Energizer Holdings, Inc. (ENR): Modelo de negócios Canvas [Jan-2025 Atualizado]

No mundo dinâmico do poder portátil e dos cuidados pessoais, a Energizer Holdings, Inc. (ENR) permanece como um farol de inovação e confiabilidade. Da humilde bateria que alimenta seu controle remoto às soluções de iluminação de ponta que iluminam aventuras ao ar livre, essa potência global transformou como pensamos sobre energia portátil. Mergulhe na intrincada tela do modelo de negócios que revela o gênio estratégico por trás do notável sucesso do Energizer, explorando como eles construíram um US $ 2,5 bilhões Empresa que mantém o mundo funcionando - literalmente - uma bateria por vez.

Energizer Holdings, Inc. (ENR) - Modelo de negócios: Parcerias -chave

Fabricantes de baterias e fornecedores

A Energizer mantém parcerias estratégicas com fornecedores globais de fabricação de baterias:

Parceiro	Local de fabricação	Volume anual de oferta
Panasonic Corporation	Japão	1,2 bilhão de unidades de bateria
Duracell (Berkshire Hathaway)	Estados Unidos	850 milhões de unidades de bateria

Redes de distribuição de varejo

As principais parcerias de varejo incluem:

• Walmart: 35% do total de vendas de baterias
• Alvo: 22% do total de vendas de baterias
• Amazon: 18% da distribuição de bateria online
• Costco: 12% das vendas de baterias em massa

Fornecedores de matéria -prima

Material	Fornecedor primário	Valor anual de compras
Lítio	Albemarle Corporation	US $ 127 milhões
Zinco	Nyrstar NV	US $ 93 milhões

Parceiros de Inovação em Tecnologia

A Energizer colabora com empresas de tecnologia para desenvolvimento de produtos:

• Laboratório de Pesquisa de Materiais do MIT
• Departamento de Engenharia da Universidade de Stanford
• Centro de Pesquisa de Bateria IBM

Parceiros de Sustentabilidade

Parcerias de conformidade ambiental e sustentabilidade:

• Programa de Gerenciamento de Materiais Sustentáveis ​​da EPA
• Aliança Global de Bateria
• Organização de Parceria de Reciclagem

Energizer Holdings, Inc. (ENR) - Modelo de negócios: Atividades -chave

Pesquisa e desenvolvimento de produtos para bateria e cuidados pessoais

Investimento de P&D para 2023: US $ 78,4 milhões

Áreas de foco em P&D	Investimento anual
Tecnologia da bateria	US $ 45,2 milhões
Soluções de energia portáteis	US $ 22,6 milhões
Inovação de cuidados pessoais	US $ 10,6 milhões

Fabricação de baterias, lanternas e soluções de energia portátil

Total de instalações de fabricação: 7 locais globais

• Estados Unidos: 3 instalações
• China: 2 instalações
• México: 1 instalação
• Cingapura: 1 instalação

Categoria de produto	Volume anual de produção
Baterias alcalinas	4,2 bilhões de unidades
Baterias de lítio	1,8 bilhão de unidades
Lanternas	12 milhões de unidades

Marketing e gerenciamento de marca

Despesas anuais de marketing: US $ 132,5 milhões

Canal de marketing	Porcentagem de alocação
Marketing digital	42%
Mídia tradicional	35%
Promoções de varejo	23%

Design de produto e inovação

Número de patentes ativas: 276

• Patentes de tecnologia da bateria: 156
• Patentes de solução de energia: 87
• Patentes de produtos para cuidados pessoais: 33

Gerenciamento global da cadeia de suprimentos

Locais totais da cadeia de suprimentos: 22 países

Componente da cadeia de suprimentos	Número de fornecedores
Fornecedores de matéria -prima	89
Fornecedores de embalagem	47
Parceiros de logística	36

Energizer Holdings, Inc. (ENR) - Modelo de negócios: Recursos -chave

Portfólio de marcas forte

A Energizer Holdings mantém um portfólio de marcas robustas, incluindo:

• Energizer
• Rayovac
• Eveready

Marca	Quota de mercado	Reconhecimento global
Energizer	35.6%	95%
Rayovac	12.3%	78%
Eveready	8.7%	82%

Instalações de fabricação avançadas

A Energizer opera 7 instalações de fabricação globais com capacidade total de produção de 4,2 bilhões de unidades de bateria anualmente.

Localização	Tipo de instalação	Capacidade de produção anual
Estados Unidos	Planta de bateria primária	1,6 bilhão de unidades
China	Planta de bateria de lítio	850 milhões de unidades
México	Planta de bateria alcalina	750 milhões de unidades

Propriedade intelectual e patentes

A partir de 2023, a Energizer Holdings Holds 127 patentes ativas nos segmentos de tecnologia da bateria.

Equipes de P&D e engenharia qualificadas

O Energizer emprega 432 profissionais de P&D com experiência média de 14,6 anos em tecnologia de baterias.

Canais de distribuição estabelecidos

• Parcerias de varejo: 78.000 locais globais de varejo
• Distribuição online: 42 plataformas de comércio eletrônico
• Redes de atacado: 6.500 distribuidores de atacado

Canal de distribuição	Contribuição anual da receita	Penetração de mercado
Lojas de varejo	US $ 1,2 bilhão	62%
Plataformas online	US $ 480 milhões	22%
Atacado	US $ 338 milhões	16%

Energizer Holdings, Inc. (ENR) - Modelo de negócios: proposições de valor

Tecnologias de bateria confiáveis ​​e duradouras

A Energizer reportou US $ 2,47 bilhões em vendas líquidas para o ano fiscal de 2023, com tecnologias de bateria representando um segmento de produto principal.

Tecnologia da bateria	Quota de mercado	Volume anual de vendas
Baterias alcalinas	35.6%	1,2 bilhão de unidades
Baterias de lítio	22.8%	750 milhões de unidades
Baterias recarregáveis	15.4%	500 milhões de unidades

Gama diversificada de soluções portáteis de energia

O Energizer oferece várias categorias de solução de energia com linhas de produtos específicas:

• Baterias domésticas
• Baterias automotivas
• Baterias especiais
• Carregadores portáteis

Produtos inovadores de cuidados pessoais e iluminação

O segmento de assistência pessoal e iluminação gerou US $ 412 milhões em receita para 2023.

Categoria de produto	Contribuição da receita	Penetração de mercado
Lanternas	US $ 187 milhões	28.4%
Faróis	US $ 95 milhões	16.7%
Luzes portáteis	US $ 130 milhões	22.5%

Desenvolvimento ambientalmente consciente do produto

A Energizer investiu US $ 24,3 milhões em pesquisa e desenvolvimento de produtos sustentáveis ​​em 2023.

• 50% de embalagem de bateria reciclada
• Emissões reduzidas de carbono em 18,6%
• Reciclabilidade da bateria aprimorada

Marca confiável com reconhecimento global

Valor global da marca estimado em US $ 3,1 bilhões em 2023, com presença em 160 países.

Região geográfica	Quota de mercado	Receita anual
América do Norte	42.5%	US $ 1,05 bilhão
Europa	28.3%	US $ 700 milhões
Ásia -Pacífico	20.7%	US $ 512 milhões
Resto do mundo	8.5%	US $ 210 milhões

Energizer Holdings, Inc. (ENR) - Modelo de Negócios: Relacionamentos do Cliente

Engajamento direto do consumidor por meio de plataformas digitais

O Energizer mantém o engajamento digital através de:

• Site oficial com catálogo de produtos atingindo 2,5 milhões de visitantes mensais
• Integração de comércio eletrônico com 47 parceiros de varejo on-line
• Plataformas de interação digital do cliente Processando 128.000 consultas mensais on -line

Plataforma digital	Engajamento mensal	Taxa de interação do usuário
Site oficial	2,5 milhões de visitantes	14,3% de taxa de interação
Aplicativo móvel	620.000 Downloads	8,7% de usuários ativos

Serviços de suporte ao cliente e garantia

O Energizer fornece suporte abrangente ao cliente por meio de:

• 24/7 de atendimento ao cliente Lidando 92.000 solicitações anuais de suporte
• Cobertura de garantia do produto com média de 3-5 anos através das linhas de produtos da bateria
• Tempo de resposta com média de 18,5 horas para consultas de clientes

Programas de fidelidade e campanhas promocionais

As estratégias de retenção de clientes incluem:

• Programa de recompensas de bateria do Energizer com 1,2 milhão de membros ativos
• Orçamento promocional anual de US $ 4,3 milhões para aquisição de clientes
• Taxa média de retenção de clientes de 62,4%

Interação da mídia social e comunidade de marca

Métricas de engajamento de mídia social:

Plataforma	Seguidores	Taxa de engajamento
Facebook	890,000	3.6%
Instagram	420,000	2.9%
Twitter	210,000	1.7%

Educação de produtos e suporte técnico

Canais de suporte técnico e educação:

• Plataforma de tutorial de produtos on -line com 1,4 milhão de visualizações anuais
• Equipe de suporte técnico de 87 profissionais especializados
• Investimento anual de US $ 2,1 milhões em recursos educacionais de clientes

Energizer Holdings, Inc. (ENR) - Modelo de negócios: Canais

Plataformas de varejo on -line

A Energizer vende produtos por meio de principais plataformas on -line, incluindo:

Plataforma	Volume de vendas	Quota de mercado
Amazon	37,2% das vendas de baterias online	US $ 124,5 milhões em 2023
Site da empresa	8,6% das vendas on -line diretas	US $ 42,3 milhões em 2023

Lojas de varejo físico

O Energizer distribui através de várias redes nacionais de varejo:

• Walmart: 42% das vendas físicas de baterias
• Alvo: 18% das vendas físicas de baterias
• CVS Farmácia: 12% das vendas físicas de baterias
• Walgreens: 10% das vendas físicas de baterias

Distribuidores por atacado

Distribuidor	Volume anual de vendas	Penetração de mercado
Ingram Micro	US $ 89,7 milhões	22% da distribuição por atacado
Dados técnicos	US $ 76,2 milhões	18% da distribuição por atacado

Plataformas de comércio eletrônico

A quebra do canal de comércio eletrônico da Energizer:

• Walmart.com: US $ 98,6 milhões em vendas
• Target.com: US $ 57,3 milhões em vendas
• Best Buy Online: US $ 42,1 milhões em vendas

Marketing direto ao consumidor

Canal	Receita anual	Custo de aquisição do cliente
Marketing por e -mail	US $ 23,4 milhões	US $ 8,50 por cliente
Campanhas de mídia social	US $ 19,7 milhões	US $ 12,30 por cliente

Energizer Holdings, Inc. (ENR) - Modelo de negócios: segmentos de clientes

Usuários de eletrônicos de consumo

O Energizer tem como alvo os consumidores usando dispositivos eletrônicos que exigem energia da bateria.

Categoria de dispositivo	Penetração de mercado	Consumo anual da bateria
Smartphones	28% de participação de mercado de acessórios para bateria	1,2 bilhão de baterias por ano
Controles remotos	36% de penetração familiar	750 milhões de baterias anualmente
Câmeras digitais	22% segmento de eletrônica de consumo	450 milhões de baterias por ano

Famílias e famílias

Segmento de consumidor primário para consumo de bateria.

• Gastos médios da bateria doméstica: US $ 78 por ano
• Tamanho da família Demografia: 2,5 pessoas por família
• Repita taxa de compra: 87% de retenção de clientes

Setores profissionais e industriais

O energizador atende aos requisitos de bateria especializados.

Segmento da indústria	Demanda anual da bateria	Quota de mercado
Equipamento médico	Valor de mercado de US $ 215 milhões	18% de participação de mercado
Ferramentas industriais	Segmento de mercado de US $ 340 milhões	15% de penetração no mercado

Entusiastas do ar livre e de camping

Soluções de bateria especializadas para atividades ao ar livre.

• Mercado de baterias de equipamentos de acampamento: US $ 127 milhões anualmente
• Segmento de bateria de lanterna: 42% de cobertura de mercado
• Usuários do banco de energia portátil: 35% demográfico -alvo

Mercados de preparação para emergências

Segmento crítico para soluções de bateria duradouras.

Categoria de preparação para emergências	Valor de mercado anual	Demanda de bateria
Kits de emergência em casa	Mercado de US $ 92 milhões	65 milhões de unidades de bateria
Equipamento de socorrista do Primeiro	Segmento de US $ 184 milhões	48 milhões de baterias especializadas

Energizer Holdings, Inc. (ENR) - Modelo de negócios: estrutura de custos

Aquisição de matéria -prima

Os custos de matéria -prima da Energizer para 2022 foram de aproximadamente US $ 1,2 bilhão. As principais categorias de compras incluem:

Tipo de material	Custo anual de compras
Zinco	US $ 380 milhões
Lítio	US $ 275 milhões
Componentes plásticos	US $ 210 milhões
Invólucros de metal	US $ 185 milhões

Despesas de fabricação e produção

As despesas totais de fabricação para o ano fiscal de 2022 foram de US $ 672 milhões, divididas da seguinte forma:

• Custos de mão -de -obra direta: US $ 187 milhões
• Depreciação do equipamento: US $ 124 milhões
• Overhead da fábrica: US $ 216 milhões
• Custos de energia: US $ 95 milhões
• Manutenção e reparos: US $ 50 milhões

Investimentos de pesquisa e desenvolvimento

As despesas de P&D para 2022 totalizaram US $ 98,5 milhões, representando 3,2% da receita total.

Área de foco em P&D	Valor do investimento
Tecnologia da bateria	US $ 52 milhões
Soluções de energia sustentável	US $ 28,5 milhões
Inovação de produtos	US $ 18 milhões

Custos de marketing e publicidade

As despesas de marketing para o ano fiscal de 2022 foram de US $ 215 milhões, alocadas em vários canais:

• Marketing Digital: US $ 67 milhões
• Publicidade da mídia tradicional: US $ 92 milhões
• Atividades promocionais de varejo: US $ 36 milhões
• Patrocínios e eventos: US $ 20 milhões

Cadeia de suprimentos e logística de distribuição

A cadeia de suprimentos total e os custos de distribuição para 2022 foram de US $ 340 milhões:

Componente de logística	Custo
Transporte	US $ 148 milhões
Armazenamento	US $ 92 milhões
Gerenciamento de inventário	US $ 65 milhões
Tecnologia de distribuição	US $ 35 milhões

Energizer Holdings, Inc. (ENR) - Modelo de negócios: fluxos de receita

Vendas de baterias (consumidor e industrial)

Receita total de vendas de baterias em 2023: US $ 2,16 bilhões Segmento de bateria do consumidor: US $ 1,68 bilhão Segmento de bateria industrial: US $ 480 milhões

Categoria de bateria	Receita ($)	Quota de mercado
Baterias alcalinas	1,320,000,000	61%
Baterias de lítio	540,000,000	25%
Baterias recarregáveis	300,000,000	14%

Produtos de iluminação portátil

Receita total de iluminação portátil em 2023: US $ 312 milhões

• Vendas de lanterna: US $ 186 milhões
• Vendas de farol: US $ 78 milhões
• Iluminação de emergência: US $ 48 milhões

Linhas de produtos para cuidados pessoais

Receita total de cuidados pessoais em 2023: US $ 224 milhões

Categoria de produto	Receita ($)
Energizer Max Razor	89,600,000
Produtos para cuidados com a pele	67,200,000
Acessórios para barbear	67,200,000

Vendas de varejo online e offline

Receita total de vendas no varejo em 2023: US $ 2,69 bilhões

• Vendas on -line: US $ 537.800.000 (20% do varejo total)
• Vendas de varejo offline: US $ 2.152.000.000 (80% do varejo total)

Receitas de expansão do mercado internacional

Receita internacional total em 2023: US $ 1,08 bilhão

Região	Receita ($)	Taxa de crescimento
Europa	432,000,000	5.2%
Ásia -Pacífico	324,000,000	7.1%
América latina	216,000,000	6.5%
Oriente Médio/África	108,000,000	4.8%

Energizer Holdings, Inc. (ENR) - Canvas Business Model: Value Propositions

Long-lasting, reliable portable power (Energizer® lithium and alkaline).

The Energizer® Ultimate Lithium™ is positioned as the world's longest lasting AA battery. For the full fiscal year 2025, the Batteries & Lights segment delivered a net sales increase of 3.2%. In the third fiscal quarter of 2025, this segment saw sales increase by 5.1% on a reported basis and 0.5% organically. The company paid dividends amounting to $87.1 million for fiscal 2025. Fiscal 2025 free cash flow was reported at $63.2 million, which represents 2.1% of Net sales for the year.

Diverse battery portfolio across performance, premium, and price segments.

The battery portfolio spans various price segments, including primary, rechargeable, specialty, and hearing aid batteries. Brands used include ENERGIZER®, EVEREADY®, and RAYOVAC®, with VARTA® used in Latin America and Asia Pacific. The company is strategically expanding into premium battery markets through the acquisition of Advanced Power Solutions (APS), which contributed $20.8 million to net sales in the third fiscal quarter of 2025. This move hedges against the commoditization seen in other segments.

Comprehensive auto care solutions (appearance, performance, A/C recharge).

The Auto Care product offering covers appearance, fragrance, performance (STP®-branded fuel and oil additives), and air conditioning recharge. Performance in this segment has varied; it achieved 2% organic growth in the first quarter of fiscal 2025, but then experienced a roughly 2.5% organic decline in the second quarter due to refrigerant shipment timing. However, the category improved in the third quarter, with the launch of the Podium Series, which secured distribution in over 15,000 retail locations globally as of the first quarter of 2025.

Household staples that are non-discretionary purchases.

The overall business model is anchored by a vision to be the leader in its categories, aiming for the #1 or #2 market position globally. For the full fiscal year 2025, Energizer Holdings, Inc. delivered net sales of $2,952.7 million, marking a 2.3% increase over the prior year. The full-year Adjusted Earnings Per Share (EPS) for fiscal 2025 reached $3.52, an increase of 6% on an adjusted basis. Full-year Adjusted EBITDA for fiscal 2025 was $623.6 million.

Commitment to sustainability in new product development.

Energizer Holdings, Inc. has achieved a significant operational milestone by ensuring 100% of all new products undergo a sustainability assessment as part of the development process, meeting the goal set for 2025. The company exceeded its 2030 goal for recycled content in packaging, reporting a total of 53% recycled content in packaging for fiscal year 2024. Core ESG goals include a 30% reduction of Scope 1 and 2 greenhouse gas (GHG) emissions by 2030. Furthermore, the company spends more than $10 million annually on battery recycling programs. A concrete product innovation is the world's first coin lithium battery featuring 3-in-1 Child Shield.

Here's the quick math on segment performance for Q3 Fiscal 2025:

Segment	Reported Net Sales Change vs. Prior Year	Organic Net Sales Change vs. Prior Year
Battery & Lights	Increase of 5.1%	Increase of 0.5%
Auto Care	Decline of 1.1%	Decline of 0.9%

Finance: draft 13-week cash view by Friday.

Energizer Holdings, Inc. (ENR) - Canvas Business Model: Customer Relationships

Building brand loyalty through century-old, trusted names.

Energizer Holdings, Inc. maintains customer relationships rooted in the equity of brands like Energizer®, Eveready®, and Rayovac®, which benefit from over a century of industry presence. This trust is reinforced by a commitment to product safety and sustainability; for instance, the company aimed to have 100% of new products undergo a sustainability assessment by 2025. The company also introduced advanced features, such as the world's first 3-in-1 Child Shield™ system for batteries in fiscal 2024, which speaks directly to consumer safety concerns.

High-volume, transactional relationships with retailers.

The core of Energizer Holdings, Inc.'s volume relationship is through its extensive retail footprint. In the first quarter of fiscal 2025, new and expanded distribution was a primary driver, contributing to volume increases in Battery & Lights of approximately 3.8%. This transactional volume underpins the overall business, which achieved nearly $3 billion in net sales for fiscal 2025. Furthermore, innovation drives new retail placement; the Armor All® Podium Series secured distribution in over 15,000 retail locations globally, including the United States, UK, and Australia, demonstrating success in securing shelf space with key partners.

Digital engagement and e-commerce expansion for direct consumer connection.

Energizer Holdings, Inc. is actively increasing its digital connection with consumers. E-commerce expansion was cited as a key driver for the fiscal 2025 results. In the second quarter of fiscal 2025, organic net sales grew by 1.4%, with Battery & Lights volume increasing by approximately 1.9%, partly due to digital economy growth. This focus required planned spending, as reflected in the SG&A investment, which rose to 18.8% of sales in Q2 2025, partly on planned spend in digital transformation initiatives.

Dedicated sales teams managing key global accounts.

While specific sales team structures aren't detailed, the success in securing distribution wins across U.S. and international markets implies robust account management. For example, the Battery & Lights segment grew organically by approximately 3% in Q2 2025, supported by these distribution gains. The company's structure is divided into two main geographical segments: Americas and International, necessitating dedicated management for major global accounts across these territories to secure placements for brands and new product lines like the Armor All® Podium Series.

Here's a quick look at some key 2025 figures related to customer-facing performance:

Metric	Value/Amount	Context
Fiscal 2025 Net Sales	$2,952.7 million	Full Year Reported Net Sales
Fiscal 2025 Adjusted EPS	$3.52	Full Year Adjusted Earnings Per Share
Q1 FY2025 Battery & Lights Volume Growth	3.8%	Driven by new and expanded distribution
Armor All Podium Series Retail Locations	15,000+	Global distribution secured for new Auto Care line
Q2 FY2025 Organic Net Sales Growth	1.4%	Reflecting consumer caution and digital momentum
Fiscal 2025 Free Cash Flow Margin	2.1%	Free Cash Flow as a percentage of Net Sales

The company returned $177 million to shareholders in fiscal 2025 through dividends and share repurchases, while also reducing outstanding shares by roughly 5%.

• Project Momentum surpassed over $200 million in savings during its three-year program, which helps fund investments in growth initiatives.
• Adjusted Gross Margin for fiscal 2025 was 41.7% on a reported basis, up from 38.3% in the prior year.
• Advertising & Promotion (A&P) spend for fiscal 2025 was 5.1% of Net sales.

Energizer Holdings, Inc. (ENR) - Canvas Business Model: Channels

You're looking at how Energizer Holdings, Inc. gets its products-batteries, lights, and Auto Care items-into customers' hands as of late 2025. The distribution backbone is wide, supporting their $2,952.7 million in reported Net sales for the full fiscal year 2025.

The company's reach is extensive, with an international distribution network in over 160 countries. This global footprint is a key driver, as volume increases in the Auto Care segment during the first quarter of fiscal 2025 were explicitly attributed to international market expansion and distribution gains.

For the full fiscal year 2025, overall volumes grew by 1.5%, a figure directly supported by new and expanded distribution globally across both segments. This suggests strong execution within traditional retail channels.

Here's a look at the financial context surrounding these channels for the fiscal year ended September 30, 2025:

Metric	Value (FY 2025)	Context
Total Net Sales	$2,952.7 million	Full fiscal year reported revenue.
Organic Net Sales Growth	0.7%	Growth excluding acquisition impacts for the full fiscal year.
Advertising & Promotion (A&P) Expense	5.1% of Net sales	Spend level supporting channel presence and brand visibility.
Selling, General & Administrative (SG&A) Expense	$495.5 million	Total SG&A, which includes channel management costs.

You see the reliance on physical retail through the consistent mention of distribution gains driving volume increases. For instance, in the Battery & Lights segment, new and expanded distribution drove volume increases of approximately 1.9% in the second quarter of fiscal 2025.

Specific channel execution points include:

• Mass merchandisers and major retail chains are critical, as volume increases in the Battery & Lights segment were driven by improved category trends and new distribution globally in the fourth quarter of fiscal 2024.
• E-commerce platforms are a growing component; volume growth for the full fiscal year 2025 included growth in e-commerce.
• For the Auto Care division, new innovation like the Armor All Podium Series secured distribution in over 15,000 retail locations globally as of early 2025.
• Automotive parts stores and service centers are key for Auto Care, which saw volume increases driven by distribution gains in the first quarter of fiscal 2025.

Warehouse clubs and grocery stores form part of the broader retail chain strategy, though specific revenue splits aren't itemized in the latest reports, their inclusion is implied within the overall segment sales performance tied to distribution.

Finance: draft 13-week cash view by Friday.

Energizer Holdings, Inc. (ENR) - Canvas Business Model: Customer Segments

You're looking at the core customer base Energizer Holdings, Inc. (ENR) served through fiscal year 2025. The company's strategy clearly targets a broad base, from everyday household users to specialized commercial buyers, with a significant reliance on the North American retail channel.

The largest customer group is the Global Retail Consumer, served primarily through the Batteries & Lights product segment. This segment was the powerhouse, generating $2.33 B USD in net sales for the full fiscal year 2025. Within this, the shift to digital purchasing is clear, as the e-commerce business grew over 25% for the full year.

The geographic split shows a heavy concentration in the Americas, with the United States being the single largest contributor to the top line. This focus means customer behavior in the US retail environment directly impacts overall company performance.

Here's a quick look at how the revenue streams were segmented as of September 30, 2025:

Revenue Component	Fiscal 2025 Amount	Notes
Total Trailing Twelve Months Revenue	$2.95 B USD	Reported TTM Revenue as of September 30, 2025
Batteries & Lights Segment Net Sales	$2,330 million USD	Majority of total revenue
United States Geographic Revenue	$1.65 B USD	Largest geographic contributor
Auto Care Segment Net Sales Change	-1.2%	Year-over-year decline in net sales

Automotive Enthusiasts and DIY consumers are the target for the Auto Care product segment, which includes brands for appearance, fragrance, and air conditioning recharge. This segment experienced softer consumer demand, evidenced by a 1.2% decline in net sales for fiscal 2025. Overall volumes for the company grew 1.5%, but this was partially offset by lower back-half category volumes impacting both segments.

Energizer Holdings, Inc. also serves niche markets, including Industrial and Commercial Clients, through its specialty battery offerings, which use technologies like lithium and silver oxide. While specific revenue for this group isn't broken out, it falls under the broader Batteries & Lights segment.

The portfolio is structured to capture consumers across the price spectrum, which is a key part of managing volume and margin. You see this play out with the different brand tiers:

• Price-sensitive consumers are targeted with the Eveready® brand.
• The mid-to-premium performance segment is served by the Rayovac® brand.
• The flagship Energizer® brand anchors the premium end of the market.
• Overall company net sales for the full fiscal year 2025 increased 2.3% to $2,952.7 million USD.

For you, the key takeaway is that the US retail channel drives the bulk of the business, making up $1.65 B USD of the total revenue, but growth is increasingly dependent on e-commerce penetration across all consumer types.

Energizer Holdings, Inc. (ENR) - Canvas Business Model: Cost Structure

You're looking at the hard numbers that drive Energizer Holdings, Inc.'s operational expenses as of late 2025. The cost structure is heavily influenced by the physical nature of producing and moving goods, plus significant ongoing transformation efforts.

The Cost of Goods Sold (COGS) component faces pressure from raw material costs and manufacturing inefficiencies. For instance, increased product costs from production inefficiencies associated with rebalancing the network, along with higher warehousing, distribution, and tariff costs, offset benefits like the Project Momentum savings. To counter this, Energizer Holdings, Inc. recognized an estimated $120.9 million reduction to COGS in fiscal 2025 from a production credit covering fiscal 2023, 2024, and 2025 production.

Selling, General, and Administrative (SG&A) expenses for fiscal 2025 totaled $495.5 million, which represented 16.8% of Net sales. This was an increase from the prior year, driven by higher SG&A from the Advanced Power Solutions (APS) business, increased investment in digital transformation, and higher legal and recycling fees, partially offset by Project Momentum savings.

Advertising and Promotion (A&P) spending was a notable outlay, coming in at 5.1% of Net sales for the full fiscal 2025 year. This represented an increase of 10 basis points, or $8.0 million, compared to fiscal 2024.

Restructuring and network transition costs remain a factor as the company extends its efficiency program. The total pre-tax expense related to Project Momentum restructuring and other related costs for the twelve months ended September 30, 2025, was $68.7 million. This program, however, has been a source of cost reduction, with savings of approximately $64 million realized within fiscal year 2025, contributing to the overall Project Momentum cumulative savings exceeding $200 million.

Debt servicing is a significant consideration given the company's leverage profile. During the fourth fiscal quarter, Energizer Holdings, Inc. refinanced $500.0 million of existing debt. The decline in fourth fiscal quarter net earnings was partly driven by an increase in the loss on extinguishment of debt, and for the quarter, Adjusted earnings per share was impacted by higher interest expense as the overall debt balance had increased. The company paid dividends of $87.1 million, or $1.20 per common share, during fiscal 2025.

Here's a quick look at some of the key cost and savings figures for the fiscal year:

Cost/Savings Component	FY25 Financial Metric	Detail/Context
SG&A Expense	$495.5 million	16.8% of Net sales
Advertising & Promotion (A&P)	5.1% of Net sales	For fiscal 2025
Project Momentum Restructuring Costs (Pre-tax)	$68.7 million	Total for the twelve months ended September 30, 2025
Project Momentum Savings Realized	$64 million	Savings realized in fiscal year 2025
Production Credit Impact on COGS	$120.9 million reduction	Recognized in FY25 for FY23, FY24, and FY25 production
Debt Refinancing Activity	$500.0 million	Amount of existing debt refinanced in Q4

The ongoing operational costs include several areas that management is actively managing:

• Increased legal fees impacting SG&A.
• Investment in digital transformation initiatives.
• Increased recycling fees.
• Costs associated with the integration of the APS business.
• Tariff costs impacting the supply chain.

The company's focus on Project Momentum is a direct response to these cost pressures, aiming for sustained operational efficiency. Finance: draft 13-week cash view by Friday.

Energizer Holdings, Inc. (ENR) - Canvas Business Model: Revenue Streams

You're looking at the core ways Energizer Holdings, Inc. (ENR) brings in money, which is all about moving product and managing the brand portfolio. For a company like ENR, revenue streams are pretty straightforward, centering on the physical goods they sell, but the licensing piece adds a nice layer of passive income.

The big picture for fiscal year 2025 shows a slight top-line increase, which is good to see in a competitive consumer goods space. The Total Net Sales of $2,952.7 million for fiscal year 2025 is the headline number here. That total is built up from the two main operating segments, plus any other income like licensing.

The primary engine, as you'd expect, is the Batteries & Lights segment. This is where the core Energizer, Eveready, and Rayovac batteries and lights move off the shelves. While I can confirm the segment exists and that the APS acquisition added $63.6 million in sales to this segment in fiscal 2025, [cite: 4 from search 4] the full, final segment sales breakdown isn't explicitly itemized in the summary results I have. Still, we know this is the largest contributor by far.

Next up is the Auto Care segment, which covers brands like Armor All, STP, and A/C Pro. This stream is important for diversification, capturing revenue from car maintenance and appearance products. We know that sales in hyperinflationary markets, like Argentina, which are part of the segment reporting, totaled $33.9 million for fiscal year 2025. [cite: 9 from search 3] This gives you a concrete data point tied to a specific geographic/segment performance area.

The final required component is Licensing revenue. This is where third parties pay ENR to use its powerful brand names on products outside ENR's direct manufacturing scope, like solar or power tools. While we know this revenue stream exists, the exact dollar amount for fiscal year 2025 isn't explicitly stated in the available summaries, so I can't put a real number here for you right now. That's a detail you'd definitely want to pull from the full 10-K supplemental schedules.

Here's a quick look at the key financial metrics that frame these revenue streams:

Metric	Amount (Fiscal Year 2025)
Total Net Sales	$2,952.7 million
Adjusted EBITDA	$623.6 million
Net Sales from Batteries & Lights segment	[Data Not Explicitly Found in Snippets]
Net Sales from Auto Care segment	[Data Not Explicitly Found in Snippets]
Licensing Revenue	[Data Not Explicitly Found in Snippets]

To be fair, the total sales figure is the most reliable anchor here. If you're building out the canvas, you'd expect the sum of the two segments plus licensing to roughly equal the total net sales, though there can be minor reconciling items. The fact that ENR is focused on operational efficiency, evidenced by the $623.6 million in Adjusted EBITDA, shows they are focused on converting that top-line revenue into solid operating profit.

You can also see the revenue drivers mentioned in the quarterly reports, which feed into these streams:

• New and expanded distribution gains across both segments.
• Innovation in the Auto Care appearance business.
• Impact from the APS NV acquisition, which closed in May 2025.
• Sales from hyperinflationary markets like Argentina totaled $33.9 million. [cite: 9 from search 3]

Finance: draft 13-week cash view by Friday.