Mission Statement, Vision, & Core Values of Eastman Kodak Company (KODK)

The Mission Statement, Vision, and Core Values of Eastman Kodak Company (KODK) are not just corporate boilerplate; they are the defintely critical map for a company navigating a massive, multi-decade pivot.

How does a company report a Q2 2025 GAAP net loss of $26 million, only to follow it up with a Q3 Operational EBITDA jump to $29 million, driven by its Advanced Materials & Chemicals segment revenue rising 15% to $82 million? That kind of volatility demands a clear strategic compass.

Are you confident you understand how Kodak's core values-Courage, Competitive Spirit, Commitment to Customers, and Honesty-are directly driving this financial turnaround from legacy film to high-value B2B imaging and specialty chemicals?

Eastman Kodak Company (KODK) Overview

You might still think of Eastman Kodak Company as the film giant from your childhood, but the business has fundamentally changed. Today, KODK is a specialized, business-to-business (B2B) technology company, leveraging its deep expertise in chemical science for commercial print and advanced materials, which is where the real growth is happening.

The company's roots go back to George Eastman's vision in 1880 to make photography accessible to everyone with the simple slogan, you press the button, we do the rest. That heritage of precision imaging and chemical engineering is now applied to industrial markets. For the trailing twelve months (LTM) ending September 30, 2025, Eastman Kodak Company's consolidated revenue stood at approximately $1.04 Billion USD, showing a clear pivot from consumer nostalgia to industrial necessity.

The current product portfolio is split mainly across two segments:

• Print: Supplies like SONORA Process Free Plates, computer-to-plate (CTP) systems, and PRINERGY Workflow Software for commercial printers.
• Advanced Materials & Chemicals (AM&C): High-value products including motion picture film, industrial film, specialty chemicals, and pharmaceutical intermediates.

Honestly, the print side provides the necessary scale, but AM&C is defintely the future growth engine for the firm.

A Look at Q3 2025 Financial Performance

The latest quarterly results, reported on November 6, 2025, show a company making tangible progress on operational efficiency, even as the overall revenue picture remains challenging. Consolidated revenues for the third quarter of 2025 were $269 million, a modest 3% increase compared to the same period last year.

Here's the quick math on profitability: Gross profit soared to $68 million, a massive 51% jump year-over-year, pushing the gross profit percentage to 25% from 17% in Q3 2024. This improvement is key, driven by price increases, lower aluminum costs, and better operational focus. Operational EBITDA (Earnings Before Interest, Taxes, Depreciation, and Amortization-a good measure of core business health) saw a dramatic increase to $29 million, up from just $1 million in the prior-year quarter.

The real story is the segment breakdown. Print segment revenue was $177 million, a 3% decrease, but the Advanced Materials & Chemicals (AM&C) segment delivered $82 million in revenue, an impressive 15% increase. This AM&C growth, fueled by higher volumes in Industrial Film and Chemicals and Motion Picture film, confirms the strategic shift is gaining traction. The company is actively strengthening its balance sheet, too, with plans to use an expected $600 million from a U.S. pension reversion to pay down debt.

Eastman Kodak Company's Niche Leadership

Eastman Kodak Company has successfully transitioned from a consumer brand to a specialized industrial player, making it a critical, albeit niche, leader in several B2B markets. The company is the last remaining U.S. manufacturer of lithographic printing plates, which gives them a significant competitive edge in supply reliability and domestic market access.

The AM&C segment is where the firm is planting its flag for future growth, particularly in high-barrier-to-entry markets. The new cGMP (current Good Manufacturing Practice) pharmaceutical manufacturing facility is now FDA-registered, allowing the company to manufacture and sell regulated pharmaceutical products, starting with diagnostic reagents. This move leverages their century-plus of expertise in precision chemical coating and layering, moving them into a higher-margin, more stable industry.

So, while the name is old, the business model is fresh and focused on industrial consumables. If you want to dig into the shareholders who are betting on this transformation, you should read more here: Exploring Eastman Kodak Company (KODK) Investor Profile: Who's Buying and Why?

Eastman Kodak Company (KODK) Mission Statement

You're looking at Eastman Kodak Company (KODK) and trying to figure out what drives a company that's successfully pivoted from consumer photography to industrial technology. The direct takeaway is this: Kodak's mission is no longer about the family photo album; it's about being the leading provider of innovative solutions that enable visual communications in the graphic communications and commercial film industries. This shift is crucial because it maps directly to their profitable business-to-business (B2B) segments, which is where the real money is made today.

The mission statement is the compass for the company's long-term goals, and for Kodak, it guides their investment in high-value areas like digital printing and Advanced Materials & Chemicals (AM&C). It's a clear, concise statement that tells investors and customers exactly where the company is focused. Honestly, in a turnaround story like this, a clear mission is everything.

Core Component 1: Innovative Solutions for Visual Communications

The first core component is the commitment to delivering innovative solutions. This isn't just a buzzword; it's a strategic mandate that leverages Kodak's deep expertise in chemistry and layering science. The company's vision is to be a leading technology company for imaging-and imaging for business.

To be fair, Kodak's history of innovation is undeniable-they literally invented the digital camera in 1975, though they infamously delayed its market push. Today, that innovation is directed toward commercial applications. A great example is the KODAK PRINERGY Access, a cloud-based workflow platform that streamlines print production for customers. This platform helps commercial printers improve efficiency, which is a tangible benefit. Innovation is now a revenue driver, not a threat to the core business.

• Focus on B2B applications, including digital and traditional printing.
• Develop advanced materials and chemicals, like those for battery technology.
• Leverage core competencies in layering and coating science.

Core Component 2: Commitment to Customers and Quality

The second pillar is a deep commitment to customers, which Kodak formalized as one of its refreshed 2022 core values, alongside Courage, Competitive Spirit, and Honesty. This isn't about selling a cheap product; it's about providing high-quality, reliable industrial goods that drive their customers' profitability. The financial evidence supports this focus on high-quality, specialized products.

Here's the quick math: For the trailing twelve months ending September 30, 2025, Kodak reported revenue of roughly $1.05 billion. More importantly, the company's operational discipline led to a massive jump in profitability, with Q3 2025 Operational EBITDA hitting $29 million, a substantial increase year-over-year. This kind of margin improvement doesn't happen with low-quality, commoditized products; it comes from selling high-value solutions like SONORA Process Free Plates, which reduce environmental impact while maintaining print quality. If you want a deeper dive into how this translates to the balance sheet, you should check out Breaking Down Eastman Kodak Company (KODK) Financial Health: Key Insights for Investors.

Core Component 3: Operational Excellence and Sustainability

The final component, Operational Excellence, is what makes the mission financially viable. It's about improving efficiency across all operations to drive profitability, which is a key strategic objective. The company's focus on sustainability is now a critical part of this excellence, not a separate initiative. By 2025, continuous improvement in sustainability is strategically important for Kodak.

A concrete example of this is the expansion of their AM&C business. The new cGMP (current Good Manufacturing Practice) pharmaceutical manufacturing facility is now FDA-registered and certified to manufacture and sell regulated pharmaceutical products. This is a high-barrier-to-entry market that demands flawless quality and operational rigor. They are defintely putting their money where their mouth is, investing in growth areas despite a Q2 2025 GAAP net loss of $26 million. What this estimate hides, of course, is that these capital expenditures are for long-term growth initiatives, like the pharma business, which is expected to bolster their future revenue.

Eastman Kodak Company (KODK) Vision Statement

You're looking for the real strategic map for Eastman Kodak Company, not the nostalgic postcard, and the takeaway is clear: Kodak's vision is a focused, B2B technology play, not a consumer brand, and the Q3 2025 numbers show the pivot is working in key areas. Their vision is to be a leading technology company for imaging-and imaging for business-a move directly tied to the growth of their Advanced Materials & Chemicals (AM&C) division.

This isn't your grandfather's film company; it's a materials science house with a printing business. The latest financial results, reported on November 6, 2025, confirm this trajectory: consolidated revenues hit $269 million for Q3 2025, a 3% increase year-over-year, driven by strategic segment growth. That's the reality of their vision in action.

The Vision: Imaging for Business

Kodak's core vision has shifted from consumer photography to being the world leader in 'imaging for business.' This means leveraging their deep expertise in materials science-specifically layering, coating, and chemicals-to solve complex commercial problems. It's a smart, pragmatic pivot from a high-volume, low-margin consumer market to a specialized, high-value business-to-business (B2B) one. The vision is about applying their heritage to industrial-scale print and advanced manufacturing. It's a niche game now, but a necessary one.

The company's year-to-date revenues for the nine months ended September 30, 2025, stand at $779 million, which is roughly flat compared to the prior year, but the mix is changing, which is the key metric here. This flatness hides a major internal re-allocation of resources toward their growth engines, which is exactly what a successful turnaround looks like. The goal is no longer market share in cameras, but technological leadership in commercial print and advanced materials.

The Mission: Innovative Solutions and Advanced Materials

The mission statement is the operational blueprint for the vision: to be the leading provider of innovative solutions that enable visual communications in the graphic communications and commercial film industries. This breaks down into two core segments. First, the Print segment, which includes lithographic plates and digital printing solutions, generated $177 million in Q3 2025 revenue. This segment is facing volume challenges, resulting in a 3% revenue decrease year-over-year, but price increases and lower aluminum costs helped Print Operational EBITDA jump by $17 million.

Second, and more critical for future growth, is the Advanced Materials & Chemicals (AM&C) segment. This is where the innovation mission is most visible, including the manufacturing of regulated pharmaceutical products and specialty chemicals. AM&C revenue for Q3 2025 was $82 million, an impressive 15% increase year-over-year, with Operational EBITDA rising by $10 million. That's where the investment dollars are going and where the future revenue stream will come from. You can get a deeper dive on the shareholder makeup at Exploring Eastman Kodak Company (KODK) Investor Profile: Who's Buying and Why?

Core Value: Operational Excellence and Financial Discipline

A core value guiding Kodak's strategy is operational excellence, which translates directly to the balance sheet. The company is defintely focused on improving efficiency and cash flow, and the Q3 2025 results show this paying off. Consolidated Operational EBITDA for the quarter was $29 million, a massive jump of $28 million compared to the $1 million reported in Q3 2024. That's a huge improvement in profitability.

Here's the quick math: Gross profit surged to $68 million in Q3 2025, up 51% from $45 million in Q3 2024, pushing the gross profit percentage from 17% to 25%. Plus, the company is strengthening its balance sheet by proceeding with a U.S. pension reversion transaction, expected to yield around $600 million in surplus assets, which will be used to pay down debt. This financial discipline is the bedrock that allows them to fund the AM&C growth initiatives. They ended the quarter with a cash balance of $168 million.

• Improve efficiency across all operations.
• Drive profitability through price and cost management.
• Strengthen the balance sheet with strategic debt reduction.

This focus on financial health resolves prior going concern issues and positions the company for sustained success.

Eastman Kodak Company (KODK) Core Values

You're looking at Eastman Kodak Company (KODK) and trying to figure out what truly drives the business beyond the quarterly earnings. That's smart. The core values-the principles that guide capital allocation and strategic pivots-are a defintely stronger indicator of long-term viability than a single quarter's revenue. For Kodak, these values are a clear roadmap for their shift from a film giant to a focused technology company in commercial print and advanced materials.

The company's current strategy is built on four pillars: Innovation, Sustainability, Operational Excellence, and People. These aren't just posters on a wall; they map directly to the financial and operational improvements we've seen, especially in the 2025 fiscal year. Here's the quick math: Q3 2025 showed a gross profit of $68 million, a 51% jump year-over-year, which tells you the focus on efficiency and high-value segments is paying off. You can dive deeper into the investor sentiment around these shifts at Exploring Eastman Kodak Company (KODK) Investor Profile: Who's Buying and Why?

Innovation: The Core of a New Kodak

Innovation is more than a buzzword here; it's the engine driving Kodak's transformation, moving them past the legacy film business into high-growth areas. This means investing in their core competency-the science of layering and coating-to create new products in their Advanced Materials & Chemicals (AM&C) segment. This is where the future revenue is coming from, so it's a critical value.

The commitment is concrete: In Q3 2025, the AM&C segment's revenue was $82 million, an increase of 15% compared to the same period in 2024. That's real growth, not just cost-cutting. Plus, their new cGMP (Current Good Manufacturing Practice) pharmaceutical manufacturing facility is now certified to produce regulated products, which is a massive strategic expansion into a high-margin, regulated market. That's how you pivot a century-old business.

• AM&C revenue grew 15% in Q3 2025.
• New cGMP facility certified for regulated products.
• Reinvesting in core coating and layering technologies.

Sustainability: One Planet, One Business

For a manufacturing company, sustainability (often framed under their One Planet and One Business pillars) is a non-negotiable value that directly impacts operating costs and customer appeal. Kodak has been setting and meeting aggressive environmental targets, which is a big deal for a company with a significant manufacturing footprint in Rochester, New York, and globally.

The company has already blown past some of its 2025 goals. They achieved a 56% reduction in greenhouse gas (GHG) emissions compared to their 2016 baseline, which is well ahead of their 25% target. Also, they successfully reduced water withdrawal by 31%, surpassing the 25% goal. Their ongoing 2025 commitment is to approach zero waste at their sites, aiming for a 99% overall waste diversion from landfill and incineration. That kind of efficiency is great for the planet, but it also lowers utility and disposal costs, which feeds directly into a better bottom line.

A key product example is the KODAK SONORA Process Free Plates, which eliminate the need for chemical processing, saving customers water and electricity. This is a clear case of a core value-sustainability-driving product innovation and customer value.

Operational Excellence & Financial Discipline

Operational Excellence is what got Kodak through its restructuring and is now driving profitability. It's about being lean, agile, and focused on 'smart revenue,' which means prioritizing profitable sales over sheer volume. The numbers from Q3 2025 demonstrate this value in action.

Operational EBITDA (Earnings Before Interest, Taxes, Depreciation, and Amortization) for Q3 2025 was $29 million, a massive leap of $28 million from the prior year. This wasn't by accident; it came from relentless focus on cost controls, better pricing, and lower aluminum costs. Furthermore, the company is strengthening its balance sheet significantly: following the resolution of the Kodak Retirement Income Plan (KRIP), they expect to end 2025 with a cash balance of more than $300 million. This includes using approximately $305 million of the pension reversion proceeds to pay down term loans, which will lower future interest expense. That's disciplined financial management.

People & Community: The One People Pillar

This value recognizes that the company's success relies on its workforce and the communities where it operates. It's the 'S' in ESG (Environmental, Social, and Governance). Kodak's social goals are measurable, not vague.

A key social goal is achieving a 25% reduction in the Occupational Injury Rate (OIR) by 2025, which shows a direct commitment to employee health and safety. Beyond the plant floor, the company maintains community impact initiatives, such as the United Way campaign and the Growing Employee Engagement at Kodak (GEEK) group, which foster local support and employee volunteerism. They also maintained a 100% Human Rights Campaign Corporate Equality Index score, which speaks to their commitment to diversity and inclusion. This focus on people is essential for retaining the specialized talent needed for their Advanced Materials business.