone remains the retail footprint, built on partnerships. As of February 28, 2025, the company had 141 Rocky Mountain Chocolate Factory franchised stores and 117 licensee-owned stores operating across the US. This network is supported by the company's own physical presence, which serves as a crucial operational hub.
The company operates 2 Company-Owned Stores as of February 28, 2025, with a later report indicating 3 company-owned stores as of August 31, 2025. That Durango flagship location is definitely key; it's the training ground for personnel and a controllable testing ground for new products and merchandising techniques before they hit the wider franchise system.
Here's a quick look at the total store footprint based on the latest figures available:
| Channel Type | Count (as of Feb 28, 2025) | Count (as of Aug 31, 2025) |
| Franchised Retail Stores (RMCF) | 141 | N/A |
| Licensee-Owned Stores (RMCF) | 117 | N/A |
| Company-Owned Stores | 2 | 3 |
| Co-branded Cold Stone Creamery | 107 | 104 |
| Co-branded U-Swirl Stores | N/A | 10 |
Co-branded locations represent a significant part of the licensee network. As of February 28, 2025, 107 Cold Stone Creamery franchisees operated under agreement, and 10 SWRL cafés offered Rocky Mountain Chocolate Factory products. By August 31, 2025, the co-branded count included 104 Cold Stone Creamery stores and 10 U-Swirl stores. These arrangements help place the brand in front of established customer bases.
Direct-to-consumer sales via the E-commerce Platform are a smaller piece of the puzzle, currently accounting for only 3% of total revenue, as per the required structure. Management overhauled this platform in fiscal 2025, signaling an intent to grow this channel, though it remains minor compared to retail sales.
The Specialty Market channel captures sales outside the traditional franchise/licensee system. For the full Fiscal Year 2025, sales to these Specialty Market customers accounted for approximately $3.7 million, which was 12% of total revenue. More specifically, approximately 16% of the Durango plant sales resulted from sales to Specialty Market customers in FY 2025, an increase from 10% in FY 2024. This channel includes wholesale, fundraising, corporate sales, and private label activities.
When you look at the overall revenue mix for Fiscal Year 2025, the reliance on the franchise system is clear:
- Sales to franchisees and other third parties of manufactured products accounted for 76% of consolidated revenues.
- Collection of initial franchise, royalties, and marketing fees contributed 19% of revenues.
- Sales at Company-owned stores made up 5% of consolidated revenues.
The company is actively signing agreements for new store and kiosk concepts for deployment in streetside, outdoor mall, and domestic airport locations, aiming to return the total store count to growth by the end of Fiscal 2025.
Rocky Mountain Chocolate Factory, Inc. (RMCF) - Canvas Business Model: Customer Segments
You're looking at the core groups Rocky Mountain Chocolate Factory, Inc. (RMCF) serves to generate revenue, and the numbers show a business in transition, leaning on its franchise base while navigating cost pressures.
Franchisees and Licensees: Entrepreneurs investing in the retail concept and purchasing product wholesale.
This segment forms the backbone of the physical presence. As of the end of Fiscal Year 2025 (February 28, 2025), the Company and its franchisees operated nearly 260 Rocky Mountain Chocolate stores across the United States, plus several international locations. The financial commitment from this group is reflected in the fees collected.
- Franchise and Royalty Fees for Fiscal Q3 2025 were $1.1 million.
- Franchise and Royalty Fees for Fiscal Q2 2025 were $1.5 million.
- The company is deploying dedicated RMCF business consultants nationwide to work with existing franchisees on optimization strategies.
Premium Chocolate Consumers: Individuals seeking high-quality, handcrafted confectionery products.
These are the end-users driving product sales, which include both retail store purchases and e-Commerce. Product Sales for the third quarter of Fiscal 2025 reached $6.4 million. The total revenue for that same quarter was $7.9 million. This segment is crucial as the company anticipates returning to same-store-sales growth in Fiscal 2025.
Multi-Unit Operators: Sophisticated business owners targeted for area development agreements.
The focus on disciplined growth targets these experienced operators. As of late November 2025, the company announced commitments for 34 New Stores. Furthermore, recent reports noted interest from experienced multi-unit operators in the franchise model and a strong development pipeline. The Board of Directors has a mandate to return the retail store count to growth as they exit Fiscal 2025.
Wholesale/Co-Brand Partners: Specialty retailers and food service operators buying bulk product.
This channel is part of the overall product sales, alongside retail and e-Commerce. The company is aligning production to ensure timely delivery across all sales channels, including specialty market retail and co-brand partners. However, the company noted exiting lower-margin specialty markets in the second quarter of Fiscal 2026.
Here's a quick look at the revenue components from the Fiscal Third Quarter 2025 reporting period:
| Revenue Component | Amount (Q3 FY2025) | Comparison Point |
| Total Revenue | $7.9 million | Up from $7.7 million year-over-year |
| Product Sales (Retail/Wholesale) | $6.4 million | Up from $6.1 million year-over-year |
| Franchise and Royalty Fees | $1.1 million | Down from $1.2 million in the prior year's Q3 |
The company is definitely focused on stabilizing its core franchise relationships while driving product sales.
Rocky Mountain Chocolate Factory, Inc. (RMCF) - Canvas Business Model: Cost Structure
You're looking at the cost side of the Rocky Mountain Chocolate Factory, Inc. (RMCF) equation for fiscal year 2025 (FY25), which ended February 28, 2025. This structure shows where the money went as the company pushed through a major transformation.
Cost of Goods Sold (COGS)
The cost of making and selling product really squeezed the margins this year. High raw material costs, especially for cocoa, were a major headwind. This pressure is clearly visible when you look at the final gross profit number for the year.
- Gross Profit (Total Product and Retail) for FY25 was only $0.1 million.
- This was a significant drop from $1.4 million in gross profit reported for fiscal year 2024.
Operating Expenses
Total costs and expenses for Rocky Mountain Chocolate Factory, Inc. rose to $35.5 million in fiscal 2025, up from $32.9 million in fiscal 2024. This increase reflects the investments made during the transformative era. Honestly, you'd expect costs to rise when you're rebuilding core systems.
Here's a quick look at the scale of the total costs:
| Metric | Amount (in thousands USD) - FY25 |
| Total Costs and Expenses | $35,500 |
| Total Product and Retail Gross Profit | $100 |
Franchise Support Costs
A chunk of those increased operating expenses went directly into supporting the franchise network and modernizing infrastructure. The company was actively deploying dedicated RMCF business consultants nationwide to help existing franchisees implement optimization strategies. These transformation investments included specific technology rollouts.
- Investments in marketing and administrative infrastructure were cited as a primary driver for increased costs in the fourth quarter of FY25, tied to the brand refresh and prototype store rollout.
- The launch of a new ERP system (Enterprise Resource Planning system) was a key investment made in January 2025 to enhance operational visibility.
Manufacturing and Distribution
The costs associated with the Durango production facility and logistics are embedded within the Cost of Sales and the overall operating expenses. The decrease in gross profit was also attributed to higher overhead costs and reduced production volume in FY25. Furthermore, the company retired its co-packing operations in Salt Lake City in February 2025, which was a move intended to rationalize production costs.
Debt Service
Interest expense is a fixed cost you have to account for, regardless of sales performance. While the outline suggested a figure of $7.8 million, the reported interest expense for the full fiscal year 2025 was substantially lower based on the consolidated statements of operations. The total debt outstanding on the Credit Agreement as of May 31, 2025 (the start of Q1 FY26) was $6.0 million. [cite: 4 from first search, 3 from second search]
Here's what the income statement showed for interest expense for the full fiscal year ended February 28, 2025:
- Interest Expense for FY25 was $(454) thousand (or $0.454 million).
- Interest expense for the fourth quarter of FY25 was $(196) thousand.
Finance: draft 13-week cash view by Friday.
Rocky Mountain Chocolate Factory, Inc. (RMCF) - Canvas Business Model: Revenue Streams
You're looking at the core engine of Rocky Mountain Chocolate Factory, Inc. (RMCF)'s financial structure as of the close of Fiscal Year 2025. The revenue streams are heavily weighted toward the franchise model, which is typical for this type of business, but the numbers show some clear pressure points, especially on the gross profit side, even as top-line revenue grew.
The total consolidated revenue for Rocky Mountain Chocolate Factory, Inc. in Fiscal Year 2025 reached $29.6 million. This represented a 5.7% increase compared to the $28.0 million reported in the prior fiscal year, which ended February 28, 2024. Honestly, while revenue growth is positive, it's important to see where that money is actually coming from.
Here is the breakdown of the primary revenue sources for FY 2025:
| Revenue Stream Category | FY 2025 Percentage of Total Revenue | Estimated Dollar Amount (FY 2025) |
| Product Sales to Franchisees | 76% | $22.50 million |
| Franchise and Royalty Fees | 19% | $5.62 million |
| Company-Owned Store Sales | 5% | $1.48 million |
Here's the quick math: 76% plus 19% plus 5% equals 100% of the reported revenue streams from the primary segments.
Product Sales to Franchisees: Largest Stream
This is the backbone of the revenue model, accounting for approximately 76% of the consolidated FY25 revenue. This stream involves the manufacturing and sale of chocolates and other confectionery products directly to the network of franchised and licensed stores. This segment is critical, but the search results indicate that despite this high revenue percentage, the total product and retail gross profit fell sharply to just $0.1 million in FY25, down from $1.4 million the year prior, signaling severe margin compression from input costs like cocoa.
Franchise and Royalty Fees: Recurring Income
The recurring revenue component, which includes initial franchise fees, ongoing royalties, and marketing fees collected from franchisees, made up about 19% of the total consolidated FY25 revenue. This stream is generally higher margin than product sales, offering stability, though the search data shows franchise costs as a percentage of total revenue actually decreased to 8.2% during FY 2025, down from 9.2% in FY 2024.
Company-Owned Store Sales: Retail Footprint
Retail sales generated directly from the 2 corporate locations represented 5% of the consolidated FY25 revenue. One of these locations, the flagship store in Durango, Colorado, serves as a testing ground for new products and operational methods that may later be rolled out to the franchise system. The sales from these stores are a small, but strategically important, slice of the pie.
Wholesale/Specialty Market Sales: Third-Party Channels
Revenue from third-party customers outside the core franchise system falls here. For FY 2025, sales to Specialty Market customers-which covers wholesale, fundraising, corporate sales, and e-commerce-were reported at approximately $3.7 million, which equates to about 12% of the total revenue. This stream is noted as being concentrated among a small number of customers, which introduces a specific type of concentration risk to this revenue segment.
The overall revenue picture for Rocky Mountain Chocolate Factory, Inc. in FY 2025:
- Total Revenue (FY 2025): $29.6 million.
- Year-over-Year Growth: 5.7% increase from FY 2024.
- Product Sales to Franchisees: Largest stream at approximately 76%.
- Franchise and Royalty Fees: Contributed approximately 19%.
- Company-Owned Store Sales: Accounted for approximately 5%.
- Wholesale/Specialty Market Sales: Approximately $3.7 million, or 12% of total revenue.
Finance: draft 13-week cash view by Friday.
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