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Beazer Homes USA, Inc. (BZH): Business Model Canvas [Jan-2025 Mis à jour] |
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Beazer Homes USA, Inc. (BZH) Bundle
Plongez dans le plan stratégique de Beazer Homes USA, Inc., une puissance dynamique de construction de maisons qui transforme l'immobilier résidentiel par une conception innovante, des approches centrées sur le client et un modèle commercial complet. Des maisons économes en énergie aux expériences d'achat personnalisées, la toile du modèle commercial de Beazer révèle une stratégie sophistiquée qui répond aux besoins en évolution des acheteurs de maisons modernes à travers les paysages de banlieue et métropolitains. Découvrez les mécanismes complexes qui stimulent le succès de cette entreprise, explorant comment ils tirent parti des partenariats clés, des technologies de pointe et des propositions de valeur stratégique pour redéfinir le marché du logement.
Beazer Homes USA, Inc. (BZH) - Modèle d'entreprise: partenariats clés
Promoteurs fonciers et sociétés d'acquisition de biens
En 2024, Beazer Homes collabore avec plusieurs partenaires de développement foncier dans ses régions opérationnelles. La stratégie d'acquisition de terrains de l'entreprise se concentre sur les marchés stratégiques dans:
- Arizona
- Californie
- Delaware
- Floride
- Georgia
- Maryland
- Nevada
- Caroline du Nord
- Pennsylvanie
- Caroline du Sud
- Tennessee
- Texas
- Virginie
| Métrique d'acquisition de terres | Valeur |
|---|---|
| Total des terrains contrôlés (Q4 2023) | 24 600 lots |
| Coût moyen d'acquisition des terres par lot | $85,000 - $125,000 |
| Budget annuel d'investissement foncier | 175 millions de dollars - 225 millions de dollars |
Fournisseurs de matériaux de construction
Partenaires matériaux de construction primaires:
- Builders FirstSource
- 84 bois
- Alliance de marketing matériel
- US LBM Holdings
| Catégorie de matériel | Valeur d'achat annuelle |
|---|---|
| Bûcheron | 98 millions de dollars |
| Béton | 45 millions de dollars |
| Matériaux de toiture | 32 millions de dollars |
Gouvernement local et autorités de zonage
Beazer Homes maintient des partenariats actifs avec les autorités municipales sur ses marchés opérationnels, en se concentrant sur les approbations de conformité et de développement.
| Métrique d'interaction réglementaire | Valeur |
|---|---|
| Permis de développement actif (2024) | 187 Permis |
| Temps de traitement moyen des permis | 4-6 mois |
Prêteurs hypothécaires et institutions financières
Partenaires financiers primaires:
- Hypothèque de maison Wells Fargo
- Banque d'Amérique
- Prêts accélérés
- Services financiers de PennyMac
| Métrique de financement hypothécaire | Valeur |
|---|---|
| Originations hypothécaires totales (2023) | 1,2 milliard de dollars |
| Valeur hypothécaire moyenne par maison | $425,000 |
Brokers et agents immobiliers
Partenariats clés de courtage:
- Keller Williams Realty
- Re / max
- Siècle 21
- Coldwell Banker
| Métrique du canal de vente | Valeur |
|---|---|
| Maisons vendues auprès des courtiers (2023) | 62% |
| Commission moyenne payée | 2.5% - 3% |
Beazer Homes USA, Inc. (BZH) - Modèle d'entreprise: Activités clés
Conception de la maison et planification architecturale
En 2023, Beazer Homes maintient 26 communautés actives dans 13 États. La société propose 6-8 plans d'étage uniques par communauté, avec des options de personnalisation.
| Métrique de conception | 2023 données |
|---|---|
| Maison moyenne en pieds carrés | 2 200-2,500 pieds carrés |
| Variations de conception par communauté | Plans d'étage 6-8 |
| Investissement de conception | 1,2 million de dollars par an |
Acquisition de terres et développement du site
Beazer a investi 342,7 millions de dollars en développement terrestre et terrestre Au cours de l'exercice 2023.
- Inventaire total des terres: 22 500 lots
- Coût moyen d'acquisition des terres: 75 000 $ par lot
- Focus géographique: le sud-est et l'ouest des États-Unis
Construction et bâtiment des maisons
En 2023, Beazer a terminé 4 282 maisons avec un prix de vente moyen de $461,000.
| Métrique de construction | Performance de 2023 |
|---|---|
| Total des maisons terminées | 4,282 |
| Temps de construction moyen | 6-8 mois |
| Coût de construction par maison | $325,000 |
Ventes et commercialisation des propriétés résidentielles
Les dépenses de marketing en 2023 étaient 47,3 millions de dollars, représentant 2,1% des revenus totaux.
- Budget de marketing numérique: 18,5 millions de dollars
- Centres de vente: 26 emplacements actifs
- Coût de marketing moyen par maison: 11 000 $
Service client et assistance post-vente
Beazer alloue 3 200 $ par maison pour garantie et soutien après la vente.
| Métrique du service client | 2023 données |
|---|---|
| Période de garantie | Garantie structurelle à 10 ans |
| Budget annuel du service à la clientèle | 13,7 millions de dollars |
| Évaluation de satisfaction du client | 4.2/5 |
Beazer Homes USA, Inc. (BZH) - Modèle d'entreprise: Ressources clés
Travail de construction qualifié
Au quatrième trimestre 2023, Beazer Homes a employé 2 047 employés à temps plein dans ses opérations. Répartition des effectifs:
| Catégorie des employés | Nombre d'employés |
|---|---|
| Travailleurs de la construction | 1,123 |
| Gestion | 324 |
| Ventes et marketing | 276 |
| Personnel administratif | 324 |
Banque terrestre propriétaire et sites de développement
Inventaire des terres au 31 décembre 2023:
| Emplacement | Acres totaux | Unités de développement estimées |
|---|---|---|
| Du sud des États-Unis | 4,672 | 12,384 |
| Occidental des États-Unis | 3,214 | 8,765 |
| Sud-est des États-Unis | 2,987 | 7,456 |
Forte réputation de marque dans la construction de maisons
Métriques de performance de la marque:
- Évaluation de satisfaction du client: 4.2 / 5
- Score de promoteur net: 62
- Présence du marché dans 16 États
Technologies de construction avancées
Investissements technologiques en 2023:
| Zone technologique | Investissement ($) |
|---|---|
| Outils de conception numérique | 3,2 millions |
| Logiciel de gestion de la construction | 2,7 millions |
| Systèmes d'efficacité énergétique | 4,1 millions |
Capital financier et ressources d'investissement
Ressources financières au quatrième trimestre 2023:
| Métrique financière | Montant ($) |
|---|---|
| Équivalents en espèces totaux et en espèces | 378,4 millions |
| Facilités de crédit disponibles | 425,6 millions |
| Total des capitaux propres des actionnaires | 812,3 millions |
Beazer Homes USA, Inc. (BZH) - Modèle d'entreprise: propositions de valeur
Conceptions de maisons éconergétiques et durables en énergie
Depuis 2024, Beazer Homes propose Welltm maisons certifiées avec des caractéristiques d'efficacité énergétique:
| Métrique de l'efficacité énergétique | Norme de performance |
|---|---|
| Her Rating Index Rating | 50-60 (par rapport à la norme 100) |
| Économies de coûts énergétiques annuels | 1 200 $ - 1 800 $ par ménage |
| Intégration du panneau solaire | Disponible sur 60% des marchés |
Options de logement personnalisables
Les offres de personnalisation comprennent:
- Variations de plan de 3 à 5 étages par communauté
- 20-30 packages de design d'intérieur
- Sélections de centres de conception personnalisés
Logement d'entrée de gamme et de mouvement abordable
| Segment du logement | Fourchette | Part de marché |
|---|---|---|
| Maisons d'entrée de gamme | $250,000 - $350,000 | 35% du portefeuille |
| Maisons en mouvement | $350,000 - $550,000 | 45% du portefeuille |
Construction de qualité avec les équipements modernes
Métriques de qualité de la construction:
- Garantie post-construction de 90 jours
- Garantie structurelle à 10 ans
- Intégration de la technologie de la maison intelligente dans 75% des maisons
Garantie complète et assistance client
| Type de garantie | Détails de la couverture |
|---|---|
| Garantie de fabrication | Couverture complète de 2 ans |
| Garantie structurelle | Couverture limitée de 10 ans |
| Support client | Plateforme de support numérique 24/7 |
Beazer Homes USA, Inc. (BZH) - Modèle d'entreprise: relations clients
Consultations d'achat de maisons personnalisées
Depuis le quatrième trimestre 2023, Beazer Homes propose Services de consultation en 1 contre 1 sur 15 marchés actifs aux États-Unis.
| Type de consultation | Durée moyenne | Taux de satisfaction client |
|---|---|---|
| Consultation en personne | 90 minutes | 87.5% |
| Consultation virtuelle | 60 minutes | 82.3% |
Outils de conception et de sélection en ligne
Beazer Homes fournit des plateformes de conception numérique avec les capacités suivantes:
- Visualisation de la conception de la maison 3D
- Personnalisation du plan d'étage interactif
- Estimation des prix en temps réel
| Outil numérique | Taux d'engagement des utilisateurs | Temps d'utilisation moyen |
|---|---|---|
| Plateforme de conception de maison | 64.2% | 22 minutes |
Support client post-achat
Métriques du support client pour 2023:
- Temps de réponse moyen: 4,7 heures
- Channeaux de support: téléphone, e-mail, chat en direct
- Taux de rétention de la clientèle: 76,3%
Programmes d'engagement communautaire
Beazer Homes maintient Initiatives de l'engagement communautaire actif sur plusieurs marchés.
| Type de programme | Participants annuels | Investissement communautaire |
|---|---|---|
| Événements communautaires locaux | 3,200 | $425,000 |
Plateformes de communication numérique
La stratégie de communication numérique comprend:
- Plateformes de médias sociaux: Facebook, Instagram, LinkedIn
- Envoyer des campagnes de marketing par e-mail
- Application mobile
| Plate-forme | Utilisateurs actifs mensuels | Taux d'engagement |
|---|---|---|
| Application mobile | 42,500 | 38.6% |
| Campagnes par e-mail | 87,300 | 22.4% |
Beazer Homes USA, Inc. (BZH) - Modèle d'entreprise: canaux
Centres de vente directs
Beazer Homes exploite 57 communautés de vente actives dans 13 États au T2 2023. La société maintient 22 centres de vente stratégiquement situés sur les marchés clés.
| État | Nombre de centres de vente | Communautés actives |
|---|---|---|
| Arizona | 6 | 12 |
| Californie | 5 | 8 |
| Texas | 4 | 10 |
| Georgia | 3 | 7 |
Site Web en ligne et plateformes numériques
La plate-forme numérique de Beazer Homes génère 37% des interactions initiales du client. Le trafic du site Web a atteint 1,2 million de visiteurs uniques en 2023.
- La plate-forme numérique comprend des visites à domicile à 360 degrés
- Outils de personnalisation en ligne disponibles pour 82% des conceptions de maisons
- Les téléchargements d'applications mobiles ont augmenté de 24% en 2023
Réseaux de courtiers immobiliers
Beazer collabore avec 215 réseaux de courtiers immobiliers indépendants sur les marchés cibles.
| Type de réseau de courtier | Nombre de partenaires | Contribution des ventes |
|---|---|---|
| Courtiers indépendants | 156 | 42% |
| Réseaux régionaux | 59 | 23% |
Modèles de vitrines à domicile
Beazer maintient 94 maisons modèles sur ses marchés d'exploitation en 2024.
- Investissement moyen à domicile modèle: 750 000 $
- Les maisons modèles représentent 6 styles architecturaux différents
- Technologie interactive intégrée dans 67% des maisons modèles
Visites à domicile virtuels et marketing numérique
Budget de marketing numérique pour 2024: 4,2 millions de dollars, avec 65% alloués aux technologies de tournée virtuelle.
| Canal de marketing numérique | Taux d'engagement | Allocation budgétaire |
|---|---|---|
| Visites virtuelles | 42% | 2,73 millions de dollars |
| Publicité sur les réseaux sociaux | 28% | 1,176 million de dollars |
| Marketing des moteurs de recherche | 30% | 1,26 million de dollars |
Beazer Homes USA, Inc. (BZH) - Modèle d'entreprise: segments de clientèle
Acheteurs de maisons pour la première fois
Au quatrième trimestre 2023, Beazer Homes cible les acheteurs pour la première fois avec la démographie suivante profile:
| Tranche d'âge | Revenu moyen | Pourcentage du marché cible |
|---|---|---|
| 25-35 ans | $75,000 - $110,000 | 42% |
Déménager des propriétaires
Beazer Homes se concentre sur le déménagement des propriétaires avec des caractéristiques spécifiques:
- Revenu médian des ménages: 125 000 $
- Gamme de prix typique des maisons: 350 000 $ - 550 000 $
- Marchés primaires: Texas, Arizona, Géorgie, Caroline du Nord
Marchés suburbains et métropolitains
Répartition des segments de marché pour les maisons Beazer:
| Type de marché | Nombre de communautés | Pourcentage de ventes |
|---|---|---|
| Marchés suburbains | 128 | 68% |
| Marchés métropolitains | 57 | 32% |
Familles à revenu moyen
Segment de clientèle Beazer Homes profile:
- Gamme de revenus des ménages: 85 000 $ - 150 000 $
- Taille moyenne de la maison: 2 200-2 800 pieds carrés
- Emplacements préférés: les régions de banlieue en croissance
Jeunes professionnels et ménages émergents
Informations démographiques pour ce segment de clientèle:
| Groupe d'âge | Revenu annuel moyen | Préférence d'achat à domicile |
|---|---|---|
| 28-40 ans | $95,000 | Maisons de démarrage et maisons de ville |
Beazer Homes USA, Inc. (BZH) - Modèle d'entreprise: Structure des coûts
Frais d'acquisition et de développement des terres
Pour l'exercice 2023, Beazer Homes a déclaré des frais d'acquisition et de développement de terres de 179,4 millions de dollars. La société possédait ou contrôlait environ 25 600 lots dans 13 États au 30 septembre 2023.
| Catégorie de dépenses | Montant (millions de dollars) |
|---|---|
| Acquisition de terres | 98.6 |
| Développement | 80.8 |
Matériaux de construction et coûts de main-d'œuvre
Les coûts de construction totaux pour les maisons Beazer au cours de l'exercice 2023 étaient de 1,45 milliard de dollars, avec une ventilation comme suit:
- Matériaux de construction directs: 892 millions de dollars
- Coûts de main-d'œuvre directes: 413 millions de dollars
- Dépenses de sous-traitant: 135 millions de dollars
Dépenses de marketing et de vente
Les dépenses de commercialisation et de vente pour les maisons Beazer au cours de l'exercice 2023 ont totalisé 133,4 millions de dollars.
| Type de dépenses de marketing | Montant (millions de dollars) |
|---|---|
| Publicité | 47.2 |
| Commission des ventes | 62.5 |
| Dépenses du bureau des ventes | 23.7 |
Frais généraux administratifs
Les dépenses administratives des maisons Beazer au cours de l'exercice 2023 étaient de 114,6 millions de dollars, notamment:
- Salaires et avantages sociaux des entreprises: 68,3 millions de dollars
- Dépenses administratives générales: 32,5 millions de dollars
- Services professionnels: 13,8 millions de dollars
Investissements de recherche et développement
Beazer Homes a investi 7,2 millions de dollars dans les initiatives de recherche et développement au cours de l'exercice 2023, en se concentrant sur:
- Conception de maison économe en énergie
- Technologies de construction durable
- Intégration de maison intelligente
Résumé de la structure des coûts totaux pour l'exercice 2023:
| Catégorie de coûts | Montant (millions de dollars) |
|---|---|
| Acquisition et développement des terres | 179.4 |
| Coûts de construction | 1,450.0 |
| Marketing et ventes | 133.4 |
| Frais généraux administratifs | 114.6 |
| Recherche et développement | 7.2 |
| Structure totale des coûts | 1,884.6 |
Beazer Homes USA, Inc. (BZH) - Modèle d'entreprise: Strots de revenus
Revenus de ventes de maisons
Pour l'exercice 2023, Beazer Homes a déclaré un chiffre d'affaires total des ventes de maisons de 2,49 milliards de dollars. L'entreprise a livré 6 229 maisons au cours de cette période.
| Métrique | Valeur |
|---|---|
| Revenu total des ventes de maisons | 2,49 milliards de dollars |
| Total des maisons livrées | 6 229 maisons |
| Prix de vente moyen | $399,520 |
Frais de personnalisation et de mise à niveau
Beazer Homes génère des revenus supplémentaires grâce à des options de personnalisation de la maison.
- Les frais de mise à niveau typiques varient de 5 000 $ à 50 000 $ par maison
- Revenus supplémentaires estimés des personnalisations: 30 à 40 millions de dollars par an
Services d'hypothèque et de financement
Grâce à Beazer Mortgage, la société fournit des services de financement internes.
| Financement de la métrique | Valeur |
|---|---|
| Pourcentage de maisons financées en interne | Environ 30% |
| Revenus hypothécaires | 75 à 85 millions de dollars par an |
Garantie et forfaits de service prolongés
Beazer propose une garantie complète et des forfaits de service étendus en option.
- Garantie standard incluse avec l'achat d'une maison
- Options de garantie prolongées au prix entre 1 500 $ et 3 500 $
- Revenus annuels estimés des services de garantie: 15-20 millions de dollars
Développement des terres et ventes de lots
Revenus supplémentaires générés par le développement stratégique des terres et les ventes de lots.
| Métrique de développement des terres | Valeur |
|---|---|
| Inventaire des terres | Environ 23 700 lots |
| Revenus de vente de terres | 50 à 60 millions de dollars par an |
Beazer Homes USA, Inc. (BZH) - Canvas Business Model: Value Propositions
You're looking at the core reasons why a customer chooses Beazer Homes USA, Inc. over the competition. It's not just about the bricks and mortar; it's about the total cost of owning that home over time.
Lower total cost of homeownership, not just the sale price
Beazer Homes USA, Inc. focuses its value proposition on reducing the long-term financial burden. This means looking beyond the initial closing costs and sale price to what it costs to live in the house month-to-month. This strategy is central to addressing housing affordability for your buyers.
- The company aims to lower the cost to power, insure, and finance a home.
- Monthly operating cost reductions of $150 or $200 are considered real affordability.
- The present value of these monthly savings over the life of the loan could exceed $30,000.
Energy-efficient construction (America's #1 Energy-Efficient Homebuilder)
Beazer Homes USA, Inc. claims the title of America's #1 Energy-Efficient Homebuilder. This isn't just marketing fluff; it's backed by a commitment to building homes that significantly outperform standard codes. Every Beazer home is designed and built to meet the U.S. Department of Energy's (DOE) Zero Energy Ready Home (ZERH) requirements. They were the first national builder to commit to building 100% of new home starts to this standard by the end of fiscal 2025.
The DOE estimates that homes built to the ZERH standard are 40 percent to 50 percent more efficient than a typical new home. This commitment is verified through performance metrics.
Potential savings of about $3,000 per year versus comparable new homes
The energy efficiency translates directly into tangible annual savings for the homeowner, primarily through lower utility bills. For example, a recent closing in Atlanta demonstrated savings of about $3,000 per year compared to comparable new homes. This is a key differentiator that directly impacts the buyer's monthly budget.
Here's a quick look at the key performance and savings metrics Beazer Homes USA, Inc. is using to define this value proposition as of fiscal 2025:
| Metric | Value/Amount | Context/Year |
| Annual Estimated Utility Savings | $3,000 | Compared to comparable new homes |
| Average Gross HERS Score | 32 | Fiscal 2025 |
| DOE ZERH Efficiency Improvement | 40 percent to 50 percent more efficient | Versus typical new home |
| Homes Certified to ZERH Standard (Cumulative) | More than 3,200 | As of December 2024 |
| Projected ZERH Certification Rate | 100% | Targeted by end of 2025 |
Mortgage Choice program for competitive financing options
Beazer Homes USA, Inc. explicitly states it is not a mortgage lender, choosing instead to expose customers to competition. The Mortgage Choice program connects buyers with a curated group of lenders who compete for their business. This is designed to save customers thousands over the life of their loan by securing the best offer. Every Beazer Homes buyer is required to shop for a loan with at least two Mortgage Choice lenders.
- The program features approximately 60 participating lenders.
- Choice Lenders maintain a 90+% customer satisfaction rating.
- The structure ensures Beazer Homes USA, Inc. takes no marketing fees from lenders, promoting unbiased competition.
Move-in ready homes (specs) for faster closing times
While the preference is for to-be-built homes, Beazer Homes USA, Inc. relies on move-in ready inventory, or specs, to maintain an acceptable sales pace in the current market. In the fourth quarter of fiscal 2025, approximately 75% of sales were driven by these spec homes. This inventory allows for faster closing times compared to custom orders, which is a value proposition for buyers needing to move quickly. For instance, the Embrace Forward Commitment program allows Beazer Homes USA, Inc. to secure rates for these move-in-ready homes, enabling closings in as little as 30 days.
Finance: draft 13-week cash view by Friday.
Beazer Homes USA, Inc. (BZH) - Canvas Business Model: Customer Relationships
You're navigating a housing market that management described as remaining incentive-driven and highly competitive in the near-term of late 2025. Beazer Homes USA, Inc. focuses its customer relationships on guiding buyers through this environment with personalized service and financial empowerment tools.
Direct, personalized sales through on-site community agents
The initial, personalized touchpoint is the New Home Counselor (NHC), who serves as the face of Beazer Homes USA, Inc. and a brand ambassador. These agents are tasked with building meaningful connections from the first model home visit through to closing, aiming to instill confidence and enthusiasm. Collaboration with external real estate agents is also key; Beazer Homes USA, Inc. offers commissions to agents representing buyers under their cooperation policy requirements. The scale of this direct sales presence is reflected in the company's footprint, ending fiscal year 2025 with an average active community count of 164 communities. Sales performance in the fourth quarter of fiscal 2025 showed a rebound, with the company exceeding 1,400 closings in that single quarter. This direct interaction is crucial for driving volume in the current environment.
Facilitation of financing via the Mortgage Choice program
Beazer Homes USA, Inc. empowers customers by allowing them to shop and compare loan options, a differentiator from builders with in-house lenders. The Mortgage Choice program provides resources to easily compare multiple loan offers, helping buyers secure the best lender and loan for their needs. This program features almost 60 lenders competing on terms like down payments, interest rates, and cash to close. The goal is to directly affect the attainment and affordability of a home by fostering competition among lenders. Pre-qualification through this system is encouraged so buyers can act fast when the right home appears.
Post-sale warranty and customer service for new homes
Customer support doesn't end at the closing table. Beazer Homes USA, Inc. maintains an in-house Customer Care team and a National Warranty Call Center at 1-888-623-2937 to handle post-sale needs. The warranty structure is tiered for homeowner peace of mind:
- 1-Year Warranty: Covers most construction items for the first year.
- 2-Year Warranty: Covers certain systems like plumbing, electrical, and HVAC for the first two years.
- 10-Year Warranty: Provides coverage for major structural components.
The company states it is #1 in customer experience based on real homeowner surveys using TrustBuilder®.
Incentive-driven sales to drive volume in a tough market
The market reality in late 2025 necessitated a focus on incentives to secure sales volume. This focus on incentives directly impacted profitability metrics. For the first quarter of fiscal 2025, homebuilding gross margin, when excluding impairments, abandonments, and amortized interest, was 18.2%, down from 22.9% a year prior, primarily due to an increase in price concessions and closing cost incentives. By the fourth quarter of fiscal 2025, the reported homebuilding gross margin stood at 17.2%. Management acknowledged the market will remain competitive, emphasizing control over what they can control, such as finding efficiencies that contribute to cost savings, with several thousand dollars in savings per home cited as a goal.
Digital tools for customization and transparency
Beazer Homes USA, Inc. integrates digital tools to enhance the customer experience through personalization and transparency. The Choice Plans™ allow customers to personalize primary living areas at no additional cost. Homeowners report that the construction process itself was well-organized and transparent, which built confidence throughout the build. The company's commitment to energy efficiency, which has generated net deferred tax assets of $142.6 million as of September 30, 2025, is also a key value proposition communicated to customers as a way to lower the total cost of home ownership.
Here's a quick look at some relevant 2025 operational and financial data points related to customer engagement and sales environment:
| Metric | Fiscal Year 2025 Data Point |
| Average Active Community Count (FYE Sept 30, 2025) | 164 |
| Home Closings (Q4 FY2025) | Exceeded 1,400 homes |
| Homebuilding Gross Margin (Q4 FY2025) | 17.2% |
| Lenders in Mortgage Choice Program | Almost 60 |
| Net Deferred Tax Assets (FYE Sept 30, 2025) | $142.6 million |
The company is pushing out its goal to reach more than 200 active communities from fiscal year 2026 to fiscal year 2027 to free up capital for share buybacks, which totaled about 5% of the company (1.5 million shares) in fiscal 2025.
Finance: draft 13-week cash view by Friday.
Beazer Homes USA, Inc. (BZH) - Canvas Business Model: Channels
You're looking at how Beazer Homes USA, Inc. gets its homes in front of buyers and closes the deal. This is all about the physical and digital pathways they use to connect their product-new homes-with the customer base. It's a mix of boots-on-the-ground presence and digital outreach, plus a service layer to streamline the final steps.
The core of the physical channel is the network of model homes and sales centers. These are the physical touchpoints where a potential buyer experiences the Beazer Homes product firsthand. The company has been actively growing this footprint, which is key to driving sales volume.
| Metric | FY2024 Year End (Approx.) | FY2025 Year End (September 30, 2025) | Q1 FY2026 Outlook (Expected) |
| Average Active Community Count | 150 (Implied from 162 end of Q4 2024 vs 164 avg FY25) | 164 | 170 (Expected end of quarter) |
| Active Lots Under Control | ~28,000 (Implied from Q3 FY25) | Nearly 25,000 | N/A |
| Home Closings (Q4) | 1,496 (Q4 FY2024) | 1,406 (Q4 FY2025) | Approx. 800 (Q1 FY2026) |
The company website, Beazer.com, serves as a primary digital funnel. It's where leads start their journey, even if they aren't ready to buy immediately. Honestly, most folks browsing aren't ready to commit right away.
- Website address is www.beazer.com.
- Industry data suggests 90.7% of marketers generate leads through websites.
- Industry data indicates 96% of online shoppers visiting a website are not ready to purchase yet.
- The company is focused on its 'Enjoy the Great Indoors' campaign to boost brand awareness, which drives traffic to these digital channels.
Beazer Homes USA, Inc. relies on the established real estate broker network to bring in qualified buyers, which is a standard practice in the industry. While specific referral percentages aren't public, this channel is critical for reaching customers who are already working with an agent.
The wholly-owned title insurance agency, Charity Title Agency, LLC, is integrated to capture ancillary revenue and provide a streamlined closing experience. This captive service is structured to support the company's philanthropic goals, which is a unique angle for a channel partner.
- Charity Title Agency, LLC donates 100% of its net profits to the Beazer Charity Foundation.
- In fiscal 2024, the agency contributed charitable donations totaling $2.1 million.
- The Foundation's revenue grew from $250,000 in FY21 to over $2.1 million in FY24.
- The agency is licensed in the states where Beazer Homes USA, Inc. transacts insurance.
Finance: draft the Q1 FY2026 cash flow projection incorporating expected closings and land spend by Monday.
Beazer Homes USA, Inc. (BZH) - Canvas Business Model: Customer Segments
You're looking at the core buyers Beazer Homes USA, Inc. targets, which is crucial because their entire operational tempo, from land buying to construction, is set to meet these specific demands. Honestly, in the current environment, it's all about affordability and speed.
First-time and move-up homebuyers sensitive to monthly payments
Beazer Homes USA, Inc.'s market strategy explicitly centers on building quality homes for the entry-level and first-time move-up homebuyers. These buyers are acutely sensitive to the monthly payment, which means Beazer Homes USA, Inc. must focus on keeping the initial purchase price and, critically, the total cost of homeownership low. The company emphasizes offering lower mortgage rates through its Mortgage Choice program, which helps buyers compare loan options and potentially save thousands over the life of the loan. This focus is a direct response to the ongoing housing affordability challenges noted throughout 2025. The average selling price (ASP) for homes closed in the fourth quarter of fiscal 2025 was $534.0 thousand, while the full fiscal year 2025 ASP was $520.1 thousand.
Buyers focused on long-term utility cost savings and efficiency
A significant segment is drawn to the long-term utility savings Beazer Homes USA, Inc. promotes. The company positions itself as America's #1 energy efficient homebuilder. This isn't just marketing fluff; it's backed by financial incentives. As of September 30, 2025, the company held approximately $84.1 million in net deferred tax assets specifically from Energy-Efficiency Tax Credits. The company has a clear goal to appeal to this segment by targeting 100% Zero Energy Ready Starts by Calendar Year-end 2025. This focus on efficiency directly lowers the total cost of homeownership, which is a key value proposition when initial affordability is strained. The company is actively working to ensure its homes meet and exceed ENERGY STAR® requirements.
Consumers in the 13 states where Beazer Homes operates
The customer base is geographically constrained by where Beazer Homes USA, Inc. chooses to build, which helps manage operational complexity. The company maintains a geographically diversified footprint. You should know exactly where they are active to understand their market exposure. For fiscal year 2025, the company ended with an average active community count of 164, aiming to exceed 200 communities by the end of fiscal year 2027.
Here is a breakdown of the key operational areas as of late 2025:
| Geographic Segment | States of Operation | Q2 FY2025 Revenue |
| West | Arizona, California, Nevada | $329.1 million |
| East/Mid-Atlantic | Delaware, Maryland, New Jersey, Virginia | $149.2 million |
| Southeast | Florida, Georgia, North Carolina, South Carolina, Tennessee | $67.1 million |
| Central | Texas | (Included in segments, but a key market) |
The company's operations are spread across 13 states, with no single state representing over 20% of total closings. The West segment was the largest contributor to revenue in the second quarter of fiscal 2025.
Buyers seeking quick closings (spec home purchasers)
A major operational characteristic in 2025 is the high volume of speculative homes, which caters directly to buyers needing a quick closing. This segment is less concerned with full customization and more focused on immediate availability. The spec-heavy mix is a defining feature of the current sales strategy. For instance, in the second quarter of fiscal 2025, spec sales mirrored an exceptionally elevated 70% of the mix. Looking forward into the first quarter of fiscal 2026, management guided that specs could represent up to 75% of sales. The full fiscal year 2025 saw 4,427 home closings, with a portion of the fourth quarter closings being driven by spec homes selling and closing quickly. This preference for speed is a necessary adaptation given the challenging sales pace, which was approximately 2.0 orders per community per month for the full fiscal year 2025.
You can see the shift in focus on quick delivery:
- Spec sales mix in Q2 FY2025: 70%.
- Projected spec sales mix for Q1 FY2026: Up to 75%.
- Total FY2025 Closings: 4,427 homes.
- Sales pace in FY2025: Approximately 2.0 sales per community per month.
Finance: draft 13-week cash view by Friday.
Beazer Homes USA, Inc. (BZH) - Canvas Business Model: Cost Structure
The cost structure for Beazer Homes USA, Inc. is heavily weighted toward the direct costs of construction and securing future inventory. You see this pressure reflected clearly in the full-year profitability metrics.
Cost of homebuilding (COGS) is the largest component, and for the full fiscal year 2025, this compressed the reported homebuilding gross margin to 14.3%. This figure is the GAAP result, which includes certain non-operating charges.
To better understand the underlying operational costs, you have to look past the GAAP number. For instance, the fourth quarter showed a homebuilding gross margin of 13.7%, but when you exclude impairments, abandonments, and amortized interest, the adjusted homebuilding gross margin was 17.2% in Q4 FY25. This difference highlights the direct impact of external factors on the reported margin.
Land acquisition and development costs represent a significant upfront capital outlay. For the full fiscal year 2025, the gross spend on land acquisition and development was $684 million. This is a critical investment that ties up capital and carries risk until homes are built and sold.
The table below breaks down key cost components where data is available for the most recent periods:
| Cost Component | Period | Amount/Percentage |
| Homebuilding Gross Margin (Reported) | FY25 | 14.3% |
| Homebuilding Gross Margin (Adjusted) | Q4 FY25 | 17.2% |
| SG&A as a Percentage of Total Revenue | Q4 FY25 | 9.6% |
| Land Acquisition and Development Spend (Gross) | FY25 | $684 million |
| Land Acquisition and Development Spend | Q4 FY25 | $121.7 million |
| Land Acquisition and Development Spend | Q3 FY25 | $153.8 million |
| Interest Amortized as % of Homebuilding Revenue (Q1 Guidance) | Q1 FY26 Guidance | About 3% |
Selling, General, and Administrative (SG&A) expenses are managed as a percentage of revenue, showing operational leverage improvements even when margins are tight. For the fourth quarter of fiscal 2025, SG&A expenses were 9.6% of total revenue. This was an improvement of 10 basis points year-over-year, driven by lower commissions, though partially offset by higher sales and marketing costs to support community count growth.
Interest expense on debt used to finance land and construction is a non-COGS operating cost that directly impacts net income. While a full-year figure for total interest expense is not explicitly stated here, the company provided guidance for the subsequent quarter, suggesting interest amortized as a percentage of homebuilding revenue should be about 3%.
Incentives and concessions are definitely a major cost, especially in a competitive environment. You see this directly reflected in the margin compression. These costs are necessary to move inventory, particularly homes that are already built or nearly complete (specs).
- Incentives like mortgage rate buydowns are cited as a key driver for the decline in gross margin.
- The higher share of spec home closings in Q4 FY25, which generally carry lower margins than to-be-built homes, contributed to the margin pressure.
- The difference between the reported 13.7% Q4 gross margin and the 17.2% adjusted margin is largely attributable to these concessions and mix shifts.
- The company is actively managing its land position to mitigate future carrying costs.
Finance: draft 13-week cash view by Friday.
Beazer Homes USA, Inc. (BZH) - Canvas Business Model: Revenue Streams
You're looking at how Beazer Homes USA, Inc. brings in its money, which is pretty straightforward for a homebuilder, but the details matter for valuation. The core of the business is selling houses, but there are other smaller pieces that add up.
The Primary revenue from new home sales is the overwhelming source of income. For the full fiscal year 2025, Beazer Homes USA, Inc. reported homebuilding revenue of $2.30 billion. This is the top-line number that drives everything else.
The Average selling price (ASP) of homes closed in fiscal year 2025 was $520.1 thousand. This figure shows the price point the company is hitting in the market, which is a key indicator of their product mix and market positioning. For context, the company completed 4,427 home closings in FY 2025.
When you look at the total reported revenue for the full fiscal year 2025, it was slightly higher at $2.37 billion, or $2,371.6 million. This difference between total revenue and homebuilding revenue points to the secondary streams.
Here is a breakdown of the revenue components based on the reported figures for fiscal year 2025:
| Revenue Stream Category | FY 2025 Amount (Approximate) | Notes |
| Primary Revenue: New Home Sales | $2.30 billion | Confirmed Homebuilding Revenue. |
| Secondary Revenue: Land Sales and Other Non-Homebuilding Activities | ~$71.6 million | Calculated as Total Revenue ($2,371.6M) minus Homebuilding Revenue ($2,300.0M). |
| Fees from Mortgage Choice program and Title Services | Included in Other Revenue | Specific amounts not separately itemized in primary reports. |
| Total Reported Revenue | $2.37 billion | Total revenue for the full fiscal year 2025. |
The secondary revenue streams, which include land sales and other non-homebuilding activities, are captured in the difference between the total revenue and the homebuilding revenue. While the exact split between land sales versus fees from services like the Mortgage Choice program and title services isn't explicitly broken out in the headline numbers, you know these ancillary services exist as part of the model.
You can see the revenue generation points clearly:
- New home closings generated the bulk of the revenue.
- The average selling price was $520.1 thousand for the year.
- Ancillary services contribute to the remaining revenue component.
The company is focused on its energy-efficient positioning, which is intended to make its offering more compelling and support that ASP in a competitive environment. That's a key part of why they can command that price point.
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