Woori Financial Group Inc. (WF): Lienzo del Modelo de Negocio [Actualizado en Ene-2025]

En el panorama dinámico de los servicios financieros, Woori Financial Group Inc. (WF) surge como una potencia de innovación y crecimiento estratégico, aprovechando un modelo de negocio sofisticado que integra perfectamente la banca tradicional con la transformación digital de vanguardia. Al crear meticulosamente un ecosistema integral que abarca la banca minorista y corporativa, las plataformas digitales y las soluciones financieras personalizadas, WF se ha posicionado como un jugador formidable en el mercado financiero coreano, impulsando el valor a través de asociaciones estratégicas, destreza tecnológica y enfoques centrados en el cliente que Redefinir los servicios financieros modernos.

Woori Financial Group Inc. (WF) - Modelo de negocio: asociaciones clave

Alianza estratégica con Keb Hana Bank

Woori Financial Group ha establecido una alianza estratégica con Keb Hana Bank para mejorar las capacidades de servicio financiero. La asociación implica:

Detalles de la asociación	Alcance
Plataformas de banca digital conjuntas	Infraestructura tecnológica compartida
Productos financieros de venta cruzada	Base de clientes ampliada de 15.3 millones de clientes combinados
Sinergias de costo operativo	Ahorros anuales estimados de ₩ 87 mil millones

Asociaciones de la firma de tecnología

Woori Financial Group colabora con las principales empresas de tecnología para impulsar la transformación digital:

• Samsung Electronics - IA e Integración de computación en la nube
• LG CNS - Soluciones de blockchain y ciberseguridad
• Naver Corporation: plataformas de análisis de datos avanzados

FinTech Startup Collaborations

El grupo se involucra activamente con las nuevas empresas de FinTech a través de inversiones y asociaciones estratégicas:

Asociación de inicio	Monto de la inversión	Área de enfoque
Sacudida	₩ 35.2 mil millones	Soluciones de pago móvil
Viva Republica	₩ 22.7 mil millones	Servicios financieros digitales
Iconloop	₩ 15.6 mil millones	Tecnología blockchain

Colaboraciones de seguros e inversiones

Las empresas conjuntas con compañías de seguros e inversiones incluyen:

• Kyobo Life Insurance - Asociaciones de bancassurance
• Samsung Life Insurance - Desarrollo integrado de productos financieros
• Corea Investment Holdings - Servicios de gestión de patrimonio

Inversión total de asociación: ₩ 273.5 mil millones en 2023

Woori Financial Group Inc. (WF) - Modelo de negocio: actividades clave

Servicios de banca minorista y corporativa

Woori Financial Group opera con 830 sucursales nacionales y 35 ubicaciones de redes en el extranjero a partir de 2024. Los activos totales alcanzaron 397.8 billones de KRW en 2023. Cartera de préstamos bancarios corporativos valorados en 213.5 billones de KRW.

Segmento de servicio bancario	Volumen de transacción (2023)
Transacciones bancarias minoristas	286.7 billones de krw
Transacciones bancarias corporativas	213.5 billones de krw
Transacciones bancarias internacionales	97.6 billones de krw

Desarrollo de la plataforma de banca digital

Los canales de banca digital procesaron 2.400 millones de transacciones en 2023. Los usuarios de banca móvil alcanzaron 15.3 millones de usuarios activos.

• Descargas de aplicaciones de banca móvil: 22.1 millones
• Tasa de penetración bancaria en línea: 68%
• Velocidad de procesamiento de transacciones digitales: 0.3 segundos por transacción

Gestión de productos financieros e innovación

Lanzó 47 nuevos productos financieros en 2023. Inversión en investigación y desarrollo de 129.5 mil millones de KRW.

Categoría de productos	Nuevos productos lanzados
Productos de inversión	18 productos
Productos de préstamo	15 productos
Productos de seguro	14 productos

Gestión de riesgos y monitoreo de cumplimiento

El equipo de gestión de riesgos consta de 672 profesionales especializados. Presupuesto de monitoreo de cumplimiento: 87.3 mil millones de KRW en 2023.

• Tasa de violación de cumplimiento: 0.02%
• Eficiencia de mitigación de riesgos: 96.7%
• Precisión de informes regulatorios: 99.9%

Servicios de inversión y gestión de patrimonio

Los activos de gestión de patrimonio bajo administración alcanzaron 132.6 billones de KRW en 2023. Valor promedio de cartera de clientes: 487 millones de KRW.

Segmento de inversión	Activos totales (2023)
Inversiones de renta variable	62.4 billones de krw
Inversiones de renta fija	45.2 billones de krw
Inversiones alternativas	25.0 billones de krw

Woori Financial Group Inc. (WF) - Modelo de negocio: recursos clave

Red de sucursal extensa

A partir de 2024, Woori Financial Group mantiene 830 ramas domésticas En Corea del Sur, con presencia adicional en centros financieros internacionales clave.

Tipo de rama	Número de ramas
Ramas minoristas nacionales	678
Ramas bancarias corporativas	112
Ramas internacionales	40

Infraestructura de tecnología de banca digital

Woori Financial Group ha invertido ₩ 187.5 mil millones en tecnologías de transformación digital en 2023.

• Plataformas de banca móvil con 12.4 millones de usuarios activos
• Sistemas de servicio al cliente con IA
• Infraestructura avanzada de ciberseguridad
• Capacidades de computación en la nube

Capital humano y experiencia

Fuerza laboral total a partir de 2024: 16,742 empleados

Categoría de empleado	Número de empleados
Profesionales de la banca corporativa	4,523
Especialistas en banca minorista	6,891
Tecnología y personal digital	2,348
Gestión y apoyo	2,980

Capital financiero y activos

Activos totales a diciembre de 2023: ₩ 276.8 billones

• Relación de capital de nivel 1: 12.4%
• Relación total de adecuación de capital: 14.2%
• Activos líquidos: ₩ 42.6 billones

Reputación de la marca

Valor de marca estimado en ₩ 3.2 billones En 2024, clasificación entre las 5 principales instituciones financieras en Corea del Sur.

Woori Financial Group Inc. (WF) - Modelo de negocio: propuestas de valor

Soluciones financieras integrales para individuos y empresas

Woori Financial Group ofrece una amplia gama de servicios financieros con el siguiente desglose del producto:

Categoría de servicio	Ofertas de productos totales	Cuota de mercado
Banca personal	87 productos distintos	18.5% en el mercado surcoreano
Banca corporativa	62 soluciones financieras comerciales	15.3% de participación de mercado corporativo
Banca de inversión	43 productos de inversión	12.7% de penetración del mercado de inversiones

Experiencias de banca digital innovadoras

Métricas de rendimiento de la plataforma de banca digital:

• Usuarios de banca móvil: 4.2 millones
• Volumen de transacciones en línea: 1.300 millones de transacciones en 2023
• Clasificación de satisfacción de la plataforma digital: 4.6/5

Servicios de asesoramiento financiero personalizado

Desglose del servicio de asesoramiento:

Tipo de asesoramiento	Total de clientes	Ingresos anuales promedio
Gestión de patrimonio	215,000 clientes	$ 378 millones
Planificación de jubilación	142,000 clientes	$ 247 millones

Tasas de interés competitivas y productos financieros

Tasa de interés y comparación de productos:

• Tasas de préstamo personal: 4.2% - 7.5%
• Intereses de la cuenta de ahorro: 2.1% - 3.6%
• Tasas de depósito fijos: 3.3% - 4.8%

Ecosistema financiero integrado

Métricas de integración de servicio cruzado:

Integración de servicios	Usuarios integrados totales	Valor de transacción anual
Clientes de productos múltiples	673,000 clientes	$ 12.4 mil millones
Transacciones multiplataforma	1.1 millones de transacciones	$ 5.7 mil millones

Woori Financial Group Inc. (WF) - Modelo de negocios: relaciones con los clientes

Servicio al cliente personalizado a través de múltiples canales

Woori Financial Group brinda servicio al cliente a través de 3.836 sucursales fuera de línea y plataformas digitales. El banco mantiene una base de clientes de 24.5 millones de clientes individuales y 980,000 clientes corporativos a partir de 2023.

Canal de servicio	Número de puntos de acceso
Ramas físicas	3,836
Red de cajeros automáticos	7,214
Agentes del centro de llamadas	1,245

Plataformas de banca digital y aplicaciones móviles

La aplicación de banca móvil de Woori Bank registró 15.2 millones de usuarios activos en 2023, lo que representa el 62% de su base total de clientes.

• Descargas de aplicaciones de banca móvil: 22.3 millones
• Usuarios bancarios en línea: 18.6 millones
• Volumen de transacción digital: 4.7 mil millones de KRW en 2023

Programas de fidelización y estrategias de retención de clientes

Woori Financial Group invirtió 127 mil millones de KRW en iniciativas de retención de clientes en 2023.

Métricas del programa de fidelización	Valor
Miembros del programa de fidelización	8.9 millones
Tasa de retención de clientes	87.4%
Valor promedio de por vida del cliente	3.6 millones de KRW

Gerentes de relaciones dedicadas para clientes corporativos

Woori Bank emplea a 672 gerentes de relaciones corporativas especializadas que atienden a 980,000 clientes corporativos.

Mecanismos regulares de compromiso y retroalimentación del cliente

El banco realizó 247,000 encuestas de satisfacción del cliente en 2023, con un puntaje neto del promotor de 68.5.

Mecanismo de retroalimentación	Volumen anual
Encuestas de satisfacción del cliente	247,000
Puntuación del promotor neto	68.5
Tasa de resolución de la queja del cliente	94.3%

Woori Financial Group Inc. (WF) - Modelo de negocio: canales

Red de sucursales físicas

Woori Financial Group opera 835 sucursales nacionales en Corea del Sur a partir de 2023. La presencia internacional incluye 38 sucursales en el extranjero y 6 oficinas representativas en centros financieros globales clave.

Tipo de rama	Número	Ubicación
Ramas domésticas	835	Corea del Sur
Ramas en el extranjero	38	Centros financieros globales
Oficinas representativas	6	Ubicaciones internacionales

Plataformas de banca en línea

La plataforma de banca en línea de Woori Bank atiende a 15.3 millones de usuarios registrados a partir de 2023, con un volumen de transacción digital de 4.2 billones de KRW por mes.

Aplicaciones de banca móvil

La aplicación de banca móvil de Woori Bank tiene 12.7 millones de usuarios mensuales activos, que representan el 83% de su base total de clientes de banca digital.

Métrica de banca móvil	Valor
Usuarios mensuales activos	12.7 millones
Penetración de clientes digitales	83%

Soporte del centro de llamadas

• Atención al cliente 24/7 disponible
• 3 centros de apoyo principales ubicados en Seúl, Busan e Incheon
• Tiempo de respuesta promedio: 45 segundos
• Volumen anual de llamadas: 6.5 millones de interacciones con el cliente

ATM y redes de pagos digitales

Woori Financial Group mantiene 6.200 cajeros automáticos en todo el país, apoyando aproximadamente 22 millones de transacciones de tarjetas mensuales.

Métrica de red de cajeros automáticos	Valor
ATMS totales	6,200
Transacciones mensuales de tarjetas	22 millones

Woori Financial Group Inc. (WF) - Modelo de negocio: segmentos de clientes

Clientes de banca minorista

A partir de 2023, Woori Financial Group atiende a aproximadamente 15.7 millones de clientes de banca minorista en Corea del Sur. La base de clientes minoristas del banco representa el 31.2% del mercado bancario total de Corea del Sur.

Categoría de clientes	Número de clientes	Cuota de mercado
Clientes minoristas individuales	15.7 millones	31.2%
Usuarios de banca digital activo	8.3 millones	52.9% de los clientes minoristas

Empresas pequeñas y medianas

Woori Financial Group apoya a 287,000 pequeñas y medianas empresas (PYME) con productos financieros especializados.

• Portafolio de préstamos Total PYME: KRW 48.3 billones
• Tamaño promedio del préstamo: KRW 167 millones
• Ratio de préstamo sin rendimiento para las PYME: 1.6%

Grandes clientes corporativos

El grupo atiende a 1.250 grandes clientes corporativos en varias industrias de Corea del Sur.

Segmento corporativo	Número de clientes	Ingresos bancarios corporativos totales
Grandes corporaciones	1,250	KRW 2.1 billones

Individuos de alto nivel de red

Woori Financial Group se dirige a 45,000 personas de alto patrimonio con servicios de gestión de patrimonio personalizados.

• Valor promedio de la cartera: KRW 1.2 mil millones por cliente
• Activos totales bajo administración: KRW 54 billones
• Tasa de retención de clientes de gestión de patrimonio: 87.3%

Jóvenes consumidores expertos en digital

El banco tiene 3.2 millones de clientes de 20 a 35 años utilizando plataformas de banca digital.

Métrica de banca digital	Valor
Usuarios de banca móvil	3.2 millones
Tasa de apertura de cuenta digital	64.5%
Volumen de transacción móvil	KRW 1.7 trillones mensuales

Woori Financial Group Inc. (WF) - Modelo de negocio: Estructura de costos

Inversiones de infraestructura tecnológica

En 2023, Woori Financial Group invirtió 372.5 mil millones de KRW en infraestructura tecnológica y transformación digital. El desglose de los costos tecnológicos incluye:

Categoría de inversión tecnológica	Cantidad (KRW)
Actualización de la plataforma de banca digital	126.8 mil millones
Mejora de la ciberseguridad	84.5 mil millones
AI y sistemas de aprendizaje automático	97.2 mil millones
Infraestructura de computación en la nube	64.0 mil millones

Salarios y capacitación de los empleados

Los gastos totales relacionados con los empleados para 2023 fueron 1.24 billones de KRW, con la siguiente asignación:

• Salarios base: 876.5 mil millones de KRW
• Capacitación y desarrollo: 62.3 mil millones de KRW
• Bonos de rendimiento: 218.7 mil millones de KRW
• Beneficios de los empleados: 82.5 mil millones de KRW

Mantenimiento de ramas y gastos operativos

Costos operativos para sucursales físicas e infraestructura de red en 2023:

Categoría de gastos operativos	Cantidad (KRW)
Alquiler e instalaciones de sucursales	186.4 mil millones
Servicios públicos y mantenimiento	74.2 mil millones
Operaciones de red de sucursales	103.6 mil millones

Costos de cumplimiento regulatorio

Los gastos relacionados con el cumplimiento para 2023 totalizaron 158.6 mil millones de KRW:

• Informes legales y regulatorios: 47.3 mil millones de KRW
• Sistemas de tecnología de cumplimiento: 62.5 mil millones de KRW
• Personal de cumplimiento: 48.8 mil millones de KRW

Gastos de marketing y adquisición de clientes

El gasto de marketing para 2023 fue de 214.7 mil millones de KRW, distribuido de la siguiente manera:

Canal de marketing	Cantidad (KRW)
Marketing digital	86.5 mil millones
Publicidad de medios tradicional	62.3 mil millones
Campañas de adquisición de clientes	65.9 mil millones

Woori Financial Group Inc. (WF) - Modelo de negocio: flujos de ingresos

Ingresos por intereses de préstamos y productos de crédito

En 2023, Woori Financial Group reportó ingresos por intereses de 5,982.4 mil millones de KRW de carteras de productos de préstamo y crédito. El desglose de los ingresos por intereses es el siguiente:

Categoría de préstamo	Ingresos por intereses (mil millones de KRW)
Préstamos corporativos	3,456.7
Préstamos minoristas	1,875.2
Préstamos para pequeñas empresas	650.5

Tarifas de servicio bancario

Las tarifas de servicio bancario generaron 1,245.6 mil millones de KRW en ingresos para 2023, con la siguiente distribución:

• Tarifas de gestión de cuentas: 387.3 mil millones de KRW
• Tarifas de transacción: 456.2 mil millones de KRW
• Tarifas de procesamiento de pagos: 402.1 mil millones de KRW

Comisiones de inversión y gestión de patrimonio

El segmento de inversión y gestión de patrimonio de Woori Group generó 1.678.9 mil millones de KRW en 2023:

Producto de inversión	Ingresos de la Comisión (mil millones de KRW)
Fondos mutuos	562.4
Gestión de pensiones	476.7
Servicios de gestión de activos	639.8

Tarifas de transacción bancaria digital

Las tarifas de transacción bancaria digital ascendieron a 345.7 mil millones de KRW en 2023:

• Transacciones de banca móvil: 187.3 mil millones de KRW
• Transacciones bancarias en línea: 158.4 mil millones de KRW

Venta de seguros y productos financieros

Los ingresos por ventas de seguros y productos financieros alcanzaron 1,456.8 mil millones de KRW en 2023:

Categoría de productos	Ingresos de ventas (mil millones de KRW)
Productos de seguro de vida	678.5
Productos de seguros sin vida	456.2
Productos financieros estructurados	322.1

Woori Financial Group Inc. (WF) - Canvas Business Model: Value Propositions

Comprehensive financial services from a full-service financial group (banking, insurance, securities)

• Affiliates include Tongyang Life and ABL Life, incorporated as of July 1, 2025.
• Woori Bank operated 16 overseas branches, 8 overseas branch offices, and 4 overseas offices as of December 31, 2024.

Enhanced digital convenience via hyper-personalized services on Woori WON Banking

Financial stability and regulatory resilience with a high BIS ratio of 16.06% (1H 2025)

You're looking at capital strength that supports strategic moves, and here are the key figures from the first half of 2025.

Metric	Value (1H 2025 Preliminary)
Group BIS Ratio	16.06%
Woori Bank BIS Ratio	16.97%
Total Consolidated Assets	₩534.1 trillion (as of June 30, 2025)
Risk-Weighted Assets	₩229.5 trillion
Equity Capital (for BIS calculation)	₩36.9 trillion

Specialized financial support for SMEs and startups through the Dino Lab program

• Total startups discovered and fostered since 2016: 199.
• Total direct and indirect investment by Woori Financial Group: 386.5 billion won.
• Open innovation collaborations with affiliates as of July 2025: 51.
• Dino Lab bases: 7 total (6 in Korea, 1 in Hanoi, Vietnam).

Inclusive finance initiatives for vulnerable groups like the elderly and disabled

• Total commitment over five years (through 2030) for productive and inclusive finance: 80 trillion won.
• Amount earmarked specifically for inclusive finance within that commitment: 7 trillion won.
• Project funding range for selected social economy enterprises in the 2025 Woori Impact Challenge Contest: 10 million to 20 million won.
• The Goodwill branch model was recognized by Goodwill Industries International (GII) for creating jobs for individuals with developmental disabilities.

Woori Financial Group Inc. (WF) - Canvas Business Model: Customer Relationships

You're looking at how Woori Financial Group Inc. (WF) connects with its diverse client base as of late 2025. The strategy blends heavy digital investment with traditional high-touch service, aiming for stickiness across all segments.

Digital self-service and hyper-personalization via the Woori WON mobile app

The Woori WON Banking application is central to this, having been relaunched as a comprehensive super app that pulls in services from all Woori Financial Group affiliates. This centralization is key for locking in traffic. Estimates place the Monthly Active Users (MAU) for Woori WON Banking at approximately 7.13 million as of late 2025. The app now includes a mobile trading system (MTS) for stock trading, pushing deeper into the customer's financial life.

Dedicated relationship managers for large corporations and SMEs

For your corporate clients, especially large corporations and SMEs, Woori Financial Group relies on dedicated relationship managers, supported by the scale of its lending book. The bank loans totaled KRW 329 trillion as of the end of June 2025, with corporate loans making up KRW 179 trillion of that total. Management is focused on quality, maintaining the proportion of prime corporate loans at around 85%.

Customer Segment Focus	Loan Portfolio Allocation (as of June 2025)	Proportion of Prime Corporate Loans
Large Corporations & SMEs	KRW 179 trillion	85%
Retail Customers	KRW 148 trillion	N/A
Total Bank Loans	KRW 329 trillion	N/A

This structure ensures that the relationship managers have significant balance sheet power to deploy. It's a defintely strong foundation for corporate banking relationships.

AI-based services like subscription counselors and voice-phishing prevention (Hamatamyeon)

Woori Financial Group is embedding advanced digital capabilities across its platform, exemplified by the integration of the mobile trading system into the WON Banking app. The group is also actively engaging in the digital asset ecosystem, with plans to potentially lead in KRW stablecoin issuance following the enactment of the Framework Act on Digital Assets. While specific usage statistics for proprietary AI tools like subscription counselors or voice-phishing prevention services are not publically detailed, the push toward a comprehensive super-app structure inherently relies on advanced data processing for personalization and security.

High-touch, in-person consultation at physical branches and digital express centers

The physical footprint remains important for complex needs and vulnerable populations. As of December 31, 2024, Woori Bank (WRB) operated a network of 684 branches and offices in Korea. To bridge the gap between full-service and pure digital, the group deploys Digital EXPRESS centers. These are video-consultation-based unmanned stores installed within branches, designed to help customers handle major transactions like loan consultations and international money transfers using the latest digital desks and smart kiosks.

Quarterly cash dividend payments of KRW 200 per share to retail investors

For retail investors, Woori Financial Group maintains a commitment to a predictable shareholder return policy. The Board of Directors approved a quarterly cash dividend of KRW 200 per common share for the second quarter of 2025, maintaining the quarterly equal dividend policy. The total estimated dividend amount for that quarter was KRW 147.8 billion. The total annual dividend paid per share for the financial year 2025 is reported as KRW 1,260.00 Per Share.

• Quarterly Dividend Amount: KRW 200 per share
• Estimated Total Quarterly Payout: KRW 147.8 billion
• 2025 Financial Year Total Dividend Per Share: KRW 1,260.00

Woori Financial Group Inc. (WF) - Canvas Business Model: Channels

You're looking at how Woori Financial Group Inc. (WF) gets its products and services to customers in late 2025. The strategy clearly balances a massive physical footprint with an aggressive digital pivot, which is defintely necessary in this market.

Woori Bank's extensive domestic and international branch network

The physical network remains a core channel, though it is actively being optimized. As of December 31, 2024, Woori Bank maintained 684 branches and offices in Korea. Internationally, the network included 16 overseas branches, 8 overseas branch offices, and 4 overseas offices as of the same date. This global presence spans 24 countries as of October 2025, with Woori Bank specifically operating 466 Network points across those countries. The focus on efficiency is visible; across the four major banks, the total number of branches decreased from 2,632 to 2,490 in the year leading up to Q3 2025. This consolidation is driving productivity, with Woori Bank's loans per branch reaching 499.8 billion won in the third quarter of 2025, nearing the 500 billion won mark. For context on a key subsidiary, Woori Bank (Cambodia) PLC. operated 143 branches nationwide and over 120 ATM/Self-Banking Networks as of December 2024.

Here's a quick look at the network scale:

Entity	Geographic Scope (Countries)	Network Size (Units)	Data Point Date/Context
Woori Bank (Global)	24	466	October 2025
Woori Bank (Domestic)	Korea	684 (Branches/Offices)	December 31, 2024
Woori Bank (Overseas)	24 Countries	28 (Branches + Offices)	December 31, 2024
Woori Card Co., Ltd.	2	107 (Network)	October 2025

Primary mobile banking application: Woori WON Banking

The primary digital channel is the mobile application. Woori Financial Group Inc. launched the new universal banking mobile application NEW 'Woori WON Banking' on December 17, 2024. This platform is central to the digital push, which is showing traction in specialized services. For instance, Woori Bank's non-face-to-face asset management service, Woori Won portfolio, hit 100 billion won in sales within two months of its launch (as of October 24, 2025). This indicates strong adoption for digitally delivered investment products.

Digital express unmanned branches with video consultation services

To manage the shift away from traditional tellers while serving all customer segments, Woori Bank is expanding its 'Digital Express' format. As of April 2024, there were 10 branches nationwide operating as Digital Express, with plans to convert additional merged locations starting January 6, 2025. These unmanned stores use digital desks, smart kiosks, and ATMs, and have expanded the number of tasks that can be handled via video consultation from 43 to 56. The group is embedding these micro-channels into community services, such as installing one within the Milal Ansan Sangrok Branch to help vulnerable groups.

The capabilities at these Digital Express locations include:

• Handling deposit subscriptions.
• Loan counseling and execution for credit and charter loans.
• Overseas remittance processing.
• New deposit sign-up and termination.
• Password changes and loan interest payments.

Specialized digital platforms like WON biz plaza for corporate clients

While specific 2025 metrics for a platform named 'WON biz plaza' aren't immediately available, the group's overall fee income growth reflects the success of its specialized digital offerings for business clients and wealth management. Woori Financial Group recorded a 21.26% Year-over-Year increase in net fee income in FY 2024, reaching $1.46 billion. This was supported by fee and commission income rising to $2.01 billion in 2024. This growth suggests that specialized digital channels supporting corporate services and investment products are performing well.

Woori Card, Woori Investment & Securities, and insurance sales channels

The non-banking subsidiaries utilize their own distinct channels. Woori Card Co., Ltd. operates a network across 2 countries with 107 Network points as of October 2025. As of the end of 2024, Woori Card held $11.2 billion in assets. Woori Investment Securities Co., Ltd. (WIS), relaunched after integration, reported total assets of $4.9 billion as of December 31, 2024. The insurance segment, following the integration of Tongyang Life and ABL Life in July 2025, is also seeing channel success through cross-selling. Demand for dollar-denominated insurance products at the five major banks (including Woori) saw cumulative sales reach 1.55 trillion won as of November 21, 2025, significantly exceeding the previous full-year total of about 964.1 billion won.

You should track the performance of these non-banking units closely, as their solid returns are key to improving the group's overall Return on Equity, which was just over 9 percent in Q1 2025 (excluding one-off expenses).

Woori Financial Group Inc. (WF) - Canvas Business Model: Customer Segments

You're looking at the core groups Woori Financial Group Inc. serves across its entire structure, from the main bank to specialized affiliates.

The primary domestic customer base for Woori Bank, the main banking subsidiary, is comprised of Korea's large corporations, small and medium-sized enterprises (SMEs), and individuals. Woori America Bank (WAB), a US subsidiary, specifically targets the Korean community with retail banking for both SMEs and individual customers. WAB operates 21 branches across the United States, including 5 in New York and 4 in New Jersey.

Woori Financial Group Inc. serves a broad customer base that includes individual, business, and institutional clients domestically. The group's overall financial performance for the first half of 2025 saw a cumulative net income of 1,551.3 billion won. For the third quarter of 2025, the net profit attributable to owners of the parent reached W1.24tr.

The global reach targets customers through an extensive international footprint. Woori Financial Group operates networks in 24 countries around the world. As of December 31, 2024, Woori Bank maintained 16 overseas branches, 8 overseas branch offices, and 4 overseas offices.

High-net-worth individuals are a targeted segment for wealth management and insurance products, especially following the July 1, 2025 finalization of acquisitions for Tongyang Life Insurance and ABL Life Insurance, which added to the group's portfolio.

For the startup ecosystem, Woori Venture Partners (WVP) is a key segment provider. As of December 31, 2022, WVP actively managed 19 funds totaling KRW 1,459 billion, with an investment in 354 portfolio companies amounting to KRW 1,014 billion. As of August 2025, Woori Ventures Partners had made 4 new investments in the last 12 months. The most recent investment activity reported was on November 19, 2025, in a company named Crocus.

Here are the key operational statistics related to these customer-facing segments:

Segment Focus	Entity/Metric	Value/Count	Date/Period
Domestic Retail/SME Banking	Woori America Bank (WAB) Branches in US	21	As of late 2024
Global Network Reach	Countries with Operations	24	As of October 2025
Global Banking Footprint	Overseas Branches (Woori Bank)	16	As of December 31, 2024
Global Banking Footprint	Overseas Branch Offices (Woori Bank)	8	As of December 31, 2024
Venture Capital Portfolio	Actively Managed Funds (WVP)	19	As of December 31, 2022
Venture Capital Portfolio	Total Portfolio Companies (WVP)	354	As of December 31, 2022
Venture Capital Portfolio	Total Invested Amount (WVP)	KRW 1,014 billion	As of December 31, 2022

The group's strategy involves offering ONE-STOP financial service to all customers using its various affiliates and networks.

• Mass-market retail customers in South Korea are served through Woori Bank's network of 684 branches and offices in Korea.
• SMEs and large Korean corporations are a primary focus for Woori Bank's services, including trade financing and corporate loans through overseas units.
• High-net-worth individuals are served through wealth management and insurance products, with the group finalizing the acquisition of two life insurers in July 2025.
• Startups and venture companies are supported via Woori Venture Partners, which executed 3 investments in 2025 so far as of August 2025.

Finance: draft 13-week cash view by Friday.

Woori Financial Group Inc. (WF) - Canvas Business Model: Cost Structure

The Cost Structure for Woori Financial Group Inc. reflects the scale of a major financial holding company, heavily influenced by funding costs, credit risk provisioning, and strategic technology spending. You need to watch these areas closely for margin pressure.

High interest expenses on customer deposits and borrowings represent a primary cost driver, though the specific 1H 2025 interest expense figure isn't explicitly isolated from Net Interest Income (NII) of KRW 4,513,808 million for the same period. However, historical data points to the magnitude, with an interest expense reported at (49,650) billion Won in a prior period filing. Managing the cost of funds in the prevailing interest rate environment is defintely key to profitability.

Credit risk management translates directly into significant provisioning costs. Impairment losses due to credit loss totaled KRW 943,310 million in 1H 2025. This was a notable increase from the KRW 775,492 million recorded in 1H 2024. Furthermore, the credit cost for the first quarter of 2025 alone was KRW 435.5 billion.

General and Administrative (SG&A) expenses, which encompass personnel costs, saw an expansion. For the first half of 2025, the group's SG&A expenses increased by 18% Year-over-Year (Y-o-Y). This resulted in the cost-to-income ratio reaching 42.8% for 1H 2025. Personnel expenses are a major component of this, supporting a large domestic and international workforce, though the exact figure isn't broken out separately here.

The commitment to future competitiveness is reflected in substantial technology spending. Woori Financial Group announced plans to invest 80 trillion won ($59 billion) over the next five years as part of its Future Co-growth Initiative. This forward-looking expenditure is heavily weighted toward productive financing, which includes strengthening digital and IT competitiveness, and supporting strategic technology ventures like AI.

Marketing and promotional costs include strategic, high-profile engagements. Woori Financial Group signed an MOU to be the only financial institution designated as an official promotional partner for the APEC 2025 summit, held in Korea in October. This partnership involves leveraging the group's infrastructure for promotion, which includes:

• Digital billboards at the Seoul headquarters.
• Ad space at Incheon Airport.
• Digital posters displayed at 659 Woori Bank branches nationwide starting the month before the summit.

Here's a snapshot of key reported cost/expense metrics for the relevant periods:

Cost Component/Metric	Period/Context	Amount (KRW)
Impairment Losses (Credit Loss)	1H 2025	943,310 million
Credit Cost	Q1 2025	435.5 billion
SG&A Expense Change	1H 2025 (Y-o-Y)	+18%
Cost-to-Income Ratio	1H 2025	42.8%
Historical Interest Expense (Proxy)	Prior Period	(49,650) billion
Forward-Looking Investment (Total)	Next Five Years (Starting Late 2025)	80 trillion (approx. $59 billion)

The group is also focusing on internal efficiency, aiming to cut back on general expenses not related to sales and achieve cost efficiencies through optimizing resources and channels. Finance: draft 13-week cash view by Friday.

Woori Financial Group Inc. (WF) - Canvas Business Model: Revenue Streams

You're looking at the core ways Woori Financial Group Inc. brings in money as of late 2025, especially after integrating new insurance operations. Honestly, for a financial holding company, the story is always about interest margins and fees, plus any big one-off items that hit the books.

The most significant component remains the core lending business. For the first half of 2025 (1H 2025), the Net interest income reached KRW 4,513,808 million. This number reflects the spread between the interest Woori Financial Group earns on its assets, like loans, and the interest it pays out on liabilities, like deposits. As of June 30, 2025, the total loan book supporting this income stood at KRW 383,989 billion.

Beyond interest, fee-based services are a crucial, growing part of the revenue mix. This includes income generated across the group's specialized subsidiaries. For instance, the first quarter of 2025 saw Non-interest revenue grow to KRW 357.5 billion, up 2% year-over-year, showing steady momentum in these areas.

The recent acquisitions have immediately started contributing to the revenue base. The incorporation of Tongyang Life Insurance and ABL Life Insurance in mid-2025 brings in a new stream from Insurance premiums and related income. While specific premium figures aren't broken out separately in the latest reports, the impact is visible: the insurance acquisitions contributed an estimated KRW 50 billion to the net income in the third quarter of 2025 alone.

A major, non-recurring event boosted the third quarter results significantly. Woori Financial Group booked one-off bargain purchase gains of approximately KRW 580 billion in Q3 2025, directly resulting from the acquisitions of Tongyang Life Insurance and ABL Life Insurance. This is a one-time accounting benefit, not repeatable core operating income. Still, it certainly impacted the overall financial picture for the year.

Here's a quick look at the key financial figures that define these revenue streams for the reported periods:

Revenue Component	Period	Amount (KRW)
Net Interest Income	1H 2025	4,513,808 million
Non-Interest Revenue (Fee/Service Proxy)	Q1 2025	357.5 billion
One-off Bargain Purchase Gains	Q3 2025	580 billion
Insurance Acquisition Net Income Contribution	Q3 2025	50 billion

The operational revenue streams, which you can think of as the day-to-day money generation from lending and services, are supported by the underlying asset base. The primary source of this is the collection of Loan principal and interest payments from corporate and retail lending, which is the engine driving the Net Interest Income.

You can see the composition of the fee-based services that feed the non-interest income:

• Card services income
• Securities-related revenue
• Asset management fees

The strategic focus for the near term involves maintaining the Net Interest Margin (NIM) and growing fee income, especially as the new insurance subsidiaries become fully integrated. Management has a goal to maintain the Woori Bank Q3 NIM of 1.48%, aiming for approximately 1.5% for the full year 2025.