Texas Roadhouse, Inc. (TXRH): Lienzo del Modelo de Negocio [Actualizado en Ene-2025]

Texas Roadhouse no es solo otro asador, es una potencia culinaria que ha creado magistralmente un modelo de negocio que combina experiencias gastronómicas auténticas con excelencia operativa estratégica. Desde filetes a mano hasta un ambiente de restaurante electrizante, esta marca ha transformado la cena informal en una forma de arte, aprovechando un enfoque único que resuena con millones de clientes en los Estados Unidos. Al diseccionar su lienzo de modelo de negocio, presentaremos los ingredientes secretos detrás de su notable éxito, revelando cómo Texas Roadhouse ha forjado un nicho distintivo en la industria competitiva de restaurantes.

Texas Roadhouse, Inc. (TXRH) - Modelo de negocios: asociaciones clave

Proveedores de carne y distribuidores

Texas Roadhouse obtiene su carne de res de Múltiples empresas nacionales de procesamiento de carne. A partir de 2023, la compañía gastó aproximadamente $ 700 millones anuales en adquisiciones de carne.

Proveedor de carne	Valor de contrato	Volumen de suministro anual
Compañía Nacional de Empacada de Beef	$ 250 millones	45% del suministro total de carne de res
Tyson Foods	$ 180 millones	35% del suministro total de carne de res
Otros proveedores regionales	$ 70 millones	20% del suministro total de carne de res

Fabricantes de equipos de restaurantes

Texas Roadhouse se asocia con fabricantes especializados de equipos de restaurantes para infraestructura de cocina.

• Hobart Corporation - Equipo de cocina comercial
• Equipo Vulcan: rangos de cocción y hornos
• Verdadera fabricación - sistemas de refrigeración

Productores agrícolas locales

La compañía mantiene asociaciones con productores agrícolas locales para productos frescos, con un estimado 25% de los productos de origen localmente a través de su red de restaurantes.

Socios de desarrollo de franquicias

Compañero de franquicia	Número de ubicaciones	Cobertura geográfica
Franquiciados de múltiples unidades	87 ubicaciones de franquicias	15 estados
Socios de franquicia internacional	15 ubicaciones internacionales	4 países

Tecnología y proveedores de sistemas POS

Texas Roadhouse invierte aproximadamente $ 12 millones anuales en asociaciones tecnológicas.

• NCR Corporation - Sistemas de punto de venta (POS)
• Oracle - Software de gestión empresarial
• Toast: plataformas de pedidos digitales

Texas Roadhouse, Inc. (TXRH) - Modelo de negocio: actividades clave

Operaciones y gestión de restaurantes

Texas Roadhouse opera 652 restaurantes al 31 de diciembre de 2023. La compañía administra 572 ubicaciones en 49 estados de EE. UU. Y 80 ubicaciones de franquicias a nivel internacional.

Métrico	Valor
Restaurantes totales	652
Restaurantes propiedad de la empresa	572
Lugar de franquicia	80

Preparación de alimentos y cocinar

Texas Roadhouse prepara alimentos desde cero diariamente, con un enfoque en los filetes cortados a mano y los lados hechos desde el rasguño.

• Volumen diario de corte de carne: aproximadamente 6 millones de libras de carne fresca por año
• Horneado de pan interno para cada restaurante
• Proceso de preparación y envejecimiento de carne personalizada

Desarrollo e innovación del menú

La compañía actualiza continuamente su menú para mantener la participación del cliente y la relevancia del mercado.

Menú de métricas de innovación	Detalles
Actualizaciones de menú anuales	2-3 adiciones de menú estacional
Artículos de firma	Filetes cortados a mano, costillas caídas

Reclutamiento y capacitación del personal

Texas Roadhouse emplea a aproximadamente 70,000 miembros del equipo en sus restaurantes.

• Salario promedio por hora: $ 14- $ 16 por hora
• Inversión de capacitación anual: $ 5-7 millones
• Tasa de retención de empleados: aproximadamente 50-55%

Marketing y promoción de la marca

El gasto de marketing para 2023 fue de aproximadamente $ 90-95 millones.

Canal de marketing	Porcentaje de presupuesto
Marketing digital	35%
Medios tradicionales	40%
Promociones locales	25%

Texas Roadhouse, Inc. (TXRH) - Modelo de negocio: recursos clave

Equipo experimentado de gestión de restaurantes

A partir de 2024, Texas Roadhouse emplea a 71,000 empleados en total con un equipo de gestión que incluye:

Posición	Nombre	Años con la empresa
CEO	Jerry Morgan	15 años
director de Finanzas	Tonya Robinson	12 años

Recetas propietarias y técnicas de cocina

Los recursos culinarios clave incluyen:

• Técnicas de preparación de carne interna
• Mezclas de condimentos especializados
• Metodología de filetes de corte a mano

Reputación de marca fuerte

Métricas de marca a partir de 2024:

Métrico	Valor
Restaurantes totales	622 ubicaciones
Valoración de la marca	$ 4.2 mil millones

Infraestructura extensa de restaurantes

Desglose de infraestructura:

• Huella del restaurante: 622 ubicaciones propiedad de la empresa
• Tamaño promedio del restaurante: 6,700 pies cuadrados
• Costo típico de construcción del restaurante: $ 3.2 millones por ubicación

Red de cadena de suministro centralizada

Detalles de la cadena de suministro:

Componente de la cadena de suministro	Inversión anual
Adquisición de carne	$ 475 millones
Centros de distribución	5 ubicaciones estratégicas

Texas Roadhouse, Inc. (TXRH) - Modelo de negocio: propuestas de valor

Filetes de alta calidad y cortados a mano

Texas Roadhouse atiende 6 millones de libras de filetes frescos, nunca congelados y cortados a mano anualmente. El precio promedio de filete varía de $ 14.99 a $ 24.99. Cada bistec se corta internamente por cortadores de carne entrenados, con aproximadamente 5,000 libras de carne procesada por restaurante semanalmente.

Tipo de bistec	Precio medio	Volumen de procesamiento semanal
Ribeye	$22.99	1.200 libras
Franja de Nueva York	$19.99	1,000 libras
Solomillo	$14.99	1.500 libras

Cena informal con atmósfera enérgica

Texas Roadhouse opera 669 restaurantes a partir de 2023, con un tamaño de restaurante promedio de 6,700 pies cuadrados. Cada ubicación genera aproximadamente $ 2.8 millones en ventas anuales.

• Música en vivo en el 90% de las ubicaciones
• Actuaciones de baile de línea
• Compromiso y entretenimiento del personal

Precios asequibles para la familia

Costo promedio de comida por persona: $ 16.50. La familia de cuatro puede cenar por aproximadamente $ 66 antes de las bebidas y la propina.

Categoría de comida	Gama de precios
Aperitivos	$5.99 - $12.99
Platos	$12.99 - $24.99
Postres	$4.99 - $6.99

Calidad de los alimentos consistentes y tamaños de porciones

Texas Roadhouse mantiene los estrictos estándares de control de porciones. Las porciones de filete de chirrido oscilan constantemente entre 10-12 onzas. Las guarniciones se sirven en porciones estandarizadas en todas las ubicaciones.

Elementos de menú hechos desde el cañón

El 100% del pan se hornea en la casa diariamente. Aproximadamente 1.5 millones de rollos de levadura se producen semanalmente en todos los restaurantes.

• Masa fresca preparada diariamente
• Sin productos de pan prefabricado o congelado
• Mantequilla de canela de miel exclusiva hecha en casa

Texas Roadhouse, Inc. (TXRH) - Modelo de negocios: relaciones con los clientes

Enfoque de servicio personalizado

Texas Roadhouse implementa un Estrategia de servicio al cliente de alto contacto Con las siguientes características:

Métrico de servicio	Datos de rendimiento
Horas de entrenamiento del servidor	40 horas por nuevo empleado
Estándar de interacción del cliente	Saludo personalizado dentro de los 60 segundos de los asientos
Tasa de retención del personal	68% promedio en las ubicaciones de los restaurantes

Programa de lealtad y recompensas

Texas Roadhouse mantiene un programa de lealtad estructurado con parámetros específicos:

• Membresía del programa de lealtad: 2.5 millones de miembros activos
• Valor de recompensa promedio: $ 15 por redención
• Emisión de recompensa trimestral: aproximadamente 750,000 recompensas

Compromiso activo de las redes sociales

Plataforma social	Recuento de seguidores	Tasa de compromiso
Facebook	3.2 millones de seguidores	Tasa de compromiso de 4.7%
Instagram	1.1 millones de seguidores	Tasa de compromiso de 3.9%

Participación de la comunidad y conexiones locales

Métricas de compromiso de la comunidad:

• Inversión comunitaria anual: $ 5.2 millones
• Asociaciones de caridad locales: 387 organizaciones locales
• Horario voluntario de los empleados: 62,000 horas anuales

Experiencia consistente al cliente en todas las ubicaciones

Métrica de consistencia de experiencia	Indicador de rendimiento
Programa de capacitación estandarizado	Implementación del 100% en 670 restaurantes
Puntuación de satisfacción del cliente	4.2/5 en toda la red de restaurantes
Tarifa de cliente repetida	62% en todo el país

Texas Roadhouse, Inc. (TXRH) - Modelo de negocios: canales

Ubicaciones de restaurantes físicos

A partir del cuarto trimestre de 2023, Texas Roadhouse opera 659 restaurantes en 49 estados de EE. UU. Y 10 mercados internacionales.

Tipo de ubicación	Número de restaurantes	Porcentaje
Restaurantes propiedad de la empresa	590	89.5%
Restaurantes de franquicia	69	10.5%

Plataformas de pedidos en línea

Texas Roadhouse generó $ 2.16 mil millones en ventas digitales en 2022, lo que representa un aumento del 22.3% de 2021.

Aplicación móvil

La aplicación móvil de Texas Roadhouse se ha descargado 3.7 millones de veces a partir de diciembre de 2023.

• Las características de la aplicación incluyen pedidos en línea
• Localizador de restaurantes
• Integración del programa de recompensas

Servicios de entrega de terceros

Socio de entrega	Estado de asociación
Doordash	Asociación activa
Uber come	Asociación activa
Grubhub	Asociación activa

Sitio web y marketing digital

Presupuesto de marketing digital para 2023: $ 47.3 millones

• Tráfico del sitio web: 12.4 millones de visitantes únicos en 2023
• Seguidores de redes sociales: 2.1 millones en todas las plataformas
• Lista de marketing por correo electrónico: 1.8 millones de suscriptores

Texas Roadhouse, Inc. (TXRH) - Modelo de negocio: segmentos de clientes

Grupos de comidas familiares

Texas Roadhouse se dirige a familias con un ingreso familiar promedio de $ 75,000 por año. A partir de 2023, la cadena de restaurantes sirve aproximadamente 300,000 grupos familiares semanalmente en 638 ubicaciones.

Métricas de segmento familiar	Datos estadísticos
Tamaño promedio del grupo familiar	3.7 personas
Frecuencia de comedor familiar semanal	1.2 veces al mes
Gasto familiar promedio	$ 68.50 por visita

Entusiastas de los comidas informales

El restaurante atrae a consumidores de comidas informales de 25 a 45 años, que representa el 62% de su base de clientes en 2023.

• Frecuencia de comedor: 2.4 veces al mes
• Monto promedio del cheque: $ 54.30
• Penetración del mercado urbano y suburbano primario

Consumidores de ingresos de rango medio

Texas Roadhouse se dirige a los consumidores con ingresos anuales de los hogares entre $ 50,000 y $ 90,000.

Características del segmento de ingresos	Porcentaje
$ 50,000- $ 70,000 Rango de ingresos	42%
$ 70,000- $ 90,000 Rango de ingresos	38%
Tasa de lealtad del cliente	67%

Fans de deportes y grupos sociales

Texas Roadhouse atrae a fanáticos del deporte y grupos sociales, con el 28% de los clientes que se identifican en este segmento.

• Tamaño promedio del grupo: 4.2 personas
• Tiempos de pico de comidas de fin de semana: 6-9 pm
• Tasa de compromiso de las redes sociales: 42%

Amantes de la carne y el bistec

El restaurante se dirige específicamente a los entusiastas de la carne, con filete que comprende el 53% de las ventas de menú en 2023.

Métricas de consumo de carne	Datos estadísticos
Porcentaje de ventas de filete	53%
Valor de pedido de filete promedio	$24.60
Repetir clientes de bistec	71%

Texas Roadhouse, Inc. (TXRH) - Modelo de negocio: Estructura de costos

Adquisición de alimentos e ingredientes

En el año fiscal 2022, Texas Roadhouse gastó $ 1.47 mil millones en costos de alimentos y bebidas, lo que representa aproximadamente el 31.5% de las ventas totales de restaurantes.

Categoría de costos	Gasto anual	Porcentaje de ventas
Adquisición de carne de res	$ 612 millones	13.1%
Producir	$ 214 millones	4.6%
Productos lácteos	$ 186 millones	4.0%

Salarios laborales y del personal

En 2022, los costos laborales totalizaron $ 2.01 mil millones, lo que representa el 43.1% de las ventas totales de restaurantes.

• Salario promedio por hora para el personal de la cocina: $ 15.37
• Salario promedio por hora para servidores: $ 12.85
• Total de empleados: aproximadamente 71,000

Alquiler de restaurantes y servicios públicos

Los gastos de ocupación en el año fiscal 2022 fueron de $ 398 millones, lo que representa el 8,5% de las ventas totales de restaurantes.

Tipo de gasto	Costo anual	Por promedio de restaurante
Alquilar	$ 276 millones	$325,000
Utilidades	$ 122 millones	$143,500

Gastos de marketing y publicidad

Los gastos de marketing en 2022 fueron de $ 87.5 millones, lo que representa el 1.9% de las ventas totales de restaurantes.

• Presupuesto de marketing digital: $ 35.2 millones
• Publicidad tradicional: $ 52.3 millones

Mantenimiento de tecnología e infraestructura

Los costos de tecnología e infraestructura en 2022 ascendieron a $ 64.3 millones.

Categoría de tecnología	Inversión anual
Sistemas de punto de venta	$ 22.6 millones
Plataformas de pedidos digitales	$ 18.7 millones
Infraestructura de red e TI	$ 23 millones

Texas Roadhouse, Inc. (TXRH) - Modelo de negocios: flujos de ingresos

Ventas de restaurantes de cena

Texas Roadhouse reportó ingresos totales de $ 4.8 mil millones para el año fiscal 2022. Las ventas de restaurantes de cena representaron aproximadamente el 85% de los ingresos totales, lo que asciende a aproximadamente $ 4.08 mil millones.

Métrico	Valor
Restaurantes totales	697 ubicaciones
Ventas promedio por restaurante	$ 6.9 millones anuales

Órdenes de comida para llevar y entrega

Las ventas de comida para llevar y entrega aumentaron por 42% durante la pandemia Covid-19. A partir de 2022, estos canales de venta contribuyeron aproximadamente al 15% de los ingresos totales del restaurante, estimado en $ 720 millones.

Tarifas de licencia de franquicia

Texas Roadhouse opera 697 restaurantes propiedad de la compañía y 49 ubicaciones de franquicias. Los ingresos por franquicia para 2022 fueron de aproximadamente $ 25.7 millones.

Franquicia métrica	Valor
Ubicaciones totales de franquicia	49
Ingresos por franquicia	$ 25.7 millones

Servicios de catering

Los servicios de catering generaron aproximadamente $ 50-75 millones en ingresos anuales, lo que representa aproximadamente el 1.5% de los ingresos totales de la compañía.

Venta de productos y productos de marca y marca

Las ventas de mercancías de marca, incluidas la ropa y las tarjetas de regalo, generaron aproximadamente $ 15-20 millones en ingresos anuales.

• Ventas de tarjetas de regalo: $ 12-15 millones
• Apparada y mercancía de marca: $ 3-5 millones

Texas Roadhouse, Inc. (TXRH) - Canvas Business Model: Value Propositions

You're looking at the core reasons why guests choose Texas Roadhouse, Inc. (TXRH) over competitors, even when inflation is making everything more expensive. It really boils down to a consistent promise of quality at a price the average family can handle. That's the value equation they fight to protect.

The commitment to high-quality, hand-cut steaks at an 'everyday value' price point is central. While they manage costs, they are deliberate about how much they pass on to you. For instance, after a 1.4% menu price increase in Q2 2025, they implemented another 1.7% increase at the start of Q4 2025. Still, the company carried only about 2.3% pricing through most of 2025, which management views as keeping them below the general inflation rate to maintain that value perception. This strategy seems to be working, as comparable restaurant sales for Q3 2025 grew 6.1% year-over-year, with 4.3% of that growth coming from guest traffic alone. That traffic number is the real vote of confidence in their value proposition.

Generous portions and made-from-scratch food are non-negotiable parts of the deal. You see this commitment reflected in their cost structure, even if it pressures margins. For the first quarter of 2025, food and beverage costs represented 34.1% of total sales. The sheer volume of business supports this, with average weekly sales at company restaurants hitting $157,325 in Q3 2025. Honestly, keeping that level of quality while growing is tough, but the numbers show they're managing it.

The lively, family-friendly, and energetic dining atmosphere is supported by ongoing operational upgrades designed to improve the guest experience, even when you're waiting for a table. By the end of 2025, the company expected to complete the rollout of new digital kitchen technology across 100% of its locations, having already implemented it in 65% by Q1 2025. Furthermore, 70% of locations adopted the upgraded guest management system to make wait times more accurate.

The complimentary free peanuts and fresh-baked rolls with cinnamon butter are small, but iconic, touches that reinforce the value. While specific data on peanut consumption isn't public, the overall scale of the operation suggests massive volume. As of November 2025, Texas Roadhouse, Inc. operated 872 locations across the U.S. and internationally. The total revenue for the first 39 weeks of 2025 reached $4.396 billion, illustrating the massive scale at which these complimentary items are served.

Delivering consistent, 'Legendary Service' is the cultural anchor, tied directly to their mission of 'Legendary Food, Legendary Service.' This isn't just a feeling; it's a measurable operational focus. The success of the value proposition, evidenced by the 4.3% traffic growth in Q3 2025, suggests that the service component is holding up its end of the bargain. The restaurant margin percentage for Q3 2025 was 14.3%, a dip from 16.1% the prior year, which management noted was partly the cost of maintaining the value proposition and quality amid inflation.

Here's a quick look at the key operational metrics that underpin these value promises as of late 2025:

Metric Category	Specific Data Point	Value/Amount	Period/Context
Pricing Action	Menu Price Increase Implemented	1.7%	Beginning of Q4 2025
Traffic/Value Success	Comparable Restaurant Sales Growth	6.1%	Q3 2025
Traffic/Value Success	Guest Traffic Growth Component	4.3%	Q3 2025 Comparable Sales
Portion/Volume Indicator	Average Weekly Sales (Company Restaurants)	$157,325	Q3 2025
Food Cost Indicator	Food and Beverage Costs as % of Sales	34.1%	Q1 2025
Service/Atmosphere Tech Adoption	Digital Kitchen Technology Rollout	65%	As of Q1 2025 (Targeting 100% by YE 2025)
Scale	Total Company Restaurant Locations	872	November 2025

If you're tracking the margin impact of this value focus, note that the restaurant margin percentage for Q3 2025 was 14.3%, down from 16.1% in Q3 2024. Finance: draft the Q4 2025 margin forecast based on the Q4 menu increase by next Tuesday.

Texas Roadhouse, Inc. (TXRH) - Canvas Business Model: Customer Relationships

You're focused on how Texas Roadhouse, Inc. keeps guests coming back, and honestly, it comes down to execution on the floor. The high-touch service model is central; it's not just a suggestion, it's what the numbers reflect. In a 2024 Datassential report covering 500 US chains, the brand scored a Net Promoter Score of +43, placing it second overall for customer satisfaction. That same survey put their service ranking at second and food quality at first, with a 75% score for food quality.

Loyalty for Texas Roadhouse, Inc. is definitely driven by that consistent value and the experience. They managed a comparable restaurant sales increase of 6.1% at company restaurants for the 13 weeks ended September 30, 2025. This organic growth shows people are choosing them even with price adjustments, like the 1.4% menu price increase implemented in the second quarter of 2025. They are committed to this value proposition; for instance, their 2024 full-year restaurant margins improved to 17.0%, reflecting pricing benefits.

Digital engagement is clearly supporting the in-store experience, not replacing it. For the 13 weeks ended September 30, 2025, average weekly sales at company restaurants hit $157,325, with to-go sales accounting for $21,409 of that, which is about 13.6% of the total weekly sales for that period. This is up from the prior year's comparable period where to-go was $18,914 of $149,176 weekly sales. To make this smoother, they are pushing the Digital Kitchen System; by July 2025, more than 60% of the planned over 200 kitchen conversions were complete, aiming to reduce labor needs and speed up service by the end of 2025. This tech helps the waitlist and To-Go flow, which is key when you have that much demand.

Local store marketing and community involvement are baked into their expansion strategy. As of the third quarter of 2025, the total system operated 806 restaurants, with plans for about 30 new company-owned openings in 2025. They maintain a strong US footprint, with 79 locations in Texas, 46 in Florida, and 37 in Ohio as of their latest geographic data. Their mission includes serving communities, which is a core part of how they build local relationships, even as they grow aggressively.

Here's a look at some key operational metrics supporting these customer interactions:

Metric	Value (Period)
Total System Restaurants	806 (Q3 2025)
Comparable Restaurant Sales Growth	6.1% (Q3 2025)
Average Weekly Sales (Company)	$157,325 (Q3 2025)
To-Go Sales Contribution (Weekly)	$21,409 (Q3 2025)
Digital Kitchen System Conversion Progress	>60% Completed (July 2025)
Customer Satisfaction Rank (NPS)	2nd of 500 Chains (2024)

The focus on digital channels also includes direct communication, though historical data shows a strong preference for immediate contact. For example, in a past loyalty initiative, mobile subscribers showed a redemption percentage of 16.6%, significantly higher than the 3.3% seen with email subscribers. They are using both channels to connect, but the mobile option seems to drive more immediate action from the most engaged customers.

Finance: draft the Q4 2025 cash flow projection incorporating the planned capital expenditures of approximately $400 million for the year by next Tuesday.

Texas Roadhouse, Inc. (TXRH) - Canvas Business Model: Channels

The Channels component for Texas Roadhouse, Inc. centers on its multi-faceted approach to reaching the customer, spanning physical dining rooms, digital ordering, and retail shelf space.

The primary channel remains the company-owned, full-service restaurants operating under the flagship Texas Roadhouse brand. As of the third quarter of 2025, the total system had reached 806 locations, up from 797 at the end of Q2 2025. The company reaffirmed its guidance to open approximately 30 company-owned restaurants across its three brands in 2025.

The distribution also heavily relies on franchise-owned domestic and international locations. As of December 31, 2024, there were an additional 118 franchised restaurants across 49 states and ten foreign countries. In the third quarter of 2025 alone, two franchise restaurants were opened. Franchise development plans for 2025 included seven international Texas Roadhouse locations.

The Digital To-Go and online ordering channel is a significant contributor to volume. For the 13 weeks ended September 30, 2025, to-go sales at company restaurants averaged $21,409 per week, which represented approximately 13.6% of the average weekly sales of $157,325. This is an increase from the prior year's to-go sales of $18,914 weekly.

The company utilizes its emerging brands: Bubba's 33 and Jaggers, as distinct channel extensions. Bubba's 33, a full-service sports bar concept, had 53 units as of August 2025, with plans for up to seven new company-owned openings in 2025. Jaggers, the fast casual concept, has opened 15 restaurants over the past 10 years.

A further channel for brand presence is the sale of retail products, such as rolls and steak sauces. This business segment continued its growth, with Texas Roadhouse products now available in over 120,000 retail outlets as of late 2025.

Here's a quick look at the unit count and average weekly sales performance across the three concepts for Q3 2025:

Brand Concept	Total Units (Approx. Late 2025)	Average Weekly Sales (Q3 2025)
Texas Roadhouse (Company/Franchise)	Approximately 806 total locations	Nearly $162,000 (Texas Roadhouse brand only)
Bubba's 33	53 units (as of August 2025)	$119,000
Jaggers	Total units $\text{>15}$ (over 10 years)	Over $75,000

Texas Roadhouse, Inc. (TXRH) - Canvas Business Model: Customer Segments

You're looking at the core diners Texas Roadhouse, Inc. targets with its value-driven, casual steakhouse concept. The primary draw is clearly for value-conscious families and groups who want a full-service experience without the fine-dining price tag. The brand's success in attracting this group is evident in its traffic metrics; for the 13 weeks ended September 30, 2025, comparable restaurant sales at company restaurants increased 6.1%, with guest traffic growing 4.3%. This traffic growth suggests the value proposition is resonating strongly with repeat and new family/group diners.

The customer base is intentionally broad, aiming for a broad demographic seeking casual, quality dining. This is supported by the sheer scale of the operation as of late 2025. System-wide, Texas Roadhouse, Inc. and its franchisees operated 806 restaurants as of September 30, 2025, which includes 736 Texas Roadhouse restaurants. The total revenue for the 39 weeks ended September 30, 2025, hit $4.396 billion, showing mass-market appeal across its footprint.

Naturally, the core of the Texas Roadhouse segment targets steak enthusiasts and meat-and-potatoes diners. These guests are looking for the signature hand-cut steaks and made-from-scratch sides. The pricing strategy, which includes menu price increases, has been successfully layered on top of this core demand. For the 13 weeks ended September 30, 2025, the per person average check grew by 1.8%, contributing to the overall comparable sales increase. This shows customers are willing to absorb modest price increases while maintaining high traffic.

The final key segment is budget-conscious diners seeking generous portions. This group is highly sensitive to the overall spend, which is why the average weekly sales figures are so telling about the volume they generate. The average weekly sales at company restaurants for the third quarter of 2025 were $157,325. The company also sees significant volume from off-premise dining, which often caters to family convenience and budget management.

Here's a quick look at the operational metrics from the third quarter of 2025 that reflect the volume and value dynamics with these segments:

Metric	Value (13 Weeks Ended Sept 30, 2025)	Comparison/Context
Comparable Restaurant Sales Growth (Company)	6.1%	Reflects overall demand strength
Average Weekly Sales (Company Restaurants)	$157,325	Indicates high volume per unit
To-Go Sales as % of Weekly Sales	13.6%	Contribution from off-premise dining
Restaurant Margin Dollars	$204.3 million	Up 1.1% year-over-year
Guest Traffic Growth	4.3%	Key driver of comparable sales

The growth in to-go sales is a clear indicator of capturing the convenience need within the family and budget-conscious segments. For the 13 weeks ended September 30, 2025, to-go sales contributed $21,409 to the average weekly sales figure of $157,325. This segment is also served by the other concepts; for instance, Bubba's 33 averaged nearly $119,000 in weekly sales, and Jaggers averaged over $75,000 in weekly sales.

Texas Roadhouse, Inc. (TXRH) - Canvas Business Model: Cost Structure

You're looking at the core expenses that drive the engine at Texas Roadhouse, Inc. (TXRH) as of late 2025. The cost structure is heavily weighted toward variable costs, which is typical for a high-volume restaurant operator, but managing those costs against persistent inflation is the key lever for profitability.

• - High variable cost: Food and beverage (approx. 34.1% of sales).
• - Significant labor costs with approx. 4% wage inflation in 2025, though Q3 2025 saw wage and other labor inflation at 3.9%.
• - Capital expenditures for new unit construction guided to approximately $400 million for the full 2025 fiscal year.
• - Restaurant operating expenses, which include rent and utilities, saw other operating costs improve by 40 bps (basis points) year-over-year in Q3 2025.
• - General and administrative expenses for corporate support were reported at 3.8% of revenue for the third quarter of 2025.

The restaurant margin, which covers the direct operating costs, is the first line of defense against inflation. For the 13 weeks ended September 30, 2025, the restaurant margin as a percentage of restaurant and other sales was 14.3%, a decrease from 16.0% in the prior year period. This compression was driven by commodity inflation of 7.9% in Q3 2025, which outpaced menu pricing actions taken earlier in the year. Here's a quick look at the components that make up the revenue and margin for the 13 weeks ended September 30, 2025, based on reported figures:

Cost/Revenue Metric	Amount (Millions USD)	Percentage of Total Revenue
Total Revenue	$1,436.3	100.0%
Restaurant Margin Dollars	$204.3	14.3%
General and Administrative Expenses	N/A	3.8%
Income from Operations	$96.9	6.7%

Breaking down the variable costs further, the food and beverage cost for Q2 2025 was reported at 34% of total sales, an increase of 131 basis points year-over-year. Labor costs, while experiencing inflation, showed some operational leverage; for Q3 2025, labor percentage actually leveraged 18 bps year-over-year, meaning labor as a percentage of sales improved slightly despite wage increases. The company's development plan is a significant fixed/semi-fixed cost driver; total capital expenditures for 2025 were reiterated at approximately $400 million, with Q3 2025 spend alone reaching $128.9 million for the 13-week period. This spend funds new unit construction, which is key to driving future revenue weeks, as store week growth was targeted at approximately 5% for 2025.

The focus on operational efficiency is clear when you see that G&A expenses were managed to 3.8% of revenue in Q3 2025, even as the company expanded. Also, the growth in to-go sales, which hit 13.6% of restaurant sales in Q3 2025, is an important factor in managing the labor cost structure, as it can shift labor allocation to more productive, off-premise fulfillment. Finance: draft 13-week cash view by Friday.

Texas Roadhouse, Inc. (TXRH) - Canvas Business Model: Revenue Streams

The revenue generation for Texas Roadhouse, Inc. is heavily weighted toward direct restaurant sales, but it benefits from a growing multi-brand portfolio and ancillary streams.

Primary Revenue: Dine-in Food and Beverage Sales

The core of the business is the sale of food and beverages within the Texas Roadhouse locations. For the 13 weeks ended September 30, 2025, average weekly sales at company restaurants were reported at $157,325. This figure compares to $167,350 for the 13 weeks ended July 1, 2025, showing quarterly variation. The general statement from the Interim CFO in the Q3 2025 context noted that weekly sales averaged nearly $162,000 at Texas Roadhouse locations. The total revenue for the 39 weeks ended September 30, 2025, reached $4,396,044 thousand. The revenue for the third quarter of 2025 alone was $1,436.3 million.

Secondary Revenue: Digital To-Go and Catering Sales

Off-premise dining is a significant and growing component of the restaurant sales. In the third quarter of 2025, to-go sales represented 13.6% of total weekly sales for the Texas Roadhouse segment. Specifically, the to-go portion of the average weekly sales in Q3 2025 was $21,409 out of the total $157,325. This is an increase from Q2 2025, where to-go sales were $22,243 of the $167,350 average weekly sales.

The revenue streams from the three primary brands can be broken down by their average weekly sales performance as of late 2025, which helps illustrate the contribution of the core brand versus the emerging concepts.

Brand Segment	Average Weekly Sales (Q3 2025)	To-Go Sales Portion (Q3 2025)
Texas Roadhouse (Core Brand)	Nearly $162,000	$21,409 (as part of $157,325 total)
Bubba's 33	Over $119,000	Not explicitly stated separately
Jaggers	Over $75,000	Not explicitly stated separately

Sales from Emerging Brands (Bubba's 33, Jaggers)

The growth in revenue is supported by the performance of the secondary concepts. Bubba's 33, a sports bar concept, averaged weekly sales exceeding $119,000 in Q3 2025. Jaggers, the fast casual concept, averaged weekly sales over $75,000 in the same period. For comparison, in Q2 2025, Bubba's 33 averaged $128,000 and Jaggers averaged $76,000 in weekly sales. The company opened five new Bubba's 33 and one Jaggers restaurant in 2025 year-to-date, adding to the store weeks contributing to revenue.

Franchise Fees and Ongoing Royalty Payments

Texas Roadhouse, Inc. generates revenue from its franchise operations, though the majority of locations remain company-operated. The company completed the acquisition of three domestic franchise restaurants in Q4 2025 for an aggregate purchase price of approximately $12.7 million. The Texas Roadhouse segment includes both company and franchise restaurants, which together reported a restaurant margin of 14.4% for Q3 2025. The company opened two franchise restaurants during the third quarter of 2025.

Retail Sales of Branded Products

Ancillary revenue comes from the retail business, which has expanded its reach. The retail operations now have a presence in over 120,000 retail outlets. This stream supports the overall top line, though specific dollar contribution is not detailed separately from total revenue in the latest quarterly filings.

The overall financial scale is evident in the TTM revenue as of September 30, 2025, which stood at $5.834B. You see the commitment to shareholder returns through the quarterly dividend declaration of $0.68 per share, approved on November 5, 2025.