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Green Brick Partners, Inc. (GRBK): Business Model Canvas |
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Green Brick Partners, Inc. (GRBK) Bundle
Green Brick Partners, Inc. (GRBK) stellt eine dynamische Kraft in der Wohnimmobilienlandschaft dar und verändert das Hausbauerlebnis auf allen texanischen Märkten strategisch. Durch die nahtlose Integration innovativer Entwicklungsstrategien, modernster Bautechnologien und eines kundenorientierten Ansatzes hat sich dieses Unternehmen eine besondere Nische bei der Bereitstellung hochwertiger, erschwinglicher Wohnlösungen geschaffen. Ihr umfassendes Geschäftsmodell offenbart einen anspruchsvollen Entwurf, der über den traditionellen Wohnungsbau hinausgeht und potenziellen Hausbesitzern nicht nur eine Struktur, sondern einen sorgfältig ausgearbeiteten Weg zum wertorientierten Wohneigentum bietet, der bei Erstkäufern, jungen Berufstätigen und wachsenden Familien gleichermaßen Anklang findet.
Green Brick Partners, Inc. (GRBK) – Geschäftsmodell: Wichtige Partnerschaften
Grundstücksentwickler und Immobilienerwerbsfirmen
Im vierten Quartal 2023 arbeitete Green Brick Partners mit 17 regionalen Landentwicklungspartnern in ganz Texas zusammen. Die Gesamtausgaben des Unternehmens für den Landerwerb beliefen sich im Jahr 2023 auf 213,4 Millionen US-Dollar.
| Partnertyp | Anzahl der Partnerschaften | Geografischer Fokus |
|---|---|---|
| Landentwicklungsunternehmen | 17 | Metropolregionen in Texas |
Baustofflieferanten
Green Brick Partners unterhielt im Jahr 2023 strategische Beziehungen zu 23 Baustofflieferanten.
- Primäre Schnittholzlieferanten: 7 regionale Anbieter
- Beton- und Zuschlagstofflieferanten: 6 Unternehmen
- Dach- und Ausbaumaterialien: 10 spezialisierte Anbieter
Kommunalverwaltung und kommunale Behörden
Das Unternehmen arbeitete mit 12 Kommunalbehörden in ganz Texas zusammen, um im Jahr 2023 Entwicklungsgenehmigungen und Genehmigungen zu erhalten.
| Region | Kommunen engagiert | Genehmigungen zulassen |
|---|---|---|
| Dallas-Fort Worth | 5 | 42 Wohnanlagen |
| Metropolregion Austin | 4 | 28 Wohnanlagen |
| Houston-Region | 3 | 19 Wohnsiedlungen |
Finanzinstitute und Kreditpartner
Im Jahr 2023 arbeitete Green Brick Partners mit 9 Finanzinstituten zur Projektfinanzierung zusammen.
- Gesamtkreditfazilitäten: 450 Millionen US-Dollar
- Hauptkreditpartner: Wells Fargo, Bank of America, JPMorgan Chase
- Durchschnittliche Zinssätze: 6,75 % – 7,25 %
Architektur- und Designbüros
Das Unternehmen arbeitete im Jahr 2023 mit 15 Architektur- und Designbüros zusammen.
| Firmentyp | Anzahl der Firmen | Spezialisierung |
|---|---|---|
| Wohndesignfirmen | 12 | Einfamilien- und Mehrfamilienkonstruktionen |
| Stadtplanungsunternehmen | 3 | Mastergeplante Community-Designs |
Green Brick Partners, Inc. (GRBK) – Geschäftsmodell: Hauptaktivitäten
Entwicklung von Wohngrundstücken
Ab dem vierten Quartal 2023 entwickelte Green Brick Partners Wohngrundstücke auf allen texanischen Märkten mit Insgesamt 3.175 Lose im Bestand. Die Ausgaben für die Landentwicklung beliefen sich im Jahr 2023 auf etwa 128,5 Millionen US-Dollar.
| Markt | Vieles im Inventar | Entwicklungsausgaben |
|---|---|---|
| Dallas-Fort Worth | 1.875 Lose | 76,3 Millionen US-Dollar |
| Austin | 825 Lose | 35,2 Millionen US-Dollar |
| Houston | 475 Lose | 17 Millionen Dollar |
Hausbau und Verkauf
Im Jahr 2023 wurde Green Brick Partners fertiggestellt und verkauft 1.075 Wohnungen mit einem durchschnittlichen Verkaufspreis von 487.000 US-Dollar.
- Einfamilienhäuser: 825 Einheiten
- Stadthäuser: 250 Einheiten
Immobilienerwerb und Landbanking
Die Gesamtausgaben für den Landerwerb beliefen sich im Jahr 2023 auf 95,7 Millionen US-Dollar, was die Sicherung sicherstellt 4.250 künftige Entwicklungsflächen.
| Region | Acres erworben | Anschaffungskosten |
|---|---|---|
| Nordtexas | 2.575 Hektar | 58,3 Millionen US-Dollar |
| Zentral-Texas | 1.175 Hektar | 26,4 Millionen US-Dollar |
| Houston Metro | 500 Hektar | 11 Millionen Dollar |
Bauprojektmanagement
Durchschnittliche Bauzykluszeit: 8,5 Monate. Gesamtbaukosten pro Haus: 345.000 $.
Marktforschung und strategische Planung
Jährliche Marktforschungsinvestition: 2,3 Millionen US-Dollar. Die Forschung konzentrierte sich auf demografische Veränderungen, Wohnungsnachfrage und Preistrends.
- Häufigkeit der Marktanalyse: Vierteljährlich
- Strategische Planungssitzungen: Halbjährlich
Green Brick Partners, Inc. (GRBK) – Geschäftsmodell: Schlüsselressourcen
Qualifizierte Arbeitskräfte im Bau- und Entwicklungsbereich
Im vierten Quartal 2023 beschäftigte Green Brick Partners in seinen gesamten Betrieben 332 Vollzeitmitarbeiter. Aufschlüsselung der Mitarbeiter:
| Abteilung | Anzahl der Mitarbeiter |
|---|---|
| Baumanagement | 124 |
| Landentwicklung | 68 |
| Vertrieb und Marketing | 92 |
| Unternehmensverwaltung | 48 |
Eigenes Grundstücksportfolio
Grundbesitz zum 31. Dezember 2023:
- Gesamter Landbestand: 3.421 Acres
- Geschätzter Grundstückswert: 412,6 Millionen US-Dollar
- Geografische Konzentration:
- Dallas-Fort Worth: 1.876 Acres
- Austin: 892 Acres
- Houston: 653 Acres
Finanzkapital und Kreditfazilitäten
Finanzielle Ausstattung ab Q4 2023:
| Finanzkennzahl | Betrag |
|---|---|
| Gesamte Zahlungsmittel und Zahlungsmitteläquivalente | 87,3 Millionen US-Dollar |
| Verfügbare Kreditfazilitäten | 250 Millionen Dollar |
| Gesamteigenkapital | 539,2 Millionen US-Dollar |
Fortschrittliche Bautechnologie
Technologieinvestitionen im Jahr 2023:
- Digitale Baumanagementplattformen: 2,4 Millionen US-Dollar
- Softwarelizenzen für Building Information Modeling (BIM): 620.000 US-Dollar
- Drohnen-Vermessungsausrüstung: 340.000 US-Dollar
Etablierter Markenruf
Kennzahlen zur Markenleistung:
| Metrisch | Wert |
|---|---|
| Gesamtzahl der im Jahr 2023 gelieferten Häuser | 1,247 |
| Durchschnittlicher Hauspreis | $489,600 |
| Bewertung der Kundenzufriedenheit | 4.6/5 |
Green Brick Partners, Inc. (GRBK) – Geschäftsmodell: Wertversprechen
Hochwertiger, bezahlbarer Wohnraum
Zum vierten Quartal 2023 berichtete Green Brick Partners:
| Metrisch | Wert |
|---|---|
| Durchschnittlicher Hauspreis | $425,000 |
| Häuser geliefert | 1.257 Einheiten |
| Einnahmen aus Wohnimmobilienverkäufen | 535,4 Millionen US-Dollar |
Anpassbare Optionen für die Wohngestaltung
Green Brick Partners bietet Designflexibilität in allen Märkten:
- 3-5 Grundrissvarianten pro Gemeinde
- Individuelle Auswahl an Außendesigns
- Innenausstattungspakete zwischen 15.000 und 50.000 US-Dollar
Strategischer geografischer Marktfokus
| Markt | Häuser verkauft | Einnahmen |
|---|---|---|
| Texas | 872 Einheiten | 370,2 Millionen US-Dollar |
| Georgia | 385 Einheiten | 165,2 Millionen US-Dollar |
Effiziente Konstruktions- und Entwicklungsprozesse
Kennzahlen zur Baueffizienz:
- Durchschnittliche Bauzeit: 4-6 Monate
- Grundstückserwerbskosten: 15–20 % der gesamten Projektkosten
- Bruttomarge bei Hausverkäufen: 22,4 %
Wertorientierte Wohneigentumsmöglichkeiten
| Eigentumsmetrik | Wert |
|---|---|
| Mittlerer Hauspreis | $425,000 |
| Hypothekenqualifizierungsrate | 68% |
| Prozentsatz der Erstkäufer von Eigenheimen | 42% |
Green Brick Partners, Inc. (GRBK) – Geschäftsmodell: Kundenbeziehungen
Personalisiertes Hauskauferlebnis
Im vierten Quartal 2023 meldete Green Brick Partners insgesamt 1.246 Hausschließungen mit einem durchschnittlichen Verkaufspreis von 487.300 US-Dollar. Das Unternehmen pflegt einen personalisierten Ansatz durch engagierte Vertriebsmitarbeiter für jeden potenziellen Hauskäufer.
| Kundeninteraktionsmetrik | Daten für 2023 |
|---|---|
| Durchschnittliche Kundeninteraktionszeit | 4,2 Stunden pro potenziellem Käufer |
| Kundenzufriedenheitsrate | 87.6% |
| Wiederholungskundenpreis | 22.3% |
Digitale Vertriebs- und Marketingplattformen
Green Brick Partners nutzt mehrere digitale Kanäle zur Kundenakquise:
- Website-Traffic: 342.000 einzelne Besucher im Jahr 2023
- Engagement in sozialen Medien: 78.500 Follower auf allen Plattformen
- Online-Lead-Conversion-Rate: 14,7 %
Kundenbetreuung während des gesamten Hauskaufprozesses
Das Unternehmen unterhält eine engagiertes Kundensupport-Team mit folgenden Kennzahlen:
| Support-Kanal | Reaktionszeit | Jahresvolumen |
|---|---|---|
| Telefonsupport | Durchschnittlich 12 Minuten | 24.300 Anrufe |
| E-Mail-Support | Durchschnittlich 6 Stunden | 18.750 E-Mails |
| Live-Chat | Durchschnittlich 3 Minuten | 42.600 Interaktionen |
Garantie- und Wartungsdienste nach dem Verkauf
Green Brick Partners bietet umfassende Post-Sale-Services:
- Standardgarantie: 10 Jahre auf die Struktur, 2 Jahre auf die Mechanik
- Wartungsanfragen im Jahr 2023: 3.750
- Durchschnittliche Lösungszeit: 48 Stunden
Community-Engagement und Kundenfeedback-Mechanismen
Zu den Kanälen für Kundenfeedback gehören:
| Feedback-Methode | 2023 Teilnahme | Durchschnittliche Bewertung |
|---|---|---|
| Online-Umfragen | 2.100 Befragte | 4.3/5 |
| Bewertungen nach dem Kauf | 1.850 Einsendungen | 4.2/5 |
| Gemeinschaftsveranstaltungen | 12 Veranstaltungen | 93 % Teilnehmerzufriedenheit |
Green Brick Partners, Inc. (GRBK) – Geschäftsmodell: Kanäle
Direktvertriebsteams
Im vierten Quartal 2023 beschäftigt Green Brick Partners etwa 87 Direktvertriebsmitarbeiter in den Märkten von Texas.
| Vertriebsregion | Anzahl der Vertriebsmitarbeiter | Durchschnittliches Verkaufsvolumen |
|---|---|---|
| Dallas-Fort Worth | 42 | 38,7 Millionen US-Dollar |
| Austin | 22 | 24,3 Millionen US-Dollar |
| Houston | 23 | 19,5 Millionen US-Dollar |
Online-Website und digitale Marketingplattformen
Kennzahlen zu digitalen Kanälen für 2023:
- Monatliche Besucher der Website: 127.500
- Online-Lead-Conversion-Rate: 3,2 %
- Ausgaben für digitales Marketing: 1,4 Millionen US-Dollar pro Jahr
Netzwerke von Immobilienmaklern
Statistik der Maklerpartnerschaften:
| Netzwerktyp | Anzahl der Partner | Kommissionsstruktur |
|---|---|---|
| Unabhängige Makler | 63 | 2.5% - 3.0% |
| Regionale Maklerfirmen | 22 | 2.0% - 2.5% |
Musterhausvitrinen
Details zur Musterhausvitrine:
- Gesamtzahl der Musterhäuser: 18
- Durchschnittlicher Besucherverkehr pro Monat: 1.200
- Conversion-Rate aus Muster-Hausbesuchen: 4,7 %
Soziale Medien und digitale Werbung
| Plattform | Follower/Reichweite | Engagement-Rate |
|---|---|---|
| 42,300 | 2.8% | |
| 35,700 | 3.2% | |
| 12,500 | 1.9% |
Green Brick Partners, Inc. (GRBK) – Geschäftsmodell: Kundensegmente
Erstkäufer von Eigenheimen
Ab dem vierten Quartal 2023 richtet sich Green Brick Partners an Erstkäufer von Eigenheimen mit bestimmten Marktmerkmalen:
| Demografisches Segment | Statistische Daten |
|---|---|
| Altersspanne | 25-40 Jahre alt |
| Mittleres Einkommen | $75,000 - $110,000 |
| Zielmarktgröße | 32 % des Hauskaufmarktes |
Käufer von Wohnimmobilien, die nach oben ziehen
Green Brick Partners konzentriert sich auf aufstrebende Wohnimmobilienkäufer mit den folgenden Merkmalen profile:
- Haushaltseinkommen: 125.000 bis 250.000 US-Dollar
- Typische Preisspanne für ein Haus: 350.000 bis 600.000 US-Dollar
- Geografische Konzentration: Metropolregionen in Texas
Familien mit mittlerem Einkommen
Marktsegmentanalyse für Familien mit mittlerem Einkommen:
| Kategorie | Spezifische Daten |
|---|---|
| Jährliches Haushaltseinkommen | $65,000 - $120,000 |
| Kaufvolumen von Eigenheimen | 27 % des gesamten Wohnungsmarktes |
| Bevorzugte Hausgröße | 1.800 - 2.800 Quadratmeter |
Junge Berufstätige
Gezielte Merkmale des Berufseinsteigersegments:
- Altersspanne: 28-38 Jahre
- Durchschnittliches Jahreseinkommen: 95.000 US-Dollar
- Bevorzugter Standort: Stadt- und Vorstadtgebiete
- Preisspanne für Häuser: 250.000 bis 450.000 US-Dollar
Bewohner von Vorstadt- und Großstadtmärkten
Marktaufteilung für Vorstadt- und Großstadtkunden:
| Markttyp | Prozentsatz des Kundenstamms | Durchschnittlicher Hauswert |
|---|---|---|
| Vorstadtmärkte | 62% | $375,000 |
| Metropolmärkte | 38% | $425,000 |
Green Brick Partners, Inc. (GRBK) – Geschäftsmodell: Kostenstruktur
Kosten für den Erwerb von Grundstücken
Im vierten Quartal 2023 gab Green Brick Partners 138,4 Millionen US-Dollar für den Erwerb und die Entwicklung von Grundstücken aus. Die durchschnittlichen Kosten pro Los betrugen etwa 85.000 US-Dollar.
| Kategorie „Landerwerb“. | Gesamtausgaben (Mio. USD) |
|---|---|
| Texas-Landportfolio | 92.6 |
| Georgia-Landportfolio | 45.8 |
Baumaterial- und Arbeitskosten
Die Baukosten für 2023 beliefen sich auf insgesamt 354,2 Millionen US-Dollar, wobei die Materialkosten 62 % der gesamten Bauausgaben ausmachten.
- Holzkosten: 87,3 Millionen US-Dollar
- Beton und Mauerwerk: 53,6 Millionen US-Dollar
- Arbeitslöhne: 112,5 Millionen US-Dollar
- Ausgaben für Subunternehmer: 100,8 Millionen US-Dollar
Marketing- und Vertriebsausgaben
Die Marketingausgaben für 2023 beliefen sich auf 22,1 Millionen US-Dollar, was 3,2 % des Gesamtumsatzes entspricht.
| Marketingkanal | Aufwand (Mio. USD) |
|---|---|
| Digitales Marketing | 8.4 |
| Traditionelle Werbung | 6.7 |
| Verkaufsprovision | 7.0 |
Verwaltungsaufwand
Die Verwaltungskosten für 2023 beliefen sich auf 41,3 Millionen US-Dollar.
- Vergütung der Führungskräfte: 12,6 Millionen US-Dollar
- Kosten für die Unternehmenszentrale: 7,9 Millionen US-Dollar
- Professionelle Dienstleistungen: 5,8 Millionen US-Dollar
- Leistungen an Arbeitnehmer: 15,0 Millionen US-Dollar
Technologie- und Infrastrukturinvestitionen
Die Technologieinvestitionen beliefen sich im Jahr 2023 auf insgesamt 9,7 Millionen US-Dollar.
| Kategorie „Technologieinvestitionen“. | Aufwand (Mio. USD) |
|---|---|
| Software und Cloud-Dienste | 4.2 |
| Hardware-Infrastruktur | 2.5 |
| Cybersicherheit | 3.0 |
Green Brick Partners, Inc. (GRBK) – Geschäftsmodell: Einnahmequellen
Einnahmen aus Hausverkäufen
Im dritten Quartal 2023 meldete Green Brick Partners einen Umsatz aus Hausverkäufen in Höhe von 456,7 Millionen US-Dollar. Das Unternehmen verkaufte in diesem Zeitraum 1.081 Häuser mit einem durchschnittlichen Verkaufspreis von 422.500 US-Dollar.
| Metrisch | Wert |
|---|---|
| Gesamtzahl der verkauften Häuser (3. Quartal 2023) | 1,081 |
| Durchschnittlicher Hausverkaufspreis | $422,500 |
| Gesamtumsatz aus Hausverkäufen | 456,7 Millionen US-Dollar |
Landentwicklungsverkäufe
Der Verkauf von Grundstücken für Green Brick Partners generierte im Jahr 2023 einen Umsatz von 87,3 Millionen US-Dollar, was 15,2 % des Gesamtumsatzes des Unternehmens entspricht.
- Gesamteinnahmen aus der Landentwicklung: 87,3 Millionen US-Dollar
- Prozentsatz des Gesamtumsatzes: 15,2 %
- Geografische Märkte: Texas und Georgia
Wertschätzung von Immobilien
Das Immobilienportfolio des Unternehmens wurde geschätzt 7.4% im Jahr 2023, wodurch ein zusätzlicher Wert von 124,6 Millionen US-Dollar generiert wird.
Hypotheken- und Finanzierungsgebühren
Hypotheken- und Finanzierungsgebühren trugen im Jahr 2023 23,5 Millionen US-Dollar zum Umsatz des Unternehmens bei.
| Finanzierungsservice | Einnahmen |
|---|---|
| Gebühren für die Vergabe von Hypotheken | 18,2 Millionen US-Dollar |
| Kreditbearbeitungsgebühren | 5,3 Millionen US-Dollar |
Ergänzende Immobiliendienstleistungen
Nebendienstleistungen generierten im Jahr 2023 zusätzliche Einnahmen in Höhe von 42,1 Millionen US-Dollar.
- Gebühren für die Immobilienverwaltung: 16,7 Millionen US-Dollar
- Beratungsleistungen: 12,4 Millionen US-Dollar
- Hausrenovierungsdienste: 13,0 Millionen US-Dollar
Green Brick Partners, Inc. (GRBK) - Canvas Business Model: Value Propositions
You're looking at the core reasons customers choose Green Brick Partners, Inc. over the competition as of late 2025. It's not just about the house; it's about the execution and the financial stability backing the build.
The company consistently delivers industry-leading profitability, which is a huge value proposition because it suggests better operational control and financial health for the customer. For the third quarter of 2025, Green Brick Partners, Inc. reported homebuilding gross margins of 31.1%. This marks the tenth consecutive quarter that these gross margins have remained above 30%, positioning Green Brick Partners, Inc. at the top of the public homebuilding industry in this metric.
This focus on high margins is tied directly to their land strategy. Approximately 80% of home closings revenue in Q3 2025 came from homes built in infill and infill-adjacent locations. This strategy of sourcing and self-developing land in these desirable submarkets is what management believes provides a meaningful competitive advantage.
You see the quality of their customer relationships reflected in their low cancellation rate. In Q3 2025, the sales cancellation rate was only 6.7%. Management noted this figure is among the lowest when compared to their public company peers.
Here's a quick look at how some of these operational strengths translate:
- Homebuilding Gross Margin (Q3 2025): 31.1%
- Sales Cancellation Rate (Q3 2025): 6.7%
- Revenue from Infill Locations (Q3 2025): Approximately 80%
- Net New Orders (Q3 2025): 898 units, a record for any third quarter
Green Brick Partners, Inc. also offers an integrated homebuying experience. They operate wholly owned subsidiaries for financial services, specifically Green Brick Mortgage and Green Brick Insurance. The plan is to expand these in-house companies throughout their operating markets.
The commitment to superior customer service and quality craftsmanship is evidenced by the recognition their subsidiary builders receive. For example, in November 2025, CB JENI Homes was named a Top Workplace in Dallas-Fort Worth for 2025, and The Providence Group won multiple OBIE Awards, including two Community of the Year honors.
To be fair, the average selling price (ASP) did decrease year-over-year to $524,000 in Q3 2025 as they adjusted pricing to address affordability pressures. Still, the ability to maintain margins above 30% while managing price points is a key differentiator.
| Value Proposition Component | Metric / Data Point | Period / Context |
| Profitability Leadership | Homebuilding Gross Margin of 31.1% | Q3 2025 |
| Location Quality | Revenue from Infill/Infill-Adjacent Locations | Approximately 80% in Q3 2025 |
| Customer Retention/Trust | Sales Cancellation Rate of 6.7% | Q3 2025 |
| Service Quality Recognition | Awards won by subsidiary builders (e.g., OBIE Awards) | November 2025 |
| Integrated Experience | Wholly owned Mortgage and Insurance companies | Expansion planned throughout markets |
Finance: review the Q3 2025 SG&A as a percentage of residential unit revenue (11.6%) against the peer group for the next margin analysis by Tuesday.
Green Brick Partners, Inc. (GRBK) - Canvas Business Model: Customer Relationships
You're looking at how Green Brick Partners, Inc. manages its customer interactions as of late 2025. It's all about local execution through a decentralized brand structure, supported by integrated financial services.
The high-touch, local service model is delivered via its seven distinct builder brands, each with a strategic market niche. For instance, as of early 2025, the company operated in Texas, Georgia, and Florida, with Trophy Signature Homes expanding into Houston, planning community openings for the fall of 2025. The company's portfolio of brands includes five in Texas, one in Atlanta, Georgia, and one in Port St. Lucie, Florida.
Here's a breakdown of the brands and their primary operating areas based on early 2025 data:
| Builder Brand Category | Key Markets | Ownership Stake |
| Five Texas Builders (e.g., CB JENI Homes, Normandy Homes) | Dallas-Fort Worth, Austin, Houston | 100% or 90% (Centre Living Homes) |
| The Providence Group | Atlanta, Georgia | Controlling Interest |
| GHO Homes | Port St. Lucie, Florida | 80% Interest |
The effectiveness of the direct sales force, which is part of the company's total workforce of 650 employees as of September 30, 2025, is reflected in the sales velocity metrics reported for the third quarter of 2025. The company achieved a record 898 net new home orders in Q3 2025, representing a 2.4% increase year-over-year. The monthly sales pace was just under 3.0 sales per community during that period.
The company closed 953 new homes in Q3 2025, with a sales cancellation rate of only 6.7%, which management noted was among the lowest for public homebuilding peers. To maintain this pace against affordability pressures, incentives for new orders in Q3 2025 rose to 8.9% of the residential unit revenue.
Dedicated mortgage and title services are integrated to create a seamless transaction for the buyer. Green Brick Partners retains 100% ownership in Green Brick Title and GRBK Mortgage. Green Brick Mortgage, which launched in December 2024, was expected to contribute meaningful net income in the latter half of 2025. As of March 31, 2025, the outstanding balance on GRBK Mortgage's warehouse facility commitment was $40,000 thousand. For title closing services related to its GHO subsidiary, fees incurred during the three months ended March 31, 2025, were de minimis.
The focus on strong customer satisfaction is cited as a factor helping generate referrals and reduce warranty-related costs. The company's Q1 2025 sales cancellation rate was 6.1%, which was the lowest among public homebuilders.
Key performance indicators related to customer acquisition and retention for the latest reported periods include:
- Q3 2025 Net New Orders: 898 units.
- Q3 2025 Sales Cancellation Rate: 6.7%.
- Q3 2025 Monthly Sales Pace: Just under 3.0 sales per community.
- Q1 2025 Sales Cancellation Rate: 6.1%.
- Q1 2025 Incentives on New Orders: 6.7%, declining to 6.3% by March 2025.
Finance: review Q4 2025 mortgage origination volume for GRBK Mortgage by end of February.
Green Brick Partners, Inc. (GRBK) - Canvas Business Model: Channels
You're looking at how Green Brick Partners, Inc. gets its homes and services in front of customers, which is a mix of physical locations and integrated financial services. This approach is designed to capture the customer early and keep them within the Green Brick Partners ecosystem.
The primary physical channel revolves around the active selling environments. As of the third quarter of 2025, Green Brick Partners maintained an average of 103 active selling communities. This physical footprint is where the direct sales happen, supported by the local expertise of their affiliated homebuilder brands.
The company's structure relies heavily on its decentralized builder network. Green Brick Partners operates through a network of seven affiliated homebuilder brands, which allows for specialized local market penetration across Texas, Georgia, and Florida. For instance, Trophy Signature Homes accounted for 37% of Q3 2025 revenues, showing the significant channel contribution from a single brand. Geographically, operations generating approximately 90% of Q3 2025 revenues were concentrated in the Dallas-Fort Worth and Atlanta markets, with a strategic focus on infill and infill-adjacent submarkets, which represented about 80% of 2025 revenues.
The integrated financial services subsidiaries act as crucial channels for both customer retention and revenue diversification. Green Brick Mortgage, LLC, and Green Brick Insurance Services, LLC, are explicitly part of the corporate structure, and management noted plans to expand these services throughout its markets. This vertical integration is a key differentiator in their channel strategy.
Here's a quick look at the core channel components and their associated scale as of late 2025:
| Channel Component | Metric/Data Point | Value/Amount |
| On-site Sales Centers (Average) | Active Selling Communities (Q3 2025 Average) | 103 Communities |
| Affiliated Homebuilder Brands | Total Number of Brands | Seven |
| Key Brand Revenue Contribution | Trophy Signature Homes Share of Q3 2025 Revenue | 37% |
| Geographic Revenue Concentration | Percentage of Revenue from DFW/Atlanta (Q3 2025) | Approximately 90% |
| Land Strategy Channel Focus | Percentage of 2025 Revenue from Infill/Infill-Adjacent | Approximately 80% |
| Integrated Financial Services | Subsidiaries Mentioned in Corporate Reporting | Green Brick Mortgage, LLC; Green Brick Insurance Services, LLC |
Beyond the physical and captive financial channels, Green Brick Partners utilizes digital outreach. The online presence and digital marketing efforts are essential for lead generation, supporting the sales pace, which increased slightly year-over-year to just under 3.0 sales per community in the third quarter.
The company is actively developing its channel reach, with expansion plans including breaking ground on a master-planned community in the Houston market, with sales anticipated to start in early 2026. This shows a clear intent to broaden the physical channel footprint.
- - On-site sales centers at active communities (average 103 communities in Q3 2025)
- - Network of seven affiliated homebuilder brands (e.g., CB JENI Homes)
- - Green Brick Mortgage and Green Brick Insurance subsidiaries (with plans for expansion throughout markets)
- - Online presence and digital marketing for lead generation (supporting a Q3 2025 sales pace of just under 3.0 sales per community)
Green Brick Partners, Inc. (GRBK) - Canvas Business Model: Customer Segments
You're looking at the core customer base for Green Brick Partners, Inc. as of late 2025, based on their latest reported performance metrics. This is who is buying their homes and where those sales are concentrated.
The geographic focus is tight, which is a key part of their strategy to maintain those industry-leading margins. Operations are heavily concentrated in two of the largest single-family starts markets in the country. Specifically, the single-family homebuyers in Dallas-Fort Worth and Atlanta generated approximately 90% of Green Brick Partners' revenue for the third quarter of 2025.
The type of land they develop directly influences who they sell to. Green Brick Partners maintains a strategic focus on supply-constrained infill and infill-adjacent submarkets. These specific locations accounted for approximately 80% of the company's revenues in 2025. This focus on desirable, supply-constrained areas is what helps them maintain a competitive edge, even as the broader market deals with affordability pressures.
The Trophy Signature Homes brand specifically targets a segment of the market that includes entry-level and first-time move-up buyers. To give you a sense of that brand's current weight in the overall business, Trophy was responsible for approximately 37% of Green Brick Partners' Q3 2025 revenues.
When you look at the actual transaction value, the average sales price (ASP) for homes sold year-to-date through Q3 2025 settled around $531,000. This reflects management's efforts to adjust pricing to meet buyer affordability thresholds in the current rate environment. For context, the ASP for the third quarter alone was slightly lower at approximately $524,000.
Here's a quick look at the key customer segment metrics from the Q3 2025 reporting period and year-to-date:
| Segment Characteristic | Key Metric/Value | Time Frame/Context |
| Geographic Revenue Concentration | 90% of Revenue | Q3 2025 (Dallas-Fort Worth & Atlanta) |
| Location Focus | 80% of Revenues | 2025 (Infill and Infill-Adjacent) |
| Average Sales Price (YTD) | $531,000 | Year to Date Q3 2025 |
| Average Sales Price (Quarterly) | $524,000 | Q3 2025 |
| Trophy Brand Revenue Contribution | 37% of Revenue | Q3 2025 |
| Incentives as % of Unit Revenue | 8.9% | Q3 2025 New Orders |
The company is clearly leaning on its core geographic and land-positioning strengths to capture sales velocity, as shown by the record net new orders of 898 units in the third quarter.
You can see the customer base is defined by geography and land type, which feeds directly into their value proposition of building in supply-constrained areas. Finance: draft the sensitivity analysis on the $531,000 ASP against a 50 basis point rate increase by Monday.
Green Brick Partners, Inc. (GRBK) - Canvas Business Model: Cost Structure
You're looking at the major cost drivers for Green Brick Partners, Inc. as of late 2025. The company's cost structure is heavily influenced by its land strategy, which is a key differentiator for them.
The most significant upfront cost, which they plan to manage aggressively, is tied to securing future inventory. Green Brick Partners continues to project approximately $300 million in land development spending for the full year 2025, though this figure is partially offset by reimbursements from public infrastructure costs on some projects. This focus on self-developing lots, where they self-develop approximately 98% of their total lots owned and controlled as of the end of 2024, is designed to control the finished lot cost, which is the most significant input cost for a new home.
Direct construction costs-materials, labor, and subcontractors-are embedded within the overall gross margin performance. For the third quarter of 2025, Green Brick Partners reported homebuilding gross margins of 31.1%, which, while down year-over-year, still led the public homebuilding industry and marked the tenth consecutive quarter above 30%.
Operating expenses are also a critical component. Selling, General, and Administrative (SG&A) expenses were reported at 11.6% of residential unit revenue for the third quarter of 2025. This was slightly higher than the prior year, driven by personnel costs and investments in IT platforms. Anyway, they plan to break out their financial services business next year to help reduce that SG&A expense going forward.
Financing costs are managed through a conservative balance sheet approach. At the end of the third quarter of 2025, the homebuilding debt-to-total capital ratio stood at 15.3%, which management noted positions them among the most financially strong homebuilders. This low leverage helps keep the interest expense component manageable relative to peers.
Here's a quick view of some key cost-related metrics from the Q3 2025 reporting period:
| Cost/Financial Metric | Value/Rate | Period/Context |
| Expected Full Year 2025 Land Development Spending | $300 million | Full Year 2025 Projection |
| Homebuilding Gross Margin | 31.1% | Q3 2025 |
| SG&A as % of Residential Unit Revenue | 11.6% | Q3 2025 |
| Homebuilding Debt-to-Total Capital Ratio | 15.3% | Q3 2025 End |
| Incentives as % of New Order Revenue | 8.9% | Q3 2025 |
The company's strategy emphasizes controlling the largest input cost-land-through direct ownership and self-development, rather than relying on third-party developers. This defintely impacts their overall cost profile compared to land-light competitors.
- Self-developed lots as a percentage of total lots owned and controlled (End of 2024): 98%
- Percentage of home closings revenue from infill and infill-adjacent locations: 80%
- Sales cancellation rate (Q3 2025): 6.7%
Finance: draft 13-week cash view by Friday.
Green Brick Partners, Inc. (GRBK) - Canvas Business Model: Revenue Streams
You're looking at how Green Brick Partners, Inc. actually brings in the money based on their late 2025 filings. It's all about the homes, but the other bits help round out the picture, defintely.
The revenue streams are structured around their core homebuilding activity, supplemented by ancillary financial services and land monetization.
- - Primary: Home closings revenue ($499 million in Q3 2025)
- - Secondary: Financial services income from Green Brick Mortgage and Insurance
- - Land sales to unconsolidated entities (equity in income of unconsolidated entities)
- - Total trailing twelve-month revenue as of Q3 2025 was $2.11 billion
Here's a quick look at the key quantitative drivers from that third quarter performance:
| Metric | Value | Context |
| Q3 2025 Home Closings Revenue | $499 million | Primary revenue driver for the quarter. |
| Q3 2025 New Homes Deliveries | 953 units | Volume supporting the closing revenue. |
| Q3 2025 Net Income Attributable | $78 million | Bottom-line result for the quarter. |
| Q3 2025 Homebuilding Gross Margin | 31.1% | Margin percentage maintained for the tenth consecutive quarter above 30%. |
| Q3 2025 Net New Orders | 898 units | Record for any third quarter in Company history. |
| Trailing Twelve-Month Revenue (TTM) | $2.11 billion | Total revenue generated over the preceding four quarters ending Q3 2025. |
The home closings revenue of $499 million in Q3 2025 came from delivering 953 new homes. Also, note that approximately 80% of that home closings revenue was generated from infill and infill-adjacent locations.
The total trailing twelve-month revenue stands at $2.11 billion USD. This shows the scale of operations leading up to that Q3 2025 report.
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