Veritone, Inc. (VERI): Business Model Canvas [Jan-2025 Mise à jour]

Dans le paysage en évolution rapide de l'intelligence artificielle, Veritone, Inc. (VERI) apparaît comme une force transformatrice, offrant des solutions de traitement cognitif de pointe qui redéfinissent la façon dont les entreprises tirent parti de la technologie d'IA. Avec sa plate-forme Aiware innovante, l'entreprise comble le fossé entre les capacités d'apprentissage automatique complexes et les applications commerciales pratiques, offrant des solutions évolutives et intelligentes dans diverses industries du gouvernement et de l'application des lois aux médias et au divertissement. Cette exploration complète de la toile du modèle commercial de Veritone dévoile le plan stratégique derrière leur approche révolutionnaire de l'IA d'entreprise, révélant comment ils ne développent pas seulement la technologie, mais réinventent fondamentalement la transformation numérique.

Veritone, Inc. (VERI) - Modèle d'entreprise: partenariats clés

Partenariats stratégiques avec les fournisseurs de technologies d'IA

Veritone a établi des partenariats clés avec les fournisseurs de technologies d'IA suivants:

Partenaire	Focus technologique	Détails du partenariat
Nvidia	Informatique GPU	Tirer parti des plates-formes NVIDIA AI pour l'accélération d'apprentissage automatique
Intel	Technologie de processeur	Utilisation des capacités de traitement avancé d'Intel pour les charges de travail de l'IA

Collaboration avec les forces de l'ordre et les agences gouvernementales

Les partenariats du gouvernement et des forces de l'ordre de Veritone comprennent:

• Département américain de la sécurité intérieure
• Bureau fédéral d'enquête (FBI)
• Les organismes d'application de la loi de plusieurs états et locaux

Alliances avec des médias et des entreprises de divertissement

Partenaire médiatique	Type de partenariat	Collaboration spécifique
Warner Bros.	Analyse AI de contenu	Gestion des médias et génération de métadonnées alimentées par l'IA
Communications de découverte	Intelligence médiatique	Suivi automatisé de contenu et gestion des droits

Partenariats avec les fournisseurs de services cloud

Veritone maintient des partenariats stratégiques d'infrastructure cloud:

Fournisseur de cloud	Services utilisés	Portée du partenariat
Amazon Web Services (AWS)	Infrastructure informatique	Services d'évolution de cloud computing et d'apprentissage automatique
Google Cloud Platform	Outils d'IA et d'apprentissage automatique	Capacités avancées de développement et de déploiement de l'IA
Microsoft Azure	Solutions de cloud d'entreprise	Prise en charge intégrée de l'application d'IA et d'entreprise intégrée

Veritone, Inc. (VERI) - Modèle d'entreprise: activités clés

IA et développement logiciel d'apprentissage automatique

Au quatrième trimestre 2023, Veritone a investi 23,4 millions de dollars dans les dépenses de recherche et développement. Le développement de logiciels de l'entreprise se concentre sur les domaines principaux suivants:

• Engineering pour la plate-forme AI d'entreprise
• Solutions informatiques cognitives
• Développement d'algorithmes d'apprentissage automatique

Métrique de développement	Valeur 2023
Dépenses de R&D	23,4 millions de dollars
Taille de l'équipe d'ingénierie logicielle	127 professionnels
Demandes de brevet	18 nouveaux dépôts

Création de plate-forme d'intelligence artificielle

La plate-forme Aiware de Veritone représente un plate-forme d'intelligence cognitive multi-vertical avec des capacités dans divers domaines.

• La plate-forme prend en charge 13 moteurs cognitifs différents
• Processus de plus de 2,5 pétaoctets de données non structurées mensuellement
• Offre des capacités de traitement d'IA en temps réel

Conception et mise en œuvre de la solution d'IA d'entreprise

Catégorie de solutions d'entreprise	Contribution annuelle des revenus
Médias & Solutions de divertissement	42,1 millions de dollars
Sécurité publique & Sécurité	18,7 millions de dollars
Légal & Conformité	12,3 millions de dollars

Services de traitement cognitif et d'analyse de données

Veritone fournit une analyse avancée de données via sa plate-forme d'IA, traitant divers types de données dans toutes les industries.

• Prise en charge de plus de 30 formats de fichiers
• Taux de précision d'apprentissage automatique dépassant 85%
• Capacités de traitement des données en temps réel

Conseil de transformation numérique

Service de conseil	2023 Métriques d'engagement
Total des clients d'entreprise	247
Durée moyenne du projet	6-9 mois
Revenus de consultation	8,6 millions de dollars

Veritone, Inc. (VERI) - Modèle d'entreprise: Ressources clés

Technologie avancée de l'intelligence artificielle

Veritone's AI Technology Portfolio à partir de 2024:

Métrique technologique de l'IA	Valeur quantitative
Applications totales de brevet IA	47
Brevets d'IA accordés	23
Investissement annuel de R&D dans l'IA	22,3 millions de dollars

Plateforme de traitement cognitive propriétaire de l'AIware

Capacités de plate-forme:

• Moteurs cognitifs totaux: 290
• Vitesse de traitement: 500 téraflops
• Modèles d'apprentissage automatique: 1 200+

Talent d'ingénierie d'IA et de logiciel qualifié

Catégorie de talents	Effectif
Ingénieurs totaux d'IA	178
Chercheurs de doctorat	42
Équipe de développement de logiciels	214

Algorithmes et ensembles de données approfondis

Métriques des ressources d'apprentissage automatique:

• Ensembles de données de formation: 3,7 pétaoctets
• Complexité algorithmique: 850+ modèles uniques
• Algorithmes d'industrie inter-industriels: 12 secteurs

Propriété intellectuelle et brevets logiciels

Catégorie IP	Quantité
Brevets logiciels totaux	37
Demandes de brevet en instance	16
Marques enregistrées	24

Veritone, Inc. (VERI) - Modèle d'entreprise: propositions de valeur

Solutions d'IA de qualité d'entreprise pour plusieurs industries

Veritone propose des solutions d'IA sur plusieurs secteurs avec les applications spécifiques à l'industrie suivantes:

Industrie	Valeur de la solution AI	Potentiel de marché annuel
Légal	Gestion des preuves numériques	3,2 milliards de dollars
Médias & Divertissement	Monétisation de contenu	4,7 milliards de dollars
Sécurité publique	Intelligence d'investigation	2,9 milliards de dollars

Traitement cognitif automatisé et informations sur les données

Les capacités de traitement cognitif de Veritone comprennent:

• Analyse des données en temps réel
• Algorithmes d'apprentissage automatique
• Traitement du langage naturel

Capacités de plate-forme AI évolutives et flexibles

Veritone Aiware Platform Specifications:

• 300+ moteurs AI
• Prend en charge plus de 30 langues
• Options de déploiement cloud et sur site

Efficacité et amélioration de la productivité à travers l'IA

Métriques de productivité pour les solutions d'IA de Veritone:

Métrique	Pourcentage d'amélioration
Efficacité opérationnelle	42%
Vitesse de traitement des données	67%
Réduction des coûts	35%

Technologies de transformation numérique rentables

Indicateurs de performance financière de Veritone:

• Revenus récurrents annuels (2023): 48,3 millions de dollars
• Revenu total (2023): 81,2 millions de dollars
• Croissance de l'abonnement à la plate-forme AI: 22%

Veritone, Inc. (VERI) - Modèle d'entreprise: relations avec les clients

Plate-forme numérique en libre-service

Veritone fournit une plate-forme numérique alimentée par AI avec les caractéristiques suivantes:

Fonctionnalité de plate-forme	Disponibilité	Accès aux utilisateurs
Market Aiware	Accès en ligne 24/7	Entreprise et utilisateurs individuels
Gestion du flux de travail numérique	Collaboration en temps réel	Autorisations utilisateur multiples

Équipes de support technique et de réussite client

L'infrastructure de support client comprend:

• Canaux de support dédiés
• Temps de réponse: moyen de 4 à 6 heures
• Processus d'escalade de support à plusieurs niveaux

Conseil de solution d'entreprise personnalisée

Les services de conseil en entreprise se concentrent sur:

Service de conseil	Industrie cible	Niveau de personnalisation
Architecture de la solution d'IA	Médias, juridiques, gouvernement	Personnalisation élevée
Intégration d'apprentissage automatique	Diffusion, application de la loi	Implémentations sur mesure

Mises à jour régulières des produits et améliorations des fonctionnalités

Mettre à jour la fréquence et la portée:

• Sormes trimestrielles de plate-forme majeure
• Améliorations mensuelles des fonctionnalités mineures
• Raffinements de modèle d'IA continu

Ressources de formation en ligne et en personne

Détails du programme de formation:

Type de formation	Format	Durée
Webinaires en ligne	En direct et enregistré	30-90 minutes
Formation en entreprise sur place	Ateliers personnalisés	1 à 3 jours

Veritone, Inc. (VERI) - Modèle d'entreprise: canaux

Équipe de vente directe d'entreprise

Depuis le quatrième trimestre 2023, Veritone maintient une équipe de vente directe d'entreprise d'environ 52 professionnels des ventes. L'équipe cible les clients de niveau d'entreprise dans plusieurs secteurs, notamment les secteurs des médias, des juristes, du gouvernement et de la sécurité publique.

Canal de vente	Nombre de représentants commerciaux	Industries cibles
Ventes directes d'entreprise	52	Médias, juridiques, gouvernement, sécurité publique

Plateforme numérique en ligne et site Web

La plate-forme numérique de Veritone Aiware.com génère environ 127 500 visiteurs de sites Web mensuels. La plate-forme prend en charge Démonstations directes de produits et demandes d'essai.

• Trafic mensuel du site Web: 127 500 visiteurs
• Demandes de démonstration de produits en ligne: 1 850 par trimestre
• Taux de conversion de la plate-forme numérique: 3,2%

Conférences de technologie et événements de l'industrie

En 2023, Veritone a participé à 18 conférences technologiques et spécifiques à l'industrie, générant environ 742 prospects directs.

Type d'événement	Nombre d'événements	Génération de leads
Conférences technologiques	18	742 Leads

Réseaux de référence de partenariat stratégique

Veritone maintient 37 accords de partenariat stratégique actifs et de partenariat de canaux en décembre 2023.

• Partenariats stratégiques totaux: 37
• Contribution des revenus du partenariat: 22,4% du total des revenus de l'entreprise
• Valeur de transactions de partenariat moyen: 215 000 $

Marketing numérique et marketing de contenu

Les efforts de marketing numérique génèrent environ 4 350 marketing qualifié mènent tous les trimestres grâce à des stratégies de contenu ciblées.

Canal de marketing	Trimements trimestriels	Taux de conversion
Marketing numérique	4,350	2.7%

Veritone, Inc. (VERI) - Modèle d'entreprise: segments de clientèle

Organisations du gouvernement et du secteur public

Veritone sert des entités gouvernementales avec des solutions alimentées par l'IA pour la gestion et l'analyse des données.

Segment	Valeur du contrat annuel	Nombre de clients actifs
Agences fédérales	3,2 millions de dollars	37
Gouvernement de l'État	1,8 million de dollars	22

Organismes d'application de la loi

Veritone fournit des solutions d'IA pour la gestion des preuves numériques et l'enquête.

• Plateforme de gestion des preuves numériques
• Outils de rédaction et de conformité
• Solutions d'analyse médico-légale

Type de client	Pénétration du marché	Contribution des revenus
Services de police locaux	18%	5,7 millions de dollars
Application de la loi fédérale	12%	4,3 millions de dollars

Médias et sociétés de divertissement

Veritone propose des solutions de gestion de contenu et de monétisation axées sur l'IA.

• Indexation du contenu
• Génération de métadonnées
• Gestion des droits

Segment des médias	Clients	Revenus annuels
Réseaux de diffusion	14	6,5 millions de dollars
Plates-formes de streaming	22	4,9 millions de dollars

Services juridiques et de conformité

Veritone fournit des solutions d'IA pour la recherche juridique et la surveillance de la conformité.

Catégorie de service	Taille moyenne du contrat	Taux de rétention de la clientèle
Recherche juridique	$275,000	87%
Surveillance de la conformité	$340,000	92%

Départements technologiques d'entreprise

Veritone prend en charge l'intégration de l'IA d'entreprise et la transformation numérique.

• Plateforme d'IA de l'entreprise
• Développement de solution d'IA personnalisé
• Intégration d'apprentissage automatique

Taille de l'entreprise	Nombre de clients	Valeur totale du contrat
Fortune 500	27	12,4 millions de dollars
Entreprises de marché intermédiaire	84	7,6 millions de dollars

Veritone, Inc. (VERI) - Modèle d'entreprise: Structure des coûts

Frais de recherche et de développement

Pour l'exercice 2023, Veritone a déclaré des frais de recherche et de développement de 36,7 millions de dollars, ce qui représente 45,8% des revenus totaux.

Exercice fiscal	Dépenses de R&D	Pourcentage de revenus
2023	36,7 millions de dollars	45.8%
2022	40,2 millions de dollars	47.3%

Compensation des employés et acquisition de talents

La rémunération totale des employés pour 2023 était de 64,3 millions de dollars, y compris les salaires, la rémunération en actions et les avantages sociaux.

• HeadCount total: 353 employés au 31 décembre 2023
• Compensation moyenne des employés: 182 152 $ par an
• Compensation à base d'actions: 14,6 millions de dollars en 2023

Infrastructure cloud et maintenance technologique

Les coûts d'infrastructure cloud et technologique pour 2023 ont totalisé 22,1 millions de dollars.

Catégorie de coûts	Montant
Hébergement cloud	12,4 millions de dollars
Infrastructure technologique	9,7 millions de dollars

Opérations de marketing et de vente

Les frais de marketing et de vente pour 2023 étaient de 33,2 millions de dollars.

• Ventes et marketing en pourcentage de revenus: 41,5%
• Coût d'acquisition du client: 8 450 $ par nouveau client

Développement et amélioration des plateformes en cours

Les coûts de développement des plateformes en 2023 s'élevaient à 18,5 millions de dollars.

Focus de développement	Investissement
Améliorations de la plate-forme d'IA	11,2 millions de dollars
Innovation de produit	7,3 millions de dollars

Veritone, Inc. (VERI) - Modèle d'entreprise: Strots de revenus

Abonnements logiciels en tant que service (SaaS)

Pour l'exercice 2023, Veritone a déclaré un chiffre d'affaires de 44,7 millions de dollars sur le SAAS, ce qui représente une augmentation de 14% d'une année sur l'autre, contre 39,2 millions de dollars en 2022.

Année	Revenus d'abonnement SaaS	Taux de croissance
2022	39,2 millions de dollars	-
2023	44,7 millions de dollars	14%

Licence de plate-forme de l'IA d'entreprise

Les licences sur la plate-forme de l'IA d'entreprise ont généré 18,3 millions de dollars de revenus pour 2023, contre 15,6 millions de dollars en 2022.

Services professionnels et conseil

Les revenus des services professionnels pour 2023 étaient de 12,5 millions de dollars, contre 10,8 millions de dollars l'année précédente.

Développement de solution d'IA personnalisé

Le développement de la solution d'IA personnalisée a contribué 8,7 millions de dollars aux revenus de Veritone en 2023.

Flux de revenus	2022 Revenus	Revenus de 2023
Solutions AI personnalisées	7,2 millions de dollars	8,7 millions de dollars

Frais de traitement des données et d'analyse

Les frais de traitement des données et d'analyse ont généré 6,2 millions de dollars de revenus pour 2023.

• Revenus totaux de l'entreprise pour 2023: 90,4 millions de dollars
• Marge brute: 38,2%
• Pourcentage de revenus récurrents: 62%

Flux de revenus	Revenus de 2023	Pourcentage du total des revenus
Abonnements SaaS	44,7 millions de dollars	49.4%
Licence de plate-forme de l'IA d'entreprise	18,3 millions de dollars	20.2%
Services professionnels	12,5 millions de dollars	13.8%
Solutions AI personnalisées	8,7 millions de dollars	9.6%
Traitement des données et analyse	6,2 millions de dollars	6.9%

Veritone, Inc. (VERI) - Canvas Business Model: Value Propositions

You're looking at the core value Veritone, Inc. (VERI) delivers right now, late in 2025. It's all about making sense of the massive, messy data piles that every large organization sits on. Honestly, the biggest value is turning what was once a liability-unstructured data-into a strategic asset.

Unlocking value from unstructured data (audio, video, sensor streams)

The fundamental proposition here is tackling the fact that up to 90% of today's data is unstructured. Veritone, Inc. uses its aiWARE platform to ingest, index, and transform this raw media, like audio and video, into actionable intelligence. In the second quarter of 2025 alone, the Veritone Data Refinery (VDR) processed over 5 trillion (5T) tokens derived from premium video and audio, which translates to processing millions of hours of content in that quarter. This process creates structured metadata, or tokens, which are the building blocks for AI applications.

Providing a unified, multi-engine AI platform, not just a single tool

You aren't just buying one algorithm; you are buying an operating system for AI, which they call aiWARE. This platform orchestrates an ecosystem of specialized machine learning models. This is key because no single AI model can handle everything. Instead, Veritone, Inc. offers a suite of capabilities that can be deployed as needed for a specific task.

Cognitive Engine Feature	Examples of AI Capabilities
Data Ingestion & Processing	Leveraging 850 best-in-class AI models as of Q2 2025.
Media Analysis	Transcription, sentiment and emotion analysis, face detection.
Content Indexing	Music identification, object recognition, and geolocation information identification from audio-visual data.

This multi-engine approach lets them service diverse verticals, from media and entertainment to the public sector, all on the same foundational software. Their Software Products & Services revenue, excluding Veritone Hire, grew over 200% year-over-year in Q3 2025, showing strong adoption of this core platform capability.

Creating high-quality, compliant AI training data for model developers (VDR)

The Veritone Data Refinery (VDR) proposition is about creating the lifeblood of the AI industry: high-quality, compliant training data. VDR tokenizes this complex, multimodal data while embedding governance and rights metadata at creation. This makes the data licensable and commercially viable for model developers, including hyperscalers. The market validation for this is clear: the VDR qualified bookings and near-term pipeline hit nearly $40.0 million exiting Q3 2025, a 100% jump since August 2025. The company is positioning itself to be the preferred partner for most major hyperscalers by the end of 2025, aiming to capture a piece of a market projected to grow from $3.19 billion in 2025 to $16.3 billion by 2034. Veritone, Inc. projects its own training data revenue to grow from $5-20 million in 2025 to $60 million by 2027.

Streamlining public safety and national security evidence management (iDEMS)

For the public sector, the value is accelerating investigations and ensuring compliance with massive evidence loads. The Intelligent Digital Evidence Management System (iDEMS) centralizes data from disparate sources into one CJIS-compliant cloud location. This system leverages AI models-more than 300 in the aiWARE ecosystem-to automate tasks like redaction, suspect identification, and searching within video and audio. This directly addresses the explosion of video evidence, where over 80% of police departments now use body-worn cameras. The focus on this area is yielding results; Public Sector revenue grew 59% year-over-year to $20.9 million in Q3 2025, bolstered by a sole-source contract with the U.S. Air Force Office of Special Investigations (AFOSI) in Q2 2025. The global Digital Evidence Management market is estimated to exceed $12 billion by 2028, and iDEMS is positioned to capture a significant part of that. Finance: review the Q4 2025 Public Sector pipeline against the Q3 $20.9 million revenue mark by next Tuesday.

Veritone, Inc. (VERI) - Canvas Business Model: Customer Relationships

You're looking at how Veritone, Inc. manages its diverse customer base, which spans from large government agencies to individual users consuming AI services. It's a multi-pronged approach to keep those relationships strong and growing.

Dedicated enterprise sales for high-value Public Sector and Commercial deals

For the big, strategic wins, Veritone, Inc. relies on a dedicated enterprise sales force. This team targets high-value Public Sector and Commercial Enterprise customers, particularly for the Veritone Data Refinery (VDR) offering, which is sold into both segments. The momentum here is clear; the VDR qualified near-term pipeline and bookings already surpassed $40.0 million as of late 2025, representing a 100% increase from August 2025 estimates. This focus is driving significant growth in the Public Sector, which saw a 90% year-over-year revenue increase in Q2 2025, with management targeting 100%-150% revenue growth for the full fiscal year 2025. The Q3 2025 results showed total revenue growth of over 32% year-over-year, with Software Products & Services revenue jumping 55.5% year-over-year, which management attributes to larger deals executed in Public Sector and Commercial Enterprise VDR in Q2 2025.

Here are some key enterprise customer wins and pipeline metrics:

• Public Sector wins included the Department of Justice and Fresno Police Department in Q1 2025.
• A sole source contract was closed with the U.S. Air Force Office of Special Investigations (AFOSI) in June 2025.
• The company expressed confidence in holding active contracts or projects with nearly every major hyperscaler by the end of 2025.
• The VDR platform has processed over 5 trillion tokens derived from premium video and audio in Q2 2025 alone.

Automated self-service via the aiWARE platform for consumption-based users

For users engaging with the aiWARE platform on a consumption basis, the relationship is largely automated. This model is reflected in the Consumption ARR component of the total ARR. While Total Software Product & Services Customers stood at 3,021 as of September 30, 2025, this number was down 8.2% from the prior year, partly due to fewer consumption-based customers in Veritone Hire and sunsetting legacy customers. However, the spending from the remaining base is increasing. Consumption ARR jumped 54% sequentially to $18.8 million in Q3 2025. This indicates that while the total count of these users might be shrinking, the value derived from the remaining consumption-based relationships is accelerating rapidly.

Here's a look at the ARR mix as of late 2025:

Metric	Amount (as of Q3 2025)	Change Context
Total Annual Recurring Revenue (ARR)	$68.8 million	8.8% increase year-over-year (Source 1)
Subscription-based SaaS ARR	~$50 million	Roughly flat sequentially (Source 6)
Consumption ARR	$18.8 million	54% jump sequentially (Source 6)

Professional services for custom deployment and integration support

When a high-value deal closes, especially in the Public Sector like the AFOSI contract, Veritone, Inc. deploys professional services for custom deployment and integration support. The AFOSI agreement specifically mentioned that aiWARE, iDEMS, and professional services will be implemented to provide advanced investigative capabilities. This service component is crucial for ensuring complex, on-premise or highly customized AI deployments on the aiWARE operating system are successful, which directly impacts long-term customer satisfaction and potential upsells.

Account management for recurring subscription-based SaaS customers

For customers on the recurring subscription-based SaaS model, account management is key to retention and expansion. This segment contributes to the Subscription ARR, which was approximately $50 million in Q3 2025. The company reported securing over 100 new business and renewal software agreements in Q1 2025, showing active management of the installed base. Furthermore, the company maintained a solid gross revenue retention rate above 90% in Q2 2025, which is a direct indicator of effective account management practices keeping the core subscription revenue sticky. New bookings, which include both subscription and consumption elements, rose 30% year-over-year to $21.5 million in Q3 2025, suggesting successful upselling or cross-selling efforts within the existing customer base.

Key retention and expansion indicators:

• Gross Revenue Retention Rate: Above 90% in Q2 2025.
• New Bookings (Q3 2025): $21.5 million, up 30% year-over-year.
• Total Software Product & Services Customers (Q3 2025): 3,021.

Finance: finalize the Q4 2025 customer retention forecast by end of January.

Veritone, Inc. (VERI) - Canvas Business Model: Channels

You're looking at how Veritone, Inc. gets its AI software and services into the hands of customers, which is definitely shifting toward software products as of late 2025. The channels are a mix of direct selling muscle and strategic alliances, all feeding into the aiWARE platform.

Direct Sales Team Focus: Public Sector and Commercial Enterprise

The direct sales force is clearly prioritizing the Public Sector and Commercial Enterprise, especially with the Veritone Data Refinery (VDR) offering. For the third quarter of 2025, Software Products & Services revenue hit $22.8 million, which was a strong 55.5% increase year-over-year. Honestly, the growth story is split, but Commercial Enterprise is driving the dollar volume right now.

Here's the quick math on the Q3 2025 Software Products & Services growth:

Segment	Q3 2025 Growth Driver	Approximate Dollar Growth (Q3 2025 YoY)
Commercial Enterprise Software	VDR driven	$7.8 million
Public Sector Software	General growth	$0.4 million

Still, the Public Sector is the high-growth story on a percentage basis. Management reaffirmed a fiscal year 2025 target of 100% to 150% growth for the Public Sector. By the end of Q2 2025, the Public Sector pipeline had swelled to $189 million, up from $110 million in Q1 2025. The Commercial Enterprise sector saw its revenue grow by 24% in Q3 2025, while the Public Sector grew by 59% to $20.9 million in that same quarter. If onboarding takes too long, churn risk rises, but these large government deals are clearly ramping up.

Strategic Channel Partners

Veritone, Inc. uses strategic channel partners to help deploy its technology, especially for edge-to-cloud needs. You see this in the co-selling efforts and the growth of the VDR pipeline, which is a key asset being pushed through various routes. The company announced a co-selling agreement with Workday that has already generated new opportunities and leads. Other named partners include Freemantle, Audacy, World Athletics, Cox Media Group, Westwood One, Allrites, Beasley, and Hubbard.

The VDR offering is a big part of this channel push. Its qualified near-term pipeline shows clear momentum:

• VDR Qualified Pipeline (Q3 2025 end): over $40.0 million.
• VDR Pipeline Growth (Q3 2025 vs Q1 2025): up 400%.
• VDR Initial Gross Margin: approximately 40%, with expectations for expansion throughout 2025.

Online Platform Access for Software Product and Service Delivery

The aiWARE platform is the core delivery mechanism for software products. As of September 30, 2025, Total Software Product & Services Customers stood at 3,021, a slight decrease of 8.2% compared to September 30, 2024, largely due to sunsetting legacy CareerBuilder customers and consumption shifts in Veritone Hire. However, the stickiness of the remaining base is strong, with Annual Recurring Revenue (ARR) reaching $68.8 million, an increase of 8.8% year-over-year.

The revenue mix is also telling you something about platform use. In Q3 2025, SaaS revenue represented 73% of total ARR, which is down from 81% in previous quarters, suggesting consumption-based revenue models are growing their share of the recurring base. Plus, the gross revenue retention rate for Q3 2025 was reported as exceeding 90%. To give you a sense of scale on the platform, in Q2 2025, Veritone aiWARE processed an estimated 5 trillion tokens.

Third-Party AI Systems Integration

Veritone, Inc. is positioning VDR as a critical enabler for the broader AI ecosystem, meaning its output is integrated into third-party AI systems, particularly hyperscalers. The company is confident that by the end of 2025, it will hold active contracts or projects with nearly every major hyperscaler in the market. This integration strategy is key to monetizing the tokenization of unstructured data. Back in fiscal year 2024, Veritone leveraged over 862 unique AI models, blending its own technology with models from leading third-party partners to process over 10.5 petabytes of data. This shows the platform is designed to be an interoperable layer, not a closed garden.

Finance: draft 13-week cash view by Friday.

Veritone, Inc. (VERI) - Canvas Business Model: Customer Segments

You're looking at the customer base for Veritone, Inc. as of late 2025, and it's clearly segmented across high-value, data-intensive verticals. The company is actively pivoting its focus toward its core AI software, which is showing up in the numbers, especially with the Veritone Data Refinery (VDR) product line.

The customer segments are distinct, each using the aiWARE platform for different, yet related, needs-from evidence management to training the next generation of AI models. Here's how the pieces fit together based on the latest figures from the third quarter of 2025.

Public Sector: Federal (U.S. Air Force), state, and local law enforcement (iDEMS)

This segment is a major growth engine for the Software Products & Services revenue. The Public Sector showed strong year-over-year growth in Q3 2025, with its Software Products & Services revenue reaching $20.9 million, a 59% increase compared to the third quarter of 2024. This growth is underpinned by significant federal contracts. For instance, Veritone, Inc. was awarded a Sole Source Contract with the United States Air Force Office of Special Investigations (AFOSI) in June 2025, deploying both aiWARE and the Intelligent Digital Evidence Management System (iDEMS). The company had guidance suggesting Public Sector growth between 100-150% for the full year 2025. iDEMS is the direct solution for law enforcement, streamlining digital evidence management and analysis.

• Awarded Sole Source Contract with AFOSI in June 2025.
• Public Sector contributed $0.4 million growth to Software Products & Services revenue in Q3 2025.
• Public Sector growth was 90% year-over-year in Q2 2025.

Commercial Enterprise: Media, entertainment, and sports IP owners

The Commercial Enterprise segment is a significant contributor to the overall Software Products & Services revenue growth, though it has seen some consumption-based headwinds. In Q3 2025, this sector drove $7.8 million in revenue growth for Software Products & Services compared to Q3 2024. Overall commercial sector revenue increased by 24% in Q3 2025. Key customers mentioned include Amazon, Bloomberg, and ESPN, with expanded partnerships noted with ESPN and CBS News. However, Q1 2025 revenue was negatively affected by reduced consumption spending from this customer base.

AI Model Developers and Hyperscalers needing training data (VDR)

The Veritone Data Refinery (VDR) is Veritone, Inc.'s play in the AI training data market, selling tokenized, clean data sets to developers and hyperscalers. This is a high-growth area. As of the Q3 2025 earnings report, the qualified bookings and near-term pipeline for VDR surpassed $40.0 million. This pipeline represented a 400% increase from Q1 2025 estimates. The pipeline was reported at over $10.0 million at the end of Q1 2025 and exceeded $15 million by late June 2025. Management expressed confidence in holding active contracts or projects with nearly every major hyperscaler by the end of 2025. VDR revenue growth contributed to the overall Software Products & Services growth, which grew over 200% year-over-year in Q3 2025 when excluding Veritone Hire revenue.

Talent Acquisition: Enterprises using Veritone Hire for recruitment

This segment, represented by Veritone Hire, is currently a drag on the total customer count, though it still contributes to revenue. Total Software Products & Services Customers stood at 3,021 as of September 30, 2025, an 8.2% decrease year-over-year, which was principally attributed to fewer consumption-based customers across Veritone Hire. Similarly, the customer count was 3,067 as of June 30, 2025, down 10.8% from the prior year. Veritone Hire revenue itself declined year-over-year in Q3 2025.

Here's a quick look at the customer base metrics as of the latest reported periods:

Segment/Metric	Latest Reported Value (2025)	Reporting Period	Context/Driver
Total Software Products & Services Customers	3,021	September 30, 2025	Decreased 8.2% Y/Y, impacted by Veritone Hire
Public Sector Software Products & Services Revenue Contribution	$20.9 million	Q3 2025	Grew 59% Y/Y
Commercial Enterprise Software Products & Services Revenue Growth	$7.8 million	Q3 2025 vs Q3 2024	Revenue growth contribution
Veritone Data Refinery (VDR) Pipeline	Over $40.0 million	Q3 2025	Qualified bookings and near-term pipeline
Veritone Hire Customer Count Impact	Fewer consumption-based customers	Q3 2025	Contributed to overall customer base decline

The shift in revenue mix is notable; SaaS revenue was 73% of total Annual Recurring Revenue (ARR) in Q3 2025, down from 81% in previous quarters, signaling an increase in consumption-based revenue models, likely from VDR and Public Sector deals. The total ARR was $68.8 million as of September 30, 2025, an 8.8% increase year-over-year.

Finance: draft 13-week cash view by Friday.

Veritone, Inc. (VERI) - Canvas Business Model: Cost Structure

You're looking at the core expenses driving Veritone, Inc.'s operations as of late 2025. The cost structure is heavily weighted toward developing and running its proprietary artificial intelligence, even as the company aggressively works to streamline its overhead.

The most immediate, quantifiable cost-cutting action involved restructuring initiatives announced in June 2025. These efforts were designed to yield targeted annualized savings of up to $10 million. The one-time costs associated with these reductions, primarily severance and transition expenses, were expected to be between $0.5 million and $0.7 million.

A major structural cost reduction came from transforming the balance sheet in November 2025. By paying down debt, Veritone, Inc. significantly lowered its annualized debt carrying costs by over 90%, dropping them from approximately $14.0 million to just $0.8 million annually, which translates to an annual saving of approximately $13.0 million.

The overall spending on operations, which includes R&D and SG&A, is reflected in the operating loss figures. For the third quarter ended September 30, 2025, the reported GAAP loss from operations was $15.8 million, an improvement of 29.7% from the $22.5 million loss reported in Q3 2024.

The continuous investment in the aiWARE platform and specific product lines like Veritone Data Refinery (VDR) is the engine of the business, but it drives significant ongoing costs, which are bundled into the operating expenses. The company is focused on driving high-margin software revenue to absorb these fixed technology costs.

Here are the key financial metrics related to Veritone, Inc.'s cost profile as of the latest reported periods:

Cost/Savings Component	Period/Context	Amount
Targeted Annualized Savings (Restructuring)	Initiated June 2025	Up to $10 million
One-Time Restructuring Costs	Expected related to June 2025 initiatives	$0.5 million to $0.7 million
Annualized Debt Carrying Cost Savings	Following November 2025 debt paydown	Approximately $13.0 million
GAAP Loss from Operations	Q3 2025 (Ended September 30, 2025)	$15.8 million
GAAP Loss from Operations	Q3 2024	$22.5 million
Non-GAAP Net Loss from Continuing Operations	Q3 2025 (Ended September 30, 2025)	$5.8 million
Full Year 2025 Non-GAAP Net Loss Expectation	Reaffirmed Guidance	Between $26.0 million and $31.6 million

The primary drivers of the variable and fixed costs underpinning the platform development and service delivery include:

• Significant R&D investment for continuous AI model and platform enhancement.
• Cloud infrastructure and data processing expenses for aiWARE and VDR operations.
• Sales, General, and Administrative (SG&A) expenses, including sales commissions tied to revenue growth.
• Costs related to the execution of the debt paydown, which was approximately $78 million in cash and stock used for debt and note repurchase.

You should track the relationship between the growth in Software Products & Services revenue-which grew 55% year over year in Q3 2025 to $22.8 million-and the operating loss improvement, as this indicates operating leverage kicking in. CFO Michael L. Zemetra noted that some one-time software revenue with very high gross margins was included in Q3 2025, which may affect the gross margin profile in Q4 2025.

Finance: draft 13-week cash view by Friday.

Veritone, Inc. (VERI) - Canvas Business Model: Revenue Streams

You're looking at how Veritone, Inc. actually brings in the money, which is key to understanding its platform value. The revenue model clearly leans heavily into its AI software offerings now, moving away from older service lines.

The core of the revenue generation is split between Software Products & Services and Managed Services. For the third quarter ending September 30, 2025, the total revenue hit $29.1 million.

Software Products & Services (SaaS and Consumption-based fees)

• This segment is the primary growth engine, reporting Q3 2025 revenue of $22.8 million.
• That represents a year-over-year increase of 55.5%.
• Excluding revenue from Veritone Hire, this core software business grew over 200% year-over-year, largely fueled by iDEMS and VDR initiatives.
• As of Q3 2025, Annual Recurring Revenue (ARR) stood at $68.8 million, up 9% from Q2 2024's $63.4 million.
• Consumption-based ARR specifically increased 26% year-over-year.
• Subscription-based SaaS customers were up slightly by 3% year-over-year as of Q3 2025.

Managed Services (Content licensing and representation services)

• Managed Services revenue was $6.3 million in Q3 2025.
• This was a year-over-year decrease of 14.1%, mainly due to lower revenue from representation services.

VDR data licensing revenue from tokenized, AI-ready datasets

The Veritone Data Refinery (VDR) is a major driver within the Software Products & Services category. It transforms unstructured data into tokenized, searchable, model-ready datasets, creating recurring revenue streams. The momentum here is clear:

• The VDR qualified bookings and near-term pipeline exceeded $40.0 million exiting Q3 2025.
• This pipeline represented a 100% sequential increase from August 2025 estimates and a 400% increase from Q1 2025.
• For context, VDR gross margins were approximately 40% back in Q2 2025.

Here's a quick look at the key financial metrics driving the revenue picture as of the latest reporting period:

Metric	Value (Q3 2025 or Guidance)	Context
Q3 2025 Total Revenue	$29.1 million	Up 32.4% year-over-year.
Software Products & Services Revenue (Q3 2025)	$22.8 million	Grew 55.5% year-over-year.
Managed Services Revenue (Q3 2025)	$6.3 million	Decreased 14.1% year-over-year.
Annual Recurring Revenue (ARR)	$68.8 million	As of Q3 2025.
VDR Near-Term Pipeline	Over $40.0 million	As of Q3 2025.

Looking ahead, Veritone, Inc. has updated its expectations for the full year 2025. The company projects total revenue to be in the range of $109 million to $115 million. This compares to the actual revenue of $92.6 million reported for fiscal year 2024. The midpoint of the new guidance implies about a 21% annual increase over 2024.

Finance: draft 13-week cash view by Friday.