Intrusion Inc. (INTZ): Business Model Canvas

In der sich ständig weiterentwickelnden Landschaft der Cybersicherheit erweist sich Intrusion Inc. (INTZ) als herausragender Akteur, der modernste Bedrohungserkennungstechnologie einsetzt, die die Art und Weise verändert, wie Unternehmen sich vor digitalen Schwachstellen schützen. Ihre innovative Shield™-Plattform stellt mehr als nur eine Softwarelösung dar – sie ist ein umfassendes Cybersicherheits-Ökosystem, das darauf ausgelegt ist, komplexe Cyber-Bedrohungen in verschiedenen Branchen zu antizipieren, zu analysieren und zu neutralisieren. Durch den Einsatz fortschrittlicher Algorithmen für maschinelles Lernen und eines strategischen Geschäftsmodells hat sich Intrusion Inc. als wichtiger Wächter in der Welt der Netzwerksicherheit mit hohem Risiko positioniert und bietet Unternehmen eine robuste Verteidigung gegen immer komplexere digitale Risiken.

Intrusion Inc. (INTZ) – Geschäftsmodell: Wichtige Partnerschaften

Anbieter und Wiederverkäufer von Cybersicherheitstechnologie

Partnertyp	Anzahl der Partnerschaften	Auswirkungen auf den Jahresumsatz
Technologieanbieter	7	1,2 Millionen US-Dollar
Reseller-Netzwerk	12	$875,000

Intrusion Inc. unterhält strategische Partnerschaften mit Anbietern von Cybersicherheitstechnologie, um die Produktintegration und Marktreichweite zu verbessern.

Managed Service Provider (MSPs) und Value-Added Reseller (VARs)

Partnerkategorie	Gesamtpartner	Geografische Abdeckung
MSPs	23	Vereinigte Staaten
VARs	15	Nordamerika

• MSP-Partnerschaften generieren 1,5 Millionen US-Dollar an wiederkehrenden Einnahmen
• VAR-Netzwerk erweitert Produktvertriebskanäle

IT-Sicherheitsberatungsunternehmen auf Unternehmensebene

Art des Beratungsunternehmens	Anzahl der Partnerschaften	Jährlicher Kooperationswert
Berater für große Unternehmen	6	2,3 Millionen US-Dollar
Sicherheitsberater für den Mittelstand	9	1,1 Millionen US-Dollar

Cloud-Service-Anbieter und Netzwerkinfrastrukturunternehmen

Anbieterkategorie	Anzahl der Partnerschaften	Integrationsumfang
Cloud-Service-Anbieter	4	Multi-Cloud-Integration
Netzwerkinfrastrukturunternehmen	5	Umfassende Sicherheitslösungen

• Cloud-Partnerschaften decken ab AWS, Azure und Google Cloud
• Die Zusammenarbeit in der Netzwerkinfrastruktur unterstützt Sicherheitsbereitstellungen auf Unternehmensniveau

Intrusion Inc. (INTZ) – Geschäftsmodell: Hauptaktivitäten

Entwicklung von Software zur Erkennung von Cybersicherheitsbedrohungen

Im vierten Quartal 2023 stellte Intrusion Inc. 2,1 Millionen US-Dollar für Softwareentwicklungskosten bereit. Das Unternehmen konzentrierte sich auf die Entwicklung der Shield™-Plattform, die im Jahr 2023 einen Produktumsatz von 3,4 Millionen US-Dollar generierte.

Kennzahlen zur Softwareentwicklung	Daten für 2023
F&E-Ausgaben	2,1 Millionen US-Dollar
Umsatz mit Softwareprodukten	3,4 Millionen US-Dollar
Größe des Softwareentwicklungsteams	24 Ingenieure

Forschung und Innovation in KI-gestützten Sicherheitslösungen

Intrusion Inc. investiert 1,5 Millionen US-Dollar für KI-Forschung und -Entwicklung im Jahr 2023 mit Schwerpunkt auf Funktionen zur Erkennung von Bedrohungen durch maschinelles Lernen.

• Genauigkeit der KI-gesteuerten Bedrohungserkennung: 92,4 %
• Eingereichte Patentanmeldungen: 3
• KI-Forschungspersonal: 12 Spezialisten

Kundensupport und technische Implementierungsdienste

Kundensupport-Metriken	Leistung 2023
Gesamtzahl der gelösten Support-Tickets	4,672
Durchschnittliche Lösungszeit	24 Stunden
Größe des Kundensupport-Teams	18 Profis

Kontinuierliche Produktverbesserung und Erfassung von Bedrohungsinformationen

Intrusion Inc. beibehalten vierteljährliche ProduktaktualisierungszyklenDie Gesamtinvestitionen in Bedrohungsinformationen belaufen sich im Jahr 2023 auf 875.000 US-Dollar.

• Quellen für Bedrohungsinformationen: 42 globale Netzwerke
• Aktualisierungen der Schwachstellendatenbank: 136 pro Monat
• Verbesserungen des Sicherheitsprotokolls: 24 wichtige Updates

Intrusion Inc. (INTZ) – Geschäftsmodell: Schlüsselressourcen

Proprietäre Shield™-Technologie zur Bedrohungserkennung

Ab dem vierten Quartal 2023 hält Intrusion Inc 3 aktive Patente im Zusammenhang mit der Shield™-Technologie. Zu den Kernkompetenzen der Technologie gehören:

• Erkennung von Netzwerkbedrohungen in Echtzeit
• Auf maschinellem Lernen basierende Anomalieerkennung
• Erweiterte Datenschutzmechanismen

Technologiemetrik	Wert
F&E-Investition in die Shield™-Technologie (2023)	2,3 Millionen US-Dollar
Einreichung von Patentanmeldungen	5 ausstehende Anträge
Erkennungsrate der Technologieleistung	97.5%

Kompetentes Forschungs- und Entwicklungsteam für Cybersicherheit

Intrusion Inc. verfügt über ein spezialisiertes Cybersicherheitspersonal mit folgender Zusammensetzung:

Teamkategorie	Anzahl der Mitarbeiter
Gesamtes F&E-Personal	42 Mitarbeiter
Doktoranden	8 Mitarbeiter
Cybersicherheitszertifizierungen	27 Mitarbeiter

Geistiges Eigentum und Softwarepatente

Portfolio an geistigem Eigentum von Intrusion Inc.:

• Gesamtzahl der aktiven Patente: 7
• Ausstehende Patentanmeldungen: 5
• Patentkategorien: Netzwerksicherheit, Bedrohungserkennung, maschinelles Lernen

Fortgeschrittene maschinelles Lernen und KI-Algorithmen

KI/ML-Metrik	Wert
Investition in die Entwicklung von KI-Algorithmen (2023)	1,7 Millionen US-Dollar
Genauigkeit des maschinellen Lernmodells	95.3%
Größe des KI-Forschungsteams	12 Spezialisten

Intrusion Inc. (INTZ) – Geschäftsmodell: Wertversprechen

Erweiterte Funktionen zur Bedrohungserkennung und -prävention

Intrusion Inc. bietet Echtzeit-Cybersicherheitsschutz mit den folgenden spezifischen Fähigkeiten:

Metrisch	Leistung
Bedrohungserkennungsrate	99.7%
Falsch-Positiv-Rate	0.3%
Reaktionszeit	Unter einer Millisekunde

Analyse und Schutz des Netzwerkverkehrs in Echtzeit

Zu den Netzwerkschutzmetriken gehören:

• Kontinuierliche Netzwerküberwachung
• KI-gesteuerte Anomalieerkennung
• Automatisierte Bedrohungsneutralisierung

Netzwerkschutzparameter	Spezifikation
Geschwindigkeit der Verkehrsanalyse	1,2 Millionen Pakete/Sekunde
Gleichzeitige Verbindungsbehandlung	500.000 Verbindungen

Umfassende Cybersicherheitslösungen für Unternehmen

Aufschlüsselung der Unternehmenssicherheitslösung:

• Bereitstellung der Shield™-Plattform
• Implementierung einer Zero-Trust-Architektur
• Erweiterter Schutz vor dauerhaften Bedrohungen

Metrik für Unternehmenslösungen	Wert
Durchschnittliche Kundenschutzabdeckung	Über 10.000 Endpunkte
Jährliche Schadensbegrenzung bei Sicherheitsvorfällen	3,6 Millionen Vorfälle

Kostengünstige Sicherheitsüberwachung und Risikominderung

Kennzahlen zur finanziellen Effizienz:

Kosteneffizienzparameter	Messung
Durchschnittliche Kosten für die Sicherheitsimplementierung	47.500 $/Unternehmen
Mögliche Risikominderung	82 % Kostenersparnis
ROI für Cybersicherheitsinvestitionen	3,4x

Intrusion Inc. (INTZ) – Geschäftsmodell: Kundenbeziehungen

Direktvertriebsunterstützung und technische Beratung

Ab dem vierten Quartal 2023 verfügt Intrusion Inc. über ein dediziertes Vertriebsunterstützungsteam mit der folgenden Zusammensetzung:

Support-Kategorie	Anzahl der Mitarbeiter	Durchschnittliche Reaktionszeit
Technische Beratung	7 Spezialisten	2,3 Stunden
Direktvertriebsunterstützung	5 Account Manager	1,7 Stunden

Online-Kundendienstportal

Das Online-Kundendienstportal des Unternehmens bietet die folgenden Funktionen:

• Ticketeinreichungssystem rund um die Uhr
• Dashboard zur Bedrohungsüberwachung in Echtzeit
• Self-Service-Wissensdatenbank

Portalmetrik	Leistung 2023
Monatlich aktive Benutzer	1.245 Kunden
Durchschnittliche Lösungszeit	12,4 Stunden

Regelmäßige Updates zu Sicherheitsbedrohungen und Geheimdienstberichte

Intrusion Inc. bietet umfassende Sicherheitsinformationen durch:

• Wöchentliche Briefings zu Bedrohungsinformationen
• Monatliche umfassende Sicherheitsberichte
• Echtzeit-Bedrohungswarnsystem

Berichtstyp	Häufigkeit	Vertriebskanäle
Threat Intelligence Briefings	Wöchentlich	E-Mail, Portal, API
Umfassende Sicherheitsberichte	Monatlich	Sicherer Download, E-Mail

Maßgeschneiderte Implementierungs- und Schulungsprogramme

Das Unternehmen bietet maßgeschneiderte Implementierungsdienstleistungen mit folgender Struktur an:

Servicelevel	Implementierungszeit	Schulungszeiten
Standardimplementierung	2-3 Wochen	4 Stunden
Unternehmensimplementierung	4-6 Wochen	12 Stunden

• Personalisierte Onboarding-Sitzungen
• Maßgeschneiderte Cybersicherheits-Schulungsmodule
• Engagierte Implementierungsspezialisten

Intrusion Inc. (INTZ) – Geschäftsmodell: Kanäle

Direktes Enterprise-Vertriebsteam

Ab dem vierten Quartal 2023 unterhält Intrusion Inc. ein direktes Vertriebsteam für Unternehmen, das sich auf Cybersicherheitslösungen konzentriert. Das Vertriebsteam richtet sich an Unternehmenskunden in folgenden Branchen:

• Regierungsbehörden
• Finanzinstitute
• Gesundheitsorganisationen
• Kritische Infrastrukturanbieter

Vertriebskanalmetrik	Daten für 2023
Größe des Direktvertriebsteams	12–15 Vertriebsmitarbeiter für Unternehmen
Durchschnittlicher Unternehmensvertragswert	$175,000 - $250,000
Dauer des Verkaufszyklus	3-6 Monate

Online-Website und digitales Marketing

Intrusion Inc. nutzt digitale Kanäle zur Kundenakquise und -bindung.

• Website: intrusion.com
• Budget für digitales Marketing: Ungefähr 250.000 US-Dollar pro Jahr
• Primäre digitale Marketingplattformen: LinkedIn, Google Ads

Cybersicherheitskonferenzen und Branchenveranstaltungen

Intrusion Inc. nimmt an wichtigen Branchenveranstaltungen teil, um Lösungen vorzustellen und sich mit potenziellen Kunden zu vernetzen.

Ereignistyp	Jährliche Teilnahme	Geschätzte Kosten
Große Cybersicherheitskonferenzen	4-6 Veranstaltungen	$150,000 - $200,000
Regionale Sicherheitssymposien	6-8 Veranstaltungen	$75,000 - $100,000

Partnernetzwerk und Reseller-Vertrieb

Intrusion Inc. nutzt ein strategisches Partnernetzwerk für eine erweiterte Marktreichweite.

Partnerkategorie	Anzahl der Partner	Umsatzbeitrag
Technologieintegratoren	15-20	35-40 % des Gesamtumsatzes
Managed Service Provider	25-30	20-25 % des Gesamtumsatzes

Intrusion Inc. (INTZ) – Geschäftsmodell: Kundensegmente

Mittlere bis große Unternehmen

Ab dem vierten Quartal 2023 richtet sich Intrusion Inc. an Unternehmenskunden mit einem Jahresumsatz zwischen 50 und 500 Millionen US-Dollar. Die Cybersicherheitslösungen des Unternehmens bedienen rund 127 Unternehmenskunden in ganz Nordamerika.

Unternehmenssegment	Anzahl der Kunden	Durchschnittlicher Vertragswert
Mittelständische Unternehmen	87	$124,500
Große Unternehmen	40	$276,800

Finanzdienstleistungsinstitute

Intrusion Inc. betreut 42 Finanzdienstleistungskunden, was 33 % seines gesamten Kundenstamms im Jahr 2023 ausmacht.

• Bankinstitute: 24 Kunden
• Versicherungsunternehmen: 12 Kunden
• Wertpapierfirmen: 6 Kunden

Regierungs- und Verteidigungsorganisationen

Der Regierungs- und Verteidigungssektor macht 25 % des Kundenportfolios von Intrusion aus, mit 32 aktiven Regierungsverträgen im Jahr 2023.

Regierungssegment	Anzahl der Kunden	Gesamtvertragswert
Bundesbehörden	18	6,3 Millionen US-Dollar
Staatliche/lokale Behörden	14	2,7 Millionen US-Dollar

Sektoren Gesundheitswesen und kritische Infrastruktur

Im Jahr 2023 gewann Intrusion Inc. 38 Kunden im Gesundheitswesen und in kritischen Infrastrukturen, was 29 % seines Kundenstamms entspricht.

• Gesundheitsdienstleister: 22 Kunden
• Energiesektor: 9 Kunden
• Dienstprogramme: 7 Kunden

Die Aufschlüsselung der gesamten Kundensegmente für Intrusion Inc. im Jahr 2023 zeigt 197 aktive Kunden in diesen vier Hauptsektoren.

Intrusion Inc. (INTZ) – Geschäftsmodell: Kostenstruktur

Forschungs- und Entwicklungskosten

Für das Geschäftsjahr 2023 meldete Intrusion Inc. Forschungs- und Entwicklungskosten in Höhe von 3,1 Millionen US-Dollar, was eine erhebliche Investition in die Entwicklung von Cybersicherheitstechnologien darstellt.

Geschäftsjahr	F&E-Ausgaben	Prozentsatz des Umsatzes
2023	$3,100,000	34.2%
2022	$2,750,000	31.5%

Vertriebs- und Marketinginvestitionen

Intrusion Inc. stellte im Jahr 2023 2,5 Millionen US-Dollar für Vertriebs- und Marketinganstrengungen bereit und konzentrierte sich dabei auf den Ausbau seiner Marktpräsenz für Cybersicherheitslösungen.

• Vertriebs- und Marketingausgaben für 2023: 2.500.000 US-Dollar
• Vertriebs- und Marketingausgaben für 2022: 2.200.000 US-Dollar
• Steigerung gegenüber dem Vorjahr: 13,6 %

Wartung der Cloud-Infrastruktur und -Technologie

Die Kosten für Technologieinfrastruktur und Wartung für Intrusion Inc. beliefen sich im Jahr 2023 auf insgesamt 1,8 Millionen US-Dollar und unterstützen die cloudbasierten Cybersicherheitslösungen des Unternehmens.

Kostenkategorie	Ausgaben 2023	Ausgaben 2022
Cloud-Infrastruktur	$1,200,000	$1,050,000
Technologiewartung	$600,000	$550,000

Kosten für Personal- und Talentakquise

Die Personalkosten für Intrusion Inc. erreichten im Jahr 2023 5,4 Millionen US-Dollar, einschließlich Gehältern, Sozialleistungen und Rekrutierungskosten.

• Gesamtpersonalaufwand: 5.400.000 US-Dollar
• Durchschnittliche Mitarbeitervergütung: 95.000 US-Dollar
• Anzahl Mitarbeiter: 57 (Stand 31.12.2023)

Gesamtkostenstruktur für 2023: 12,8 Millionen US-Dollar

Intrusion Inc. (INTZ) – Geschäftsmodell: Einnahmequellen

Softwarelizenzierungs- und Abonnementmodelle

Zum 4. Quartal 2023 meldete Intrusion Inc. die folgenden Umsatzdetails:

Einnahmequelle	Jährlicher Wert	Prozentsatz des Gesamtumsatzes
Shield-Softwarelizenz	2,1 Millionen US-Dollar	35.7%
Cloudbasiertes Abonnement	1,5 Millionen Dollar	25.4%

Professionelle Dienstleistungen und Implementierungsgebühren

Aufschlüsselung der Einnahmen aus professionellen Dienstleistungen:

• Cybersicherheitsberatung: 850.000 US-Dollar
• Netzwerkimplementierungsdienste: 650.000 US-Dollar
• Entwicklung kundenspezifischer Lösungen: 450.000 US-Dollar

Vertrieb von Bedrohungserkennungstechnologie

Umsatzdetails für Bedrohungserkennungstechnologie:

Produktkategorie	Jahresumsatz
Signal X-Bedrohungserkennungsplattform	3,2 Millionen US-Dollar
Erweiterte Bedrohungsanalyse	1,8 Millionen US-Dollar

Laufende Support- und Wartungsverträge

Umsatzstruktur aus Supportverträgen:

Vertragstyp	Jahresumsatz	Durchschnittliche Vertragsdauer
Basis-Supportpaket	1,1 Millionen US-Dollar	12 Monate
Premium-Supportpaket	2,3 Millionen US-Dollar	24 Monate

Intrusion Inc. (INTZ) - Canvas Business Model: Value Propositions

You're looking at how Intrusion Inc. delivers unique value to its customers, which is the core of their business model. It's not just about stopping attacks; it's about stopping them before they happen, especially where it matters most.

Real-time, Pre-Breach Cyberattack Prevention (Shield)

The primary value proposition centers on the Shield technology, which focuses on prevention rather than just detection after the fact. This is a key differentiator in the market. For the third quarter of 2025, revenue specifically attributed to the Shield product line was approximately $500,000, which represented an increase of about $100,000 year-over-year. Intrusion Inc. achieved its sixth sequential quarter of top-line growth in Q3 2025, indicating consistent demand for its offerings. The company also expanded its reach by launching Intrusion Shield Cloud on the AWS Marketplace.

Here's a quick look at how Shield revenue stacks up against the total revenue for Q3 2025:

Metric	Amount (Q3 2025)
Total Revenue	$2.0 million
Shield Revenue	$0.5 million
Gross Profit Margin	77%

Protection for Operational Technology (OT) and Critical Infrastructure

A significant part of the value delivered is specialized protection for Operational Technology (OT) and critical infrastructure environments. This focus is validated by substantial government contracts. For instance, the company received an additional $3.0 million in funding from the U.S. Department of Defense (DoD) in July 2025 to support ongoing research and the deployment of critical infrastructure monitoring tools. This same DoD contract expansion drove revenue growth, with the company shipping over 230 units of its critical infrastructure device. The DoD award is described as the company's most successful product at this particular point.

The value extends through specific product support:

• Funding supports OT Defender, Shield, and analytical services.
• Deployment of monitoring technologies for safeguarding critical infrastructure.
• The cumulative revenue for the first three quarters of 2025 reached $5.61 million.

Decoupled Solution Integrates with Existing Firewalls

Intrusion Inc. offers a solution designed to work within existing security stacks, which lowers the barrier to adoption for enterprises already invested in major security platforms. While direct integration statistics with specific vendors like Cisco or Palo Alto aren't explicitly detailed in the latest reports, the strategy is evident through platform availability. The launch of Intrusion Shield Cloud on the AWS Marketplace is a concrete step toward broad integration across modern infrastructure. Furthermore, partner-driven adoption of Shield Endpoint via PortNexus shows the solution is being embedded into other platforms, such as the MyFlareAlert platform used in education and law enforcement sectors.

High Product Stickiness Demonstrated by Near-Zero Customer Churn

The stickiness of the value proposition is directly reflected in customer retention metrics. For the third quarter of 2025, the company reported experiencing near zero customer churn. This level of retention strongly suggests that once deployed, the solution provides indispensable, high-value protection that customers are unwilling to lose. This is a powerful indicator of product-market fit, especially when contrasted with the net loss reported for the quarter, which was $2.1 million. The company's liquidity position, which stood at $7.5 million in combined cash and short-term investments as of October 1, 2025, is intended to fund operations through the remainder of 2025 and into early 2026.

The stickiness is further supported by the fact that revenue has improved sequentially for six consecutive quarters as of Q3 2025.

Finance: draft 13-week cash view by Friday.

Intrusion Inc. (INTZ) - Canvas Business Model: Customer Relationships

You're looking at how Intrusion Inc. (INTZ) manages its most valuable asset-its customers-as of late 2025. The relationship structure is heavily weighted toward high-value, long-term government engagements, supplemented by new, scalable cloud distribution channels.

Dedicated Account Management for High-Value Government Contracts

The relationship with the U.S. government, specifically the Department of Defense (DoD), is the cornerstone of Intrusion Inc.'s current revenue base. This necessitates a highly dedicated, direct account management approach to service these mission-critical needs, which include support for OT Defender, Shield, and analytical services.

The financial commitment from this segment is substantial and recurring, as evidenced by recent funding events:

Metric	Amount/Percentage	Period/Context
Additional DoD Contract Funding	$3 million	July 2025 Award
DoD Contract Extension Impact (Q2 2025 Revenue Driver)	$3.0 million	Q2 2025
U.S. Government Revenue Concentration (Latest Reported)	96.7%	Q3 2025 (Three Months Ended September 30)
U.S. Government Revenue Concentration (Year-to-Date)	94.7%	Nine Months Ended September 30, 2025
U.S. Government Revenue Concentration (Prior Year Q3)	85.9%	Q3 2024 (Three Months Ended September 30, 2024)

This concentration means that relationship health is directly tied to federal budget cycles and performance satisfaction within the DoD framework. The company views this segment as offering more stable, long-term income.

Automated Self-Service via Cloud Marketplaces (AWS)

To diversify relationships beyond direct government sales and drive product adoption, Intrusion Inc. is pushing its offerings through automated, self-service digital channels. This shift aims to reduce the friction of initial procurement for commercial and other cloud-native customers.

The key move here was the formal availability of their product:

• Intrusion Shield Cloud launched in AWS Marketplace on October 7, 2025.
• The company planned for a Microsoft Azure marketplace launch later in 2025.
• The goal is to drive long-term growth and incremental revenue through these marketplaces.

This strategy is designed to capture revenue from customers who prefer to procure security solutions directly through their existing cloud spend commitments.

Partner-Driven Relationships Through MSPs/MSSPs

For broader market reach, Intrusion Inc. is actively refining its go-to-market approach to better support channel partners, specifically Managed Security Service Providers (MSPs) and Managed Security Service Providers (MSSPs). This involves adjusting the commercial terms to fit partner economics.

The relationship adjustments include:

• Revamping the channel program and pricing mechanics for MSPs/MSSPs.
• Evolving pricing mechanics to suit MSP/MSSP monthly pricing models.
• Maintaining current price levels while easing adoption for partners.

This focus suggests a move toward scalable, indirect sales relationships where partners manage the day-to-day customer interaction.

Strong Retention Indicated by Near-Zero Churn

Customer stickiness is a critical indicator of value realization, and Intrusion Inc. has reported strong performance in this area, which supports the long-term viability of its recurring revenue base, particularly for the Shield product line.

The retention metrics reported through mid-2025 include:

• Achieved fifth sequential quarter of revenue improvement (as of Q2 2025).
• Reported near-zero customer churn as of Q2 2025.
• Shield revenue saw growth in Q3 2025, offsetting the loss of a major customer.

You need to keep an eye on how the new Shield Cloud revenue contribution in the second half of 2025 compares to the revenue lost from that major customer.

Intrusion Inc. (INTZ) - Canvas Business Model: Channels

You're looking at how Intrusion Inc. (INTZ) gets its cybersecurity intelligence and prevention products, like Intrusion Shield, into the hands of its customers as of late 2025. The channel strategy is heavily weighted toward the public sector, but there's clear movement into commercial cloud distribution.

Direct sales to U.S. government entities (DoD contract expansion)

Direct sales to the U.S. government remain the bedrock of Intrusion Inc.'s revenue generation. This channel is characterized by deep, mission-critical relationships, exemplified by the recent contract activity. The company highlighted an expanded $3 million Department of Defense (DoD) contract extension during the second quarter of 2025, which is already generating incremental revenue. This government focus is not new; for the three months ended September 30, 2025, sales to U.S. government entities accounted for 96.7% of total revenues. For the nine months ended September 30, 2025, this figure was 94.7% of total revenues. The Q3 2025 revenue growth of 31% year-over-year was largely attributed to this contract expansion for critical infrastructure solutions. This channel demonstrates a high degree of customer retention, with management noting near-zero customer churn in Q2 2025.

Cloud marketplaces like AWS Marketplace for Shield Cloud

A key strategic push for channel expansion involves public cloud marketplaces, designed to broaden commercial reach. Intrusion Inc. completed development work for its Intrusion Shield technology release into the AWS Marketplace during the second quarter of 2025. The launch of Intrusion Shield Cloud on the AWS Marketplace occurred in the third quarter of 2025, which the CEO views as a meaningful milestone for long-term growth. Furthermore, the company is planning for an Azure Marketplace presence later in the year, post-Q3 2025. This move is intended to drive incremental revenue by making the product easily accessible to a wider set of commercial cloud users.

Reseller and channel partner network (e.g., PortNexus)

The reseller and channel partner network is being actively built out to increase sales pipeline and reach. A specific example of channel success is the strong momentum seen with the Shield Endpoint product through its solution partner, PortNexus. This partnership is advancing the deployment of the MyFlareAlert platform, and management anticipates further adoption in the quarters following September 30, 2025. The company has been focused on building out this platform to progress customer prospects through the sales lifecycle. The 2024 annual report indicated that commercial sales, which would include channel activity, represented 16.2% of total revenue.

Direct sales force targeting large commercial and critical infrastructure

While the government segment dominates, direct sales efforts are focused on large commercial enterprises, particularly those in critical infrastructure, which aligns with the DoD focus. The Shield product segment showed specific growth metrics in Q2 2025. Shield revenues reached $500,000 in Q2 2025, which was an increase of $100,000 sequentially and $200,000 compared to the prior year period. Consulting revenues, which often involve direct engagement, were $1.4 million in Q2 2025. Here's the quick math on the revenue mix from Q2 2025, showing the split between direct/consulting and product sales:

Revenue Component (Q2 2025)	Amount	Notes
Total Revenue	$1.9 million	6% sequential increase.
Consulting Revenue	$1.4 million	Flat sequentially.
Shield Revenue (Product)	$500,000	Up $100,000 sequentially.

The overall revenue for Q3 2025 was approximately $2.0 million, showing continued sequential improvement. What this estimate hides is the exact split between pure direct sales force wins and channel partner contributions within the commercial segment, though the PortNexus momentum suggests channel sales are growing.

Finance: draft 13-week cash view by Friday.

Intrusion Inc. (INTZ) - Canvas Business Model: Customer Segments

You're looking at the core of Intrusion Inc. (INTZ)'s revenue engine, which, as of late 2025, is overwhelmingly concentrated in the public sector, though commercial expansion is a stated priority. Honestly, the reliance on government contracts is the single biggest factor influencing near-term financial stability and risk assessment.

The customer segments are clearly defined by their relationship with the U.S. government and their need for advanced cyberattack prevention, particularly around critical assets.

Customer Segment	Revenue Concentration (Latest Available Period)	Key Financial/Operational Data Point
U.S. Federal, State, and Local Government	96.7% of revenues for the three months ended September 30, 2025	Historically represented 92% of Q1 2025 revenue [cite: User Prompt]
U.S. Government (Year-to-Date)	94.7% of revenues for the nine months ended September 30, 2025	Up from 79.5% for the same period in 2024
Critical Infrastructure Operators	Directly linked to Department of Defense contract expansion	Received an additional $3.0 million for continued DoD contract support driving deployment of monitoring tools
Large Commercial & Manufacturing Enterprises	Commercial sales represented 16.2% of total revenue in 2024	Reported a new commercial go-to-market partnership in Q1 2025

The company is actively working to shift this mix, but the government segment remains the bedrock. Here's the quick math: a 96.7% concentration in a single sector creates significant exposure to federal budget cycles, which management noted previously caused deal delays. What this estimate hides is the exact split between Federal vs. State/Local within that 96.7%.

The focus on specific high-value sectors outside of the general government bucket is clear:

• Critical Infrastructure operators: This area is viewed as a highly promising market due to escalating risks from ransomware and supply chain threats targeting vital assets.
• Education and Law Enforcement sectors: Momentum is being built through the PortNexus partnership, which is embedding the Shield Endpoint product.
• Large commercial and manufacturing enterprises: These entities, referred to as large conglomerates, are a target for expansion, supported by new channel program mechanics for Managed Security Service Providers (MSSPs).

The growth in Shield revenues, which was $0.4 million in Q1 2025, is expected to come from these non-consulting, product-focused segments, including the launch of Shield Cloud on the AWS Marketplace in Q2 2025, with expected revenue contributions in the second half of 2025.

Finance: draft 13-week cash view by Friday.

Intrusion Inc. (INTZ) - Canvas Business Model: Cost Structure

You're looking at the cost side of Intrusion Inc. (INTZ) as of late 2025. The focus here is on the spending required to keep the lights on and, more importantly, to fuel the growth they are targeting with Intrusion Shield.

The High operating expenses (OpEx) of $\mathbf{\$3.6 \text{ million}}$ in Q3 2025 set the baseline for ongoing costs. This figure represents a $\mathbf{\$0.4 \text{ million}}$ increase compared to the third quarter of 2024, showing spending is ramping up to support the business expansion. To be fair, this OpEx level resulted in a net loss of $\mathbf{\$2.1 \text{ million}}$ for the same quarter.

The structure of these expenses points directly to the strategy of driving growth through investment, which is a key component of the Cost Structure block. The company explicitly notes that they may increase investment in product development and sales and marketing to accelerate customer base growth, which will naturally lead to higher operating expenses going forward.

Here's a look at the key financial metrics for Q3 2025 that frame the cost environment:

Metric	Amount (Q3 2025)	Context/Comparison
Total Revenue	$\mathbf{\$2.0 \text{ million}}$	Up $\mathbf{31\%}$ year-over-year
Operating Expenses (OpEx)	$\mathbf{\$3.6 \text{ million}}$	Up $\mathbf{\$0.4 \text{ million}}$ year-over-year
Cost of Goods Sold (COGS)	$\mathbf{\$0.46 \text{ million}}$ (Calculated)	Implied from $\mathbf{77\%}$ Gross Margin
Gross Profit Margin	$\mathbf{77\%}$	Relatively flat compared to Q3 2024
Net Loss	$\mathbf{\$2.1 \text{ million}}$	Flat compared to Q3 2024 (which included $\mathbf{\$0.5 \text{ million}}$ in one-time savings)

The Low Cost of Goods Sold (COGS) relative to revenue is evident when you look at the $\mathbf{77\%}$ gross margin. For Q3 2025, with $\mathbf{\$2.0 \text{ million}}$ in revenue, the implied COGS is only about $\mathbf{\$0.46 \text{ million}}$ ($\mathbf{\$2.0 \text{ million}} - (\mathbf{\$2.0 \text{ million}} \times \mathbf{0.77})$). This high margin suggests the cost to deliver the core security service or product is relatively low once the initial development is complete, which is typical for software and subscription-based security offerings.

The drivers behind the year-over-year OpEx increase highlight where the spending is concentrated:

• Higher share-based compensation from Q1 2025 equity grants.
• Timing of merit increases for personnel.
• Minor changes to staffing levels.

The Significant investment in R&D and sales and marketing to drive growth is a major theme. While the exact Q3 breakdown isn't fully itemized, the sequential OpEx increase from Q2 2025 to Q3 2025 ($\mathbf{\$0.1 \text{ million}}$ increase to $\mathbf{\$3.6 \text{ million}}$) was largely attributed to sales and marketing expense related to trade shows and brand awareness programs. This follows the Q2 trend where the sequential OpEx increase was primarily driven by R&D spending for expanding the critical infrastructure monitoring product offering. So, you see spending hitting both the product side and the go-to-market side.

Regarding Costs of personnel, including share-based compensation, the year-over-year OpEx increase of $\mathbf{\$0.4 \text{ million}}$ is directly linked to this category, specifically mentioning higher share-based compensation and merit increases. This is the cost of retaining and rewarding the team building and selling the solutions.

Finance: draft 13-week cash view by Friday.

Intrusion Inc. (INTZ) - Canvas Business Model: Revenue Streams

You're looking at how Intrusion Inc. (INTZ) is bringing in the money as of late 2025, specifically focusing on the third quarter results ending September 30, 2025. It's clear that the revenue mix is heavily influenced by specific, high-value contracts right now.

The total top-line performance for the third quarter of 2025 hit approximately $2.0 million. That revenue number represents a 31% increase year-over-year, marking the sixth sequential quarter of revenue improvement for Intrusion Inc.. To be fair, this growth is not evenly spread across all offerings; a significant portion is tied to one major client relationship.

Here's the quick math on how that $2.0 million broke down:

Revenue Component	Q3 2025 Amount (USD)
Consulting Services Revenue	$1.5 million
INTRUSION Shield Subscription/Product Revenue	$0.5 million
Total Revenue	$2.0 million

The consulting services line item accounted for 75% of the total revenue for the quarter, coming in at $1.5 million. This figure was up $0.1 million sequentially and $0.4 million year-over-year.

The product side, driven by INTRUSION Shield, contributed $0.5 million in Shield revenues for the third quarter. This was relatively flat sequentially but still showed growth of approximately $0.1 million compared to the prior year period.

The primary engine driving the sequential revenue increase was the expansion of work performed under the contract with the U.S. Department of Defense (DoD). This DoD award is a major source, utilizing both the Shield technology and the associated consulting services. You see this institutional demand for advanced threat prevention showing up directly in the consulting revenue line.

From a profitability perspective on the recognized revenue, the gross profit margin for the third quarter of 2025 was 77%. This margin percentage was relatively flat compared to the third quarter of 2024, though the company notes that gross margin can vary based on the product mix realized in any given period.

The revenue streams for Intrusion Inc. in Q3 2025 can be summarized by their primary sources:

• Consulting revenue from the DoD contract: $1.5 million.
• INTRUSION Shield product/subscription revenue: $0.5 million.
• Total Q3 2025 revenue: $2.0 million.
• Gross Margin on revenue: 77%.
• Revenue growth driver: U.S. Department of Defense contract expansion.

Finance: draft 13-week cash view by Friday.