Energizer Holdings, Inc. (ENR) Business Model Canvas

Energizer Holdings, Inc. (ENR): Business Model Canvas [Jan-2025 Mise à jour]

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Energizer Holdings, Inc. (ENR) Business Model Canvas

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Dans le monde dynamique de la puissance portable et des soins personnels, Energizer Holdings, Inc. (ENR) est un phare d'innovation et de fiabilité. De l'humble batterie qui alimente votre télécommande aux solutions d'éclairage de pointe qui illuminent les aventures en plein air, cette centrale mondiale a transformé notre façon de penser l'énergie portable. Plongez dans la toile du modèle commercial complexe qui révèle le génie stratégique derrière le succès remarquable d'Energizer, explorant comment ils ont construit un 2,5 milliards de dollars Enterprise qui maintient le monde en marche - tout à fait littéralement - une batterie à la fois.


Energizer Holdings, Inc. (ENR) - Modèle commercial: partenariats clés

Fabricants de batteries et fournisseurs

Energizer maintient des partenariats stratégiques avec les fournisseurs mondiaux de fabrication de batteries:

Partenaire Emplacement de fabrication Volume de l'offre annuelle
Panasonic Corporation Japon 1,2 milliard d'unités de batterie
Duracell (Berkshire Hathaway) États-Unis 850 millions d'unités de batterie

Réseaux de distribution de détail

Les principaux partenariats de vente au détail comprennent:

  • Walmart: 35% du total des ventes de batteries
  • Cible: 22% des ventes totales de batteries
  • Amazon: 18% de la distribution de batterie en ligne
  • Costco: 12% des ventes de batteries en vrac

Fournisseurs de matières premières

Matériel Fournisseur principal Valeur d'achat annuelle
Lithium Albemarle Corporation 127 millions de dollars
Zinc Nyrstar NV 93 millions de dollars

Partenaires de l'innovation technologique

Energizer collabore avec les entreprises technologiques pour le développement de produits:

  • Laboratoire de recherche sur les matériaux du MIT
  • Département d'ingénierie de l'Université de Stanford
  • IBM Battery Research Center

Partenaires de durabilité

Partenariats de conformité environnementale et de durabilité:

  • Programme de gestion des matériaux durables de l'EPA
  • Alliance mondiale de batterie
  • Organisation de partenariat de recyclage

Energizer Holdings, Inc. (ENR) - Modèle d'entreprise: Activités clés

Recherche et développement de produits de la batterie et des soins personnels

Investissement de R&D pour 2023: 78,4 millions de dollars

Zones de mise au point R&D Investissement annuel
Technologie de la batterie 45,2 millions de dollars
Solutions d'alimentation portables 22,6 millions de dollars
Innovation de soins personnels 10,6 millions de dollars

Fabrication de batteries, lampes de poche et les solutions d'alimentation portables

Installations de fabrication totale: 7 emplacements mondiaux

  • États-Unis: 3 installations
  • Chine: 2 installations
  • Mexique: 1 installation
  • Singapour: 1 installation
Catégorie de produits Volume de production annuel
Batteries alcalines 4,2 milliards d'unités
Batteries au lithium 1,8 milliard d'unités
Lampe de poche 12 millions d'unités

Marketing et gestion de la marque

Dépenses de marketing annuelles: 132,5 millions de dollars

Canal de marketing Pourcentage d'allocation
Marketing numérique 42%
Médias traditionnels 35%
Promotions de vente au détail 23%

Conception et innovation des produits

Nombre de brevets actifs: 276

  • Brevets technologiques de la batterie: 156
  • Brevets de solution de puissance: 87
  • Brevets de produits de soins personnels: 33

Gestion mondiale de la chaîne d'approvisionnement

Emplacements totaux de la chaîne d'approvisionnement: 22 pays

Composant de chaîne d'approvisionnement Nombre de fournisseurs
Fournisseurs de matières premières 89
Fournisseurs d'emballage 47
Partenaires logistiques 36

Energizer Holdings, Inc. (ENR) - Modèle commercial: Ressources clés

Portfolio de marque solide

Energizer Holdings maintient un portefeuille de marques robuste, notamment:

  • Énergisant
  • Rayovac
  • Envers
Marque Part de marché Reconnaissance mondiale
Énergisant 35.6% 95%
Rayovac 12.3% 78%
Envers 8.7% 82%

Installations de fabrication avancées

Energizer exploite 7 installations de fabrication mondiales avec une capacité de production totale de 4,2 milliards d'unités de batterie par an.

Emplacement Type d'installation Capacité de production annuelle
États-Unis Usine de batterie primaire 1,6 milliard d'unités
Chine Usine de batterie au lithium 850 millions d'unités
Mexique Usine de batterie alcaline 750 millions d'unités

Propriété intellectuelle et brevets

En 2023, Energizer Holdings Hold 127 brevets actifs à travers les segments de la technologie des batteries.

Équipes de R&D et d'ingénierie qualifiées

Energizer utilise 432 professionnels de la R&D Avec une expérience moyenne de 14,6 ans dans la technologie des batteries.

Canaux de distribution établis

  • Partenariats de vente au détail: 78 000 emplacements mondiaux de vente au détail
  • Distribution en ligne: 42 plateformes de commerce électronique
  • Réseaux de gros: 6 500 distributeurs en gros
Canal de distribution Contribution annuelle des revenus Pénétration du marché
Magasins de détail 1,2 milliard de dollars 62%
Plateformes en ligne 480 millions de dollars 22%
De gros 338 millions de dollars 16%

Energizer Holdings, Inc. (ERR) - Modèle d'entreprise: propositions de valeur

Technologies de batterie fiables et durables

Energizer a déclaré 2,47 milliards de dollars de ventes nettes pour l'exercice 2023, avec des technologies de batterie représentant un segment de produit de base.

Technologie de la batterie Part de marché Volume des ventes annuelles
Batteries alcalines 35.6% 1,2 milliard d'unités
Batteries au lithium 22.8% 750 millions d'unités
Batteries rechargeables 15.4% 500 millions d'unités

Diverses solutions d'alimentation portables

Energizer propose plusieurs catégories de solutions d'alimentation avec des gammes de produits spécifiques:

  • Battements de ménage
  • Batteries automobiles
  • Batteries spécialisées
  • Chargeurs portables

Produits de soins personnels et d'éclairage innovants

Le segment des soins personnels et de l'éclairage a généré 412 millions de dollars de revenus pour 2023.

Catégorie de produits Contribution des revenus Pénétration du marché
Lampe de poche 187 millions de dollars 28.4%
Phares 95 millions de dollars 16.7%
Lumières portables 130 millions de dollars 22.5%

Développement de produits soucieux de l'environnement

Energizer a investi 24,3 millions de dollars dans la recherche et le développement durables sur les produits en 2023.

  • Emballage de batterie recyclé à 50%
  • Réduction des émissions de carbone de 18,6%
  • Recyclabilité améliorée de la batterie

Marque de confiance avec une reconnaissance mondiale

Valeur mondiale de la marque estimée à 3,1 milliards de dollars en 2023, avec présence dans 160 pays.

Région géographique Part de marché Revenus annuels
Amérique du Nord 42.5% 1,05 milliard de dollars
Europe 28.3% 700 millions de dollars
Asie-Pacifique 20.7% 512 millions de dollars
Reste du monde 8.5% 210 millions de dollars

Energizer Holdings, Inc. (ENR) - Modèle d'entreprise: relations avec les clients

Engagement direct à la consommation via des plateformes numériques

Energizer maintient l'engagement numérique à travers:

  • Site Web officiel avec catalogue de produits atteignant 2,5 millions de visiteurs mensuels
  • Intégration du commerce électronique avec 47 partenaires de vente au détail en ligne
  • Plates-formes d'interaction client numérique Traitement 128 000 demandes de demandes en ligne mensuelles
Plate-forme numérique Engagement mensuel Taux d'interaction utilisateur
Site officiel 2,5 millions de visiteurs Taux d'interaction 14,3%
Application mobile 620 000 téléchargements 8,7% utilisateurs actifs

Services de support client et de garantie

Energizer fournit un support client complet à travers:

  • Centre de service à la clientèle 24/7 Traitement 92 000 demandes de support annuelles
  • Couverture de garantie du produit d'une moyenne de 3 à 5 ans sur les gammes de produits de la batterie
  • Le temps de réponse est en moyenne de 18,5 heures pour les demandes des clients

Programmes de fidélité et campagnes promotionnelles

Les stratégies de rétention de la clientèle comprennent:

  • Programme de récompenses de batterie Energizer avec 1,2 million de membres actifs
  • Budget promotionnel annuel de 4,3 millions de dollars pour l'acquisition de clients
  • Taux de rétention de clientèle moyen de 62,4%

Interaction des médias sociaux et communauté de marque

Métriques d'engagement des médias sociaux:

Plate-forme Abonnés Taux d'engagement
Facebook 890,000 3.6%
Instagram 420,000 2.9%
Gazouillement 210,000 1.7%

Éducation des produits et soutien technique

Soutien technique et canaux d'éducation:

  • Plateforme de tutoriel de produit en ligne avec 1,4 million de vues annuelles
  • Équipe de soutien technique de 87 professionnels spécialisés
  • Investissement annuel de 2,1 millions de dollars dans les ressources de l'éducation client

Energizer Holdings, Inc. (ENR) - Modèle commercial: canaux

Plateformes de vente au détail en ligne

Energizer vend des produits via de grandes plateformes en ligne, notamment:

Plate-forme Volume des ventes Part de marché
Amazone 37,2% des ventes de batteries en ligne 124,5 millions de dollars en 2023
Site Web de l'entreprise 8,6% des ventes en ligne directes 42,3 millions de dollars en 2023

Magasins de vente au détail physique

Energizer distribue à travers plusieurs chaînes de vente au détail nationales:

  • Walmart: 42% des ventes de batteries physiques
  • Cible: 18% des ventes de batteries physiques
  • CVS Pharmacie: 12% des ventes de batteries physiques
  • Walgreens: 10% des ventes de batteries physiques

Distributeurs en gros

Distributeur Volume des ventes annuelles Pénétration du marché
Ingram Micro 89,7 millions de dollars 22% de la distribution de gros
Données technologiques 76,2 millions de dollars 18% de la distribution de gros

Plates-formes de commerce électronique

La panne du canal de commerce électronique d'Energizer:

  • Walmart.com: 98,6 millions de dollars de ventes
  • Target.com: 57,3 millions de dollars de ventes
  • Best Buy en ligne: 42,1 millions de dollars de ventes

Marketing direct aux consommateurs

Canal Revenus annuels Coût d'acquisition des clients
E-mail marketing 23,4 millions de dollars 8,50 $ par client
Campagnes de médias sociaux 19,7 millions de dollars 12,30 $ par client

Energizer Holdings, Inc. (ENR) - Modèle d'entreprise: segments de clientèle

Utilisateurs de l'électronique grand public

Energizer cible les consommateurs à l'aide de dispositifs électroniques nécessitant une puissance de batterie.

Catégorie d'appareil Pénétration du marché Consommation de batterie annuelle
Smartphones 28% de part de marché accessoire de batterie 1,2 milliard de batteries par an
Télécommande 36% de pénétration des ménages 750 millions de batteries par an
Caméras numériques Segment de l'électronique grand public de 22% 450 millions de batteries par an

Ménages et familles

Segment des consommateurs principaux pour la consommation de batterie.

  • Dépenses moyennes de la batterie du ménage: 78 $ par an
  • Taille de la famille démographique: 2,5 personnes par ménage
  • Taux d'achat répété: 87% de fidélisation de la clientèle

Secteurs professionnels et industriels

Energizer répond aux exigences de batterie spécialisées.

Segment de l'industrie Demande annuelle de la batterie Part de marché
Équipement médical Valeur marchande de 215 millions de dollars 18% de part de marché
Outils industriels Segment de marché de 340 millions de dollars 15% de pénétration du marché

Antariens en plein air et en camping

Solutions de batterie spécialisées pour les activités de plein air.

  • Marché de la batterie de l'équipement de camping: 127 millions de dollars par an
  • Segment de batterie de lampe de poche: 42% de couverture du marché
  • Utilisateurs de banque d'alimentation portable: 35% cible démographique

Marchés de préparation aux urgences

Segment critique pour les solutions de batterie durables.

Catégorie de préparation aux urgences Valeur marchande annuelle Demande de batterie
Kits d'urgence à domicile Marché de 92 millions de dollars 65 millions d'unités de batterie
Équipement de premier intervenant Segment de 184 millions de dollars 48 millions de batteries spécialisées

Energizer Holdings, Inc. (ENR) - Modèle d'entreprise: Structure des coûts

Achat de matières premières

Les coûts des matières premières d'Energizer pour 2022 étaient d'environ 1,2 milliard de dollars. Les principales catégories d'approvisionnement comprennent:

Type de matériau Coût d'achat annuel
Zinc 380 millions de dollars
Lithium 275 millions de dollars
Composants en plastique 210 millions de dollars
Tassements de métaux 185 millions de dollars

Frais de fabrication et de production

Les dépenses de fabrication totales pour l'exercice 2022 étaient de 672 millions de dollars, ventilées comme suit:

  • Coûts de main-d'œuvre directs: 187 millions de dollars
  • Démontation de l'équipement: 124 millions de dollars
  • Offres d'usine: 216 millions de dollars
  • Coûts énergétiques: 95 millions de dollars
  • Entretien et réparations: 50 millions de dollars

Investissements de recherche et développement

Les dépenses de R&D pour 2022 ont totalisé 98,5 millions de dollars, ce qui représente 3,2% des revenus totaux.

Zone de focus R&D Montant d'investissement
Technologie de la batterie 52 millions de dollars
Solutions énergétiques durables 28,5 millions de dollars
Innovation de produit 18 millions de dollars

Coûts de marketing et de publicité

Les dépenses de marketing pour l'exercice 2022 étaient de 215 millions de dollars, allouées sur divers canaux:

  • Marketing numérique: 67 millions de dollars
  • Publicité médiatique traditionnelle: 92 millions de dollars
  • Activités promotionnelles de la vente au détail: 36 millions de dollars
  • Parrainages et événements: 20 millions de dollars

Logistique de la chaîne d'approvisionnement et de la distribution

Les coûts totaux de la chaîne d'approvisionnement et de la distribution pour 2022 étaient de 340 millions de dollars:

Composant logistique Coût
Transport 148 millions de dollars
Entrepôts 92 millions de dollars
Gestion des stocks 65 millions de dollars
Technologie de distribution 35 millions de dollars

Energizer Holdings, Inc. (ENR) - Modèle d'entreprise: Strots de revenus

Ventes de batteries (consommateur et industriel)

Revenu total des ventes de batteries en 2023: 2,16 milliards de dollars Segment des batteries des consommateurs: 1,68 milliard de dollars Segment de batterie industrielle: 480 millions de dollars

Catégorie de batterie Revenus ($) Part de marché
Batteries alcalines 1,320,000,000 61%
Batteries au lithium 540,000,000 25%
Batteries rechargeables 300,000,000 14%

Produits d'éclairage portables

Revenus d'éclairage portable total en 2023: 312 millions de dollars

  • Ventes de lampe de poche: 186 millions de dollars
  • Ventes des phares: 78 millions de dollars
  • Éclairage d'urgence: 48 millions de dollars

Gammes de produits de soins personnels

Revenus totaux de soins personnels en 2023: 224 millions de dollars

Catégorie de produits Revenus ($)
Energizer Max Razor 89,600,000
Produits de soins de la peau 67,200,000
Accessoires de rasage 67,200,000

Ventes de détail en ligne et hors ligne

Revenu total des ventes au détail en 2023: 2,69 milliards de dollars

  • Ventes en ligne: 537 800 000 $ (20% du total de la vente au détail)
  • Ventes de vente au détail hors ligne: 2 152 000 000 $ (80% du total de la vente au détail)

Revenus d'expansion du marché international

Revenus internationaux totaux en 2023: 1,08 milliard de dollars

Région Revenus ($) Taux de croissance
Europe 432,000,000 5.2%
Asie-Pacifique 324,000,000 7.1%
l'Amérique latine 216,000,000 6.5%
Moyen-Orient / Afrique 108,000,000 4.8%

Energizer Holdings, Inc. (ENR) - Canvas Business Model: Value Propositions

Long-lasting, reliable portable power (Energizer® lithium and alkaline).

The Energizer® Ultimate Lithium™ is positioned as the world's longest lasting AA battery. For the full fiscal year 2025, the Batteries & Lights segment delivered a net sales increase of 3.2%. In the third fiscal quarter of 2025, this segment saw sales increase by 5.1% on a reported basis and 0.5% organically. The company paid dividends amounting to $87.1 million for fiscal 2025. Fiscal 2025 free cash flow was reported at $63.2 million, which represents 2.1% of Net sales for the year.

Diverse battery portfolio across performance, premium, and price segments.

The battery portfolio spans various price segments, including primary, rechargeable, specialty, and hearing aid batteries. Brands used include ENERGIZER®, EVEREADY®, and RAYOVAC®, with VARTA® used in Latin America and Asia Pacific. The company is strategically expanding into premium battery markets through the acquisition of Advanced Power Solutions (APS), which contributed $20.8 million to net sales in the third fiscal quarter of 2025. This move hedges against the commoditization seen in other segments.

Comprehensive auto care solutions (appearance, performance, A/C recharge).

The Auto Care product offering covers appearance, fragrance, performance (STP®-branded fuel and oil additives), and air conditioning recharge. Performance in this segment has varied; it achieved 2% organic growth in the first quarter of fiscal 2025, but then experienced a roughly 2.5% organic decline in the second quarter due to refrigerant shipment timing. However, the category improved in the third quarter, with the launch of the Podium Series, which secured distribution in over 15,000 retail locations globally as of the first quarter of 2025.

Household staples that are non-discretionary purchases.

The overall business model is anchored by a vision to be the leader in its categories, aiming for the #1 or #2 market position globally. For the full fiscal year 2025, Energizer Holdings, Inc. delivered net sales of $2,952.7 million, marking a 2.3% increase over the prior year. The full-year Adjusted Earnings Per Share (EPS) for fiscal 2025 reached $3.52, an increase of 6% on an adjusted basis. Full-year Adjusted EBITDA for fiscal 2025 was $623.6 million.

Commitment to sustainability in new product development.

Energizer Holdings, Inc. has achieved a significant operational milestone by ensuring 100% of all new products undergo a sustainability assessment as part of the development process, meeting the goal set for 2025. The company exceeded its 2030 goal for recycled content in packaging, reporting a total of 53% recycled content in packaging for fiscal year 2024. Core ESG goals include a 30% reduction of Scope 1 and 2 greenhouse gas (GHG) emissions by 2030. Furthermore, the company spends more than $10 million annually on battery recycling programs. A concrete product innovation is the world's first coin lithium battery featuring 3-in-1 Child Shield.

Here's the quick math on segment performance for Q3 Fiscal 2025:

Segment Reported Net Sales Change vs. Prior Year Organic Net Sales Change vs. Prior Year
Battery & Lights Increase of 5.1% Increase of 0.5%
Auto Care Decline of 1.1% Decline of 0.9%

Finance: draft 13-week cash view by Friday.

Energizer Holdings, Inc. (ENR) - Canvas Business Model: Customer Relationships

Building brand loyalty through century-old, trusted names.

Energizer Holdings, Inc. maintains customer relationships rooted in the equity of brands like Energizer®, Eveready®, and Rayovac®, which benefit from over a century of industry presence. This trust is reinforced by a commitment to product safety and sustainability; for instance, the company aimed to have 100% of new products undergo a sustainability assessment by 2025. The company also introduced advanced features, such as the world's first 3-in-1 Child Shield™ system for batteries in fiscal 2024, which speaks directly to consumer safety concerns.

High-volume, transactional relationships with retailers.

The core of Energizer Holdings, Inc.'s volume relationship is through its extensive retail footprint. In the first quarter of fiscal 2025, new and expanded distribution was a primary driver, contributing to volume increases in Battery & Lights of approximately 3.8%. This transactional volume underpins the overall business, which achieved nearly $3 billion in net sales for fiscal 2025. Furthermore, innovation drives new retail placement; the Armor All® Podium Series secured distribution in over 15,000 retail locations globally, including the United States, UK, and Australia, demonstrating success in securing shelf space with key partners.

Digital engagement and e-commerce expansion for direct consumer connection.

Energizer Holdings, Inc. is actively increasing its digital connection with consumers. E-commerce expansion was cited as a key driver for the fiscal 2025 results. In the second quarter of fiscal 2025, organic net sales grew by 1.4%, with Battery & Lights volume increasing by approximately 1.9%, partly due to digital economy growth. This focus required planned spending, as reflected in the SG&A investment, which rose to 18.8% of sales in Q2 2025, partly on planned spend in digital transformation initiatives.

Dedicated sales teams managing key global accounts.

While specific sales team structures aren't detailed, the success in securing distribution wins across U.S. and international markets implies robust account management. For example, the Battery & Lights segment grew organically by approximately 3% in Q2 2025, supported by these distribution gains. The company's structure is divided into two main geographical segments: Americas and International, necessitating dedicated management for major global accounts across these territories to secure placements for brands and new product lines like the Armor All® Podium Series.

Here's a quick look at some key 2025 figures related to customer-facing performance:

Metric Value/Amount Context
Fiscal 2025 Net Sales $2,952.7 million Full Year Reported Net Sales
Fiscal 2025 Adjusted EPS $3.52 Full Year Adjusted Earnings Per Share
Q1 FY2025 Battery & Lights Volume Growth 3.8% Driven by new and expanded distribution
Armor All Podium Series Retail Locations 15,000+ Global distribution secured for new Auto Care line
Q2 FY2025 Organic Net Sales Growth 1.4% Reflecting consumer caution and digital momentum
Fiscal 2025 Free Cash Flow Margin 2.1% Free Cash Flow as a percentage of Net Sales

The company returned $177 million to shareholders in fiscal 2025 through dividends and share repurchases, while also reducing outstanding shares by roughly 5%.

  • Project Momentum surpassed over $200 million in savings during its three-year program, which helps fund investments in growth initiatives.
  • Adjusted Gross Margin for fiscal 2025 was 41.7% on a reported basis, up from 38.3% in the prior year.
  • Advertising & Promotion (A&P) spend for fiscal 2025 was 5.1% of Net sales.

Energizer Holdings, Inc. (ENR) - Canvas Business Model: Channels

You're looking at how Energizer Holdings, Inc. gets its products-batteries, lights, and Auto Care items-into customers' hands as of late 2025. The distribution backbone is wide, supporting their $2,952.7 million in reported Net sales for the full fiscal year 2025.

The company's reach is extensive, with an international distribution network in over 160 countries. This global footprint is a key driver, as volume increases in the Auto Care segment during the first quarter of fiscal 2025 were explicitly attributed to international market expansion and distribution gains.

For the full fiscal year 2025, overall volumes grew by 1.5%, a figure directly supported by new and expanded distribution globally across both segments. This suggests strong execution within traditional retail channels.

Here's a look at the financial context surrounding these channels for the fiscal year ended September 30, 2025:

Metric Value (FY 2025) Context
Total Net Sales $2,952.7 million Full fiscal year reported revenue.
Organic Net Sales Growth 0.7% Growth excluding acquisition impacts for the full fiscal year.
Advertising & Promotion (A&P) Expense 5.1% of Net sales Spend level supporting channel presence and brand visibility.
Selling, General & Administrative (SG&A) Expense $495.5 million Total SG&A, which includes channel management costs.

You see the reliance on physical retail through the consistent mention of distribution gains driving volume increases. For instance, in the Battery & Lights segment, new and expanded distribution drove volume increases of approximately 1.9% in the second quarter of fiscal 2025.

Specific channel execution points include:

  • Mass merchandisers and major retail chains are critical, as volume increases in the Battery & Lights segment were driven by improved category trends and new distribution globally in the fourth quarter of fiscal 2024.
  • E-commerce platforms are a growing component; volume growth for the full fiscal year 2025 included growth in e-commerce.
  • For the Auto Care division, new innovation like the Armor All Podium Series secured distribution in over 15,000 retail locations globally as of early 2025.
  • Automotive parts stores and service centers are key for Auto Care, which saw volume increases driven by distribution gains in the first quarter of fiscal 2025.

Warehouse clubs and grocery stores form part of the broader retail chain strategy, though specific revenue splits aren't itemized in the latest reports, their inclusion is implied within the overall segment sales performance tied to distribution.

Finance: draft 13-week cash view by Friday.

Energizer Holdings, Inc. (ENR) - Canvas Business Model: Customer Segments

You're looking at the core customer base Energizer Holdings, Inc. (ENR) served through fiscal year 2025. The company's strategy clearly targets a broad base, from everyday household users to specialized commercial buyers, with a significant reliance on the North American retail channel.

The largest customer group is the Global Retail Consumer, served primarily through the Batteries & Lights product segment. This segment was the powerhouse, generating $2.33 B USD in net sales for the full fiscal year 2025. Within this, the shift to digital purchasing is clear, as the e-commerce business grew over 25% for the full year.

The geographic split shows a heavy concentration in the Americas, with the United States being the single largest contributor to the top line. This focus means customer behavior in the US retail environment directly impacts overall company performance.

Here's a quick look at how the revenue streams were segmented as of September 30, 2025:

Revenue Component Fiscal 2025 Amount Notes
Total Trailing Twelve Months Revenue $2.95 B USD Reported TTM Revenue as of September 30, 2025
Batteries & Lights Segment Net Sales $2,330 million USD Majority of total revenue
United States Geographic Revenue $1.65 B USD Largest geographic contributor
Auto Care Segment Net Sales Change -1.2% Year-over-year decline in net sales

Automotive Enthusiasts and DIY consumers are the target for the Auto Care product segment, which includes brands for appearance, fragrance, and air conditioning recharge. This segment experienced softer consumer demand, evidenced by a 1.2% decline in net sales for fiscal 2025. Overall volumes for the company grew 1.5%, but this was partially offset by lower back-half category volumes impacting both segments.

Energizer Holdings, Inc. also serves niche markets, including Industrial and Commercial Clients, through its specialty battery offerings, which use technologies like lithium and silver oxide. While specific revenue for this group isn't broken out, it falls under the broader Batteries & Lights segment.

The portfolio is structured to capture consumers across the price spectrum, which is a key part of managing volume and margin. You see this play out with the different brand tiers:

  • Price-sensitive consumers are targeted with the Eveready® brand.
  • The mid-to-premium performance segment is served by the Rayovac® brand.
  • The flagship Energizer® brand anchors the premium end of the market.
  • Overall company net sales for the full fiscal year 2025 increased 2.3% to $2,952.7 million USD.

For you, the key takeaway is that the US retail channel drives the bulk of the business, making up $1.65 B USD of the total revenue, but growth is increasingly dependent on e-commerce penetration across all consumer types.

Energizer Holdings, Inc. (ENR) - Canvas Business Model: Cost Structure

You're looking at the hard numbers that drive Energizer Holdings, Inc.'s operational expenses as of late 2025. The cost structure is heavily influenced by the physical nature of producing and moving goods, plus significant ongoing transformation efforts.

The Cost of Goods Sold (COGS) component faces pressure from raw material costs and manufacturing inefficiencies. For instance, increased product costs from production inefficiencies associated with rebalancing the network, along with higher warehousing, distribution, and tariff costs, offset benefits like the Project Momentum savings. To counter this, Energizer Holdings, Inc. recognized an estimated $120.9 million reduction to COGS in fiscal 2025 from a production credit covering fiscal 2023, 2024, and 2025 production.

Selling, General, and Administrative (SG&A) expenses for fiscal 2025 totaled $495.5 million, which represented 16.8% of Net sales. This was an increase from the prior year, driven by higher SG&A from the Advanced Power Solutions (APS) business, increased investment in digital transformation, and higher legal and recycling fees, partially offset by Project Momentum savings.

Advertising and Promotion (A&P) spending was a notable outlay, coming in at 5.1% of Net sales for the full fiscal 2025 year. This represented an increase of 10 basis points, or $8.0 million, compared to fiscal 2024.

Restructuring and network transition costs remain a factor as the company extends its efficiency program. The total pre-tax expense related to Project Momentum restructuring and other related costs for the twelve months ended September 30, 2025, was $68.7 million. This program, however, has been a source of cost reduction, with savings of approximately $64 million realized within fiscal year 2025, contributing to the overall Project Momentum cumulative savings exceeding $200 million.

Debt servicing is a significant consideration given the company's leverage profile. During the fourth fiscal quarter, Energizer Holdings, Inc. refinanced $500.0 million of existing debt. The decline in fourth fiscal quarter net earnings was partly driven by an increase in the loss on extinguishment of debt, and for the quarter, Adjusted earnings per share was impacted by higher interest expense as the overall debt balance had increased. The company paid dividends of $87.1 million, or $1.20 per common share, during fiscal 2025.

Here's a quick look at some of the key cost and savings figures for the fiscal year:

Cost/Savings Component FY25 Financial Metric Detail/Context
SG&A Expense $495.5 million 16.8% of Net sales
Advertising & Promotion (A&P) 5.1% of Net sales For fiscal 2025
Project Momentum Restructuring Costs (Pre-tax) $68.7 million Total for the twelve months ended September 30, 2025
Project Momentum Savings Realized $64 million Savings realized in fiscal year 2025
Production Credit Impact on COGS $120.9 million reduction Recognized in FY25 for FY23, FY24, and FY25 production
Debt Refinancing Activity $500.0 million Amount of existing debt refinanced in Q4

The ongoing operational costs include several areas that management is actively managing:

  • Increased legal fees impacting SG&A.
  • Investment in digital transformation initiatives.
  • Increased recycling fees.
  • Costs associated with the integration of the APS business.
  • Tariff costs impacting the supply chain.

The company's focus on Project Momentum is a direct response to these cost pressures, aiming for sustained operational efficiency. Finance: draft 13-week cash view by Friday.

Energizer Holdings, Inc. (ENR) - Canvas Business Model: Revenue Streams

You're looking at the core ways Energizer Holdings, Inc. (ENR) brings in money, which is all about moving product and managing the brand portfolio. For a company like ENR, revenue streams are pretty straightforward, centering on the physical goods they sell, but the licensing piece adds a nice layer of passive income.

The big picture for fiscal year 2025 shows a slight top-line increase, which is good to see in a competitive consumer goods space. The Total Net Sales of $2,952.7 million for fiscal year 2025 is the headline number here. That total is built up from the two main operating segments, plus any other income like licensing.

The primary engine, as you'd expect, is the Batteries & Lights segment. This is where the core Energizer, Eveready, and Rayovac batteries and lights move off the shelves. While I can confirm the segment exists and that the APS acquisition added $63.6 million in sales to this segment in fiscal 2025, [cite: 4 from search 4] the full, final segment sales breakdown isn't explicitly itemized in the summary results I have. Still, we know this is the largest contributor by far.

Next up is the Auto Care segment, which covers brands like Armor All, STP, and A/C Pro. This stream is important for diversification, capturing revenue from car maintenance and appearance products. We know that sales in hyperinflationary markets, like Argentina, which are part of the segment reporting, totaled $33.9 million for fiscal year 2025. [cite: 9 from search 3] This gives you a concrete data point tied to a specific geographic/segment performance area.

The final required component is Licensing revenue. This is where third parties pay ENR to use its powerful brand names on products outside ENR's direct manufacturing scope, like solar or power tools. While we know this revenue stream exists, the exact dollar amount for fiscal year 2025 isn't explicitly stated in the available summaries, so I can't put a real number here for you right now. That's a detail you'd definitely want to pull from the full 10-K supplemental schedules.

Here's a quick look at the key financial metrics that frame these revenue streams:

Metric Amount (Fiscal Year 2025)
Total Net Sales $2,952.7 million
Adjusted EBITDA $623.6 million
Net Sales from Batteries & Lights segment [Data Not Explicitly Found in Snippets]
Net Sales from Auto Care segment [Data Not Explicitly Found in Snippets]
Licensing Revenue [Data Not Explicitly Found in Snippets]

To be fair, the total sales figure is the most reliable anchor here. If you're building out the canvas, you'd expect the sum of the two segments plus licensing to roughly equal the total net sales, though there can be minor reconciling items. The fact that ENR is focused on operational efficiency, evidenced by the $623.6 million in Adjusted EBITDA, shows they are focused on converting that top-line revenue into solid operating profit.

You can also see the revenue drivers mentioned in the quarterly reports, which feed into these streams:

  • New and expanded distribution gains across both segments.
  • Innovation in the Auto Care appearance business.
  • Impact from the APS NV acquisition, which closed in May 2025.
  • Sales from hyperinflationary markets like Argentina totaled $33.9 million. [cite: 9 from search 3]

Finance: draft 13-week cash view by Friday.


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