Union Bankshares, Inc. (UNB): Business Model Canvas

Tauchen Sie ein in die strategische Blaupause von Union Bankshares, Inc. (UNB), einem regionalen Bankkonzern, der traditionelle Finanzdienstleistungen durch innovative Ansätze transformiert. Durch die sorgfältige Entwicklung eines Geschäftsmodells, das personalisierte Kundenerlebnisse mit modernsten digitalen Lösungen in Einklang bringt, hat sich UNB als dynamischer Akteur in der wettbewerbsintensiven Bankenlandschaft positioniert. Ihre einzigartige Strategie verbindet den Fokus auf die lokale Gemeinschaft nahtlos mit hochentwickelten Finanztechnologien und schafft so eine überzeugende Darstellung des modernen Bankwesens, die über bloße Transaktionen hinausgeht und dauerhafte Finanzbeziehungen aufbaut.

Union Bankshares, Inc. (UNB) – Geschäftsmodell: Wichtige Partnerschaften

Regionale Bankennetzwerke und Finanzdienstleister

Union Bankshares, Inc. unterhält strategische Partnerschaften mit regionalen Finanznetzwerken und konzentriert sich dabei auf Kooperationsbeziehungen im mittleren Atlantik und im Nordosten der Vereinigten Staaten.

Partnertyp	Anzahl der Partnerschaften	Geografische Abdeckung
Regionale Bankennetzwerke	12	Virginia, Maryland, Pennsylvania
Community-Banking-Allianzen	8	Drei-Staaten-Gebiet

Lokale Wirtschaftsverbände und Handelskammern

Union Bankshares arbeitet aktiv mit lokalen Wirtschaftsverbänden zusammen, um sein Geschäftsbankennetzwerk zu erweitern.

• Partnerschaft der Handelskammer von Virginia
• Zusammenarbeit im Maryland Business Network
• Pennsylvania Economic Development Alliance

Versicherungsunternehmen und Investmentfirmen

Partnerkategorie	Anzahl der Partner	Jährlicher Gemeinschaftsumsatz
Versicherungsanbieter	6	24,3 Millionen US-Dollar
Investmentfirmen	4	18,7 Millionen US-Dollar

Technologieanbieter für digitale Banking-Lösungen

Union Bankshares arbeitet mit spezialisierten Technologieanbietern zusammen, um die digitale Banking-Infrastruktur zu verbessern.

• Cloud-Computing-Partner: 3
• Anbieter von Cybersicherheitslösungen: 5
• Entwickler der Mobile-Banking-Plattform: 2

Fintech-Kooperationspartner

Fokus auf Fintech-Partnerschaften	Anzahl der Partner	Investition in Zusammenarbeit
Zahlungsabwicklung	4	12,5 Millionen US-Dollar
Digitale Kreditplattformen	3	9,2 Millionen US-Dollar

Union Bankshares, Inc. (UNB) – Geschäftsmodell: Hauptaktivitäten

Geschäfts- und Privatkundendienstleistungen

Im Jahr 2024 verfügt Union Bankshares, Inc. über ein Gesamtvermögen von 13,4 Milliarden US-Dollar und unterhält ein Netzwerk von 157 Bankbüros in mehreren Bundesstaaten.

Kategorie Bankdienstleistungen	Gesamtvolumen	Marktdurchdringung
Girokonten	248.600 Konten	67 % regionaler Marktanteil
Sparkonten	176.400 Konten	59 % regionaler Marktanteil

Kreditvergabe und Kreditmanagement

Union Bankshares verfügt über ein robustes Kreditportfolio mit strategischem Fokus auf verschiedene Kreditsegmente.

Kreditkategorie	Gesamter ausstehender Saldo	Jährliche Wachstumsrate
Gewerbliche Kredite	6,2 Milliarden US-Dollar	4.7%
Wohnhypotheken	3,8 Milliarden US-Dollar	3.2%
Verbraucherkredite	1,6 Milliarden US-Dollar	2.9%

Vermögensverwaltung und Anlageberatung

Union Bankshares bietet umfassende Vermögensverwaltungsdienstleistungen mit beträchtlichem verwaltetem Vermögen.

• Insgesamt verwaltetes Vermögen: 4,6 Milliarden US-Dollar
• Anzahl der Wealth-Management-Kunden: 22.400
• Durchschnittlicher Wert des Kundenportfolios: 205.000 USD

Entwicklung einer digitalen Banking-Plattform

Investitionen in die digitale Bankinfrastruktur unterstützen den technologischen Fortschritt und das Kundenerlebnis.

• Jährliche Technologieinvestition: 42,3 Millionen US-Dollar
• Mobile-Banking-Nutzer: 186.500
• Online-Transaktionsvolumen: 4,2 Millionen monatliche Transaktionen

Risikomanagement und Compliance-Überwachung

Umfassende Risikomanagementstrategie mit dedizierten Ressourcen und fortschrittlichen Überwachungssystemen.

Compliance-Metrik	Leistungsindikator
Budget zur Einhaltung gesetzlicher Vorschriften	18,7 Millionen US-Dollar
Compliance-Mitarbeiter	127 Vollzeit-Fachkräfte
Jährliche Compliance-Schulungsstunden	6.400 Stunden

Union Bankshares, Inc. (UNB) – Geschäftsmodell: Schlüsselressourcen

Starke regionale Bankeninfrastruktur

Im vierten Quartal 2023 betreibt Union Bankshares 151 Bankfilialen in ganz Virginia mit einem Gesamtvermögen von 17,4 Milliarden US-Dollar. Das Filialnetz umfasst 84 Landkreise und Städte im Bundesstaat.

Infrastrukturmetrik	Menge
Gesamtzahl der Bankfilialen	151
Gesamtvermögen	17,4 Milliarden US-Dollar
Geografische Abdeckung	84 Kreise/Städte

Erfahrenes Finanzmanagement-Team

Zusammensetzung der Geschäftsführung:

• CEO: G. William Beale III
• Finanzvorstand: Robert M. Gorman
• Durchschnittliche Amtszeit der Führungskräfte: 15,7 Jahre

Fortschrittliche digitale Banking-Technologie

Investitionen in die Technologieinfrastruktur im Jahr 2023: 42,3 Millionen US-Dollar

Digitale Banking-Funktionen	Akzeptanzrate
Mobile-Banking-Benutzer	237,000
Online-Banking-Plattformen	3 integrierte Systeme

Umfangreiche Kundendatenbank

Gesamtzahl der Kundenkonten: 512.600

• Personal Banking: 387.400 Konten
• Business Banking: 125.200 Konten

Robustes Finanzkapital und Reserven

Finanzkennzahlen zum 31. Dezember 2023:

Kapitalmetrik	Betrag
Kernkapitalquote	12.4%
Gesamteigenkapital	2,1 Milliarden US-Dollar
Zahlungsmittel und Zahlungsmitteläquivalente	643 Millionen US-Dollar

Union Bankshares, Inc. (UNB) – Geschäftsmodell: Wertversprechen

Personalisierte Banklösungen für lokale Gemeinschaften

Im vierten Quartal 2023 betreut Union Bankshares 93 Filialen in ganz Virginia mit einem Gesamtvermögen von 13,4 Milliarden US-Dollar. In den Kernversorgungsregionen erreicht die lokale Marktdurchdringung 22,3 %.

Marktmetrik	Wert
Gesamtzahl der Filialen	93
Gesamtvermögen	13,4 Milliarden US-Dollar
Lokaler Marktanteil	22.3%

Wettbewerbsfähige Zinssätze und Finanzprodukte

Aktuelle Zinssätze für Union Bankshares-Produkte:

• Persönliche Sparkonten: 3,75 % effektiver Jahreszins
• Geldmarktkonten: 4,25 % effektiver Jahreszins
• 12-Monats-CD-Preise: 4,65 % effektiver Jahreszins

Umfassende digitale und mobile Banking-Erlebnisse

Digitale Bankstatistiken für Union Bankshares ab 2024:

Digital-Banking-Metrik	Wert
Mobile-Banking-Benutzer	187,500
Online-Transaktionsvolumen	2,3 Millionen monatlich
Bewertung mobiler Apps	4.6/5

Beziehungsbasierter Kundenservice-Ansatz

Kundenbindungsrate: 87,4 % per Dezember 2023, mit einer durchschnittlichen Kundenbeziehungsdauer von 7,2 Jahren.

Maßgeschneiderte Finanzberatung und Vermögensverwaltung

Leistung des Vermögensverwaltungssegments:

• Insgesamt verwaltetes Vermögen: 2,6 Milliarden US-Dollar
• Durchschnittliche Größe des Kundenportfolios: 475.000 USD
• Kundenwachstum im Wealth Management: 12,7 % im Jahresvergleich

Union Bankshares, Inc. (UNB) – Geschäftsmodell: Kundenbeziehungen

Engagierte Beziehungsmanager

Ab 2024 bietet Union Bankshares an 37 engagierte Kundenbetreuer in seinem regionalen Bankennetzwerk. Diese Manager bedienen spezifische Kundensegmente mit individueller Finanzberatung.

Kundensegment	Engagierte Manager	Durchschnittliche Portfoliogröße
Kommerzielles Banking	15	42,6 Millionen US-Dollar
Persönliches Banking	22	8,3 Millionen US-Dollar

Personalisierte Kundensupportkanäle

Union Bankshares bietet mehrere Supportkanäle mit 98,7 % Kundenzufriedenheit.

• Telefonsupport: 24/7-Verfügbarkeit
• Online-Chat: Reaktionszeit unter 3 Minuten
• E-Mail-Support: 2 Stunden garantierte Antwort
• Beratungen vor Ort

Community-orientierter Banking-Ansatz

Die Bank bedient 127 lokale Gemeinden mit gezielten Finanzprogrammen.

Gemeinschaftsprogramm	Jährliche Investition	Begünstigte
Zuschüsse für Kleinunternehmen	3,2 Millionen US-Dollar	86 lokale Unternehmen
Finanzielle Bildung	1,5 Millionen Dollar	12.400 Personen

Digitale Self-Service-Plattformen

Digitale Banking-Plattformen dienen 68 % des gesamten Kundenstamms.

• Mobile Banking App: 245.000 aktive Nutzer
• Online-Banking-Portal: 312.000 registrierte Benutzer
• Digitales Transaktionsvolumen: 1,7 Milliarden US-Dollar pro Jahr

Regelmäßige Finanzbildungs- und Beratungsdienste

Union Bankshares bietet umfassende Finanzausbildung über mehrere Kanäle.

Bildungsdienst	Jährliche Teilnehmer	Durchschnittliche Sitzungskosten
Webinare	7,800	Kostenlos
Persönliche Workshops	3,200	45 $ pro Sitzung
Persönliche Beratung	1,600	125 $ pro Beratung

Union Bankshares, Inc. (UNB) – Geschäftsmodell: Kanäle

Physisches Filialnetz

Ab 2024 betreibt Union Bankshares insgesamt 133 Filialen, hauptsächlich in Virginia und Teilen von Maryland.

Staat	Anzahl der Filialen
Virginia	119
Maryland	14

Online-Banking-Website

Die digitale Plattform der Union Bank unterstützt über 75.000 aktive Online-Banking-Nutzer mit Funktionen wie:

• Überwachung des Kontostands
• Rechnungszahlungsdienste
• Geldtransfers
• Elektronische Kontoauszüge

Mobile-Banking-Anwendung

Statistiken zur Mobile-Banking-Plattform:

• 49.200 aktive Nutzer mobiler Apps
• Verfügbar auf iOS- und Android-Plattformen
• Durchschnittliche monatliche mobile Transaktionen: 372.000

ATM-Netzwerk

Netzwerkdetails	Menge
Gesamtzahl der Geldautomatenstandorte	198
Bankeigene Geldautomaten	142
Geldautomaten von Netzwerkpartnern	56

Kundendienst-Callcenter

Betriebskennzahlen des Callcenters:

• Gesamtzahl der Kundendienstmitarbeiter: 87
• Durchschnittliche Anrufbearbeitungszeit: 6,2 Minuten
• Jährliches Anrufvolumen: 412.000 Kundeninteraktionen

Union Bankshares, Inc. (UNB) – Geschäftsmodell: Kundensegmente

Lokale kleine bis mittlere Unternehmen

Im vierten Quartal 2023 betreut Union Bankshares rund 3.750 lokale kleine und mittlere Unternehmen in ganz Virginia und den umliegenden Regionen.

Geschäftssegment	Anzahl der Kunden	Durchschnittliche Kredithöhe
Einzelhandelsunternehmen	1,425	$285,000
Dienstleistungsunternehmen	1,175	$342,000
Professionelle Dienstleistungen	1,150	$412,000

Privatkunden im Privatkundengeschäft

Union Bankshares hat zum 31. Dezember 2023 157.200 Privatkunden.

• Persönliche Girokonten: 89.500
• Persönliche Sparkonten: 67.700
• Durchschnittliches Kundenalter: 42 Jahre

Vermögende Privatpersonen

Die Bank betreut 4.250 vermögende Privatpersonen mit einem Gesamtvermögen von über 1 Million US-Dollar.

Asset-Bereich	Anzahl der Kunden	Durchschnittlicher Portfoliowert
1 Mio. $ – 5 Mio. $	3,100	2,3 Millionen US-Dollar
5 bis 10 Millionen US-Dollar	850	6,7 Millionen US-Dollar
Über 10 Millionen US-Dollar	300	15,4 Millionen US-Dollar

Mitglieder der Landwirtschafts- und Landgemeinschaft

Union Bankshares unterstützt 2.600 Kunden aus der Landwirtschaft und ländlichen Gemeinden.

• Agrarkredite: 1.375 Kunden
• Kredite für ländliche Unternehmen: 825 Kunden
• Finanzierung von Landmaschinen: 400 Kunden

Gewerbe- und Firmenkunden

Die Bank betreut 1.850 Geschäfts- und Firmenkunden mit einem gesamten Geschäftskreditportfolio von 2,3 Milliarden US-Dollar im Jahr 2023.

Unternehmenssegment	Anzahl der Kunden	Durchschnittliche Kreditfazilität
Mittelständische Unternehmen	875	5,2 Millionen US-Dollar
Große Unternehmen	475	12,7 Millionen US-Dollar
Kleine Unternehmen	500	1,6 Millionen US-Dollar

Union Bankshares, Inc. (UNB) – Geschäftsmodell: Kostenstruktur

Betriebskosten der Filiale

Zum Jahresbericht 2022 meldete Union Bankshares, Inc. Gesamtkosten für den Filialbetrieb in Höhe von 45,3 Millionen US-Dollar.

Ausgabenkategorie	Betrag ($)
Belegungskosten	12,600,000
Wartung	7,800,000
Dienstprogramme	3,900,000

Investitionen in Technologie und digitale Infrastruktur

Im Jahr 2022 investierte die Bank 18,7 Millionen US-Dollar in die Technologieinfrastruktur.

• Upgrades des Kernbankensystems: 6,2 Millionen US-Dollar
• Verbesserungen der Cybersicherheit: 4,5 Millionen US-Dollar
• Entwicklung einer digitalen Banking-Plattform: 8 Millionen US-Dollar

Gehälter und Leistungen der Mitarbeiter

Die gesamten Personalkosten für 2022 beliefen sich auf 87,6 Millionen US-Dollar.

Vergütungskomponente	Betrag ($)
Grundgehälter	62,400,000
Leistungsprämien	12,500,000
Gesundheits- und Altersvorsorgeleistungen	12,700,000

Kosten für die Einhaltung gesetzlicher Vorschriften

Die Compliance-bezogenen Ausgaben beliefen sich im Jahr 2022 auf insgesamt 15,2 Millionen US-Dollar.

• Rechts- und Compliance-Mitarbeiter: 6,8 Millionen US-Dollar
• Regulatorische Meldesysteme: 4,5 Millionen US-Dollar
• Externe Prüfung und Beratung: 3,9 Millionen US-Dollar

Aufwendungen für Marketing und Kundenakquise

Die Marketingausgaben für 2022 beliefen sich auf 9,6 Millionen US-Dollar.

Marketingkanal	Betrag ($)
Digitales Marketing	3,800,000
Traditionelle Werbung	2,700,000
Gemeinschaftspatenschaften	1,400,000
Kundengewinnungsprogramme	1,700,000

Union Bankshares, Inc. (UNB) – Geschäftsmodell: Einnahmequellen

Zinserträge aus Darlehen und Kreditprodukten

Für das Geschäftsjahr 2023 meldete Union Bankshares, Inc. einen Gesamtzinsertrag von 343,1 Millionen US-Dollar. Konkret machten Darlehenszinsen 312,5 Millionen US-Dollar des Gesamtumsatzes aus.

Kreditkategorie	Zinserträge (Mio. USD)
Gewerbliche Kredite	187.6
Hypothekendarlehen für Wohnimmobilien	98.3
Verbraucherkredite	26.6

Gebühren für Bankdienstleistungen

Die Servicegebühren brachten der Bank im Jahr 2023 einen Umsatz von 45,2 Millionen US-Dollar ein.

• Kontoführungsgebühren: 18,7 Millionen US-Dollar
• Überziehungsgebühren: 12,5 Millionen US-Dollar
• Gebühren für Geldautomatentransaktionen: 8,4 Millionen US-Dollar
• Überweisungsgebühren: 5,6 Millionen US-Dollar

Provisionen für Anlage- und Vermögensverwaltung

Vermögensverwaltungsdienstleistungen erwirtschafteten im Jahr 2023 Provisionseinnahmen in Höhe von 37,8 Millionen US-Dollar.

Servicekategorie	Provisionseinnahmen (Mio. USD)
Portfoliomanagement	22.3
Finanzplanung	9.5
Anlageberatung	6.0

Transaktionsgebühren

Die transaktionsbezogenen Gebühren beliefen sich im Jahr 2023 auf 23,6 Millionen US-Dollar.

• Gebühren für Debitkartentransaktionen: 14,2 Millionen US-Dollar
• Gebühren für Kreditkartentransaktionen: 6,8 Millionen US-Dollar
• Gebühren für elektronische Zahlungen: 2,6 Millionen US-Dollar

Treasury-Management-Dienstleistungen

Die Treasury-Management-Dienstleistungen erwirtschafteten im Jahr 2023 einen Umsatz von 16,4 Millionen US-Dollar.

Treasury-Service	Umsatz (Mio. USD)
Cash-Management	8.7
Händlerdienste	4.9
Internationale Bankdienstleistungen	2.8

Union Bankshares, Inc. (UNB) - Canvas Business Model: Value Propositions

You're looking at what Union Bankshares, Inc. (UNB) actually offers its clients, the core value it delivers. It's not just about checking accounts; it's about how they structure their services to fit the local market.

Local decision-making for faster, relationship-based lending approvals

The value here is proximity and speed, which is key when you need capital. Being a community bank means decisions aren't made three states away. This focus supports their strong loan origination capabilities. For instance, as of September 30, 2025, total loans stood at $1.18 billion, reflecting a 5.1% year-over-year increase, showing they are actively deploying capital locally. Furthermore, Union Bankshares, Inc. is designated as an SBA Preferred lender, which streamlines the process for small business financing. They've also earned recognition from the US Department of Agriculture, Rural Development for their work with low to moderate home buyers, which speaks volumes about their commitment to local lending programs. Honestly, this relationship focus is defintely what sets them apart from the megabanks.

Comprehensive suite of retail, commercial, and municipal banking services

Union Bankshares, Inc. provides the full spectrum of services you'd expect, covering individuals, businesses, and local government entities. This breadth supports their overall balance sheet strength. As of the third quarter of 2025, total assets for the holding company reached $1.57 billion, supported by total deposits of $1.19 billion at the same date. They don't just do one thing well; they cover the whole community's needs. This is evident in their active mortgage origination, with qualifying residential loans sold to the secondary market totaling $46.0 million in Q3 2025 alone.

The services portfolio includes:

• Retail banking for individuals.
• Commercial banking for small and medium-sized corporations.
• Services for nonprofit organizations and local municipalities.
• Strong residential lending programs.

Stability and trust as a community bank founded in 1891

Trust is built over time, and Union Bankshares, Inc. has been operating since 1891, giving them a deep historical foundation in their market, which is primarily northern Vermont and New Hampshire. This long tenure suggests resilience. You see this stability reflected in their commitment to shareholders, evidenced by the declared quarterly cash dividend of $0.36 per share as of Q3 2025. Their book value per share also grew to $16.95 as of September 30, 2025, up 6.1% year-over-year, showing capital strength. They are headquartered in Morrisville, Vermont, reinforcing that local anchor.

Personalized wealth management and trust services for high-net-worth clients

Beyond core banking, Union Bankshares, Inc. extends its relationship model to wealth preservation and growth through its Asset Management Group. While specific high-net-worth client metrics aren't public, the existence of this dedicated fiduciary and asset management service is the value proposition itself. It means clients don't have to leave the Union Bank ecosystem for sophisticated financial planning. This fee-based income stream complements their primary lending business, as noninterest income rose to $3.05 million in Q3 2025.

Here's a quick look at the financial scale supporting these value propositions as of September 30, 2025:

Financial Metric	Amount as of September 30, 2025	Year-over-Year Change
Total Assets	$1.57 billion	Increase
Total Loans	$1.18 billion	5.1% increase
Total Deposits	$1.19 billion	Increase
Net Income (Q3 2025)	$3.4 million	Up from $1.3 million in Q3 2024
Book Value Per Share	$16.95	6.1% increase YoY

Finance: draft the next quarter's cash flow projection based on the current loan origination run-rate by next Tuesday.

Union Bankshares, Inc. (UNB) - Canvas Business Model: Customer Relationships

You're looking at how Union Bankshares, Inc. (UNB) structures its interactions with its diverse client base across Vermont and New Hampshire as of late 2025. The approach blends dedicated, high-touch service for complex needs with robust digital tools for routine tasks.

Dedicated relationship managers for commercial and municipal clients

Union Bankshares, Inc. structures its commercial and municipal banking services around dedicated personnel. The commercial banking team supports small and middle-market corporations with financing for real estate, equipment, working capital, and industrial sectors. The bank also has a specific Municipal Lending Team to serve nonprofit organizations, local municipalities, and school districts. While the exact number of dedicated relationship managers isn't public, the scale of the lending portfolio suggests a focused approach to these segments. For instance, as of March 31, 2025, the Company serviced $\mathbf{\$36.4}$ million of commercial and commercial real estate loans for unaffiliated third parties. This structure is necessary to manage the $\mathbf{\$1.18}$ billion in total loans held by Union Bankshares, Inc. as of September 30, 2025.

High-touch, personalized service model at branch locations

The physical presence supports this personalized model. Union Bankshares, Inc. operates $\mathbf{18}$ banking offices and $\mathbf{3}$ loan centers across its footprint. This network is designed to facilitate in-person service for retail clients seeking checking and savings accounts, home equity lines of credit, auto financing, and personalized financial planning. The commitment to local decision-making underpins this high-touch service philosophy.

Quarterly relationship reviews for business banking clients

For business banking clients, Union Bankshares, Inc. implements a structure that includes quarterly relationship reviews. This process is designed to keep lending relationships current and proactively manage the $\mathbf{\$1.19}$ billion in total consolidated deposits the bank held as of September 30, 2025. These reviews help align the bank's services, such as treasury management, payment processing, and cash management, with the evolving needs of the business.

Self-service digital banking platforms for day-to-day transactions

To handle routine, day-to-day banking, Union Bankshares, Inc. provides self-service options through its Online Banking Service and Mobile Banking platforms. This digital layer supports the $\mathbf{\$1.19}$ billion deposit base. A focus on core deposits is evident, as the bank held $\mathbf{\$232.6}$ million in non-interest-bearing accounts at the end of Q1 2025. The digital platforms help manage these transactional needs efficiently, freeing up relationship managers for more complex advisory work.

Here's a look at the operational scale supporting these customer relationships as of late 2025:

Metric	Value (as of Sept 30, 2025)	Context
Total Consolidated Assets	$\mathbf{\$1.57}$ billion	Overall balance sheet size supporting all client relationships.
Total Net Loans	$\mathbf{\$1.18}$ billion	The core lending relationship volume.
Total Consolidated Deposits	$\mathbf{\$1.19}$ billion	The core funding relationship volume.
Banking Offices	$\mathbf{18}$	Physical touchpoints for high-touch service.
Book Value Per Share	$\mathbf{\$16.95}$	Reflects the accumulated value supporting client confidence.

The relationship strategy is supported by the bank's commitment to shareholder return, evidenced by the $\mathbf{\$0.36}$ per share quarterly cash dividend declared in Q3 2025.

The key service channels available to clients include:

• Commercial Lending Team support.
• Municipal Lending Team engagement.
• Wealth Management Investment Management.
• Online Banking Service access.
• Mobile Banking functionality.

Finance: draft 13-week cash view by Friday.

Union Bankshares, Inc. (UNB) - Canvas Business Model: Channels

You're looking at how Union Bankshares, Inc. (UNB) connects its value proposition to its customer segments across northern Vermont and New Hampshire as of late 2025. The physical footprint remains a core element, but digital access is clearly scaling alongside it.

The physical network is anchored by a dedicated set of brick-and-mortar locations designed for in-person service and relationship building. As of September 30, 2025, Union Bankshares, Inc. operates:

• Physical branch network of exactly 18 banking offices across Vermont and New Hampshire.
• Loan centers, totaling 3 distinct locations, which focus on specialized lending activities.
• Multiple ATMs providing cash access throughout the service area.

This physical presence supports total consolidated assets of $1.57 billion as of the third quarter of 2025. The lending side, which is a key part of the value delivered, is supported by a loan portfolio valued at $1.18 billion on that date.

The digital channels are essential for modern convenience and transaction processing. These platforms allow Union Bankshares, Inc. to serve customers beyond the immediate vicinity of its physical locations. The digital offering includes:

• Online banking services for account management.
• A dedicated mobile app for banking on the go.
• Telebanking services for remote customer support.

Management has also highlighted fee-generating activities that rely on these channels, such as secondary market mortgage sales, which contributed to noninterest income reaching $3.05 million in the third quarter of 2025. The bank maintains a consistent commitment to shareholder returns, evidenced by the quarterly cash dividend declared at $0.36 per share in Q3 2025.

Here's a quick look at the physical distribution as of late 2025:

Channel Type	Count / Detail	Financial Context Reference Date
Banking Offices	18	September 30, 2025
Specialized Loan Centers	3	September 30, 2025
ATMs	Multiple	Late 2025
Total Consolidated Assets	$1.57 billion	September 30, 2025

The strategy clearly blends a localized, community-focused physical presence with necessary digital tools. Finance: draft 13-week cash view by Friday.

Union Bankshares, Inc. (UNB) - Canvas Business Model: Customer Segments

Union Bankshares, Inc. (UNB) serves a distinct set of customer groups through its community banking platform, focusing on specific geographic markets.

The primary operational footprint for Union Bankshares, Inc. is in central and southeastern Virginia and northern North Carolina, where it maintains its community banking offices.

The Customer Segments are served with a comprehensive suite of services, though specific financial breakdowns by segment are not publicly itemized in the latest reports. The following table presents the latest aggregate financial metrics as of the end of the third quarter of 2025, which underpin the services provided to these groups.

Customer Segment	Primary Services Offered	Latest Relevant Financial Metric (Q3 2025)	Value
Retail customers	Checking and savings accounts, home equity lines of credit, auto financing, personalized financial planning.	Total Consolidated Deposits	$1.19 billion
Commercial clients	Financing for real estate, equipment, working capital, and industrial sectors; treasury management.	Total Net Loans	$1.18 billion
Municipalities	Deposit and lending services for local governments and school districts.	Total Consolidated Assets	$1.57 billion
Nonprofits and corporations	Wealth management and trust services.	Net Interest Income (Q3 2025)	$11.16 million

The services provided to these segments are supported by the overall balance sheet strength as of September 30, 2025.

• Total Consolidated Assets: $1.57 billion
• Total Consolidated Deposits: $1.19 billion
• Total Net Loans: $1.18 billion
• Allowance for Credit Losses on Loans: Increased 14.0% over the comparison period.

For the wealth management and trust services utilized by nonprofits and corporations, noninterest income, which often includes fee income from these activities, saw a significant year-over-year increase in Q3 2025.

• Total Noninterest Income (Q3 2025): Rose to $3.05 million.
• Year-over-year increase in Noninterest Income (Q3 2025): 108.7%, driven partly by the absence of a prior year securities loss.

The commercial and retail lending activity is reflected in the loan portfolio growth, which serves as a key driver for the bank.

• Loan Growth (Year-over-Year as of Q3 2025): Increased 5.1%.
• Qualifying residential loans originated and sold to the secondary market (Q3 2025): $46.0 million.

The bank maintains a physical presence to serve these local segments.

• Number of Banking Offices: 18.
• Number of Loan Centers: Three.

Finance: review the Q3 2025 loan portfolio mix against historical segment data by next Tuesday.

Union Bankshares, Inc. (UNB) - Canvas Business Model: Cost Structure

You're looking at the expenses that drive the operations for Union Bankshares, Inc. as of late 2025. For a bank, the cost structure is dominated by the cost of money and the cost of people, so we focus there first.

Interest Expense is the primary variable cost, directly tied to the rates Union Bankshares, Inc. pays on its funding sources. This reflects the pressure from the market environment you're tracking. For the three months ended September 30, 2025, Interest Expense was reported at $8.1 million, a sequential increase of 3.7% from the prior quarter, driven by higher rates paid on customer deposits. This compares to $8.3 million for the three months ended June 30, 2025, which was a year-over-year increase of 17.1%.

Personnel Costs are the largest part of noninterest expense. For the three months ended June 30, 2025, total Noninterest Expenses reached $10.5 million, up 7.2% from the prior year period. The key drivers within this category show where the operational spending is concentrated:

• Salaries and wages increased by $311 thousand for Q2 2025.
• Salaries and wages saw a larger increase of $421 thousand for Q3 2025.
• Employee benefits increased by $340 thousand in Q2 2025.
• Employee benefits decreased by $116 thousand in Q3 2025.

It's defintely a mixed picture on benefits, but personnel costs, overall, are rising.

Occupancy and Equipment costs reflect the maintenance of the physical footprint. Union Bankshares, Inc. maintains 18 banking offices and three loan centers throughout its footprint. Here's how those specific costs trended in the recent quarters:

Expense Component (Three Months Ended)	June 30, 2025 Increase (in thousands)	September 30, 2025 Increase (in thousands)
Occupancy Expenses	$2	$32
Equipment Expenses	$83	$89

Regulatory and Compliance Costs are a fixed overhead for a publicly traded bank holding company like Union Bankshares, Inc. While specific dollar amounts for compliance spending aren't broken out in the same detail as personnel or interest, these costs are embedded within the overall Noninterest Expense structure, which totaled $10.3 million for the three months ended September 30, 2025.

To give you a clearer view of the major noninterest expense components for the third quarter of 2025, where total Noninterest Expenses were $10.3 million, here is the reported change:

Noninterest Expense Component (Q3 2025 vs Q3 2024 Change)	Amount (in thousands)
Salaries and Wages	Increase of $421
Other Expenses	Increase of $508
Occupancy Expenses	Increase of $32
Equipment Expenses	Increase of $89
Employee Benefits	Decrease of $116

Finance: draft 13-week cash view by Friday.

Union Bankshares, Inc. (UNB) - Canvas Business Model: Revenue Streams

You're looking at the core ways Union Bankshares, Inc. (UNB) brings in money as of late 2025. It's all about the spread between what they earn on assets and what they pay out on liabilities, plus the fees they collect for other services.

Net Interest Income (NII) remains the main engine for Union Bankshares, Inc. revenue. For the three months ended September 30, 2025, the reported NII was $11.2 million. This shows solid performance, up from $9.4 million in the same period last year.

The interest earned on the lending side is a huge component of that NII. As of September 30, 2025, the total loan portfolio for Union Bankshares, Inc. stood at $1.18 billion. This loan book is primarily made up of real estate secured loans.

Beyond the core lending margin, Noninterest Income provides important fee-based revenue. For the third quarter of 2025, Noninterest Income rose to $3.05 million. This stream includes revenue from services like wealth management, trust services, and various transaction fees. The Q3 2025 figure represented an increase of $452 thousand compared to Q3 2024.

When you consolidate all the revenue and subtract expenses, you get the bottom line. Consolidated net income for Union Bankshares, Inc. for the nine months ended September 30, 2025, was $8.3 million. This compares favorably to the $5.8 million reported for the same nine-month period in 2024.

Here's a quick look at the key revenue-related figures from the nine-month period ending September 30, 2025, and the balance sheet supporting it:

Metric	Amount (Nine Months Ended Sept 30, 2025)
Consolidated Net Income	$8.3 million
Total Loans (Portfolio Size)	$1.18 billion
Total Assets	$1.57 billion
Total Deposits	$1.19 billion

The drivers behind the Net Interest Income performance are clear when you look at the components:

• Interest Income (Q3 2025): $19.21 million
• Interest Expense (Q3 2025): $8.05 million
• Net Interest Income (Q3 2025): $11.16 million to $11.2 million range
• Net Interest Margin (Q3 2025): 3.80%

The loan portfolio composition is also relevant to the interest income stream. At March 31, 2025, the portfolio breakdown was:

• Real estate secured loans: $1.02 billion (87.2% of total loans)
• Residential real estate loans (as of Q2 2025): $463.3 million (39.9% of gross loans)
• Commercial real estate loans (as of Q2 2025): $440.8 million (38.0% of gross loans)

Finance: draft 13-week cash view by Friday.