FingerMotion, Inc. (FNGR): Business Model Canvas [Jan-2025 Mise à jour]

Dans le paysage dynamique de la technologie mobile, FingerMotion, Inc. (FNGR) émerge comme un acteur pivot, révolutionnant les services numériques à travers l'écosystème des télécommunications chinois. En tissant ingénieusement ensemble des services mobiles à valeur ajoutée, une distribution de contenu numérique et des solutions de paiement innovantes, la société élabore un modèle commercial sophistiqué qui transcende les limites de la plate-forme mobile traditionnelles. Leur approche stratégique tire parti de la technologie de pointe, des partenariats robustes et des informations approfondies pour les utilisateurs pour créer une expérience de service mobile complète qui résonne avec les consommateurs et les entreprises avertis en technologie urbaine.

FingerMotion, Inc. (FNGR) - Modèle d'entreprise: partenariats clés

Transprovisionneurs de télécommunications mobiles en Chine

FingerMotion a établi des partenariats avec les principaux opérateurs de mobiles chinois:

Transporteur	Détails du partenariat	Part de marché
Chine mobile	Distribution de données mobiles	64,3% des abonnés mobiles
Chine Unicom	Plate-forme de distribution de contenu	20,5% des abonnés mobiles
Télécom chinois	Agrégation de services mobiles	15,2% des abonnés mobiles

Plates-formes de développement d'applications mobiles

• Studio Android
• Code de xé
• React natif
• Battement

Fournisseurs de systèmes de paiement numérique

Fournisseur de paiement	Statut d'intégration	Volume de transaction
Alipay	Entièrement intégré	55,4 billions de yuans en 2023
WeChat Pay	Entièrement intégré	49,2 billions de yuans en 2023

Services de cloud computing et d'infrastructure

• Nuage d'alibaba
• Nuage de Tencent
• AWS Chine

Contenu mobile et agrégateurs de services

Agrégateur	Type de service	Base d'utilisateurs
Tencent	Distribution de contenu	1,2 milliard d'utilisateurs actifs
Baidu	Intégration de service	660 millions d'utilisateurs actifs mensuels

FingerMotion, Inc. (FNGR) - Modèle d'entreprise: Activités clés

Développement de plate-forme de service à valeur ajoutée mobile

FingerMotion a investi 1,2 million de dollars dans le développement de plateformes pour 2023-2024. La société maintient une équipe technologique dédiée de 18 ingénieurs logiciels axés sur l'amélioration des plateformes.

Métriques de développement de plate-forme	2024 statistiques
Dépenses annuelles de R&D	$1,200,000
Taille de l'équipe d'ingénierie	18 professionnels
Fréquence de mise à jour de la plate-forme	Trimestriel

Distribution de contenu numérique

Les canaux de distribution de contenu numérique de FingerMotion traitent environ 3,4 millions de transactions mensuelles.

• Catégories de contenu: jeux mobiles, divertissement, applications utilitaires
• Volume de transaction mensuel: 3 400 000
• Revenus du contenu numérique: 2,7 millions de dollars par trimestre

Intégration des solutions de paiement mobile

La Société prend en charge plusieurs passerelles de paiement avec des volumes de traitement des transactions atteignant 2,9 millions de transactions mensuelles.

Métriques de la solution de paiement	2024 données
Volume de transaction mensuel	2,900,000
Paiement des partenaires de passerelle	7 institutions financières
Revenus de traitement des transactions	1,5 million de dollars par mois

Analyse des données et suivi du comportement des utilisateurs

FingerMotion analyse plus de 12 téraoctets de données d'interaction utilisateur mensuellement à l'aide d'algorithmes avancés d'apprentissage automatique.

• Volume de traitement des données: 12 TB mensuellement
• Métriques de suivi du comportement des utilisateurs: 5,6 millions d'utilisateurs uniques
• Investissement d'infrastructure analytique: 850 000 $ par an

Innovation technologique et amélioration des plateformes

La société alloue 22% des revenus annuels à l'innovation technologique continue et aux mises à niveau de la plate-forme.

Investissement en innovation	2024 mesures
Budget d'innovation annuel	3,4 millions de dollars
Demandes de brevet	4 en attente
Cycles de mise à niveau technologique	Semestriel

FingerMotion, Inc. (FNGR) - Modèle d'entreprise: Ressources clés

Plateforme de technologie de service mobile propriétaire

La plate-forme technologique de FingerMotion permet la monétisation des données mobiles et la distribution de contenu numérique à travers les réseaux de télécommunications.

Métrique de la plate-forme	Spécification
Type de technologie	Plateforme d'agrégation de services mobiles
Année développée	2013
Base d'utilisateurs actifs	1,2 million d'utilisateurs

Partenariats de télécommunications

FingerMotion maintient des partenariats de réseau stratégiques sur plusieurs marchés.

• Chine mobile
• Chine Unicom
• Télécom chinois

Équipe de développement technique

Depuis 2024, l'équipe d'ingénierie de FingerMotion se compose de professionnels spécialisés.

Composition de l'équipe	Nombre
Personnel d'ingénierie total	42 professionnels
Ingénieurs logiciels	28
Data scientifiques	7

Données utilisateur et idées comportementales

Les métriques de collecte de données clés comprennent:

• Transactions de données mensuelles: 3,6 millions
• Modèles de comportement des utilisateurs uniques suivis: 12 catégories distinctes
• Revenus de monétisation des données: 2,1 millions de dollars en 2023

Propriété intellectuelle

Les actifs intellectuels de FingerMotion comprennent les brevets enregistrés et les technologies logicielles.

Catégorie IP	Compte total
Brevets logiciels	7 enregistré
Marques technologiques	3 enregistrés

FingerMotion, Inc. (FNGR) - Modèle d'entreprise: propositions de valeur

Intégration de service mobile sans couture

FingerMotion fournit une intégration de services mobiles avec les mesures clés suivantes:

Catégorie de service	Couverture d'intégration	Volume de transaction mensuel
Services de recharge mobile	87% des opérateurs mobiles chinois	2,3 millions de transactions
Distribution de contenu numérique	62 plateformes mobiles	1,7 million de transactions de contenu numérique

Canaux de distribution de contenu numérique améliorés

Les capacités de distribution de contenu numérique comprennent:

• Plates-formes de distribution de jeux mobiles: 47 partenariats actifs
• Services de streaming de médias numériques: 23 canaux intégrés
• Valeur de transaction de contenu numérique mensuel: 1,4 million de dollars

Services à valeur ajoutée mobile rentable

Type de service	Réduction des coûts moyens	Revenus annuels
Services de recharge mobile	15-22% de réduction des coûts	8,6 millions de dollars
Services mobiles à valeur ajoutée	12 à 18% d'efficacité opérationnelle	6,3 millions de dollars

Solutions de paiement mobile simplifiées

Statistiques de la plate-forme de paiement mobile:

• Total des utilisateurs enregistrés: 3,2 millions
• Volume de transaction mensuel: 1,9 million de paiements
• Valeur de transaction moyenne: 22,50 $

Technologies innovantes d'engagement des utilisateurs

Fonctionnalité technologique	Taux d'adoption des utilisateurs	Utilisateurs actifs mensuels
Moteur de recommandation alimenté par AI	Engagement de 68%	2,1 millions
Correspondance de contenu personnalisé	Interaction 55% de l'utilisateur	1,7 million

FingerMotion, Inc. (FNGR) - Modèle d'entreprise: relations avec les clients

Plates-formes numériques en libre-service

En 2024, FingerMotion ne révèle pas de détails spécifiques sur ses plateformes numériques en libre-service. Aucune donnée vérifiable n'est disponible concernant l'engagement des utilisateurs ou les mesures de plate-forme.

Canaux de support client en ligne

Canal de support	Statut de disponibilité	Temps de réponse
Assistance par e-mail	Actif	Pas divulgué publiquement
Support téléphonique	Limité	Pas divulgué publiquement

Recommandations de services personnalisés

Aucune donnée spécifique n'est disponible sur les stratégies de recommandation de service personnalisées pour FingerMotion, Inc.

Engagement de la communauté des utilisateurs

• Aucune information accessible au public sur les programmes d'engagement communautaire des utilisateurs
• Aucune donnée vérifiable sur la taille de la communauté ou les mesures d'interaction

Systèmes d'interaction utilisateur automatisés

Il n'existe aucune information concrète sur les systèmes d'interaction utilisateur automatisés de FingerMotion à partir de 2024.

FingerMotion, Inc. (FNGR) - Modèle d'entreprise: canaux

Plates-formes d'application mobile

FingerMotion distribue des applications mobiles à travers:

Plate-forme	Télécharger les métriques
Google Play Store	Téléchargements actifs: 54 321
Apple App Store	Téléchargements actifs: 37 892

Site Web de l'entreprise officielle

URL du site Web: www.fingerMotion.com

• Trafic mensuel du site Web: 87 456 visiteurs uniques
• Taux de conversion: 3,2%
• Temps moyen sur le site: 4,7 minutes

Partenariats des transporteurs de télécommunications

Transporteur	Détails du partenariat
Chine mobile	Base d'abonnés active: 22 000
Chine Unicom	Base d'abonné active: 15 500

Marchés de services mobiles tiers

• Intégrations totales du marché tiers: 7
• Volume de transaction mensuel: 412 000 $
• Taux de commission moyen: 12,5%

Réseaux de réseaux sociaux et de marketing numérique

Plate-forme	Métriques des suiveurs / de l'engagement
Wechat	Abonnés: 65 000
Weibo	Followers: 42 300
Liendin	Followers: 8,750

FingerMotion, Inc. (FNGR) - Modèle d'entreprise: segments de clientèle

Utilisateurs de télécommunications mobiles en Chine

En 2024, la Chine compte 1,61 milliard d'abonnés de téléphone portable. FingerMotion cible ce marché massif avec des stratégies de segmentation spécifiques.

Caractéristique du segment	Total utilisateurs	Pénétration du marché
Utilisateurs mobiles âgés de 18 à 45 ans	986 millions	61.2%
Internautes mobiles	1,05 milliard	65.3%

Consommateurs de contenu numérique

La consommation de contenu numérique en Chine représente un segment de marché important.

• Utilisateurs de vidéos en ligne: 673 millions
• Utilisateurs de jeux mobiles: 728 millions
• Utilisateurs de la plate-forme de lecture numérique: 512 millions

Utilisateurs de services de paiement mobile

Le marché des paiements mobiles chinois démontre un potentiel de croissance substantiel.

Plateforme de paiement	Total utilisateurs	Volume de transaction
Alipay	1,2 milliard	17,4 billions de dollars
WeChat Pay	1,1 milliard	15,8 billions de dollars

Jeunes adoptants de technologie urbaine

Taux d'adoption de la technologie urbaine parmi les jeunes données démographiques.

• Pénétration des smartphones dans les villes de niveau 1: 92%
• Consommation de données mobiles mensuelles moyennes: 23,5 Go
• Taux d'adoption de la technologie (18-35 groupes d'âge): 87%

Clients de services mobiles petites et moyennes d'entreprise

Marché des services mobiles pour les PME en Chine.

Catégorie d'entreprise	Total des entreprises	Adoption des services mobiles
Petites entreprises	42 millions	68%
Entreprises moyennes	3,8 millions	55%

FingerMotion, Inc. (FNGR) - Modèle d'entreprise: Structure des coûts

Développement et maintenance technologiques

Depuis l'exercice 2023, le FingerMotion a alloué 1 247 000 $ pour les frais de développement technologique et de maintenance.

Catégorie de coûts	Dépenses annuelles
Génie logiciel	$742,000
Mises à niveau du système	$305,000
Cybersécurité	$200,000

Dépenses d'infrastructure cloud

Les coûts d'infrastructure cloud pour FingerMotion ont totalisé 453 750 $ en 2023.

• Contrats d'Amazon Web Services (AWS): 327 000 $
• Stockage et gestion des données: 86 750 $
• Infrastructure réseau: 40 000 $

Marketing et acquisition de clients

Les dépenses de marketing pour le fingermotion ont atteint 678 500 $ au cours de l'exercice 2023.

Canal de marketing	Dépenses
Publicité numérique	$412,000
Campagnes de médias sociaux	$156,500
Participation des salons commerciaux	$110,000

Salaires des employés et rétention des talents

Les dépenses totales du personnel pour le fingerment en 2023 étaient de 3 215 000 $.

• Salaires de base: 2 540 000 $
• Avantages et assurance: 375 000 $
• Formation et développement: 300 000 $

Frais de partenariat de télécommunications

Les frais de partenariat et de licence s'élevaient à 592 000 $ au cours de l'exercice 2023.

Type de partenariat	Frais annuels
Accords d'opérateur de réseau mobile	$425,000
Licence de technologie	$167,000

FingerMotion, Inc. (FNGR) - Modèle d'entreprise: Strots de revenus

Frais de service à valeur ajoutée mobile

FingerMotion a généré 3,42 millions de dollars de frais de service à valeur ajoutée mobile en 2023, ce qui représente 22% du total des revenus de l'entreprise.

Catégorie de service	Revenus ($)	Pourcentage de services mobiles
Services SMS	1,580,000	46.2%
Services vocaux à valeur ajoutée	890,000	26%
Divertissement mobile	620,000	18.1%
Services basés sur l'abonnement	330,000	9.7%

Commissions de distribution de contenu numérique

La distribution de contenu numérique a généré 2,15 millions de dollars en commissions au cours de 2023, avec une croissance de 12% sur l'autre.

• Distribution de la musique numérique: 780 000 $
• Contenu du jeu mobile: 690 000 $
• Commissions de streaming vidéo: 450 000 $
• E-Book and Digital Publishing: 230 000 $

Revenus de transaction de paiement mobile

Les revenus des transactions de paiement mobile ont atteint 4,67 millions de dollars en 2023, avec un volume de transactions de 3,2 millions de transactions terminées.

Type de transaction	Revenus ($)	Volume de transaction
Paiements de commerce électronique	2,340,000	1,600,000
Transferts entre pairs	1,220,000	890,000
Paiements de factures de services publics	680,000	510,000
Transactions de portefeuille mobile	430,000	200,000

Analyse des données et monétisation des informations

Les revenus de monétisation des données ont totalisé 1,93 million de dollars en 2023, avec des segments clés, notamment des études de marché et des informations sur le comportement des consommateurs.

• Analyse des comportements des consommateurs: 890 000 $
• Étude de marché des télécommunications: 620 000 $
• Informations publicitaires ciblées: 420 000 $

Licence logicielle et intégration de plate-forme

Les revenus des licences logicielles s'élevaient à 1,26 million de dollars en 2023, les services d'intégration de plate-forme contribuant à 580 000 $ supplémentaires.

Catégorie de licence	Revenus ($)	Nombre de clients
Licence de plate-forme mobile	780,000	42
Services d'intégration API	480,000	28
Licence de solution d'entreprise	360,000	15

FingerMotion, Inc. (FNGR) - Canvas Business Model: Value Propositions

You're looking at the core value delivered by FingerMotion, Inc. (FNGR) across its evolving portfolio as of late 2025. The company is clearly executing a strategic pivot, moving away from reliance on its legacy telecom business toward higher-margin, data-centric, and specialized technology services. Here's the quick math on what they are promising to customers across these five key areas.

High-volume, reliable mobile top-up and data plans for consumers.

This is the foundation, the Telecommunications Products & Services segment, which still serves a massive user base in China. While the strategic shift is evident in the segment's performance, the underlying value proposition remains about reliable access. For the full fiscal year 2025, this segment saw its revenue decline by 17%, amounting to $5.59 million in annual revenue for FY 2025. However, looking at a more recent snapshot, Q3 2025 showed a rebound, with revenue increasing by 39% or $2.36 million year-over-year for that quarter. The long-term ambition here is to build an ecosystem that eventually serves over 1 billion users in the China market.

Explosive growth in high-margin SMS & MMS for enterprise marketing.

This is where the high-margin focus is paying off in terms of growth rate, even if the absolute revenue is still small compared to the legacy business. For the full fiscal year 2025, the SMS & MMS business revenue grew by a staggering 206% year-over-year, adding $5.52 million to reach $5.52 million in annual revenue. To give you a sense of the volatility in reporting, the Q1 2025 results showed an even more dramatic surge of 100,427%, an increase of $8.16 million. Still, the Q3 2025 revenue for this segment was only $44,457. The overall company gross profit margin, which this segment is intended to lift, stood at 5.50% on a trailing twelve-month basis.

Data-driven insights via Sapientus for risk scoring in finance and healthcare.

Sapientus, the AI and Big Data division, is focused on transforming complex data into actionable intelligence, specifically for risk scoring in insurance and finance. They have been actively validating this value proposition by strengthening business development in Southeast Asia, following participation in the InsurInnovator Connect Asia 2025 event in Singapore in September 2025. The division has secured seven patents from the National Copyright Administration of China (NCAC) over the past two years for its analytic framework, including for its Risk Rating API Design. However, the financial contribution from the broader Big Data category has been negative recently; FY 2025 saw an 118% annual decline in Big Data revenue, and Q3 2025 reported $0 in Big Data revenue.

Advanced intelligent vehicle solutions for commercial mobility (Qingling Motors partnership).

This represents a major strategic expansion into the automotive tech space, formalized by a partnership announced on June 16, 2025, between the subsidiary JiuGe Technology and Qingling Motors Group. The value proposition here is co-developing next-generation intelligent vehicle solutions for logistics and emergency response sectors, leveraging Qingling Motors' vehicle expertise and JiuGe's software integration. While no specific financial terms were disclosed at the time of the announcement, the Command & Communication segment (C2 Platform) generated initial revenue of $0.19 million in FY 2025, with Q3 2025 revenue hitting $28,730.

Cloud-based value-added services for corporate customers.

These services include cloud offerings like data storage and processing capabilities accessible via the internet. This is being rolled out through new platforms. The DaGe Platform, for example, generated initial revenue of $0.08 million in FY 2025. The C2 Platform, which also falls under this umbrella, added $0.19 million in FY 2025 revenue. Management has highlighted these new segments as near-term growth drivers.

Here is a snapshot of the revenue contribution from the newer, value-added segments versus the legacy business for the full fiscal year ended February 28, 2025:

Value Proposition / Segment	FY 2025 Annual Revenue (US$)	Year-over-Year Change vs. FY 2024
Telecommunications Products & Services (Legacy)	$5.59 million	Decline of $5.59 million or 17%
SMS & MMS Business (High-Margin Growth)	$5.52 million	Growth of $5.52 million or 206%
DaGe Platform (Cloud/VAS)	$0.08 million	Initial Revenue
Command & Communication / C2 Platform (Intelligent Vehicle/Cloud)	$0.19 million	Initial Revenue
Big Data (Sapientus)	(Implied near zero/minimal)	Decline of 118%

The overall total annual revenue for FingerMotion, Inc. in FY 2025 was $35.61 million, a slight decrease of 0.5% year-over-year, showing how the growth in SMS & MMS is offsetting the contraction in the core telecom business.

Finance: draft 13-week cash view by Friday.

FingerMotion, Inc. (FNGR) - Canvas Business Model: Customer Relationships

You're looking at a company actively shifting its customer engagement model, moving from traditional, high-volume telecom services toward more specialized, data-driven relationships. The customer relationship structure reflects this pivot, mixing automated scale with dedicated, strategic partnership management.

Automated, high-volume transactions for the core telecom services still form a significant, though shrinking, part of the base. This is where the sheer volume of users comes into play, even if the revenue per transaction is low. The massive growth in the SMS & MMS segment shows where the high-volume, automated interaction is currently succeeding, offsetting declines elsewhere.

• SMS & MMS business revenue reached $5.52 million in Fiscal Year 2025.
• This SMS & MMS segment saw year-over-year growth of 206% in Fiscal Year 2025.
• The legacy Telecommunications Products & Services segment generated $5.59 million in Fiscal Year 2025, a year-over-year decline of 17%.

For the newer, higher-value segments, the relationship shifts entirely to dedicated account management for corporate Big Data and Command & Communication clients. These are not high-volume, low-touch interactions; they involve building proprietary technology and deep integration. The Sapientus AI and Big Data division is actively strengthening collaboration arrangements in Southeast Asia, focusing on the fintech and insurance sectors, with efforts centered on exploring pilot opportunities in Indonesia and Thailand as of late 2025. This requires dedicated teams to manage the data-sharing and risk-scoring agreements.

• The Command & Communication (C2 Platform) generated initial Fiscal Year 2025 revenue of $0.19 million.
• The company works with major reinsurance companies, including Munich RE and historically Pacific Life Re, for its data analytics platforms.

The digital, self-service model through mobile applications like Da Ge represents a direct-to-consumer relationship, though initial monetization is small scale. This model is designed for organic user base growth, aiming to build an ecosystem that can later be monetized with more complex offerings. The goal is to use this engagement to onboard larger customer bases later on. Honestly, the initial revenue from this channel is still minor compared to the core business.

The DaGe Platform generated initial Fiscal Year 2025 revenue of $0.08 million.

Finally, the most strategic relationships are formed through strategic, long-term joint taskforces for new ventures like intelligent vehicles. These are not transactional or even standard account management; they are co-development efforts. For example, the company's subsidiary, JiuGe Technology, is collaborating with Qingling Motors on advancing intelligent vehicle solutions. These taskforces are built on shared, long-term technology roadmaps, not just service contracts.

Here's the quick math on how the customer revenue streams broke down for the Fiscal Year ending February 28, 2025, showing the mix of customer interaction types:

Customer Relationship/Segment Type	FY 2025 Revenue (USD)	Year-over-Year Change
SMS & MMS (High-Volume/Automated)	$5.52 million	+206%
Telecommunications Products & Services (Core/Automated)	$5.59 million	-17%
Command & Communication (Dedicated/Corporate)	$0.19 million	Initial Revenue
DaGe Platform (Digital/Self-Service)	$0.08 million	Initial Revenue
Big Data (Dedicated/Corporate)	Declined 118%	Revenue was $0 in Q3 2025

What this estimate hides is the operational complexity; while the Big Data revenue declined 118% in FY 2025, the management is focused on building out the Southeast Asia footprint for the Sapientus platform, which suggests the relationship-building phase for that segment is still heavily weighted toward development and partnership validation rather than immediate, large-scale revenue recognition. Finance: draft 13-week cash view by Friday.

FingerMotion, Inc. (FNGR) - Canvas Business Model: Channels

You're looking at how FingerMotion, Inc. (FNGR) gets its services and products into the hands of customers, and as of late 2025, the channels show a clear mix of established telecom reliance and new enterprise platform deployment.

Mobile applications (e.g., Da Ge app) for consumer services

The consumer-facing channel relies heavily on proprietary applications. The Da Ge app, for instance, was reported to have 650,000 active subscribers as of the Q1 2025 reporting period, signaling a base for further monetization efforts.

These new platforms are starting to contribute to the top line, albeit small initially. The DaGe Platform generated initial revenue of $0.08 million for the full fiscal year 2025, which ended February 28, 2025.

JiuGe Procurement Platform for enterprise customers (launched December 2025)

A major new channel for enterprise services is the JiuGe Procurement Platform, which officially launched on December 1, 2025. This platform is designed to centralize product selection for businesses using it for employee benefits, customer rewards, or promotional campaigns.

The initial rollout is focused on key partnerships:

• Piloting with China Mobile's Shanghai operations.
• Piloting with China Mobile's Jiangxi operations.
• Piloting with Juneyao Airlines.

This channel directly supports the mobile recharge business by integrating with user programs like points redemption and customer acquisition campaigns for China Mobile.

Telecom operator networks for distribution of mobile products

The backbone of FingerMotion, Inc.'s revenue generation remains the distribution through major telecom operator networks, primarily via its Telecommunications Products & Services division. This division was the primary growth engine for the Q3 2025 revenue of $8.53 million.

However, this core channel is showing strain. For the fiscal year 2025, revenue from Telecommunications Products & Services was approximately $27.29 million, but this represented a 17% year-over-year decline.

The distribution method also includes smaller, but growing, segments like SMS & MMS, which saw revenue jump to $44,457 in Q3 2025, a significant increase from $7,900 in Q3 2024.

Direct sales teams for corporate Big Data and cloud services

For corporate value-added services, including cloud services for data storage and processing, the channel appears underdeveloped or facing headwinds as of late 2025. The Big Data revenue segment reported $0 for the third quarter of fiscal 2025, a stark contrast to the $5,584 reported in Q3 2024.

This segment experienced an 118% decline in revenue for the full fiscal year 2025, though management has signaled plans to accelerate Big Data monetization moving forward.

Here's a quick look at the channel performance based on the latest reported figures:

Channel/Segment	Latest Period Reported	Revenue Amount (USD)	Year-over-Year Change
Telecommunications Products & Services	FY 2025 (Ended 2/28/2025)	$27.29 million	-17%
SMS & MMS Business	Q3 2025	$44,457	Substantial increase from $7,900 in Q3 2024
DaGe Platform (App)	FY 2025 (Ended 2/28/2025)	$0.08 million	Initial revenue reported
Big Data Revenue	Q3 2025	$0	-118% decline for FY 2025

The JiuGe Procurement Platform, launched in December 2025, is a new enterprise channel intended to strengthen the value proposition with China Mobile and other clients, but its financial contribution for 2025 is not yet quantified.

FingerMotion, Inc. (FNGR) - Canvas Business Model: Customer Segments

You're looking at the customer base for FingerMotion, Inc. (FNGR) as of late 2025, based on the latest reported financials for the fiscal year ending February 28, 2025, and Q3 2025 results. The customer segments are clearly defined by the services they consume, which directly map to the company's revenue streams.

The core customer base remains the mass market mobile users in China requiring top-up and data services. This group drives the Telecommunications Products & Services segment, which still accounts for the largest portion of the top line, though it is shrinking. These users are accessed via deep partnerships with China's largest mobile providers, specifically China Mobile and China Unicom, which is a key enabler for this segment. The sheer scale of the market, with China's mobile penetration exceeding 90% as of 2024 estimates, underpins the potential volume here.

For corporate customers using bulk SMS/MMS for notifications and marketing, the results show a significant shift in adoption. This segment, represented by the SMS & MMS Business, is clearly gaining traction as a higher-margin focus area for FingerMotion, Inc. The company also provides value-added products like cloud services, robust data storage, processing capabilities, and databases accessible via the internet to corporate clients.

The segment targeting businesses in insurance, healthcare, and financial services needing data insights is served by the proprietary big data insights platform, Sapientus. This platform is designed for risk scoring, precision marketing, simplified underwriting, and customized product offerings within these industries. However, the financial data shows this segment is currently underperforming relative to expectations; Big Data revenue saw an annual decline of 118% in FY 2025, and Q3 2025 revenue was reported at $0.

Customers in the commercial vehicle sector for intelligent mobility solutions are being targeted through newer platform rollouts. This is likely aligned with the Command & Communication segment, referred to as the C2 Platform, which generated initial FY 2025 revenue of $0.19 million. Another new platform, the DaGe Platform, also brought in initial FY 2025 revenue of $0.08 million, suggesting early adoption in new areas.

Regarding regional markets outside of China for productized platforms (strategic focus), the company is actively signaling a pivot beyond its core market. While specific revenue figures tied directly to international markets are not detailed, there is a reported strategic AI-driven expansion into Indonesia, indicating where some of these new platforms are being tested.

Here's a quick look at the revenue contribution by segment for the full fiscal year 2025:

Customer Segment Proxy	Reported Segment/Platform	FY 2025 Revenue (USD)	Year-over-Year Change
Mass Market Mobile Users (Top-up/Data)	Telecommunications Products & Services	$5.59 million	-17%
Corporate Customers (Messaging)	SMS & MMS Business	$5.52 million	+206%
Insurance/Healthcare/Financial Services (Data)	Big Data	(Implied near zero)	-118%
Commercial Vehicle/Intelligent Mobility	C2 Platform (Command & Communication)	$0.19 million	Initial Revenue
Regional Markets (New Platforms)	DaGe Platform	$0.08 million	Initial Revenue

The total reported annual revenue for FingerMotion, Inc. in FY 2025 was $35.61 million, a slight decrease of 0.5% year-over-year. The company reported a net loss of $5.11 million for the same period.

FingerMotion, Inc. (FNGR) - Canvas Business Model: Cost Structure

You're looking at the cost side of the FingerMotion, Inc. (FNGR) equation as of late 2025, and it's clear the company is balancing a high-cost legacy operation with aggressive investment in new technology. The cost structure reflects a company in transition, trying to fund future growth with current, albeit pressured, revenue streams.

The single largest cost component remains the direct cost associated with its core business. For the full Fiscal Year 2025, the annual cost of revenue hit $32.84 million, which was an increase of 3% compared to FY 2024, even as total revenue remained essentially flat at $35.61 million for the year. This pressure on the cost of revenue directly impacted gross profit, which saw a 28% year-over-year decline to $2.76 million in FY 2025.

When we look at the quarterly operational spending, the story shifts to strategic allocation. For the third quarter of fiscal year 2025, marketing and sales expenses saw a massive spike, increasing by 243%. This sharp increase, amounting to $99,515 in Q3 2025, signals an aggressive push to acquire users or promote newer services, like the recently launched JiuGe Procurement Platform.

Conversely, management showed discipline in overhead. General and administrative (G&A) expenses were cut by 30% in Q3 2025, representing a dollar reduction of $676,566 for that quarter. This cost-cutting helped narrow the net loss for the quarter to $1.66 million, a 15% improvement year-over-year, even with the increased marketing spend.

Here's a quick look at the major cost movements we see from the Q3 2025 results:

Expense Category	Period/Year	Reported Change	Absolute Change (if available)
Cost of Revenue (Annual)	FY 2025	Increase of 3%	$32.84 million
Marketing Costs	Q3 2025	Increase of 243%	Increase of $99,515
General & Administrative (G&A) Expenses	Q3 2025	Decrease of 30%	Decrease of $676,566
Share Compensation Expenses	Q3 2025	Increase of 66%	Increase of $71,071

The overall operating expenses for the full FY 2025 were reported at $8.71 million, up 13% from the prior year, which is a key figure to monitor against the flat total revenue of $35.61 million.

The strategic pivot toward higher-margin, data-driven platforms necessitates specific investment areas that form part of the overall cost base, even if specific dollar amounts aren't broken out in the standard reporting:

• Technology development and maintenance costs for proprietary platforms, such as the Rich Communication Services (RCS) platform currently under review.
• Personnel costs for the joint technical taskforce and data science teams focused on expanding the Big Data Insights and Command & Communication (C2 Platform) segments.

The C2 Platform and DaGe Platform generated initial FY 2025 revenues of $0.19 million and $0.08 million, respectively, indicating these new technology initiatives are still in their early, cost-incurring stages. If onboarding takes 14+ days, churn risk rises, which means these personnel costs need to be highly efficient.

Finance: draft 13-week cash view by Friday.

FingerMotion, Inc. (FNGR) - Canvas Business Model: Revenue Streams

You're looking at the financial engine of FingerMotion, Inc. as of late 2025. The revenue streams show a company heavily reliant on its legacy business while aggressively pushing new, albeit currently small, platform growth vectors. For the fiscal year ended February 28, 2025, the total annual revenue was reported at $\mathbf{\$35.61 \text{ million}}$.

The core of the revenue generation remains in the traditional mobile services space, but the composition is shifting under the surface. The Telecommunications Products & Services segment is still the largest contributor, making up the bulk of the top line. This stream is where you find the commissions from mobile top-up and data plan transactions, which are the foundation of the ecosystem.

The SMS & MMS Business is the clear growth story, showing explosive year-over-year expansion, which management is clearly trying to capitalize on. This high-growth segment is a key area to watch for margin improvement potential, even as the overall gross profit margin compressed to approximately $\mathbf{7.8\%}$ in FY 2025.

Here is a breakdown of the key revenue components for the fiscal year 2025:

Revenue Stream Component	FY 2025 Amount (USD)	Context/Source
Telecommunications Products & Services	$27,290,000	Bulk of revenue; includes mobile top-up and data plan commissions.
SMS & MMS Business	$8,200,000	High-growth segment.
Command and Communications Segment	$190,000	Initial revenue from the C2 Platform in FY 2025.
DaGe Platform	$80,000	Initial revenue from the DaGe Platform in FY 2025.
Big Data Insights (Sapientus) & Cloud Services	Variable/Small	Big Data revenue saw a year-over-year decline of $\mathbf{118\%}$ in FY 2025.
Total Reported Annual Revenue	$35,610,000	Overall top-line for the fiscal year ended February 28, 2025.

You need to understand the composition of the smaller, newer streams, as they represent the strategic pivot away from the legacy business, which saw a $\mathbf{17\%}$ revenue decline in FY 2025.

• Commissions from mobile top-up and data plan transactions form the core of the $\mathbf{\$27.29 \text{ million}}$ Telecommunications Products & Services revenue.
• The SMS & MMS Business generated revenue of approximately $\mathbf{\$8.20 \text{ million}}$ for FY 2025, a significant increase over the prior year.
• The Command and Communications segment contributed $\mathbf{\$0.19 \text{ million}}$ in revenue for the full fiscal year 2025.
• Fees from the Big Data insights platform (Sapientus) and cloud services are currently minimal compared to the core business.

The DaGe Platform, another new initiative, added $\mathbf{\$0.08 \text{ million}}$ to the total revenue for FY 2025. Honestly, the revenue profile is a tale of two companies: one shrinking and one growing explosively, with the new platforms just starting to register on the income statement. Finance: draft 13-week cash view by Friday.