Woori Financial Group Inc. (WF): Business Model Canvas

In der dynamischen Finanzdienstleistungslandschaft entwickelt sich Woori Financial Group Inc. (WF) zu einem Kraftpaket für Innovation und strategisches Wachstum und nutzt ein ausgeklügeltes Geschäftsmodell, das traditionelles Bankgeschäft nahtlos mit modernster digitaler Transformation verbindet. Durch die sorgfältige Gestaltung eines umfassenden Ökosystems, das Privat- und Firmenkundengeschäfte, digitale Plattformen und personalisierte Finanzlösungen umfasst, hat sich WF als herausragender Akteur auf dem koreanischen Finanzmarkt positioniert und Wert durch strategische Partnerschaften, technologische Kompetenz und kundenorientierte Ansätze geschaffen, die moderne Finanzdienstleistungen neu definieren.

Woori Financial Group Inc. (WF) – Geschäftsmodell: Wichtige Partnerschaften

Strategische Allianz mit der KEB Hana Bank

Die Woori Financial Group hat eine strategische Allianz mit der KEB Hana Bank geschlossen, um die Finanzdienstleistungskapazitäten zu verbessern. Die Partnerschaft umfasst:

Einzelheiten zur Partnerschaft	Umfang
Gemeinsame digitale Banking-Plattformen	Gemeinsame technologische Infrastruktur
Cross-Selling von Finanzprodukten	Erweiterter Kundenstamm von insgesamt 15,3 Millionen Kunden
Betriebskostensynergien	Geschätzte jährliche Einsparungen von ₩87 Milliarden

Partnerschaften mit Technologieunternehmen

Die Woori Financial Group arbeitet mit großen Technologieunternehmen zusammen, um die digitale Transformation voranzutreiben:

• Samsung Electronics – KI- und Cloud-Computing-Integration
• LG CNS – Blockchain- und Cybersicherheitslösungen
• Naver Corporation – Erweiterte Datenanalyseplattformen

Fintech-Startup-Kooperationen

Die Gruppe arbeitet durch strategische Investitionen und Partnerschaften aktiv mit Fintech-Startups zusammen:

Startup-Partnerschaft	Investitionsbetrag	Fokusbereich
Werfen	35,2 Milliarden ₩	Mobile Zahlungslösungen
Viva Republica	22,7 Milliarden ₩	Digitale Finanzdienstleistungen
ICONLOOP	15,6 Milliarden ₩	Blockchain-Technologie

Versicherungs- und Investmentkooperationen

Zu den Joint Ventures mit Versicherungs- und Investmentgesellschaften gehören:

• Kyobo Life Insurance – Bancassurance-Partnerschaften
• Samsung Life Insurance – Integrierte Finanzproduktentwicklung
• Korea Investment Holdings – Vermögensverwaltungsdienstleistungen

Gesamtinvestitionen der Partnerschaft: 273,5 Milliarden ₩ im Jahr 2023

Woori Financial Group Inc. (WF) – Geschäftsmodell: Hauptaktivitäten

Privat- und Firmenkundendienstleistungen

Die Woori Financial Group verfügt ab 2024 über 830 inländische Filialen und 35 Netzwerkstandorte im Ausland. Die Gesamtaktiva erreichten im Jahr 2023 397,8 Billionen KRW. Das Kreditportfolio im Firmenkundengeschäft hat einen Wert von 213,5 Billionen KRW.

Segment Bankdienstleistungen	Transaktionsvolumen (2023)
Privatkundengeschäfte	286,7 Billionen KRW
Firmenkundengeschäfte	213,5 Billionen KRW
Internationale Bankgeschäfte	97,6 Billionen KRW

Entwicklung einer digitalen Banking-Plattform

Digitale Banking-Kanäle verarbeiteten im Jahr 2023 2,4 Milliarden Transaktionen. Mobile-Banking-Nutzer erreichten 15,3 Millionen aktive Nutzer.

• Downloads von Mobile-Banking-Apps: 22,1 Millionen
• Online-Banking-Penetrationsrate: 68 %
• Verarbeitungsgeschwindigkeit digitaler Transaktionen: 0,3 Sekunden pro Transaktion

Finanzproduktmanagement und Innovation

Einführung von 47 neuen Finanzprodukten im Jahr 2023. Forschungs- und Entwicklungsinvestitionen von 129,5 Milliarden KRW.

Produktkategorie	Neue Produkte eingeführt
Anlageprodukte	18 Produkte
Leihprodukte	15 Produkte
Versicherungsprodukte	14 Produkte

Risikomanagement und Compliance-Überwachung

Das Risikomanagementteam besteht aus 672 spezialisierten Fachleuten. Budget für Compliance-Überwachung: 87,3 Milliarden KRW im Jahr 2023.

• Compliance-Verstoßrate: 0,02 %
• Effizienz der Risikominderung: 96,7 %
• Genauigkeit der regulatorischen Berichterstattung: 99,9 %

Investment- und Vermögensverwaltungsdienstleistungen

Das verwaltete Vermögen der Vermögensverwaltung erreichte im Jahr 2023 132,6 Billionen KRW. Durchschnittlicher Wert des Kundenportfolios: 487 Millionen KRW.

Investmentsegment	Gesamtvermögen (2023)
Beteiligungen	62,4 Billionen KRW
Festverzinsliche Anlagen	45,2 Billionen KRW
Alternative Investitionen	25,0 Billionen KRW

Woori Financial Group Inc. (WF) – Geschäftsmodell: Schlüsselressourcen

Umfangreiches Filialnetz

Ab 2024 unterhält die Woori Financial Group 830 inländische Filialen in ganz Südkorea, mit zusätzlicher Präsenz in wichtigen internationalen Finanzzentren.

Zweigtyp	Anzahl der Filialen
Inländische Einzelhandelsfilialen	678
Firmenkundenfilialen	112
Internationale Niederlassungen	40

Digitale Banking-Technologie-Infrastruktur

Die Woori Financial Group hat investiert 187,5 Milliarden ₩ in digitalen Transformationstechnologien im Jahr 2023.

• Mobile-Banking-Plattformen mit 12,4 Millionen aktiven Nutzern
• KI-gestützte Kundendienstsysteme
• Fortschrittliche Cybersicherheitsinfrastruktur
• Cloud-Computing-Funktionen

Humankapital und Fachwissen

Gesamtbelegschaft Stand 2024: 16.742 Mitarbeiter

Mitarbeiterkategorie	Anzahl der Mitarbeiter
Profis im Firmenkundengeschäft	4,523
Retail-Banking-Spezialisten	6,891
Technologie- und Digitalpersonal	2,348
Management und Support	2,980

Finanzkapital und Vermögenswerte

Gesamtvermögen Stand Dezember 2023: 276,8 Billionen ₩

• Kernkapitalquote: 12,4 %
• Gesamtkapitaladäquanzquote: 14,2 %
• Liquide Mittel: 42,6 Billionen ₩

Markenreputation

Markenwert geschätzt auf 3,2 Billionen ₩ im Jahr 2024 unter den Top 5 Finanzinstituten in Südkorea.

Woori Financial Group Inc. (WF) – Geschäftsmodell: Wertversprechen

Umfassende Finanzlösungen für Privatpersonen und Unternehmen

Die Woori Financial Group bietet eine breite Palette von Finanzdienstleistungen mit der folgenden Produktaufteilung an:

Servicekategorie	Gesamtproduktangebot	Marktanteil
Persönliches Banking	87 verschiedene Produkte	18,5 % auf dem südkoreanischen Markt
Firmenkundengeschäft	62 Finanzlösungen für Unternehmen	15,3 % Unternehmensmarktanteil
Investmentbanking	43 Anlageprodukte	12,7 % Investmentmarktdurchdringung

Innovative digitale Banking-Erlebnisse

Leistungskennzahlen der digitalen Banking-Plattform:

• Mobile-Banking-Nutzer: 4,2 Millionen
• Online-Transaktionsvolumen: 1,3 Milliarden Transaktionen im Jahr 2023
• Zufriedenheitsbewertung der digitalen Plattform: 4,6/5

Personalisierte Finanzberatungsdienste

Aufschlüsselung der Beratungsleistungen:

Beratungstyp	Gesamtzahl der Kunden	Durchschnittlicher Jahresumsatz
Vermögensverwaltung	215.000 Kunden	378 Millionen Dollar
Ruhestandsplanung	142.000 Kunden	247 Millionen Dollar

Wettbewerbsfähige Zinssätze und Finanzprodukte

Zins- und Produktvergleich:

• Privatkreditzinsen: 4,2 % – 7,5 %
• Sparkontozins: 2,1 % – 3,6 %
• Festgeldzinsen: 3,3 % – 4,8 %

Integriertes Finanzökosystem

Kennzahlen zur dienstübergreifenden Integration:

Service-Integration	Gesamtzahl der integrierten Benutzer	Jährlicher Transaktionswert
Kunden mit mehreren Produkten	673.000 Kunden	12,4 Milliarden US-Dollar
Plattformübergreifende Transaktionen	1,1 Millionen Transaktionen	5,7 Milliarden US-Dollar

Woori Financial Group Inc. (WF) – Geschäftsmodell: Kundenbeziehungen

Personalisierter Kundenservice über mehrere Kanäle

Die Woori Financial Group bietet Kundenservice über 3.836 Offline-Filialen und digitale Plattformen. Die Bank betreut mit Stand 2023 einen Kundenstamm von 24,5 Millionen Privatkunden und 980.000 Firmenkunden.

Servicekanal	Anzahl der Zugangspunkte
Physische Zweige	3,836
ATM-Netzwerk	7,214
Callcenter-Agenten	1,245

Digitale Banking-Plattformen und mobile Anwendungen

Die Mobile-Banking-Anwendung der Woori Bank verzeichnete im Jahr 2023 15,2 Millionen aktive Nutzer, was 62 % ihres gesamten Kundenstamms entspricht.

• Mobile-Banking-App-Downloads: 22,3 Millionen
• Online-Banking-Nutzer: 18,6 Millionen
• Digitales Transaktionsvolumen: 4,7 Milliarden KRW im Jahr 2023

Treueprogramme und Kundenbindungsstrategien

Die Woori Financial Group investierte im Jahr 2023 127 Milliarden KRW in Kundenbindungsinitiativen.

Kennzahlen zum Treueprogramm	Wert
Mitglieder des Treueprogramms	8,9 Millionen
Kundenbindungsrate	87.4%
Durchschnittlicher Customer Lifetime Value	3,6 Millionen KRW

Engagierte Kundenbetreuer für Firmenkunden

Die Woori Bank beschäftigt 672 spezialisierte Corporate Relationship Manager, die 980.000 Firmenkunden betreuen.

Regelmäßige Kundenbindungs- und Feedback-Mechanismen

Im Jahr 2023 führte die Bank 247.000 Umfragen zur Kundenzufriedenheit durch, mit einem Net Promoter Score von 68,5.

Feedback-Mechanismus	Jahresvolumen
Umfragen zur Kundenzufriedenheit	247,000
Net Promoter Score	68.5
Lösungsrate von Kundenbeschwerden	94.3%

Woori Financial Group Inc. (WF) – Geschäftsmodell: Kanäle

Physisches Filialnetz

Die Woori Financial Group betreibt ab 2023 835 inländische Filialen in ganz Südkorea. Die internationale Präsenz umfasst 38 ausländische Filialen und 6 Repräsentanzbüros in wichtigen globalen Finanzzentren.

Zweigtyp	Nummer	Standort
Inländische Niederlassungen	835	Südkorea
Auslandsniederlassungen	38	Globale Finanzzentren
Repräsentanzen	6	Internationale Standorte

Online-Banking-Plattformen

Die Online-Banking-Plattform der Woori Bank bedient ab 2023 15,3 Millionen registrierte Benutzer mit einem digitalen Transaktionsvolumen von 4,2 Billionen KRW pro Monat.

Mobile-Banking-Anwendungen

Die Mobile-Banking-App der Woori Bank hat 12,7 Millionen aktive monatliche Nutzer, was 83 % ihres gesamten Digital-Banking-Kundenstamms ausmacht.

Mobile-Banking-Metrik	Wert
Aktive monatliche Benutzer	12,7 Millionen
Digitale Kundendurchdringung	83%

Callcenter-Unterstützung

• Kundensupport rund um die Uhr verfügbar
• 3 primäre Supportzentren in Seoul, Busan und Incheon
• Durchschnittliche Reaktionszeit: 45 Sekunden
• Jährliches Anrufvolumen: 6,5 Millionen Kundeninteraktionen

Geldautomaten und digitale Zahlungsnetzwerke

Die Woori Financial Group unterhält landesweit 6.200 Geldautomaten und unterstützt monatlich etwa 22 Millionen Kartentransaktionen.

ATM-Netzwerkmetrik	Wert
Insgesamt Geldautomaten	6,200
Monatliche Kartentransaktionen	22 Millionen

Woori Financial Group Inc. (WF) – Geschäftsmodell: Kundensegmente

Privatkunden

Im Jahr 2023 betreut die Woori Financial Group rund 15,7 Millionen Privatkunden in Südkorea. Der Privatkundenstamm der Bank macht 31,2 % des gesamten südkoreanischen Bankenmarktes aus.

Kundenkategorie	Anzahl der Kunden	Marktanteil
Einzelne Einzelhandelskunden	15,7 Millionen	31.2%
Aktive Digital-Banking-Nutzer	8,3 Millionen	52,9 % der Privatkunden

Kleine und mittlere Unternehmen

Die Woori Financial Group unterstützt 287.000 kleine und mittlere Unternehmen (KMU) mit spezialisierten Finanzprodukten.

• Gesamtes KMU-Kreditportfolio: 48,3 Billionen KRW
• Durchschnittliche Kredithöhe: 167 Mio. KRW
• Quote notleidender Kredite für KMU: 1,6 %

Große Firmenkunden

Die Gruppe betreut 1.250 große Firmenkunden aus verschiedenen Branchen in Südkorea.

Unternehmenssegment	Anzahl der Kunden	Gesamtertrag im Firmenkundengeschäft
Große Unternehmen	1,250	2,1 Billionen KRW

Vermögende Privatpersonen

Die Woori Financial Group richtet sich mit personalisierten Vermögensverwaltungsdiensten an 45.000 vermögende Privatpersonen.

• Durchschnittlicher Portfoliowert: 1,2 Milliarden KRW pro Kunde
• Gesamtes verwaltetes Vermögen: 54 Billionen KRW
• Kundenbindungsrate der Vermögensverwaltung: 87,3 %

Junge digitalaffine Verbraucher

Die Bank hat 3,2 Millionen Kunden im Alter von 20 bis 35 Jahren, die digitale Banking-Plattformen nutzen.

Digital-Banking-Metrik	Wert
Mobile-Banking-Benutzer	3,2 Millionen
Eröffnungsrate digitaler Konten	64.5%
Mobiles Transaktionsvolumen	1,7 Billionen KRW monatlich

Woori Financial Group Inc. (WF) – Geschäftsmodell: Kostenstruktur

Investitionen in die Technologieinfrastruktur

Im Jahr 2023 investierte die Woori Financial Group 372,5 Milliarden KRW in Technologieinfrastruktur und digitale Transformation. Die Aufschlüsselung der Technologiekosten umfasst:

Kategorie „Technologieinvestitionen“.	Betrag (KRW)
Upgrade der digitalen Banking-Plattform	126,8 Milliarden
Verbesserung der Cybersicherheit	84,5 Milliarden
KI und maschinelle Lernsysteme	97,2 Milliarden
Cloud-Computing-Infrastruktur	64,0 Milliarden

Gehälter und Schulungen der Mitarbeiter

Die gesamten mitarbeiterbezogenen Ausgaben beliefen sich im Jahr 2023 auf 1,24 Billionen KRW, mit folgender Verteilung:

• Grundgehälter: 876,5 Milliarden KRW
• Aus- und Weiterbildung: 62,3 Milliarden KRW
• Leistungsprämien: 218,7 Milliarden KRW
• Leistungen an Arbeitnehmer: 82,5 Milliarden KRW

Zweigstellenwartungs- und Betriebskosten

Betriebskosten für physische Filialen und Netzwerkinfrastruktur im Jahr 2023:

Kategorie „Betriebliche Ausgaben“.	Betrag (KRW)
Filialmiete und -ausstattung	186,4 Milliarden
Dienstprogramme und Wartung	74,2 Milliarden
Filialnetzbetrieb	103,6 Milliarden

Kosten für die Einhaltung gesetzlicher Vorschriften

Die Compliance-bezogenen Ausgaben beliefen sich im Jahr 2023 auf insgesamt 158,6 Milliarden KRW:

• Rechtliche und behördliche Berichterstattung: 47,3 Milliarden KRW
• Compliance Technology Systems: 62,5 Milliarden KRW
• Compliance-Personal: 48,8 Milliarden KRW

Aufwendungen für Marketing und Kundenakquise

Die Marketingausgaben für 2023 beliefen sich auf 214,7 Milliarden KRW und verteilten sich wie folgt:

Marketingkanal	Betrag (KRW)
Digitales Marketing	86,5 Milliarden
Traditionelle Medienwerbung	62,3 Milliarden
Kampagnen zur Kundengewinnung	65,9 Milliarden

Woori Financial Group Inc. (WF) – Geschäftsmodell: Einnahmequellen

Zinserträge aus Darlehen und Kreditprodukten

Im Jahr 2023 meldete die Woori Financial Group Zinserträge in Höhe von 5.982,4 Milliarden KRW aus Kredit- und Kreditproduktportfolios. Die Zinserträge gliedern sich wie folgt:

Kreditkategorie	Zinserträge (Milliarden KRW)
Unternehmenskredite	3,456.7
Privatkredite	1,875.2
Kredite für kleine Unternehmen	650.5

Gebühren für Bankdienstleistungen

Bankdienstleistungsgebühren generierten im Jahr 2023 einen Umsatz von 1.245,6 Milliarden KRW mit folgender Verteilung:

• Kontoführungsgebühren: 387,3 Milliarden KRW
• Transaktionsgebühren: 456,2 Milliarden KRW
• Gebühren für die Zahlungsabwicklung: 402,1 Milliarden KRW

Provisionen für Anlage- und Vermögensverwaltung

Das Investment- und Vermögensverwaltungssegment der Woori Financial Group erwirtschaftete im Jahr 2023 1.678,9 Milliarden KRW:

Anlageprodukt	Provisionseinnahmen (Milliarden KRW)
Investmentfonds	562.4
Rentenmanagement	476.7
Vermögensverwaltungsdienstleistungen	639.8

Gebühren für digitale Banktransaktionen

Die Gebühren für digitale Banktransaktionen beliefen sich im Jahr 2023 auf 345,7 Milliarden KRW:

• Mobile Banking-Transaktionen: 187,3 Milliarden KRW
• Online-Banking-Transaktionen: 158,4 Milliarden KRW

Vertrieb von Versicherungs- und Finanzprodukten

Der Umsatz mit Versicherungs- und Finanzprodukten erreichte im Jahr 2023 1.456,8 Milliarden KRW:

Produktkategorie	Umsatzerlöse (Milliarden KRW)
Lebensversicherungsprodukte	678.5
Nichtlebensversicherungsprodukte	456.2
Strukturierte Finanzprodukte	322.1

Woori Financial Group Inc. (WF) - Canvas Business Model: Value Propositions

Comprehensive financial services from a full-service financial group (banking, insurance, securities)

• Affiliates include Tongyang Life and ABL Life, incorporated as of July 1, 2025.
• Woori Bank operated 16 overseas branches, 8 overseas branch offices, and 4 overseas offices as of December 31, 2024.

Enhanced digital convenience via hyper-personalized services on Woori WON Banking

Financial stability and regulatory resilience with a high BIS ratio of 16.06% (1H 2025)

You're looking at capital strength that supports strategic moves, and here are the key figures from the first half of 2025.

Metric	Value (1H 2025 Preliminary)
Group BIS Ratio	16.06%
Woori Bank BIS Ratio	16.97%
Total Consolidated Assets	₩534.1 trillion (as of June 30, 2025)
Risk-Weighted Assets	₩229.5 trillion
Equity Capital (for BIS calculation)	₩36.9 trillion

Specialized financial support for SMEs and startups through the Dino Lab program

• Total startups discovered and fostered since 2016: 199.
• Total direct and indirect investment by Woori Financial Group: 386.5 billion won.
• Open innovation collaborations with affiliates as of July 2025: 51.
• Dino Lab bases: 7 total (6 in Korea, 1 in Hanoi, Vietnam).

Inclusive finance initiatives for vulnerable groups like the elderly and disabled

• Total commitment over five years (through 2030) for productive and inclusive finance: 80 trillion won.
• Amount earmarked specifically for inclusive finance within that commitment: 7 trillion won.
• Project funding range for selected social economy enterprises in the 2025 Woori Impact Challenge Contest: 10 million to 20 million won.
• The Goodwill branch model was recognized by Goodwill Industries International (GII) for creating jobs for individuals with developmental disabilities.

Woori Financial Group Inc. (WF) - Canvas Business Model: Customer Relationships

You're looking at how Woori Financial Group Inc. (WF) connects with its diverse client base as of late 2025. The strategy blends heavy digital investment with traditional high-touch service, aiming for stickiness across all segments.

Digital self-service and hyper-personalization via the Woori WON mobile app

The Woori WON Banking application is central to this, having been relaunched as a comprehensive super app that pulls in services from all Woori Financial Group affiliates. This centralization is key for locking in traffic. Estimates place the Monthly Active Users (MAU) for Woori WON Banking at approximately 7.13 million as of late 2025. The app now includes a mobile trading system (MTS) for stock trading, pushing deeper into the customer's financial life.

Dedicated relationship managers for large corporations and SMEs

For your corporate clients, especially large corporations and SMEs, Woori Financial Group relies on dedicated relationship managers, supported by the scale of its lending book. The bank loans totaled KRW 329 trillion as of the end of June 2025, with corporate loans making up KRW 179 trillion of that total. Management is focused on quality, maintaining the proportion of prime corporate loans at around 85%.

Customer Segment Focus	Loan Portfolio Allocation (as of June 2025)	Proportion of Prime Corporate Loans
Large Corporations & SMEs	KRW 179 trillion	85%
Retail Customers	KRW 148 trillion	N/A
Total Bank Loans	KRW 329 trillion	N/A

This structure ensures that the relationship managers have significant balance sheet power to deploy. It's a defintely strong foundation for corporate banking relationships.

AI-based services like subscription counselors and voice-phishing prevention (Hamatamyeon)

Woori Financial Group is embedding advanced digital capabilities across its platform, exemplified by the integration of the mobile trading system into the WON Banking app. The group is also actively engaging in the digital asset ecosystem, with plans to potentially lead in KRW stablecoin issuance following the enactment of the Framework Act on Digital Assets. While specific usage statistics for proprietary AI tools like subscription counselors or voice-phishing prevention services are not publically detailed, the push toward a comprehensive super-app structure inherently relies on advanced data processing for personalization and security.

High-touch, in-person consultation at physical branches and digital express centers

The physical footprint remains important for complex needs and vulnerable populations. As of December 31, 2024, Woori Bank (WRB) operated a network of 684 branches and offices in Korea. To bridge the gap between full-service and pure digital, the group deploys Digital EXPRESS centers. These are video-consultation-based unmanned stores installed within branches, designed to help customers handle major transactions like loan consultations and international money transfers using the latest digital desks and smart kiosks.

Quarterly cash dividend payments of KRW 200 per share to retail investors

For retail investors, Woori Financial Group maintains a commitment to a predictable shareholder return policy. The Board of Directors approved a quarterly cash dividend of KRW 200 per common share for the second quarter of 2025, maintaining the quarterly equal dividend policy. The total estimated dividend amount for that quarter was KRW 147.8 billion. The total annual dividend paid per share for the financial year 2025 is reported as KRW 1,260.00 Per Share.

• Quarterly Dividend Amount: KRW 200 per share
• Estimated Total Quarterly Payout: KRW 147.8 billion
• 2025 Financial Year Total Dividend Per Share: KRW 1,260.00

Woori Financial Group Inc. (WF) - Canvas Business Model: Channels

You're looking at how Woori Financial Group Inc. (WF) gets its products and services to customers in late 2025. The strategy clearly balances a massive physical footprint with an aggressive digital pivot, which is defintely necessary in this market.

Woori Bank's extensive domestic and international branch network

The physical network remains a core channel, though it is actively being optimized. As of December 31, 2024, Woori Bank maintained 684 branches and offices in Korea. Internationally, the network included 16 overseas branches, 8 overseas branch offices, and 4 overseas offices as of the same date. This global presence spans 24 countries as of October 2025, with Woori Bank specifically operating 466 Network points across those countries. The focus on efficiency is visible; across the four major banks, the total number of branches decreased from 2,632 to 2,490 in the year leading up to Q3 2025. This consolidation is driving productivity, with Woori Bank's loans per branch reaching 499.8 billion won in the third quarter of 2025, nearing the 500 billion won mark. For context on a key subsidiary, Woori Bank (Cambodia) PLC. operated 143 branches nationwide and over 120 ATM/Self-Banking Networks as of December 2024.

Here's a quick look at the network scale:

Entity	Geographic Scope (Countries)	Network Size (Units)	Data Point Date/Context
Woori Bank (Global)	24	466	October 2025
Woori Bank (Domestic)	Korea	684 (Branches/Offices)	December 31, 2024
Woori Bank (Overseas)	24 Countries	28 (Branches + Offices)	December 31, 2024
Woori Card Co., Ltd.	2	107 (Network)	October 2025

Primary mobile banking application: Woori WON Banking

The primary digital channel is the mobile application. Woori Financial Group Inc. launched the new universal banking mobile application NEW 'Woori WON Banking' on December 17, 2024. This platform is central to the digital push, which is showing traction in specialized services. For instance, Woori Bank's non-face-to-face asset management service, Woori Won portfolio, hit 100 billion won in sales within two months of its launch (as of October 24, 2025). This indicates strong adoption for digitally delivered investment products.

Digital express unmanned branches with video consultation services

To manage the shift away from traditional tellers while serving all customer segments, Woori Bank is expanding its 'Digital Express' format. As of April 2024, there were 10 branches nationwide operating as Digital Express, with plans to convert additional merged locations starting January 6, 2025. These unmanned stores use digital desks, smart kiosks, and ATMs, and have expanded the number of tasks that can be handled via video consultation from 43 to 56. The group is embedding these micro-channels into community services, such as installing one within the Milal Ansan Sangrok Branch to help vulnerable groups.

The capabilities at these Digital Express locations include:

• Handling deposit subscriptions.
• Loan counseling and execution for credit and charter loans.
• Overseas remittance processing.
• New deposit sign-up and termination.
• Password changes and loan interest payments.

Specialized digital platforms like WON biz plaza for corporate clients

While specific 2025 metrics for a platform named 'WON biz plaza' aren't immediately available, the group's overall fee income growth reflects the success of its specialized digital offerings for business clients and wealth management. Woori Financial Group recorded a 21.26% Year-over-Year increase in net fee income in FY 2024, reaching $1.46 billion. This was supported by fee and commission income rising to $2.01 billion in 2024. This growth suggests that specialized digital channels supporting corporate services and investment products are performing well.

Woori Card, Woori Investment & Securities, and insurance sales channels

The non-banking subsidiaries utilize their own distinct channels. Woori Card Co., Ltd. operates a network across 2 countries with 107 Network points as of October 2025. As of the end of 2024, Woori Card held $11.2 billion in assets. Woori Investment Securities Co., Ltd. (WIS), relaunched after integration, reported total assets of $4.9 billion as of December 31, 2024. The insurance segment, following the integration of Tongyang Life and ABL Life in July 2025, is also seeing channel success through cross-selling. Demand for dollar-denominated insurance products at the five major banks (including Woori) saw cumulative sales reach 1.55 trillion won as of November 21, 2025, significantly exceeding the previous full-year total of about 964.1 billion won.

You should track the performance of these non-banking units closely, as their solid returns are key to improving the group's overall Return on Equity, which was just over 9 percent in Q1 2025 (excluding one-off expenses).

Woori Financial Group Inc. (WF) - Canvas Business Model: Customer Segments

You're looking at the core groups Woori Financial Group Inc. serves across its entire structure, from the main bank to specialized affiliates.

The primary domestic customer base for Woori Bank, the main banking subsidiary, is comprised of Korea's large corporations, small and medium-sized enterprises (SMEs), and individuals. Woori America Bank (WAB), a US subsidiary, specifically targets the Korean community with retail banking for both SMEs and individual customers. WAB operates 21 branches across the United States, including 5 in New York and 4 in New Jersey.

Woori Financial Group Inc. serves a broad customer base that includes individual, business, and institutional clients domestically. The group's overall financial performance for the first half of 2025 saw a cumulative net income of 1,551.3 billion won. For the third quarter of 2025, the net profit attributable to owners of the parent reached W1.24tr.

The global reach targets customers through an extensive international footprint. Woori Financial Group operates networks in 24 countries around the world. As of December 31, 2024, Woori Bank maintained 16 overseas branches, 8 overseas branch offices, and 4 overseas offices.

High-net-worth individuals are a targeted segment for wealth management and insurance products, especially following the July 1, 2025 finalization of acquisitions for Tongyang Life Insurance and ABL Life Insurance, which added to the group's portfolio.

For the startup ecosystem, Woori Venture Partners (WVP) is a key segment provider. As of December 31, 2022, WVP actively managed 19 funds totaling KRW 1,459 billion, with an investment in 354 portfolio companies amounting to KRW 1,014 billion. As of August 2025, Woori Ventures Partners had made 4 new investments in the last 12 months. The most recent investment activity reported was on November 19, 2025, in a company named Crocus.

Here are the key operational statistics related to these customer-facing segments:

Segment Focus	Entity/Metric	Value/Count	Date/Period
Domestic Retail/SME Banking	Woori America Bank (WAB) Branches in US	21	As of late 2024
Global Network Reach	Countries with Operations	24	As of October 2025
Global Banking Footprint	Overseas Branches (Woori Bank)	16	As of December 31, 2024
Global Banking Footprint	Overseas Branch Offices (Woori Bank)	8	As of December 31, 2024
Venture Capital Portfolio	Actively Managed Funds (WVP)	19	As of December 31, 2022
Venture Capital Portfolio	Total Portfolio Companies (WVP)	354	As of December 31, 2022
Venture Capital Portfolio	Total Invested Amount (WVP)	KRW 1,014 billion	As of December 31, 2022

The group's strategy involves offering ONE-STOP financial service to all customers using its various affiliates and networks.

• Mass-market retail customers in South Korea are served through Woori Bank's network of 684 branches and offices in Korea.
• SMEs and large Korean corporations are a primary focus for Woori Bank's services, including trade financing and corporate loans through overseas units.
• High-net-worth individuals are served through wealth management and insurance products, with the group finalizing the acquisition of two life insurers in July 2025.
• Startups and venture companies are supported via Woori Venture Partners, which executed 3 investments in 2025 so far as of August 2025.

Finance: draft 13-week cash view by Friday.

Woori Financial Group Inc. (WF) - Canvas Business Model: Cost Structure

The Cost Structure for Woori Financial Group Inc. reflects the scale of a major financial holding company, heavily influenced by funding costs, credit risk provisioning, and strategic technology spending. You need to watch these areas closely for margin pressure.

High interest expenses on customer deposits and borrowings represent a primary cost driver, though the specific 1H 2025 interest expense figure isn't explicitly isolated from Net Interest Income (NII) of KRW 4,513,808 million for the same period. However, historical data points to the magnitude, with an interest expense reported at (49,650) billion Won in a prior period filing. Managing the cost of funds in the prevailing interest rate environment is defintely key to profitability.

Credit risk management translates directly into significant provisioning costs. Impairment losses due to credit loss totaled KRW 943,310 million in 1H 2025. This was a notable increase from the KRW 775,492 million recorded in 1H 2024. Furthermore, the credit cost for the first quarter of 2025 alone was KRW 435.5 billion.

General and Administrative (SG&A) expenses, which encompass personnel costs, saw an expansion. For the first half of 2025, the group's SG&A expenses increased by 18% Year-over-Year (Y-o-Y). This resulted in the cost-to-income ratio reaching 42.8% for 1H 2025. Personnel expenses are a major component of this, supporting a large domestic and international workforce, though the exact figure isn't broken out separately here.

The commitment to future competitiveness is reflected in substantial technology spending. Woori Financial Group announced plans to invest 80 trillion won ($59 billion) over the next five years as part of its Future Co-growth Initiative. This forward-looking expenditure is heavily weighted toward productive financing, which includes strengthening digital and IT competitiveness, and supporting strategic technology ventures like AI.

Marketing and promotional costs include strategic, high-profile engagements. Woori Financial Group signed an MOU to be the only financial institution designated as an official promotional partner for the APEC 2025 summit, held in Korea in October. This partnership involves leveraging the group's infrastructure for promotion, which includes:

• Digital billboards at the Seoul headquarters.
• Ad space at Incheon Airport.
• Digital posters displayed at 659 Woori Bank branches nationwide starting the month before the summit.

Here's a snapshot of key reported cost/expense metrics for the relevant periods:

Cost Component/Metric	Period/Context	Amount (KRW)
Impairment Losses (Credit Loss)	1H 2025	943,310 million
Credit Cost	Q1 2025	435.5 billion
SG&A Expense Change	1H 2025 (Y-o-Y)	+18%
Cost-to-Income Ratio	1H 2025	42.8%
Historical Interest Expense (Proxy)	Prior Period	(49,650) billion
Forward-Looking Investment (Total)	Next Five Years (Starting Late 2025)	80 trillion (approx. $59 billion)

The group is also focusing on internal efficiency, aiming to cut back on general expenses not related to sales and achieve cost efficiencies through optimizing resources and channels. Finance: draft 13-week cash view by Friday.

Woori Financial Group Inc. (WF) - Canvas Business Model: Revenue Streams

You're looking at the core ways Woori Financial Group Inc. brings in money as of late 2025, especially after integrating new insurance operations. Honestly, for a financial holding company, the story is always about interest margins and fees, plus any big one-off items that hit the books.

The most significant component remains the core lending business. For the first half of 2025 (1H 2025), the Net interest income reached KRW 4,513,808 million. This number reflects the spread between the interest Woori Financial Group earns on its assets, like loans, and the interest it pays out on liabilities, like deposits. As of June 30, 2025, the total loan book supporting this income stood at KRW 383,989 billion.

Beyond interest, fee-based services are a crucial, growing part of the revenue mix. This includes income generated across the group's specialized subsidiaries. For instance, the first quarter of 2025 saw Non-interest revenue grow to KRW 357.5 billion, up 2% year-over-year, showing steady momentum in these areas.

The recent acquisitions have immediately started contributing to the revenue base. The incorporation of Tongyang Life Insurance and ABL Life Insurance in mid-2025 brings in a new stream from Insurance premiums and related income. While specific premium figures aren't broken out separately in the latest reports, the impact is visible: the insurance acquisitions contributed an estimated KRW 50 billion to the net income in the third quarter of 2025 alone.

A major, non-recurring event boosted the third quarter results significantly. Woori Financial Group booked one-off bargain purchase gains of approximately KRW 580 billion in Q3 2025, directly resulting from the acquisitions of Tongyang Life Insurance and ABL Life Insurance. This is a one-time accounting benefit, not repeatable core operating income. Still, it certainly impacted the overall financial picture for the year.

Here's a quick look at the key financial figures that define these revenue streams for the reported periods:

Revenue Component	Period	Amount (KRW)
Net Interest Income	1H 2025	4,513,808 million
Non-Interest Revenue (Fee/Service Proxy)	Q1 2025	357.5 billion
One-off Bargain Purchase Gains	Q3 2025	580 billion
Insurance Acquisition Net Income Contribution	Q3 2025	50 billion

The operational revenue streams, which you can think of as the day-to-day money generation from lending and services, are supported by the underlying asset base. The primary source of this is the collection of Loan principal and interest payments from corporate and retail lending, which is the engine driving the Net Interest Income.

You can see the composition of the fee-based services that feed the non-interest income:

• Card services income
• Securities-related revenue
• Asset management fees

The strategic focus for the near term involves maintaining the Net Interest Margin (NIM) and growing fee income, especially as the new insurance subsidiaries become fully integrated. Management has a goal to maintain the Woori Bank Q3 NIM of 1.48%, aiming for approximately 1.5% for the full year 2025.