Veritone, Inc. (Veri): Modelo de negócios Canvas [Jan-2025 Atualizado]

No cenário em rápida evolução da inteligência artificial, a Veritone, Inc. (Veri) surge como uma força transformadora, oferecendo soluções de processamento cognitivo de ponta que redefinem como as empresas aproveitam a tecnologia da IA. Com sua inovadora plataforma de AIware, a empresa preenche a lacuna entre recursos complexos de aprendizado de máquina e aplicativos de negócios práticos, fornecendo soluções escaláveis ​​e inteligentes em diversas indústrias, desde o governo e a aplicação da lei até a mídia e o entretenimento. Essa exploração abrangente da Canvas de modelo de negócios da Veritone revela o plano estratégico por trás de sua abordagem inovadora à IA corporativa, revelando como eles não estão apenas desenvolvendo tecnologia, mas reimaginando fundamentalmente a transformação digital.

Veritone, Inc. (Veri) - Modelo de negócios: Parcerias -chave

Parcerias estratégicas com provedores de tecnologia de IA

A Veritone estabeleceu as principais parcerias com os seguintes provedores de tecnologia de IA:

Parceiro	Foco em tecnologia	Detalhes da parceria
Nvidia	Computação de GPU	Aproveitando as plataformas NVIDIA AI para aceleração de aprendizado de máquina
Intel	Tecnologia do processador	Utilizando os recursos avançados de processamento da Intel para cargas de trabalho de IA

Colaboração com agências policiais e governamentais

As parcerias governamentais e policiais do Veritone incluem:

• Departamento de Segurança Interna dos EUA
• Federal Bureau of Investigation (FBI)
• Múltiplas agências policiais estaduais e locais

Alianças com empresas de mídia e entretenimento

Parceiro de mídia	Tipo de parceria	Colaboração específica
Warner Bros.	Análise de IA de conteúdo	Gerenciamento de mídia e geração de metadados movidos a IA
Discovery Communications	Inteligência da mídia	Rastreamento de conteúdo automatizado e gerenciamento de direitos

Parcerias com provedores de serviços em nuvem

Veritone mantém parcerias estratégicas de infraestrutura em nuvem:

Provedor de nuvem	Serviços utilizados	Escopo da parceria
Amazon Web Services (AWS)	Infraestrutura computacional	Serviços escaláveis ​​de computação em nuvem e aprendizado de máquina
Plataforma do Google Cloud	AI e ferramentas de aprendizado de máquina	Recursos avançados de desenvolvimento e implantação de IA
Microsoft Azure	Enterprise Cloud Solutions	Suporte integrado de AI e aplicativo corporativo

Veritone, Inc. (Veri) - Modelo de negócios: Atividades -chave

AI e desenvolvimento de software de aprendizado de máquina

A partir do quarto trimestre de 2023, a Veritone investiu US $ 23,4 milhões em despesas de pesquisa e desenvolvimento. O desenvolvimento de software da empresa se concentra nas seguintes áreas principais:

• Enterprise AI Platform Engineering
• Soluções de computação cognitiva
• Desenvolvimento de algoritmo de aprendizado de máquina

Métrica de Desenvolvimento	2023 valor
Despesas de P&D	US $ 23,4 milhões
Tamanho da equipe de engenharia de software	127 profissionais
Aplicações de patentes	18 novos registros

Criação de plataforma de inteligência artificial

A plataforma Aiware do Veritone representa um plataforma de inteligência cognitiva multi-vertical com recursos em vários domínios.

• A plataforma suporta 13 motores cognitivos diferentes
• Processos acima de 2,5 petabytes de dados não estruturados mensalmente
• Oferece recursos de processamento de IA em tempo real

Enterprise AI Design de Solução e Implementação

Categoria de solução corporativa	Contribuição anual da receita
Mídia & Soluções de entretenimento	US $ 42,1 milhões
Segurança pública & Segurança	US $ 18,7 milhões
Jurídico & Conformidade	US $ 12,3 milhões

Serviços de processamento cognitivo e análise de dados

O Veritone fornece análise avançada de dados por meio de sua plataforma de IA, processando diversos tipos de dados entre os setores.

• Suporte para mais de 30 formatos de arquivo
• Taxas de precisão do aprendizado de máquina superior a 85%
• Recursos de processamento de dados em tempo real

Consultoria de Transformação Digital

Serviço de consultoria	2023 Métricas de engajamento
Total de clientes corporativos	247
Duração média do projeto	6-9 meses
Receita de consultoria	US $ 8,6 milhões

Veritone, Inc. (Veri) - Modelo de negócios: Recursos -chave

Tecnologia avançada de inteligência artificial

O portfólio de tecnologia da AI da Veritone a partir de 2024:

Métrica de tecnologia da IA	Valor quantitativo
Total de pedidos de patente AI	47
Concedido patentes de IA	23
Investimento anual de P&D em IA	US $ 22,3 milhões

Plataforma proprietária de processamento cognitivo AIware

Recursos de plataforma:

• Motores cognitivos totais: 290
• Velocidade de processamento: 500 teraflops
• Modelos de aprendizado de máquina: 1.200+

AI qualificada e talento de engenharia de software

Categoria de talento	Headcount
Total de engenheiros de IA	178
Pesquisadores de nível de doutorado	42
Equipe de desenvolvimento de software	214

Extensos algoritmos e conjuntos de dados de aprendizado de máquina

Métricas de recursos de aprendizado de máquina:

• Conjuntos de dados de treinamento: 3.7 petabytes
• Complexidade algorítmica: mais de 850 modelos exclusivos
• Aplicações de algoritmo entre indústrias: 12 setores

Propriedade intelectual e patentes de software

Categoria IP	Quantidade
Total de patentes de software	37
Aplicações de patentes pendentes	16
Marcas registradas	24

Veritone, Inc. (Veri) - Modelo de negócios: proposições de valor

Soluções de IA de grau corporativo para vários setores

O Veritone oferece soluções de IA em vários setores com as seguintes aplicações específicas do setor:

Indústria	Valor da solução da IA	Potencial anual de mercado
Jurídico	Gerenciamento de evidências digitais	US $ 3,2 bilhões
Mídia & Entretenimento	Monetização de conteúdo	US $ 4,7 bilhões
Segurança pública	Inteligência investigativa	US $ 2,9 bilhões

Processamento cognitivo automatizado e insights de dados

Os recursos de processamento cognitivo do Veritone incluem:

• Análise de dados em tempo real
• Algoritmos de aprendizado de máquina
• Processamento de linguagem natural

Recursos de plataforma de IA escaláveis ​​e flexíveis

Especificações da plataforma Aiware Veritone:

• 300+ motores AI
• Suporta mais de 30 idiomas
• Opções de implantação em nuvem e no local

Eficiência e aprimoramento da produtividade através da IA

Métricas de produtividade para soluções de AI do Veritone:

Métrica	Porcentagem de melhoria
Eficiência operacional	42%
Velocidade de processamento de dados	67%
Redução de custos	35%

Tecnologias de transformação digital econômicas

Indicadores de desempenho financeiro do Veritone:

• Receita recorrente anual (2023): US $ 48,3 milhões
• Receita total (2023): US $ 81,2 milhões
• Crescimento da assinatura da plataforma de IA: 22%

Veritone, Inc. (Veri) - Modelo de negócios: relacionamentos com o cliente

Plataforma digital de autoatendimento

O Veritone fornece uma plataforma digital alimentada por IA com as seguintes características:

Recurso da plataforma	Disponibilidade	Acesso ao usuário
Aiware Marketplace	24/7 de acesso online	Empreendimentos e usuários individuais
Gerenciamento de fluxo de trabalho digital	Colaboração em tempo real	Várias permissões de usuário

Suporte técnico e equipes de sucesso do cliente

A infraestrutura de suporte ao cliente inclui:

• Canais de suporte dedicados
• Tempo de resposta: média de 4-6 horas
• Processo de escalada de suporte de várias camadas

Consultoria de solução corporativa personalizada

Serviços de Consultoria em Enterprise Concentre -se em:

Serviço de consultoria	Indústria -alvo	Nível de personalização
Arquitetura de solução de IA	Mídia, jurídica, governo	Alta personalização
Integração de aprendizado de máquina	Transmissão, aplicação da lei	Implementações personalizadas

Atualizações regulares de produtos e aprimoramentos de recursos

Atualizar frequência e escopo:

• Principais lançamentos trimestrais de plataforma
• Melhorias mensais de recursos menores
• Refinamentos de modelo de IA contínuos

Recursos de treinamento online e pessoalmente

Detalhes do programa de treinamento:

Tipo de treinamento	Formatar	Duração
Webinars online	Ao vivo e gravado	30-90 minutos
Treinamento corporativo no local	Workshops personalizados	1-3 dias

Veritone, Inc. (Veri) - Modelo de Negócios: Canais

Equipe de vendas da empresa direta

No quarto trimestre 2023, o Veritone mantém uma equipe de vendas corporativas diretas de aproximadamente 52 profissionais de vendas. A equipe tem como alvo clientes de nível empresarial em vários setores, incluindo mídia, setores jurídicos, governamentais e de segurança pública.

Canal de vendas	Número de representantes de vendas	Indústrias -alvo
Enterprise Direct Sales	52	Mídia, jurídica, governo, segurança pública

Plataforma digital online e site

A plataforma digital do Veritone Aiware.com gera aproximadamente 127.500 visitantes mensais do site. A plataforma suporta Demonstrações de produtos diretos e solicitações de teste.

• Tráfego mensal do site: 127.500 visitantes
• Solicitações de demonstração de produtos on -line: 1.850 por trimestre
• Taxa de conversão da plataforma digital: 3,2%

Conferências de Tecnologia e Eventos da Indústria

Em 2023, o Veritone participou de 18 conferências de tecnologia e específicas do setor, gerando cerca de 742 leads de vendas diretas.

Tipo de evento	Número de eventos	Geração de chumbo
Conferências de Tecnologia	18	742 leads

Redes de referência de parceria estratégica

O Veritone mantém 37 acordos de tecnologia estratégica ativa e parceria de canal em dezembro de 2023.

• Total de parcerias estratégicas: 37
• Contribuição da receita da parceria: 22,4% da receita total da empresa
• Valor médio de acordos de parceria: US $ 215.000

Marketing digital e marketing de conteúdo

Os esforços de marketing digital geram aproximadamente 4.350 leads de marketing qualificados trimestralmente por meio de estratégias de conteúdo direcionadas.

Canal de marketing	Líderes trimestrais	Taxa de conversão
Marketing digital	4,350	2.7%

Veritone, Inc. (Veri) - Modelo de negócios: segmentos de clientes

Organizações do governo e do setor público

O Veritone serve entidades governamentais com soluções movidas a IA para gerenciamento e análise de dados.

Segmento	Valor anual do contrato	Número de clientes ativos
Agências federais	US $ 3,2 milhões	37
Governo do Estado	US $ 1,8 milhão	22

Agências de aplicação da lei

O Veritone fornece soluções de IA para gerenciamento e investigação de evidências digitais.

• Plataforma de gerenciamento de evidências digitais
• Ferramentas de redação e conformidade
• Soluções de análise forense

Tipo de cliente	Penetração de mercado	Contribuição da receita
Departamentos de polícia locais	18%	US $ 5,7 milhões
Aplicação da lei federal	12%	US $ 4,3 milhões

Empresas de mídia e entretenimento

O Veritone oferece soluções de gerenciamento de conteúdo e monetização orientadas por IA.

• Indexação de conteúdo
• Geração de metadados
• Gerenciamento de direitos

Segmento de mídia	Clientes	Receita anual
Redes de transmissão	14	US $ 6,5 milhões
Plataformas de streaming	22	US $ 4,9 milhões

Departamentos legais e de conformidade

O Veritone fornece soluções de IA para pesquisa jurídica e monitoramento de conformidade.

Categoria de serviço	Tamanho médio do contrato	Taxa de retenção de clientes
Pesquisa jurídica	$275,000	87%
Monitoramento de conformidade	$340,000	92%

Departamentos de Tecnologia da Enterprise

O Veritone suporta a integração da IA ​​corporativa e a transformação digital.

• Plataforma AI Enterprise
• Desenvolvimento de solução de IA personalizado
• Integração de aprendizado de máquina

Tamanho da empresa	Número de clientes	Valor total do contrato
Fortuna 500	27	US $ 12,4 milhões
Empresas do mercado intermediário	84	US $ 7,6 milhões

Veritone, Inc. (Veri) - Modelo de negócios: estrutura de custos

Despesas de pesquisa e desenvolvimento

Para o ano fiscal de 2023, o Veritone relatou despesas de pesquisa e desenvolvimento de US $ 36,7 milhões, representando 45,8% da receita total.

Ano fiscal	Despesas de P&D	Porcentagem de receita
2023	US $ 36,7 milhões	45.8%
2022	US $ 40,2 milhões	47.3%

Compensação de funcionários e aquisição de talentos

A compensação total dos funcionários para 2023 foi de US $ 64,3 milhões, incluindo salários, remuneração baseada em ações e benefícios.

• Total Headcount: 353 funcionários em 31 de dezembro de 2023
• Compensação média dos funcionários: US $ 182.152 por ano
• Compensação baseada em ações: US $ 14,6 milhões em 2023

Infraestrutura em nuvem e manutenção de tecnologia

Os custos de infraestrutura em nuvem e tecnologia para 2023 totalizaram US $ 22,1 milhões.

Categoria de custo	Quantia
Hospedagem em nuvem	US $ 12,4 milhões
Infraestrutura de tecnologia	US $ 9,7 milhões

Operações de marketing e vendas

As despesas de marketing e vendas para 2023 foram de US $ 33,2 milhões.

• Vendas e marketing como uma porcentagem de receita: 41,5%
• Custo de aquisição de clientes: US $ 8.450 por novo cliente

Desenvolvimento e aprimoramento em andamento

Os custos de desenvolvimento da plataforma em 2023 totalizaram US $ 18,5 milhões.

Foco de desenvolvimento	Investimento
Aprimoramentos da plataforma de IA	US $ 11,2 milhões
Inovação de produtos	US $ 7,3 milhões

Veritone, Inc. (Veri) - Modelo de negócios: fluxos de receita

Assinaturas de software como serviço (SaaS)

Para o ano fiscal de 2023, o Veritone registrou receita de assinatura SaaS de US $ 44,7 milhões, representando um aumento de 14% em relação ao ano anterior, de US $ 39,2 milhões em 2022.

Ano	Receita de assinatura SaaS	Taxa de crescimento
2022	US $ 39,2 milhões	-
2023	US $ 44,7 milhões	14%

Licenciamento da plataforma de IA corporativa

O licenciamento da plataforma de IA da empresa gerou US $ 18,3 milhões em receita para 2023, acima dos US $ 15,6 milhões em 2022.

Serviços profissionais e consultoria

A receita de serviços profissionais para 2023 foi de US $ 12,5 milhões, em comparação com US $ 10,8 milhões no ano anterior.

Desenvolvimento de solução de IA personalizado

O desenvolvimento de soluções de IA personalizado contribuiu com US $ 8,7 milhões para a receita da Veritone em 2023.

Fluxo de receita	2022 Receita	2023 Receita
Soluções AI personalizadas	US $ 7,2 milhões	US $ 8,7 milhões

Taxas de processamento e análise de dados

As taxas de processamento e análise de dados geraram US $ 6,2 milhões em receita para 2023.

• Receita total da empresa para 2023: US $ 90,4 milhões
• Margem bruta: 38,2%
• Porcentagem de receita recorrente: 62%

Fluxo de receita	2023 Receita	Porcentagem da receita total
Assinaturas SaaS	US $ 44,7 milhões	49.4%
Licenciamento da plataforma de IA corporativa	US $ 18,3 milhões	20.2%
Serviços profissionais	US $ 12,5 milhões	13.8%
Soluções AI personalizadas	US $ 8,7 milhões	9.6%
Processamento de dados e análise	US $ 6,2 milhões	6.9%

Veritone, Inc. (VERI) - Canvas Business Model: Value Propositions

You're looking at the core value Veritone, Inc. (VERI) delivers right now, late in 2025. It's all about making sense of the massive, messy data piles that every large organization sits on. Honestly, the biggest value is turning what was once a liability-unstructured data-into a strategic asset.

Unlocking value from unstructured data (audio, video, sensor streams)

The fundamental proposition here is tackling the fact that up to 90% of today's data is unstructured. Veritone, Inc. uses its aiWARE platform to ingest, index, and transform this raw media, like audio and video, into actionable intelligence. In the second quarter of 2025 alone, the Veritone Data Refinery (VDR) processed over 5 trillion (5T) tokens derived from premium video and audio, which translates to processing millions of hours of content in that quarter. This process creates structured metadata, or tokens, which are the building blocks for AI applications.

Providing a unified, multi-engine AI platform, not just a single tool

You aren't just buying one algorithm; you are buying an operating system for AI, which they call aiWARE. This platform orchestrates an ecosystem of specialized machine learning models. This is key because no single AI model can handle everything. Instead, Veritone, Inc. offers a suite of capabilities that can be deployed as needed for a specific task.

Cognitive Engine Feature	Examples of AI Capabilities
Data Ingestion & Processing	Leveraging 850 best-in-class AI models as of Q2 2025.
Media Analysis	Transcription, sentiment and emotion analysis, face detection.
Content Indexing	Music identification, object recognition, and geolocation information identification from audio-visual data.

This multi-engine approach lets them service diverse verticals, from media and entertainment to the public sector, all on the same foundational software. Their Software Products & Services revenue, excluding Veritone Hire, grew over 200% year-over-year in Q3 2025, showing strong adoption of this core platform capability.

Creating high-quality, compliant AI training data for model developers (VDR)

The Veritone Data Refinery (VDR) proposition is about creating the lifeblood of the AI industry: high-quality, compliant training data. VDR tokenizes this complex, multimodal data while embedding governance and rights metadata at creation. This makes the data licensable and commercially viable for model developers, including hyperscalers. The market validation for this is clear: the VDR qualified bookings and near-term pipeline hit nearly $40.0 million exiting Q3 2025, a 100% jump since August 2025. The company is positioning itself to be the preferred partner for most major hyperscalers by the end of 2025, aiming to capture a piece of a market projected to grow from $3.19 billion in 2025 to $16.3 billion by 2034. Veritone, Inc. projects its own training data revenue to grow from $5-20 million in 2025 to $60 million by 2027.

Streamlining public safety and national security evidence management (iDEMS)

For the public sector, the value is accelerating investigations and ensuring compliance with massive evidence loads. The Intelligent Digital Evidence Management System (iDEMS) centralizes data from disparate sources into one CJIS-compliant cloud location. This system leverages AI models-more than 300 in the aiWARE ecosystem-to automate tasks like redaction, suspect identification, and searching within video and audio. This directly addresses the explosion of video evidence, where over 80% of police departments now use body-worn cameras. The focus on this area is yielding results; Public Sector revenue grew 59% year-over-year to $20.9 million in Q3 2025, bolstered by a sole-source contract with the U.S. Air Force Office of Special Investigations (AFOSI) in Q2 2025. The global Digital Evidence Management market is estimated to exceed $12 billion by 2028, and iDEMS is positioned to capture a significant part of that. Finance: review the Q4 2025 Public Sector pipeline against the Q3 $20.9 million revenue mark by next Tuesday.

Veritone, Inc. (VERI) - Canvas Business Model: Customer Relationships

You're looking at how Veritone, Inc. manages its diverse customer base, which spans from large government agencies to individual users consuming AI services. It's a multi-pronged approach to keep those relationships strong and growing.

Dedicated enterprise sales for high-value Public Sector and Commercial deals

For the big, strategic wins, Veritone, Inc. relies on a dedicated enterprise sales force. This team targets high-value Public Sector and Commercial Enterprise customers, particularly for the Veritone Data Refinery (VDR) offering, which is sold into both segments. The momentum here is clear; the VDR qualified near-term pipeline and bookings already surpassed $40.0 million as of late 2025, representing a 100% increase from August 2025 estimates. This focus is driving significant growth in the Public Sector, which saw a 90% year-over-year revenue increase in Q2 2025, with management targeting 100%-150% revenue growth for the full fiscal year 2025. The Q3 2025 results showed total revenue growth of over 32% year-over-year, with Software Products & Services revenue jumping 55.5% year-over-year, which management attributes to larger deals executed in Public Sector and Commercial Enterprise VDR in Q2 2025.

Here are some key enterprise customer wins and pipeline metrics:

• Public Sector wins included the Department of Justice and Fresno Police Department in Q1 2025.
• A sole source contract was closed with the U.S. Air Force Office of Special Investigations (AFOSI) in June 2025.
• The company expressed confidence in holding active contracts or projects with nearly every major hyperscaler by the end of 2025.
• The VDR platform has processed over 5 trillion tokens derived from premium video and audio in Q2 2025 alone.

Automated self-service via the aiWARE platform for consumption-based users

For users engaging with the aiWARE platform on a consumption basis, the relationship is largely automated. This model is reflected in the Consumption ARR component of the total ARR. While Total Software Product & Services Customers stood at 3,021 as of September 30, 2025, this number was down 8.2% from the prior year, partly due to fewer consumption-based customers in Veritone Hire and sunsetting legacy customers. However, the spending from the remaining base is increasing. Consumption ARR jumped 54% sequentially to $18.8 million in Q3 2025. This indicates that while the total count of these users might be shrinking, the value derived from the remaining consumption-based relationships is accelerating rapidly.

Here's a look at the ARR mix as of late 2025:

Metric	Amount (as of Q3 2025)	Change Context
Total Annual Recurring Revenue (ARR)	$68.8 million	8.8% increase year-over-year (Source 1)
Subscription-based SaaS ARR	~$50 million	Roughly flat sequentially (Source 6)
Consumption ARR	$18.8 million	54% jump sequentially (Source 6)

Professional services for custom deployment and integration support

When a high-value deal closes, especially in the Public Sector like the AFOSI contract, Veritone, Inc. deploys professional services for custom deployment and integration support. The AFOSI agreement specifically mentioned that aiWARE, iDEMS, and professional services will be implemented to provide advanced investigative capabilities. This service component is crucial for ensuring complex, on-premise or highly customized AI deployments on the aiWARE operating system are successful, which directly impacts long-term customer satisfaction and potential upsells.

Account management for recurring subscription-based SaaS customers

For customers on the recurring subscription-based SaaS model, account management is key to retention and expansion. This segment contributes to the Subscription ARR, which was approximately $50 million in Q3 2025. The company reported securing over 100 new business and renewal software agreements in Q1 2025, showing active management of the installed base. Furthermore, the company maintained a solid gross revenue retention rate above 90% in Q2 2025, which is a direct indicator of effective account management practices keeping the core subscription revenue sticky. New bookings, which include both subscription and consumption elements, rose 30% year-over-year to $21.5 million in Q3 2025, suggesting successful upselling or cross-selling efforts within the existing customer base.

Key retention and expansion indicators:

• Gross Revenue Retention Rate: Above 90% in Q2 2025.
• New Bookings (Q3 2025): $21.5 million, up 30% year-over-year.
• Total Software Product & Services Customers (Q3 2025): 3,021.

Finance: finalize the Q4 2025 customer retention forecast by end of January.

Veritone, Inc. (VERI) - Canvas Business Model: Channels

You're looking at how Veritone, Inc. gets its AI software and services into the hands of customers, which is definitely shifting toward software products as of late 2025. The channels are a mix of direct selling muscle and strategic alliances, all feeding into the aiWARE platform.

Direct Sales Team Focus: Public Sector and Commercial Enterprise

The direct sales force is clearly prioritizing the Public Sector and Commercial Enterprise, especially with the Veritone Data Refinery (VDR) offering. For the third quarter of 2025, Software Products & Services revenue hit $22.8 million, which was a strong 55.5% increase year-over-year. Honestly, the growth story is split, but Commercial Enterprise is driving the dollar volume right now.

Here's the quick math on the Q3 2025 Software Products & Services growth:

Segment	Q3 2025 Growth Driver	Approximate Dollar Growth (Q3 2025 YoY)
Commercial Enterprise Software	VDR driven	$7.8 million
Public Sector Software	General growth	$0.4 million

Still, the Public Sector is the high-growth story on a percentage basis. Management reaffirmed a fiscal year 2025 target of 100% to 150% growth for the Public Sector. By the end of Q2 2025, the Public Sector pipeline had swelled to $189 million, up from $110 million in Q1 2025. The Commercial Enterprise sector saw its revenue grow by 24% in Q3 2025, while the Public Sector grew by 59% to $20.9 million in that same quarter. If onboarding takes too long, churn risk rises, but these large government deals are clearly ramping up.

Strategic Channel Partners

Veritone, Inc. uses strategic channel partners to help deploy its technology, especially for edge-to-cloud needs. You see this in the co-selling efforts and the growth of the VDR pipeline, which is a key asset being pushed through various routes. The company announced a co-selling agreement with Workday that has already generated new opportunities and leads. Other named partners include Freemantle, Audacy, World Athletics, Cox Media Group, Westwood One, Allrites, Beasley, and Hubbard.

The VDR offering is a big part of this channel push. Its qualified near-term pipeline shows clear momentum:

• VDR Qualified Pipeline (Q3 2025 end): over $40.0 million.
• VDR Pipeline Growth (Q3 2025 vs Q1 2025): up 400%.
• VDR Initial Gross Margin: approximately 40%, with expectations for expansion throughout 2025.

Online Platform Access for Software Product and Service Delivery

The aiWARE platform is the core delivery mechanism for software products. As of September 30, 2025, Total Software Product & Services Customers stood at 3,021, a slight decrease of 8.2% compared to September 30, 2024, largely due to sunsetting legacy CareerBuilder customers and consumption shifts in Veritone Hire. However, the stickiness of the remaining base is strong, with Annual Recurring Revenue (ARR) reaching $68.8 million, an increase of 8.8% year-over-year.

The revenue mix is also telling you something about platform use. In Q3 2025, SaaS revenue represented 73% of total ARR, which is down from 81% in previous quarters, suggesting consumption-based revenue models are growing their share of the recurring base. Plus, the gross revenue retention rate for Q3 2025 was reported as exceeding 90%. To give you a sense of scale on the platform, in Q2 2025, Veritone aiWARE processed an estimated 5 trillion tokens.

Third-Party AI Systems Integration

Veritone, Inc. is positioning VDR as a critical enabler for the broader AI ecosystem, meaning its output is integrated into third-party AI systems, particularly hyperscalers. The company is confident that by the end of 2025, it will hold active contracts or projects with nearly every major hyperscaler in the market. This integration strategy is key to monetizing the tokenization of unstructured data. Back in fiscal year 2024, Veritone leveraged over 862 unique AI models, blending its own technology with models from leading third-party partners to process over 10.5 petabytes of data. This shows the platform is designed to be an interoperable layer, not a closed garden.

Finance: draft 13-week cash view by Friday.

Veritone, Inc. (VERI) - Canvas Business Model: Customer Segments

You're looking at the customer base for Veritone, Inc. as of late 2025, and it's clearly segmented across high-value, data-intensive verticals. The company is actively pivoting its focus toward its core AI software, which is showing up in the numbers, especially with the Veritone Data Refinery (VDR) product line.

The customer segments are distinct, each using the aiWARE platform for different, yet related, needs-from evidence management to training the next generation of AI models. Here's how the pieces fit together based on the latest figures from the third quarter of 2025.

Public Sector: Federal (U.S. Air Force), state, and local law enforcement (iDEMS)

This segment is a major growth engine for the Software Products & Services revenue. The Public Sector showed strong year-over-year growth in Q3 2025, with its Software Products & Services revenue reaching $20.9 million, a 59% increase compared to the third quarter of 2024. This growth is underpinned by significant federal contracts. For instance, Veritone, Inc. was awarded a Sole Source Contract with the United States Air Force Office of Special Investigations (AFOSI) in June 2025, deploying both aiWARE and the Intelligent Digital Evidence Management System (iDEMS). The company had guidance suggesting Public Sector growth between 100-150% for the full year 2025. iDEMS is the direct solution for law enforcement, streamlining digital evidence management and analysis.

• Awarded Sole Source Contract with AFOSI in June 2025.
• Public Sector contributed $0.4 million growth to Software Products & Services revenue in Q3 2025.
• Public Sector growth was 90% year-over-year in Q2 2025.

Commercial Enterprise: Media, entertainment, and sports IP owners

The Commercial Enterprise segment is a significant contributor to the overall Software Products & Services revenue growth, though it has seen some consumption-based headwinds. In Q3 2025, this sector drove $7.8 million in revenue growth for Software Products & Services compared to Q3 2024. Overall commercial sector revenue increased by 24% in Q3 2025. Key customers mentioned include Amazon, Bloomberg, and ESPN, with expanded partnerships noted with ESPN and CBS News. However, Q1 2025 revenue was negatively affected by reduced consumption spending from this customer base.

AI Model Developers and Hyperscalers needing training data (VDR)

The Veritone Data Refinery (VDR) is Veritone, Inc.'s play in the AI training data market, selling tokenized, clean data sets to developers and hyperscalers. This is a high-growth area. As of the Q3 2025 earnings report, the qualified bookings and near-term pipeline for VDR surpassed $40.0 million. This pipeline represented a 400% increase from Q1 2025 estimates. The pipeline was reported at over $10.0 million at the end of Q1 2025 and exceeded $15 million by late June 2025. Management expressed confidence in holding active contracts or projects with nearly every major hyperscaler by the end of 2025. VDR revenue growth contributed to the overall Software Products & Services growth, which grew over 200% year-over-year in Q3 2025 when excluding Veritone Hire revenue.

Talent Acquisition: Enterprises using Veritone Hire for recruitment

This segment, represented by Veritone Hire, is currently a drag on the total customer count, though it still contributes to revenue. Total Software Products & Services Customers stood at 3,021 as of September 30, 2025, an 8.2% decrease year-over-year, which was principally attributed to fewer consumption-based customers across Veritone Hire. Similarly, the customer count was 3,067 as of June 30, 2025, down 10.8% from the prior year. Veritone Hire revenue itself declined year-over-year in Q3 2025.

Here's a quick look at the customer base metrics as of the latest reported periods:

Segment/Metric	Latest Reported Value (2025)	Reporting Period	Context/Driver
Total Software Products & Services Customers	3,021	September 30, 2025	Decreased 8.2% Y/Y, impacted by Veritone Hire
Public Sector Software Products & Services Revenue Contribution	$20.9 million	Q3 2025	Grew 59% Y/Y
Commercial Enterprise Software Products & Services Revenue Growth	$7.8 million	Q3 2025 vs Q3 2024	Revenue growth contribution
Veritone Data Refinery (VDR) Pipeline	Over $40.0 million	Q3 2025	Qualified bookings and near-term pipeline
Veritone Hire Customer Count Impact	Fewer consumption-based customers	Q3 2025	Contributed to overall customer base decline

The shift in revenue mix is notable; SaaS revenue was 73% of total Annual Recurring Revenue (ARR) in Q3 2025, down from 81% in previous quarters, signaling an increase in consumption-based revenue models, likely from VDR and Public Sector deals. The total ARR was $68.8 million as of September 30, 2025, an 8.8% increase year-over-year.

Finance: draft 13-week cash view by Friday.

Veritone, Inc. (VERI) - Canvas Business Model: Cost Structure

You're looking at the core expenses driving Veritone, Inc.'s operations as of late 2025. The cost structure is heavily weighted toward developing and running its proprietary artificial intelligence, even as the company aggressively works to streamline its overhead.

The most immediate, quantifiable cost-cutting action involved restructuring initiatives announced in June 2025. These efforts were designed to yield targeted annualized savings of up to $10 million. The one-time costs associated with these reductions, primarily severance and transition expenses, were expected to be between $0.5 million and $0.7 million.

A major structural cost reduction came from transforming the balance sheet in November 2025. By paying down debt, Veritone, Inc. significantly lowered its annualized debt carrying costs by over 90%, dropping them from approximately $14.0 million to just $0.8 million annually, which translates to an annual saving of approximately $13.0 million.

The overall spending on operations, which includes R&D and SG&A, is reflected in the operating loss figures. For the third quarter ended September 30, 2025, the reported GAAP loss from operations was $15.8 million, an improvement of 29.7% from the $22.5 million loss reported in Q3 2024.

The continuous investment in the aiWARE platform and specific product lines like Veritone Data Refinery (VDR) is the engine of the business, but it drives significant ongoing costs, which are bundled into the operating expenses. The company is focused on driving high-margin software revenue to absorb these fixed technology costs.

Here are the key financial metrics related to Veritone, Inc.'s cost profile as of the latest reported periods:

Cost/Savings Component	Period/Context	Amount
Targeted Annualized Savings (Restructuring)	Initiated June 2025	Up to $10 million
One-Time Restructuring Costs	Expected related to June 2025 initiatives	$0.5 million to $0.7 million
Annualized Debt Carrying Cost Savings	Following November 2025 debt paydown	Approximately $13.0 million
GAAP Loss from Operations	Q3 2025 (Ended September 30, 2025)	$15.8 million
GAAP Loss from Operations	Q3 2024	$22.5 million
Non-GAAP Net Loss from Continuing Operations	Q3 2025 (Ended September 30, 2025)	$5.8 million
Full Year 2025 Non-GAAP Net Loss Expectation	Reaffirmed Guidance	Between $26.0 million and $31.6 million

The primary drivers of the variable and fixed costs underpinning the platform development and service delivery include:

• Significant R&D investment for continuous AI model and platform enhancement.
• Cloud infrastructure and data processing expenses for aiWARE and VDR operations.
• Sales, General, and Administrative (SG&A) expenses, including sales commissions tied to revenue growth.
• Costs related to the execution of the debt paydown, which was approximately $78 million in cash and stock used for debt and note repurchase.

You should track the relationship between the growth in Software Products & Services revenue-which grew 55% year over year in Q3 2025 to $22.8 million-and the operating loss improvement, as this indicates operating leverage kicking in. CFO Michael L. Zemetra noted that some one-time software revenue with very high gross margins was included in Q3 2025, which may affect the gross margin profile in Q4 2025.

Finance: draft 13-week cash view by Friday.

Veritone, Inc. (VERI) - Canvas Business Model: Revenue Streams

You're looking at how Veritone, Inc. actually brings in the money, which is key to understanding its platform value. The revenue model clearly leans heavily into its AI software offerings now, moving away from older service lines.

The core of the revenue generation is split between Software Products & Services and Managed Services. For the third quarter ending September 30, 2025, the total revenue hit $29.1 million.

Software Products & Services (SaaS and Consumption-based fees)

• This segment is the primary growth engine, reporting Q3 2025 revenue of $22.8 million.
• That represents a year-over-year increase of 55.5%.
• Excluding revenue from Veritone Hire, this core software business grew over 200% year-over-year, largely fueled by iDEMS and VDR initiatives.
• As of Q3 2025, Annual Recurring Revenue (ARR) stood at $68.8 million, up 9% from Q2 2024's $63.4 million.
• Consumption-based ARR specifically increased 26% year-over-year.
• Subscription-based SaaS customers were up slightly by 3% year-over-year as of Q3 2025.

Managed Services (Content licensing and representation services)

• Managed Services revenue was $6.3 million in Q3 2025.
• This was a year-over-year decrease of 14.1%, mainly due to lower revenue from representation services.

VDR data licensing revenue from tokenized, AI-ready datasets

The Veritone Data Refinery (VDR) is a major driver within the Software Products & Services category. It transforms unstructured data into tokenized, searchable, model-ready datasets, creating recurring revenue streams. The momentum here is clear:

• The VDR qualified bookings and near-term pipeline exceeded $40.0 million exiting Q3 2025.
• This pipeline represented a 100% sequential increase from August 2025 estimates and a 400% increase from Q1 2025.
• For context, VDR gross margins were approximately 40% back in Q2 2025.

Here's a quick look at the key financial metrics driving the revenue picture as of the latest reporting period:

Metric	Value (Q3 2025 or Guidance)	Context
Q3 2025 Total Revenue	$29.1 million	Up 32.4% year-over-year.
Software Products & Services Revenue (Q3 2025)	$22.8 million	Grew 55.5% year-over-year.
Managed Services Revenue (Q3 2025)	$6.3 million	Decreased 14.1% year-over-year.
Annual Recurring Revenue (ARR)	$68.8 million	As of Q3 2025.
VDR Near-Term Pipeline	Over $40.0 million	As of Q3 2025.

Looking ahead, Veritone, Inc. has updated its expectations for the full year 2025. The company projects total revenue to be in the range of $109 million to $115 million. This compares to the actual revenue of $92.6 million reported for fiscal year 2024. The midpoint of the new guidance implies about a 21% annual increase over 2024.

Finance: draft 13-week cash view by Friday.