Beazer Homes USA, Inc. (BZH) Business Model Canvas

Beazer Homes USA, Inc. (BZH): Modelo de Negócios Canvas [Jan-2025 Atualizado]

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Beazer Homes USA, Inc. (BZH) Business Model Canvas

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Mergulhe no projeto estratégico da Beazer Homes USA, Inc., uma potência dinâmica de construção de casas que transforma imóveis residenciais por meio de design inovador, abordagens centradas no cliente e um modelo de negócios abrangente. De casas com eficiência energética a experiências de compra personalizadas, o modelo de negócios da Beazer Canvas revela uma estratégia sofisticada que atende às necessidades em evolução dos compradores de casas modernas nas paisagens suburbanas e metropolitanas. Descubra os intrincados mecanismos que impulsionam o sucesso desta empresa, explorando como eles aproveitam as principais parcerias, tecnologias de ponta e proposições de valor estratégico para redefinir o mercado imobiliário.


Beazer Homes USA, Inc. (BZH) - Modelo de negócios: Parcerias -chave

Desenvolvedores de terras e empresas de aquisição de propriedades

A partir de 2024, a Beazer Homes colabora com vários parceiros de desenvolvimento de terras em suas regiões operacionais. A estratégia de aquisição de terras da empresa se concentra nos mercados estratégicos em:

  • Arizona
  • Califórnia
  • Delaware
  • Flórida
  • Georgia
  • Maryland
  • Nevada
  • Carolina do Norte
  • Pensilvânia
  • Carolina do Sul
  • Tennessee
  • Texas
  • Virgínia
Métrica de aquisição de terras Valor
Lotes terrestres totais controlados (Q4 2023) 24.600 lotes
Custo médio de aquisição de terras por lote $85,000 - $125,000
Orçamento anual de investimento em terras US $ 175 milhões - US $ 225 milhões

Fornecedores de materiais de construção

Parceiros primários de material de construção:

  • Builders FirstSource
  • 84 madeira serrada
  • Aliança de Marketing de Materiais
  • Us LBM Holdings
Categoria de material Valor anual de compras
Madeira serrada US $ 98 milhões
Concreto US $ 45 milhões
Materiais de cobertura US $ 32 milhões

O governo local e as autoridades de zoneamento

A Beazer Homes mantém parcerias ativas com as autoridades municipais em seus mercados operacionais, com foco nas aprovações de conformidade e desenvolvimento.

Métrica de interação regulatória Valor
Permissões de desenvolvimento ativo (2024) 187 licenças
Tempo médio de processamento da licença 4-6 meses

Credores hipotecários e instituições financeiras

Parceiros financeiros primários:

  • Wells Fargo Home Hipoteca
  • Bank of America
  • Quicken empréstimos
  • Pennymac Financial Services
Métrica de financiamento de hipotecas Valor
Origenas totais de hipoteca (2023) US $ 1,2 bilhão
Valor médio de hipoteca por casa $425,000

Corretores e agentes imobiliários

Principais parcerias de corretagem:

  • Keller Williams Realty
  • Re/max
  • Século 21
  • Banqueiro Coldwell
Métrica do canal de vendas Valor
Casas vendidas através de corretores (2023) 62%
Comissão média paga 2.5% - 3%

Beazer Homes USA, Inc. (BZH) - Modelo de negócios: Atividades -chave

Design de casa e planejamento arquitetônico

A partir de 2023, Beazer Homes mantém 26 comunidades ativas em 13 estados. A empresa oferece 6-8 plantas únicas por comunidade, com opções de personalização.

Métrica de design 2023 dados
Metragem quadrada média em casa 2.200-2.500 pés quadrados
Variações de design por comunidade 6-8 plantas
Investimento de design US $ 1,2 milhão por ano

Aquisição de terras e desenvolvimento do local

Beazer investiu US $ 342,7 milhões em desenvolvimento de terras e terrenos Durante o ano fiscal de 2023.

  • Inventário Total Land: 22.500 lotes
  • Custo médio de aquisição de terras: US $ 75.000 por lote
  • Foco geográfico: sudeste e oeste dos Estados Unidos

Construção e construção de casa

Em 2023, Beazer concluiu 4.282 casas com um preço médio de venda de $461,000.

Métrica de construção 2023 desempenho
Casas totais concluídas 4,282
Tempo médio de construção 6-8 meses
Custo de construção por casa $325,000

Vendas e marketing de propriedades residenciais

Despesas de marketing em 2023 foram US $ 47,3 milhões, representando 2,1% da receita total.

  • Orçamento de marketing digital: US $ 18,5 milhões
  • Centros de vendas: 26 locais ativos
  • Custo médio de marketing por casa: US $ 11.000

Atendimento ao cliente e suporte pós-venda

Beazer aloca US $ 3.200 por casa para garantia e suporte pós-venda.

Métrica de atendimento ao cliente 2023 dados
Período de garantia Garantia estrutural de 10 anos
Orçamento anual de atendimento ao cliente US $ 13,7 milhões
Classificação de satisfação do cliente 4.2/5

Beorm Homes USA, Inc. (BZH) - Modelo de Negócios: Recursos -Principais

Força de trabalho de construção qualificada

A partir do quarto trimestre de 2023, a Beazer Homes empregou 2.047 funcionários em período integral em suas operações. Aparelhamento da força de trabalho:

Categoria de funcionáriosNúmero de funcionários
Trabalhadores da construção civil1,123
Gerenciamento324
Vendas e marketing276
Equipe administrativo324

Banco de terras proprietário e sites de desenvolvimento

Inventário de terra em 31 de dezembro de 2023:

LocalizaçãoTotal de acresUnidades de desenvolvimento estimadas
Estados Unidos do sul4,67212,384
Oeste dos Estados Unidos3,2148,765
Sudeste dos Estados Unidos2,9877,456

Forte reputação da marca na construção de casas

Métricas de desempenho da marca:

  • Classificação de satisfação do cliente: 4.2/5
  • Pontuação do promotor líquido: 62
  • Presença de mercado em 16 estados

Tecnologias de construção avançadas

Investimentos de tecnologia em 2023:

Área de tecnologiaInvestimento ($)
Ferramentas de design digital3,2 milhões
Software de gerenciamento de construção2,7 milhões
Sistemas de eficiência energética4,1 milhões

Capital financeiro e recursos de investimento

Recursos Financeiros a partir do quarto trimestre 2023:

Métrica financeiraValor ($)
Caixa total e equivalentes de caixa378,4 milhões
Linhas de crédito disponíveis425,6 milhões
Equidade total dos acionistas812,3 milhões

Beazer Homes USA, Inc. (BZH) - Modelo de negócios: proposições de valor

Projetos domésticos com economia de energia e eficientes em termos de energia

A partir de 2024, a Beazer Homes oferece Welltm Casas certificadas com recursos de eficiência energética:

Métrica de eficiência energética Padrão de desempenho
A classificação do seu índice dela 50-60 (comparado ao padrão 100)
Economia anual de custos de energia $ 1.200- $ 1.800 por família
Integração do painel solar Disponível em 60% dos mercados

Opções de moradia personalizáveis

As ofertas de personalização incluem:

  • 3-5 variações da planta por comunidade
  • 20-30 pacotes de design de interiores
  • Seleções de centro de design personalizado

Moradia de entrada e movimentação acessível

Segmento de habitação Faixa de preço Quota de mercado
Casas de nível básico $250,000 - $350,000 35% do portfólio
Mover casas $350,000 - $550,000 45% do portfólio

Construção de qualidade com comodidades modernas

Métricas de qualidade de construção:

  • Garantia pós-Construção de 90 dias
  • Garantia estrutural de 10 anos
  • Integração de tecnologia doméstica inteligente em 75% das casas

Garantia abrangente e suporte ao cliente

Tipo de garantia Detalhes da cobertura
Garantia de mão -de -obra 2 anos de cobertura completa
Garantia estrutural 10 anos de cobertura limitada
Suporte ao cliente Plataforma de suporte digital 24/7

Beazer Homes USA, Inc. (BZH) - Modelo de negócios: Relacionamentos do cliente

Consultas de compra de casa personalizadas

A partir do quarto trimestre 2023, a Beazer Homes oferece Serviços de consulta 1 contra 1 em 15 mercados ativos nos Estados Unidos.

Tipo de consulta Duração média Taxa de satisfação do cliente
Consulta pessoal 90 minutos 87.5%
Consulta virtual 60 minutos 82.3%

Ferramentas de design e seleção online

A Beazer Homes fornece plataformas de design digital com os seguintes recursos:

  • Visualização de design de casa 3D
  • Personalização da planta interativa
  • Estimativa de preços em tempo real
Ferramenta digital Taxa de envolvimento do usuário Tempo médio de uso
Plataforma de design de casa 64.2% 22 minutos

Suporte ao cliente pós-compra

Métricas de suporte ao cliente para 2023:

  • Tempo médio de resposta: 4,7 horas
  • Canais de suporte: telefone, e -mail, chat ao vivo
  • Taxa de retenção de clientes: 76,3%

Programas de envolvimento da comunidade

Beazer Homes mantém iniciativas ativas de engajamento comunitário em vários mercados.

Tipo de programa Participantes anuais Investimento comunitário
Eventos da comunidade local 3,200 $425,000

Plataformas de comunicação digital

A estratégia de comunicação digital inclui:

  • Plataformas de mídia social: Facebook, Instagram, LinkedIn
  • Campanhas de marketing por email
  • Aplicativo móvel
Plataforma Usuários ativos mensais Taxa de engajamento
Aplicativo móvel 42,500 38.6%
Campanhas de e -mail 87,300 22.4%

Beorm Homes USA, Inc. (BZH) - Modelo de Negócios: Canais

Centros de vendas diretas

A Beazer Homes opera 57 comunidades de venda ativa em 13 estados a partir do quarto trimestre 2023. A empresa mantém 22 centros de vendas estrategicamente localizados em mercados -chave.

Estado Número de centros de vendas Comunidades ativas
Arizona 6 12
Califórnia 5 8
Texas 4 10
Georgia 3 7

Site online e plataformas digitais

A plataforma digital da Beazer Homes gera 37% das interações iniciais do cliente. O tráfego do site atingiu 1,2 milhão de visitantes únicos em 2023.

  • A plataforma digital apresenta passeios domésticos em 360 graus
  • Ferramentas de personalização on -line disponíveis para 82% dos projetos domésticos
  • Downloads de aplicativos móveis aumentaram 24% em 2023

Redes de corretores imobiliários

Beazer colabora com 215 redes independentes de corretoras imobiliárias nos mercados -alvo.

Tipo de rede de corretores Número de parceiros Contribuição de vendas
Corretores independentes 156 42%
Redes regionais 59 23%

Modelo Home Showcases

Beazer mantém 94 casas modelo em seus mercados operacionais em 2024.

  • Modelo Médio Investimento em casa: US $ 750.000
  • As casas modelo representam 6 estilos arquitetônicos diferentes
  • Tecnologia interativa integrada em 67% das casas modelo

Passeios domésticos virtuais e marketing digital

Orçamento de marketing digital para 2024: US $ 4,2 milhões, com 65% alocados às tecnologias de turismo virtual.

Canal de marketing digital Taxa de engajamento Alocação de orçamento
Passeios virtuais 42% US $ 2,73 milhões
Publicidade nas mídias sociais 28% US $ 1,176 milhão
Marketing de mecanismo de pesquisa 30% US $ 1,26 milhão

Beorm Homes USA, Inc. (BZH) - Modelo de negócios: segmentos de clientes

Primeiros compradores de casas

A partir do quarto trimestre 2023, a Beorm Homes tem como alvo os compradores iniciantes pela primeira vez com o seguinte demográfico profile:

Faixa etária Renda média Porcentagem do mercado -alvo
25-35 anos $75,000 - $110,000 42%

Mover proprietários de imóveis

A Beazer Homes se concentra em montar os proprietários de imóveis com características específicas:

  • Renda familiar média: US $ 125.000
  • Faixa de preço típica da casa: US $ 350.000 - US $ 550.000
  • Mercados primários: Texas, Arizona, Geórgia, Carolina do Norte

Mercados suburbanos e metropolitanos

Aparelhamento do segmento de mercado para casas de beer:

Tipo de mercado Número de comunidades Porcentagem de vendas
Mercados suburbanos 128 68%
Mercados metropolitanos 57 32%

Famílias de renda média

Segmento de clientes Beazer Homes profile:

  • Faixa de renda familiar: US $ 85.000 - US $ 150.000
  • Tamanho médio da casa: 2.200-2.800 pés quadrados
  • Locais preferidos: crescendo regiões suburbanas

Jovens profissionais e famílias emergentes

Insights demográficos para este segmento de clientes:

Faixa etária Renda média anual Preferência de compra de casa
28-40 anos $95,000 Casas para iniciantes e moradias

Beorm Homes USA, Inc. (BZH) - Modelo de negócios: estrutura de custos

Despesas de aquisição e desenvolvimento de terras

Para o ano fiscal de 2023, a Beazer Homes relatou despesas de aquisição e desenvolvimento de terras de US $ 179,4 milhões. A empresa possuía ou controlava aproximadamente 25.600 lotes em 13 estados em 30 de setembro de 2023.

Categoria de despesa Valor (US $ milhões)
Aquisição de terras 98.6
Desenvolvimento da terra 80.8

Material de construção e custos de mão -de -obra

Os custos totais de construção para as casas de beerr no ano fiscal de 2023 foram de US $ 1,45 bilhão, com um colapso da seguinte forma:

  • Materiais de construção direta: US $ 892 milhões
  • Custos de mão -de -obra direta: US $ 413 milhões
  • Despesas de subcontratados: US $ 135 milhões

Despesas de marketing e vendas

As despesas de marketing e venda de casas de Beorm no ano fiscal de 2023 totalizaram US $ 133,4 milhões.

Tipo de despesa de marketing Valor (US $ milhões)
Anúncio 47.2
Comissão de Vendas 62.5
Despesas do Escritório de Vendas 23.7

Sobrecarga administrativa

As despesas administrativas para as casas de Beorm no ano fiscal de 2023 foram de US $ 114,6 milhões, incluindo:

  • Salários e benefícios corporativos: US $ 68,3 milhões
  • Despesas administrativas gerais: US $ 32,5 milhões
  • Serviços profissionais: US $ 13,8 milhões

Investimentos de pesquisa e desenvolvimento

A Beazer Homes investiu US $ 7,2 milhões em iniciativas de pesquisa e desenvolvimento no ano fiscal de 2023, com foco em:

  • Design doméstico com eficiência energética
  • Tecnologias de construção sustentáveis
  • Integração Smart Home

Resumo da estrutura de custos total para o ano fiscal de 2023:

Categoria de custo Valor (US $ milhões)
Aquisição e desenvolvimento de terras 179.4
Custos de construção 1,450.0
Marketing e vendas 133.4
Sobrecarga administrativa 114.6
Pesquisa e desenvolvimento 7.2
Estrutura de custo total 1,884.6

Beazer Homes USA, Inc. (BZH) - Modelo de negócios: fluxos de receita

Receita de vendas domésticas

Para o ano fiscal de 2023, a Beazer Homes registrou receita total de vendas domésticas de US $ 2,49 bilhões. A empresa entregou 6.229 casas durante esse período.

Métrica Valor
Receita total de vendas domésticas US $ 2,49 bilhões
Total de casas entregues 6.229 casas
Preço médio de venda em casa $399,520

Taxas de personalização e atualização

A Beazer Homes gera receita adicional através de opções de personalização da casa.

  • As taxas de atualização típicas variam de US $ 5.000 a US $ 50.000 por casa
  • Receita adicional estimada de personalizações: US $ 30-40 milhões anualmente

Serviços de hipoteca e financiamento

Através da Beazer Mortgage, a empresa fornece serviços internos de financiamento.

Métrica de financiamento Valor
Porcentagem de casas financiadas internamente Aproximadamente 30%
Receita de hipoteca US $ 75-85 milhões anualmente

Garantia e pacotes de serviço estendido

Beazer oferece garantia abrangente e pacotes de serviços estendidos opcionais.

  • Garantia padrão incluída na compra da casa
  • Opções de garantia estendida com preços entre US $ 1.500 e US $ 3.500
  • Receita anual estimada em serviços de garantia: US $ 15-20 milhões

Desenvolvimento da terra e vendas de lote

Receita adicional gerada através do desenvolvimento estratégico da terra e das vendas de lotes.

Métrica de Desenvolvimento da Terra Valor
Inventário da terra Aproximadamente 23.700 lotes
Receita de venda de terras US $ 50-60 milhões anualmente

Beazer Homes USA, Inc. (BZH) - Canvas Business Model: Value Propositions

You're looking at the core reasons why a customer chooses Beazer Homes USA, Inc. over the competition. It's not just about the bricks and mortar; it's about the total cost of owning that home over time.

Lower total cost of homeownership, not just the sale price

Beazer Homes USA, Inc. focuses its value proposition on reducing the long-term financial burden. This means looking beyond the initial closing costs and sale price to what it costs to live in the house month-to-month. This strategy is central to addressing housing affordability for your buyers.

  • The company aims to lower the cost to power, insure, and finance a home.
  • Monthly operating cost reductions of $150 or $200 are considered real affordability.
  • The present value of these monthly savings over the life of the loan could exceed $30,000.

Energy-efficient construction (America's #1 Energy-Efficient Homebuilder)

Beazer Homes USA, Inc. claims the title of America's #1 Energy-Efficient Homebuilder. This isn't just marketing fluff; it's backed by a commitment to building homes that significantly outperform standard codes. Every Beazer home is designed and built to meet the U.S. Department of Energy's (DOE) Zero Energy Ready Home (ZERH) requirements. They were the first national builder to commit to building 100% of new home starts to this standard by the end of fiscal 2025.

The DOE estimates that homes built to the ZERH standard are 40 percent to 50 percent more efficient than a typical new home. This commitment is verified through performance metrics.

Potential savings of about $3,000 per year versus comparable new homes

The energy efficiency translates directly into tangible annual savings for the homeowner, primarily through lower utility bills. For example, a recent closing in Atlanta demonstrated savings of about $3,000 per year compared to comparable new homes. This is a key differentiator that directly impacts the buyer's monthly budget.

Here's a quick look at the key performance and savings metrics Beazer Homes USA, Inc. is using to define this value proposition as of fiscal 2025:

Metric Value/Amount Context/Year
Annual Estimated Utility Savings $3,000 Compared to comparable new homes
Average Gross HERS Score 32 Fiscal 2025
DOE ZERH Efficiency Improvement 40 percent to 50 percent more efficient Versus typical new home
Homes Certified to ZERH Standard (Cumulative) More than 3,200 As of December 2024
Projected ZERH Certification Rate 100% Targeted by end of 2025

Mortgage Choice program for competitive financing options

Beazer Homes USA, Inc. explicitly states it is not a mortgage lender, choosing instead to expose customers to competition. The Mortgage Choice program connects buyers with a curated group of lenders who compete for their business. This is designed to save customers thousands over the life of their loan by securing the best offer. Every Beazer Homes buyer is required to shop for a loan with at least two Mortgage Choice lenders.

  • The program features approximately 60 participating lenders.
  • Choice Lenders maintain a 90+% customer satisfaction rating.
  • The structure ensures Beazer Homes USA, Inc. takes no marketing fees from lenders, promoting unbiased competition.

Move-in ready homes (specs) for faster closing times

While the preference is for to-be-built homes, Beazer Homes USA, Inc. relies on move-in ready inventory, or specs, to maintain an acceptable sales pace in the current market. In the fourth quarter of fiscal 2025, approximately 75% of sales were driven by these spec homes. This inventory allows for faster closing times compared to custom orders, which is a value proposition for buyers needing to move quickly. For instance, the Embrace Forward Commitment program allows Beazer Homes USA, Inc. to secure rates for these move-in-ready homes, enabling closings in as little as 30 days.

Finance: draft 13-week cash view by Friday.

Beazer Homes USA, Inc. (BZH) - Canvas Business Model: Customer Relationships

You're navigating a housing market that management described as remaining incentive-driven and highly competitive in the near-term of late 2025. Beazer Homes USA, Inc. focuses its customer relationships on guiding buyers through this environment with personalized service and financial empowerment tools.

Direct, personalized sales through on-site community agents

The initial, personalized touchpoint is the New Home Counselor (NHC), who serves as the face of Beazer Homes USA, Inc. and a brand ambassador. These agents are tasked with building meaningful connections from the first model home visit through to closing, aiming to instill confidence and enthusiasm. Collaboration with external real estate agents is also key; Beazer Homes USA, Inc. offers commissions to agents representing buyers under their cooperation policy requirements. The scale of this direct sales presence is reflected in the company's footprint, ending fiscal year 2025 with an average active community count of 164 communities. Sales performance in the fourth quarter of fiscal 2025 showed a rebound, with the company exceeding 1,400 closings in that single quarter. This direct interaction is crucial for driving volume in the current environment.

Facilitation of financing via the Mortgage Choice program

Beazer Homes USA, Inc. empowers customers by allowing them to shop and compare loan options, a differentiator from builders with in-house lenders. The Mortgage Choice program provides resources to easily compare multiple loan offers, helping buyers secure the best lender and loan for their needs. This program features almost 60 lenders competing on terms like down payments, interest rates, and cash to close. The goal is to directly affect the attainment and affordability of a home by fostering competition among lenders. Pre-qualification through this system is encouraged so buyers can act fast when the right home appears.

Post-sale warranty and customer service for new homes

Customer support doesn't end at the closing table. Beazer Homes USA, Inc. maintains an in-house Customer Care team and a National Warranty Call Center at 1-888-623-2937 to handle post-sale needs. The warranty structure is tiered for homeowner peace of mind:

  • 1-Year Warranty: Covers most construction items for the first year.
  • 2-Year Warranty: Covers certain systems like plumbing, electrical, and HVAC for the first two years.
  • 10-Year Warranty: Provides coverage for major structural components.

The company states it is #1 in customer experience based on real homeowner surveys using TrustBuilder®.

Incentive-driven sales to drive volume in a tough market

The market reality in late 2025 necessitated a focus on incentives to secure sales volume. This focus on incentives directly impacted profitability metrics. For the first quarter of fiscal 2025, homebuilding gross margin, when excluding impairments, abandonments, and amortized interest, was 18.2%, down from 22.9% a year prior, primarily due to an increase in price concessions and closing cost incentives. By the fourth quarter of fiscal 2025, the reported homebuilding gross margin stood at 17.2%. Management acknowledged the market will remain competitive, emphasizing control over what they can control, such as finding efficiencies that contribute to cost savings, with several thousand dollars in savings per home cited as a goal.

Digital tools for customization and transparency

Beazer Homes USA, Inc. integrates digital tools to enhance the customer experience through personalization and transparency. The Choice Plans™ allow customers to personalize primary living areas at no additional cost. Homeowners report that the construction process itself was well-organized and transparent, which built confidence throughout the build. The company's commitment to energy efficiency, which has generated net deferred tax assets of $142.6 million as of September 30, 2025, is also a key value proposition communicated to customers as a way to lower the total cost of home ownership.

Here's a quick look at some relevant 2025 operational and financial data points related to customer engagement and sales environment:

Metric Fiscal Year 2025 Data Point
Average Active Community Count (FYE Sept 30, 2025) 164
Home Closings (Q4 FY2025) Exceeded 1,400 homes
Homebuilding Gross Margin (Q4 FY2025) 17.2%
Lenders in Mortgage Choice Program Almost 60
Net Deferred Tax Assets (FYE Sept 30, 2025) $142.6 million

The company is pushing out its goal to reach more than 200 active communities from fiscal year 2026 to fiscal year 2027 to free up capital for share buybacks, which totaled about 5% of the company (1.5 million shares) in fiscal 2025.

Finance: draft 13-week cash view by Friday.

Beazer Homes USA, Inc. (BZH) - Canvas Business Model: Channels

You're looking at how Beazer Homes USA, Inc. gets its homes in front of buyers and closes the deal. This is all about the physical and digital pathways they use to connect their product-new homes-with the customer base. It's a mix of boots-on-the-ground presence and digital outreach, plus a service layer to streamline the final steps.

The core of the physical channel is the network of model homes and sales centers. These are the physical touchpoints where a potential buyer experiences the Beazer Homes product firsthand. The company has been actively growing this footprint, which is key to driving sales volume.

Metric FY2024 Year End (Approx.) FY2025 Year End (September 30, 2025) Q1 FY2026 Outlook (Expected)
Average Active Community Count 150 (Implied from 162 end of Q4 2024 vs 164 avg FY25) 164 170 (Expected end of quarter)
Active Lots Under Control ~28,000 (Implied from Q3 FY25) Nearly 25,000 N/A
Home Closings (Q4) 1,496 (Q4 FY2024) 1,406 (Q4 FY2025) Approx. 800 (Q1 FY2026)

The company website, Beazer.com, serves as a primary digital funnel. It's where leads start their journey, even if they aren't ready to buy immediately. Honestly, most folks browsing aren't ready to commit right away.

  • Website address is www.beazer.com.
  • Industry data suggests 90.7% of marketers generate leads through websites.
  • Industry data indicates 96% of online shoppers visiting a website are not ready to purchase yet.
  • The company is focused on its 'Enjoy the Great Indoors' campaign to boost brand awareness, which drives traffic to these digital channels.

Beazer Homes USA, Inc. relies on the established real estate broker network to bring in qualified buyers, which is a standard practice in the industry. While specific referral percentages aren't public, this channel is critical for reaching customers who are already working with an agent.

The wholly-owned title insurance agency, Charity Title Agency, LLC, is integrated to capture ancillary revenue and provide a streamlined closing experience. This captive service is structured to support the company's philanthropic goals, which is a unique angle for a channel partner.

  • Charity Title Agency, LLC donates 100% of its net profits to the Beazer Charity Foundation.
  • In fiscal 2024, the agency contributed charitable donations totaling $2.1 million.
  • The Foundation's revenue grew from $250,000 in FY21 to over $2.1 million in FY24.
  • The agency is licensed in the states where Beazer Homes USA, Inc. transacts insurance.

Finance: draft the Q1 FY2026 cash flow projection incorporating expected closings and land spend by Monday.

Beazer Homes USA, Inc. (BZH) - Canvas Business Model: Customer Segments

You're looking at the core buyers Beazer Homes USA, Inc. targets, which is crucial because their entire operational tempo, from land buying to construction, is set to meet these specific demands. Honestly, in the current environment, it's all about affordability and speed.

First-time and move-up homebuyers sensitive to monthly payments

Beazer Homes USA, Inc.'s market strategy explicitly centers on building quality homes for the entry-level and first-time move-up homebuyers. These buyers are acutely sensitive to the monthly payment, which means Beazer Homes USA, Inc. must focus on keeping the initial purchase price and, critically, the total cost of homeownership low. The company emphasizes offering lower mortgage rates through its Mortgage Choice program, which helps buyers compare loan options and potentially save thousands over the life of the loan. This focus is a direct response to the ongoing housing affordability challenges noted throughout 2025. The average selling price (ASP) for homes closed in the fourth quarter of fiscal 2025 was $534.0 thousand, while the full fiscal year 2025 ASP was $520.1 thousand.

Buyers focused on long-term utility cost savings and efficiency

A significant segment is drawn to the long-term utility savings Beazer Homes USA, Inc. promotes. The company positions itself as America's #1 energy efficient homebuilder. This isn't just marketing fluff; it's backed by financial incentives. As of September 30, 2025, the company held approximately $84.1 million in net deferred tax assets specifically from Energy-Efficiency Tax Credits. The company has a clear goal to appeal to this segment by targeting 100% Zero Energy Ready Starts by Calendar Year-end 2025. This focus on efficiency directly lowers the total cost of homeownership, which is a key value proposition when initial affordability is strained. The company is actively working to ensure its homes meet and exceed ENERGY STAR® requirements.

Consumers in the 13 states where Beazer Homes operates

The customer base is geographically constrained by where Beazer Homes USA, Inc. chooses to build, which helps manage operational complexity. The company maintains a geographically diversified footprint. You should know exactly where they are active to understand their market exposure. For fiscal year 2025, the company ended with an average active community count of 164, aiming to exceed 200 communities by the end of fiscal year 2027.

Here is a breakdown of the key operational areas as of late 2025:

Geographic Segment States of Operation Q2 FY2025 Revenue
West Arizona, California, Nevada $329.1 million
East/Mid-Atlantic Delaware, Maryland, New Jersey, Virginia $149.2 million
Southeast Florida, Georgia, North Carolina, South Carolina, Tennessee $67.1 million
Central Texas (Included in segments, but a key market)

The company's operations are spread across 13 states, with no single state representing over 20% of total closings. The West segment was the largest contributor to revenue in the second quarter of fiscal 2025.

Buyers seeking quick closings (spec home purchasers)

A major operational characteristic in 2025 is the high volume of speculative homes, which caters directly to buyers needing a quick closing. This segment is less concerned with full customization and more focused on immediate availability. The spec-heavy mix is a defining feature of the current sales strategy. For instance, in the second quarter of fiscal 2025, spec sales mirrored an exceptionally elevated 70% of the mix. Looking forward into the first quarter of fiscal 2026, management guided that specs could represent up to 75% of sales. The full fiscal year 2025 saw 4,427 home closings, with a portion of the fourth quarter closings being driven by spec homes selling and closing quickly. This preference for speed is a necessary adaptation given the challenging sales pace, which was approximately 2.0 orders per community per month for the full fiscal year 2025.

You can see the shift in focus on quick delivery:

  • Spec sales mix in Q2 FY2025: 70%.
  • Projected spec sales mix for Q1 FY2026: Up to 75%.
  • Total FY2025 Closings: 4,427 homes.
  • Sales pace in FY2025: Approximately 2.0 sales per community per month.

Finance: draft 13-week cash view by Friday.

Beazer Homes USA, Inc. (BZH) - Canvas Business Model: Cost Structure

The cost structure for Beazer Homes USA, Inc. is heavily weighted toward the direct costs of construction and securing future inventory. You see this pressure reflected clearly in the full-year profitability metrics.

Cost of homebuilding (COGS) is the largest component, and for the full fiscal year 2025, this compressed the reported homebuilding gross margin to 14.3%. This figure is the GAAP result, which includes certain non-operating charges.

To better understand the underlying operational costs, you have to look past the GAAP number. For instance, the fourth quarter showed a homebuilding gross margin of 13.7%, but when you exclude impairments, abandonments, and amortized interest, the adjusted homebuilding gross margin was 17.2% in Q4 FY25. This difference highlights the direct impact of external factors on the reported margin.

Land acquisition and development costs represent a significant upfront capital outlay. For the full fiscal year 2025, the gross spend on land acquisition and development was $684 million. This is a critical investment that ties up capital and carries risk until homes are built and sold.

The table below breaks down key cost components where data is available for the most recent periods:

Cost Component Period Amount/Percentage
Homebuilding Gross Margin (Reported) FY25 14.3%
Homebuilding Gross Margin (Adjusted) Q4 FY25 17.2%
SG&A as a Percentage of Total Revenue Q4 FY25 9.6%
Land Acquisition and Development Spend (Gross) FY25 $684 million
Land Acquisition and Development Spend Q4 FY25 $121.7 million
Land Acquisition and Development Spend Q3 FY25 $153.8 million
Interest Amortized as % of Homebuilding Revenue (Q1 Guidance) Q1 FY26 Guidance About 3%

Selling, General, and Administrative (SG&A) expenses are managed as a percentage of revenue, showing operational leverage improvements even when margins are tight. For the fourth quarter of fiscal 2025, SG&A expenses were 9.6% of total revenue. This was an improvement of 10 basis points year-over-year, driven by lower commissions, though partially offset by higher sales and marketing costs to support community count growth.

Interest expense on debt used to finance land and construction is a non-COGS operating cost that directly impacts net income. While a full-year figure for total interest expense is not explicitly stated here, the company provided guidance for the subsequent quarter, suggesting interest amortized as a percentage of homebuilding revenue should be about 3%.

Incentives and concessions are definitely a major cost, especially in a competitive environment. You see this directly reflected in the margin compression. These costs are necessary to move inventory, particularly homes that are already built or nearly complete (specs).

  • Incentives like mortgage rate buydowns are cited as a key driver for the decline in gross margin.
  • The higher share of spec home closings in Q4 FY25, which generally carry lower margins than to-be-built homes, contributed to the margin pressure.
  • The difference between the reported 13.7% Q4 gross margin and the 17.2% adjusted margin is largely attributable to these concessions and mix shifts.
  • The company is actively managing its land position to mitigate future carrying costs.

Finance: draft 13-week cash view by Friday.

Beazer Homes USA, Inc. (BZH) - Canvas Business Model: Revenue Streams

You're looking at how Beazer Homes USA, Inc. brings in its money, which is pretty straightforward for a homebuilder, but the details matter for valuation. The core of the business is selling houses, but there are other smaller pieces that add up.

The Primary revenue from new home sales is the overwhelming source of income. For the full fiscal year 2025, Beazer Homes USA, Inc. reported homebuilding revenue of $2.30 billion. This is the top-line number that drives everything else.

The Average selling price (ASP) of homes closed in fiscal year 2025 was $520.1 thousand. This figure shows the price point the company is hitting in the market, which is a key indicator of their product mix and market positioning. For context, the company completed 4,427 home closings in FY 2025.

When you look at the total reported revenue for the full fiscal year 2025, it was slightly higher at $2.37 billion, or $2,371.6 million. This difference between total revenue and homebuilding revenue points to the secondary streams.

Here is a breakdown of the revenue components based on the reported figures for fiscal year 2025:

Revenue Stream Category FY 2025 Amount (Approximate) Notes
Primary Revenue: New Home Sales $2.30 billion Confirmed Homebuilding Revenue.
Secondary Revenue: Land Sales and Other Non-Homebuilding Activities ~$71.6 million Calculated as Total Revenue ($2,371.6M) minus Homebuilding Revenue ($2,300.0M).
Fees from Mortgage Choice program and Title Services Included in Other Revenue Specific amounts not separately itemized in primary reports.
Total Reported Revenue $2.37 billion Total revenue for the full fiscal year 2025.

The secondary revenue streams, which include land sales and other non-homebuilding activities, are captured in the difference between the total revenue and the homebuilding revenue. While the exact split between land sales versus fees from services like the Mortgage Choice program and title services isn't explicitly broken out in the headline numbers, you know these ancillary services exist as part of the model.

You can see the revenue generation points clearly:

  • New home closings generated the bulk of the revenue.
  • The average selling price was $520.1 thousand for the year.
  • Ancillary services contribute to the remaining revenue component.

The company is focused on its energy-efficient positioning, which is intended to make its offering more compelling and support that ASP in a competitive environment. That's a key part of why they can command that price point.


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