The E.W. Scripps Company (SSP): Business Model Canvas [Jan-2025 Mise à jour]

Dans le paysage dynamique des médias et de la radiodiffusion, la société E.W. Scripps apparaît comme une puissance multiforme, mélangeant de manière transparente la télévision locale traditionnelle avec des plateformes numériques de pointe. En naviguant stratégiquement dans l'écosystème des médias complexes, Scripps a conçu un modèle commercial robuste qui exploite un contenu hyperlocal, divers canaux de distribution et des solutions publicitaires innovantes pour rester compétitifs dans une industrie en constante évolution. Cette exploration de leur toile de modèle commercial révèle les mécanismes complexes qui stimulent leur succès, offrant un aperçu convaincant de la façon dont une entreprise de médias héritées transforme les défis en opportunités.

The E.W. Scripps Company (SSP) - Modèle d'entreprise: partenariats clés

Stations de télévision locales et réseaux de diffusion

En 2024, la société E.W. Scripps maintient des partenariats avec:

Type de réseau	Nombre de partenariats
Stations de télévision locales	61 stations de télévision
Réseaux de diffusion	5 Affiliations de réseau majeures

Plateformes de médias numériques et distributeurs de contenu

Les partenariats numériques clés comprennent:

• Youtube
• Hulu
• Pluton TV
• Samsung TV Plus

Agences de publicité et partenaires marketing

Type de partenaire	Nombre de partenariats
Agences de publicité nationale	12 agences majeures
Plateformes de marketing numérique	7 partenariats stratégiques

Fournisseurs de services de technologie et de production

Les partenariats technologiques englobent:

• Vallée de Grass
• Vidéo Ross
• Adobe Creative Cloud
• Technologie passionnée

Collaborateurs stratégiques des médias et du divertissement

Type de collaboration	Détails du partenaire
Partage de contenu d'actualités	ABC News
Réseau numérique	Réseaux de médias ion
Plate-forme de streaming	Télélée judiciaire

The E.W. Scripps Company (SSP) - Modèle d'entreprise: activités clés

Nouvelles locales et production de contenu

La société E.W. Scripps exploite 24 stations de télévision locales sur 13 marchés à partir de 2023. La production annuelle de contenu local comprend:

Type de contenu	Volume par an
Émissions de nouvelles locales	52 560 heures
Contenu des nouvelles numériques locales	18 250 histoires numériques
Couverture des événements communautaires	1 200 événements

Syndication des médias nationaux

Scripps gère plusieurs plateformes nationales de syndication:

• Court TV (Programmation de la cour en direct 24/7)
• Scripps News (National News Network)
• Réseau de télévision ionique

Création de contenu médiatique numérique

Mesures de production de contenu numérique pour 2023:

Plate-forme	Volume de contenu mensuel
Plates-formes numériques Scripps	4 800 articles numériques
Contenu des médias sociaux	2 400 messages

Ventes publicitaires et marketing

Répartition des revenus publicitaires pour 2023:

Segment publicitaire	Revenus annuels
Publicité télévisée locale	456,2 millions de dollars
Publicité numérique	187,5 millions de dollars
Publicité nationale	213,8 ​​millions de dollars

Gestion et distribution de la plate-forme médiatique

Métriques de la plate-forme de distribution:

• 24 stations de télévision locales
• 3 réseaux nationaux
• Plusieurs plates-formes de streaming numériques
• Distribution nationale d'Ott (Over-the-top)

The E.W. Scripps Company (SSP) - Modèle d'entreprise: Ressources clés

Réseau de télévision de diffusion approfondie

En 2024, la société E.W. Scripps exploite 61 stations de télévision sur 41 marchés aux États-Unis. Répartition du réseau:

Type de station	Nombre de stations
Stations affiliées ABC	20
Stations affiliées NBC	15
Stations affiliées CBS	13
Stations indépendantes	13

Bibliothèques de contenu de médias numériques

Les actifs de contenu numérique comprennent:

• Plus de 30 000 heures de contenu d'actualités d'archives
• Bibliothèque de contenu de la plate-forme de streaming d'une valeur de 42,3 millions de dollars
• Archives d'actualités couvrant plusieurs décennies

Équipes de journalisme et de production talentueuses

Composition de la main-d'œuvre:

Catégorie des employés	Nombre d'employés
Journalistes	1,237
Personnel de production	653
Spécialistes des médias numériques	412

Technologies de production médiatique avancée

Investissements infrastructures technologiques:

• 37,6 millions de dollars dépensés pour les infrastructures numériques en 2023
• Capacités de diffusion 4K sur 85% du réseau
• Systèmes de gestion de contenu basés sur le cloud

Forte réputation de marque dans les nouvelles locales

Métriques de performance de la marque:

Métrique	Valeur
Part de marché local	22.4%
Note de confiance de la marque	7.6/10
Audience quotidienne moyenne	3,2 millions

The E.W. Scripps Company (SSP) - Modèle d'entreprise: propositions de valeur

Actualités hyperlocales et livraison de contenu

La société E.W. Scripps exploite 61 stations de télévision locales sur 41 marchés à partir de 2023, offrant un contenu d'actualités hyperlocal.

Couverture du marché	Nombre de stations	Portée géographique
Marchés de télévision locaux	41	États-Unis
Stations de télévision totales	61	Sur plusieurs régions

Diverses offres de plate-forme multimédia

Scripps génère des revenus sur plusieurs plateformes médiatiques, notamment la télévision, le numérique et les réseaux nationaux.

• Revenus de diffusion locale: 1,16 milliard de dollars (2022)
• Revenus de réseaux nationaux: 344 millions de dollars (2022)
• Revenu du segment des médias numériques: 233 millions de dollars (2022)

Informations de confiance et sources de divertissement

Scripps possède et exploite plusieurs réseaux câblés nationaux atteignant divers segments d'audience.

Réseau	Focus de contenu principal
Réseau alimentaire	Divertissement culinaire
HGTV	Amélioration de la maison
Canal de voyage	Programmation de voyage

Solutions publicitaires ciblées

Scripps fournit des plateformes publicitaires complètes sur plusieurs canaux multimédias.

• Revenus publicitaires totaux: 1,5 milliard de dollars (2022)
• Croissance de la publicité numérique: 12,3% d'une année à l'autre
• Part de marché de la publicité locale: environ 7,2%

Accessibilité du contenu multiplateforme

Scripps fournit du contenu via des plateformes de télévision linéaire, de streaming et de numérique.

Plate-forme	Utilisateurs actifs mensuels
Services de streaming	3,4 millions
Plates-formes numériques	22,6 millions de visiteurs uniques

The E.W. Scripps Company (SSP) - Modèle d'entreprise: relations avec les clients

Engagement de nouvelles axé sur la communauté

En 2023, la société E.W. Scripps a signalé 2,9 millions de téléspectateurs au total sur les plateformes d'information locales. La société exploite 61 stations de télévision locales sur 41 marchés, atteignant environ 26% des ménages de télévision américains.

Métrique de l'engagement	Valeur 2023
Visionneurs locaux de la station de télévision	2,9 millions
Marchés locaux de la station de télévision	41
Stations de télévision locales totales	61

Expériences de médias numériques interactifs

Les plates-formes numériques Scripps ont généré 213,4 millions de dollars de revenus numériques en 2023, avec un public numérique mensuel moyen de 156 millions de visiteurs uniques.

• Croissance des revenus numériques de 8,2% en glissement annuel
• 156 millions de visiteurs numériques uniques mensuels
• Stratégie de distribution de contenu multiplateforme

Recommandations de contenu personnalisés

Grâce à Scripps News et à des plateformes de nouvelles locales, la société tire parti Algorithmes de recommandation de contenu basé sur l'IA pour améliorer l'engagement des utilisateurs.

Plate-forme de recommandation	Performance de 2023
Scripps News Recommandations numériques	Augmentation de l'engagement des utilisateurs de 47%
Personnalisation de la plate-forme d'information locale	Taux d'interaction de 35%

Canaux de communication du public direct

La société maintient une présence active sur les réseaux sociaux avec 3,4 millions de followers combinés sur toutes les plateformes en 2023.

• Abonnés Twitter: 1,2 million
• Fonds Facebook: 1,6 million
• Followers Instagram: 600 000

Services de support client réactifs

Scripps a investi 12,7 millions de dollars dans l'infrastructure et les technologies de soutien à l'expérience client en 2023.

Métrique de soutien	2023 données
Investissement du support client	12,7 millions de dollars
Temps de réponse moyen	2,3 heures
Taux de satisfaction client	88%

The E.W. Scripps Company (SSP) - Modèle d'entreprise: canaux

Stations de diffusion de télévision locales

La société E.W. Scripps exploite 61 stations de télévision locales sur 41 marchés à partir de 2024. Les affiliations du réseau comprennent:

Réseau	Nombre de stations
abc	20
NBC	15
CBS	13
RENARD	13

Plateformes de streaming numérique

Scripps possède et exploite plusieurs canaux de streaming numériques:

• Court TV (plateforme de streaming avec 50 millions de téléspectateurs mensuels)
• Scripps News (service de streaming de nouvelles 24/7)
• Plateforme de streaming de télévision ionique

Applications mobiles

Le portefeuille d'applications mobiles comprend:

Nom de l'application	Utilisateurs actifs mensuels
Télélée judiciaire	2,5 millions
Scripps News	1,8 million

Réseaux de médias sociaux

La portée des médias sociaux sur toutes les plateformes:

Plate-forme	Adeptes / abonnés
Youtube	5,3 millions
Facebook	4,7 millions
Gazouillement	2,1 millions

Portails de contenu basés sur le Web

Les propriétés Web numériques comprennent:

• Scripps.com (site Web de l'entreprise)
• Courtv.com
• Scrippsnews.com
• Sites Web de la station locale (61 au total)

Total Digital Reach: environ 25 millions de visiteurs uniques mensuels sur toutes les plateformes

The E.W. Scripps Company (SSP) - Modèle d'entreprise: segments de clientèle

Audiences de nouvelles télévisées locales

En 2023, E.W. Scripps exploite 61 stations de télévision locales sur 41 marchés aux États-Unis. La société atteint environ 30 millions de ménages de télévision.

Type de marché	Nombre de stations	Poutenir
Marchés majeurs	24	18 millions de ménages
Marchés de taille moyenne	37	12 millions de ménages

Consommateurs de médias numériques

Les plates-formes numériques de Scripps génèrent environ 1,2 milliard de vues de contenu mensuelles sur plusieurs propriétés numériques.

• Plateforme de NewsBreak: 45 millions d'utilisateurs actifs mensuels
• Streaming numérique de télévision ionique: 500 000 téléspectateurs simultanés
• Sites Web de nouvelles locales: 22 millions de visiteurs mensuels uniques

Marchés publicitaires régionaux

En 2022, Scripps a généré 1,4 milliard de dollars de revenus publicitaires sur les plateformes locales et nationales.

Segment publicitaire	Revenu
Publicité télévisée locale	980 millions de dollars
Publicité numérique	420 millions de dollars

Clients de syndication nationale

Scripps dessert plus de 200 stations de télévision via des réseaux nationaux de syndication.

• Court TV: Distribué sur 120 marchés télévisés
• Bounce TV: Disponible sur 95 Marchés télévisés
• Télévision ionique: atteint 93% des ménages de télévision américaine

Visionneurs de contenu en streaming

Les plates-formes de streaming de Scripps servent environ 2,5 millions d'abonnés sur divers canaux numériques.

Plate-forme de streaming	Base d'abonné
Streaming télévisé ion	1,2 million d'abonnés
Court TV +	750 000 abonnés
Rebond +	550 000 abonnés

The E.W. Scripps Company (SSP) - Modèle d'entreprise: Structure des coûts

Dépenses de production de contenu

Selon le rapport annuel de 2022, les frais de production de contenu pour E.W. Scripps Company ont totalisé 541,3 millions de dollars.

Catégorie de production de contenu	Coût annuel
Production de contenu d'actualités	238,7 millions de dollars
Programmation de télévision locale	187,5 millions de dollars
Création de contenu numérique	115,1 millions de dollars

Broadcast and numérique infrastructure

L'investissement en infrastructure pour 2022 était de 92,6 millions de dollars.

• Équipement de transmission de diffusion: 43,2 millions de dollars
• Maintenance de la plate-forme numérique: 32,4 millions de dollars
• Infrastructure réseau: 17 millions de dollars

Talent et compensation des employés

La rémunération totale des employés pour 2022 a atteint 386,9 millions de dollars.

Catégorie des employés	Montant de compensation
Rémunération des dirigeants	18,3 millions de dollars
Journaliste et personnel de l'information	214,6 millions de dollars
Personnel technique et de soutien	154 millions de dollars

Investissements technologiques et équipements

Les investissements technologiques en 2022 ont totalisé 67,5 millions de dollars.

• Mises à niveau de la technologie numérique: 35,2 millions de dollars
• Équipement de radiodiffusion: 22,3 millions de dollars
• Infrastructure de cybersécurité: 10 millions de dollars

Coûts de marketing et de distribution

Les frais de marketing et de distribution pour 2022 étaient de 123,4 millions de dollars.

Canal de marketing	Dépense
Marketing numérique	52,7 millions de dollars
Publicité traditionnelle	41,6 millions de dollars
Coûts de plate-forme de distribution	29,1 millions de dollars

The E.W. Scripps Company (SSP) - Modèle d'entreprise: Strots de revenus

Ventes publicitaires locales

En 2023, les ventes publicitaires locales de E.W. Scripps Company ont généré 433,7 millions de dollars de revenus. La société possède 61 stations de télévision locales sur 41 marchés aux États-Unis.

Segment de marché	Revenus ($ m)	Pourcentage de ventes d'annonces locales
Publicité télévisée locale	433.7	100%

Syndication des médias nationaux

Les revenus nationaux de syndication médiatique pour 2023 ont atteint 189,2 millions de dollars. Les réseaux nationaux et les plateformes de syndication de la société ont contribué de manière significative à cette source de revenus.

Plate-forme de syndication	Revenus ($ m)
Scripps Networks	189.2

Revenus publicitaires numériques

Les revenus de la publicité numérique pour 2023 ont totalisé 276,5 millions de dollars. Cela comprend les plateformes numériques à travers la télévision et les propriétés en ligne.

• Revenus publicitaires numériques: 276,5 millions de dollars
• Plates-formes numériques: propriétés de télévision et en ligne

Frais de licence de contenu

Les frais de licence de contenu ont généré 94,6 millions de dollars en 2023. Ces frais proviennent du contenu télévisé et de la programmation de la télévision en licence sur diverses plateformes médiatiques.

Catégorie de licence	Revenus ($ m)
Licence de contenu télévisé	94.6

Services numériques basés sur l'abonnement

Les services numériques basés sur l'abonnement ont contribué 62,3 millions de dollars aux revenus de l'entreprise en 2023. Cela comprend le streaming numérique et des abonnements de contenu spécialisés.

• Revenu total d'abonnement: 62,3 millions de dollars
• Services: plates-formes de streaming numériques

Total des sources de revenus pour 2023: 1 056,3 millions de dollars

The E.W. Scripps Company (SSP) - Canvas Business Model: Value Propositions

You're looking at the core value delivered by The E.W. Scripps Company as of late 2025, grounded in their recent operational and financial performance. The value propositions center on broad reach, targeted content, and operational efficiency.

A primary value is providing free, over-the-air access to local news and major network programming. The E.W. Scripps Company remains one of the nation's largest local TV broadcasters, serving communities through a portfolio of more than 60 stations in 40+ markets.

The E.W. Scripps Company delivers premium, affordable women's sports content (WNBA, NWSL) on ION. The NWSL on ION broadcasts reached more than 20 million total unique viewers during the prior year's inaugural season. ION itself is available over-the-air in more than 128 million homes as of September 2025. The commitment to women's sports continues with new additions like the SI Women's Games and the Elevance Health Women's Fort Myers Tip-Off coming in the fall of 2025.

For niche content, The E.W. Scripps Company offers programming for underserved audiences. Court TV's legal coverage is a key example, devoted to live gavel-to-gavel coverage, in-depth legal reporting, and expert analysis of important trials.

The company offers high-reach advertising inventory. Specifically, Scripps Sports serves leagues with national broadcast reach of up to 100% of TV households. This is complemented by the national reach of its other networks like ION, which is available on pay TV, connected TV, and free, ad-supported streaming platforms.

Financially, The E.W. Scripps Company is offering a leaner, more profitable Networks division. This division achieved margins of 32% in the first quarter of 2025. This performance represented an 870 basis points improvement, significantly exceeding the initial guidance range of 400 to 600 basis points.

Here's a quick look at the key metrics supporting these value propositions:

Metric Category	Specific Value/Metric	Period/Context
Networks Profitability	32% Segment Margin	Q1 2025
Networks Efficiency Gain	870 basis points Margin Improvement	Q1 2025 vs. prior period
Local Reach	More than 60 Stations	As of late 2025
ION National Reach (OTA)	More than 128 million Homes	As of September 2025
NWSL Viewership (Prior Year)	More than 20 million Total Unique Viewers	2024 Season
Scripps Sports National Reach	Up to 100% of TV Households	National Broadcast Reach
Networks Revenue	$198 million	Q1 2025

The content portfolio driving these propositions includes a variety of national networks:

• ION: General entertainment featuring women's sports.
• Court TV: Live gavel-to-gavel trial coverage.
• ION Mystery: Dramas, docuseries, and originals.
• Bounce, Grit, Laff, ION Plus, Defy TV, and TrueReal are also part of the portfolio.

Furthermore, the company is actively managing its distribution footprint. In Q1 2025, The E.W. Scripps Company completed negotiations covering 25% of its pay TV households.

The company's focus on cost control is also a value driver; first-quarter expenses in the Networks division decreased by 16% over Q1 2024. If onboarding takes 14+ days for new digital initiatives, churn risk rises, but the current cost structure seems defintely tight.

Finance: draft 13-week cash view by Friday.

The E.W. Scripps Company (SSP) - Canvas Business Model: Customer Relationships

You're looking at how The E.W. Scripps Company manages its key relationships as of late 2025. It's a mix of legacy distribution deals, aggressive digital growth, and a tight focus on financial health for investors.

Managed, long-term contracts with Pay TV distributors

The relationship with traditional Pay TV distributors (MVPDs) is governed by multi-year contracts, though this segment deals with subscriber declines. The company actively manages these renewals to maintain revenue stability. In the first quarter of 2025, The E.W. Scripps Company completed legacy distribution revenue contract negotiations covering about 25% of its pay TV households. Distribution revenue for the Local Media segment was $187 million in Q1 2025. By the third quarter of 2025, distribution revenue was reported at $186 million, which was flat year-over-year, despite ongoing subscriber losses in the pay TV industry.

Direct-to-consumer engagement via local news and network streaming apps

Engagement here is clearly shifting toward digital platforms, especially Connected TV (CTV). The Networks division is capitalizing on this distribution aggressively. CTV revenue for the Networks division grew by 41% year-over-year in the third quarter of 2025. The projected 2025 CTV revenue is set to exceed $120 million, a line item created in just a few years. Sports programming is a major driver; the WNBA season on ION saw linear and connected TV revenue grow by 92% over the 2024 season. Furthermore, WNBA games on ION attracted more than 23 million unique viewers across games and wrap shows in 2024.

Dedicated national and local advertising sales teams for core and political spend

Advertising sales relationships are segmented by core business and the cyclical nature of political spending. The contrast between election and non-election years is stark, which the sales teams must navigate. Core advertising revenue in the Local Media division showed resilience, increasing by 1.8% to $132 million in Q3 2025. In 2024, core advertising accounted for 33% of the Local Media segment's revenues. Political revenue, however, plunged in the odd year of 2025, coming in at just $5.1 million for Q3 2025, compared to $125 million in Q3 2024.

Here's a quick look at the advertising revenue dynamics across recent quarters:

Metric	Q2 2025 Amount	Q3 2025 Amount	Context/Change
Local Media Core Advertising Revenue	$137 million	$132 million	Q2 was down 1.9% year-over-year; Q3 was up 1.8% year-over-year
Political Advertising Revenue	$2.6 million	$5.1 million	Q2 was down over 90% from the prior year; Q3 was down 97.2% from 2024's $177 million
Networks Division Revenue	$206 million	$201 million	Both quarters were near-flat year-over-year

Investor relations focused on deleveraging and margin improvement

Investor communication centers heavily on balance sheet management and operational efficiency, which directly impacts stakeholder confidence. The company is actively pursuing deleveraging, with net leverage ending Q2 2025 at 4.4x, down from 4.9x at the end of Q1 2025. By the end of Q3 2025, net leverage stood at 4.6 times. Total debt was $2.7 billion as of September 30, 2025.

Key actions supporting this focus include significant debt refinancing. The E.W. Scripps Company completed transactions retiring or extending up to $1.5 billion of debt. In August 2025, the company closed on $750 million in new senior secured second-lien notes at a rate of 9.875%. Proceeds were used to pay off 2027 senior notes and pay down more than $200 million of the 2028 term loan.

Margin improvement is a concrete goal for the Networks division. The division achieved a 9 percentage-point improvement in margin year-over-year in Q2 2025. The division delivered a 27% margin in Q3 2025. Management noted that Q1 2025 saw an 870 basis points improvement, well ahead of the promised 400 to 600 basis points improvement over the preceding three quarters.

The relationship with preferred shareholders is also managed through debt reduction, as common stock dividends are prohibited until all preferred shares are redeemed. Undeclared and unpaid cumulative preferred dividends totaled $101 million as of September 30, 2025.

• The Networks division margin is on track for a full-year lift of 4-6 percentage points.
• Q1 2025 Networks division margins reached 32%.
• Asset sales, including two station sales for a total of $123 million, are part of the deleveraging strategy.

Finance: draft 13-week cash view by Friday.

The E.W. Scripps Company (SSP) - Canvas Business Model: Channels

You're looking at The E.W. Scripps Company's distribution strategy as of late 2025, and honestly, it's a story of two distinct businesses fighting for attention: the established local broadcast footprint and the rapidly growing digital networks.

Local over-the-air broadcast television (Local Media segment)

This is the bedrock, the traditional over-the-air (OTA) delivery of local news and programming. The Local Media segment is foundational, but it's navigating the cyclical nature of political advertising. For the third quarter of 2025, this segment brought in $325 million in revenue. That's a significant drop of 27% compared to the prior year, which was an election year. What matters for the day-to-day health, though, is the core advertising revenue. That number actually ticked up to $132 million in Q3 2025, showing a 1.8% increase year-over-year. The political revenue, as expected in an off-year, cratered to just $5.1 million from $125 million in Q3 2024. The segment profit reflected this, landing at nearly $53 million for the quarter, down from $161 million in the prior year's political cycle.

Traditional Pay TV systems (cable and satellite)

This channel relies on carriage agreements-the fees The E.W. Scripps Company collects for allowing cable and satellite providers to carry its local broadcast signals. This revenue stream proved remarkably stable in the third quarter of 2025. Distribution revenue, which covers these retransmission consent agreements, was $186 million, reported as flat on a year-over-year basis. This stability is key for cash flow, especially when the advertising side is facing non-political headwinds. The company is actively optimizing its portfolio, having recently announced the sale of two network-affiliated stations for total proceeds of $123 million, which supports debt paydown rather than direct channel expansion in these legacy systems.

Connected TV (CTV) platforms and virtual MVPDs (e.g., Fubo, YouTube TV)

This is where The E.W. Scripps Company is seeing its most aggressive growth, primarily feeding into the Scripps Networks division. Connected TV revenue is surging, which is a direct result of their sports strategy, particularly around women's programming. In Q3 2025, CTV revenue was up 41% year-over-year. To give you a sense of the momentum, Q2 2025 saw a 57% surge in streaming revenue, and management projects the full-year growth to exceed 35%. This digital reach helps offset softness in other areas. They are clearly prioritizing this digital path to viewers.

Free Ad-Supported Streaming TV (FAST) channels and Peacock integration

The Scripps Networks division, which houses their FAST offerings like Bounce TV, Court TV, Grit, Laff, and Scripps News, is leveraging this broad distribution. The overall Networks revenue was about flat for Q3 2025 at $201 million, down just 0.4% from the prior year, but the underlying digital strength is what's driving margin. A prime example of channel success is ION, which carries significant sports content. The WNBA season on ION saw its linear and connected TV revenue grow by 92% over the 2024 season. Sports volume on ION in the upfront cycle was up 30%, commanding premium ad rates. This focus on high-demand content across their streaming properties is what keeps the Networks division profitable, delivering a 27% margin in Q3 2025 on the back of a 7% reduction in expenses.

Here's a quick look at how the key revenue drivers within the channels stacked up in Q3 2025:

Channel/Revenue Type	Q3 2025 Amount	Year-over-Year Change (Approximate)	Segment
Local Media Total Revenue	$325 million	Down 27%	Local Media
Local Media Core Advertising Revenue	$132 million	Up 1.8%	Local Media
Local Media Distribution Revenue (Cable/Satellite)	$186 million	Flat (No Change)	Local Media
Scripps Networks Total Revenue	$201 million	Down 0.4%	Scripps Networks
Connected TV (CTV) Revenue	Not explicitly stated as total, but growth is key	Up 41%	Scripps Networks
WNBA Season on ION Revenue	Not explicitly stated as total	Up 92% (vs. 2024 season)	Scripps Networks (FAST/ION)

You can see the divergence clearly: the local advertising base is contracting outside of election years, but the distribution fees are holding steady, and the digital/streaming channels are delivering substantial growth. Finance: draft 13-week cash view by Friday.

The E.W. Scripps Company (SSP) - Canvas Business Model: Customer Segments

You're analyzing The E.W. Scripps Company's customer base as of late 2025, looking at the groups that actually pay them money for content or advertising access. Honestly, the picture is a mix of stable legacy revenue and growth areas in digital and sports.

The E.W. Scripps Company serves several distinct customer groups, each contributing to the Local Media and Scripps Networks segments. For the third quarter of 2025, total company revenue was reported at $526 million.

Pay TV providers (cable/satellite companies) paying retransmission fees

This group represents the stable, recurring revenue stream from carriage agreements. Distribution revenue, which comes from fees charged to cable and satellite companies for carrying The E.W. Scripps Company-owned stations, was $186 million in the third quarter of 2025, which was flat year-over-year.

The company actively manages these relationships; for instance, in the first quarter of 2025, The E.W. Scripps Company completed negotiations covering 25% of its pay TV households. This segment is crucial for maintaining reach across traditional distribution platforms, even as subscriber counts decline.

National advertisers seeking high-reach, live sports inventory

National advertisers buy inventory across The E.W. Scripps Company's networks and local stations, with a growing focus on premium sports content. The Scripps Networks division, which includes Ion, Court TV, and Scripps News, generated $201 million in revenue in Q3 2025.

The sports strategy is a key draw here. For example, the WNBA season on ION saw linear and connected TV revenue grow by 92% over the 2024 season. Also, demand for women's sports in the upfront cycle was strong, with sports volume up 30% and commanding premium advertising rates.

Local and regional advertisers, especially in the services category

This group primarily fuels the Local Media division's core advertising revenue. In Q3 2025, Local Media core advertising revenue was $132 million, marking an increase of 1.8% year-over-year.

The growth in this category was explicitly driven by two areas:

• The services category.
• Overall growth in national advertising flowing into local markets.

U.S. TV households, both over-the-air and pay TV subscribers

While The E.W. Scripps Company does not directly report the total number of U.S. TV households it reaches in its primary financial disclosures, the customer base is defined by the households receiving its signals, whether via over-the-air (OTA) broadcast or through the pay TV providers mentioned above. The growth in Connected TV revenue, which was up 41% in Q3 2025, shows an increasing focus on the streaming segment of the household audience.

Political campaigns and PACs (significant revenue in even-numbered years)

This segment provides a massive, cyclical boost to the Local Media division. In the non-election year Q3 2025, political revenue was only $5.1 million, representing a steep drop of 97.2% compared to the $125 million generated in the election year Q3 2024.

This dramatic swing highlights the segment's importance in even-numbered years, as the absence of this revenue exposed the underlying core business performance in 2025.

Here's a quick look at the key revenue components from the Local Media segment in Q3 2025:

Revenue Type	Q3 2025 Amount	Year-over-Year Change
Total Local Media Revenue	$325 million	Down 27%
Core Advertising Revenue	$132 million	Up 1.8%
Distribution Revenue	$186 million (Company-wide)	No change
Political Revenue	$5.1 million	Down 97.2%

The E.W. Scripps Company (SSP) - Canvas Business Model: Cost Structure

You're looking at the core expenditures that keep The E.W. Scripps Company running as of late 2025. This structure is heavily influenced by content acquisition, debt servicing, and the day-to-day running of a large local and national media footprint. Honestly, the numbers show a clear focus on managing debt while integrating new sports rights costs.

Programming and Content Acquisition Costs, Including New Sports Rights

Programming costs are a primary driver, especially for the Scripps Networks division, which relies on content to fuel its Connected TV (CTV) growth. For the Local Media segment, these costs cover network affiliation fees, local sports rights, and syndicated programming. The company has been actively investing in sports rights, including agreements with the NHL's Tampa Bay Lightning, the Utah Hockey Club, and the WNBA's Las Vegas Aces, which factor into the expected expense profile for Local Media.

• Programming expenses accounted for 55% of the Scripps Networks segment's costs and expenses in 2024.
• Programming costs, including network affiliation fees, were 45% of the Local Media segment's costs and expenses in 2024.
• The company expects Local Media expenses to be flat-to-down low single digits, inclusive of the new sports rights expense for the Lightning in the fourth quarter of 2025.

Cash Interest Expense

Servicing the company's debt load is a significant, non-discretionary cost. Following significant refinancing activities in 2025, the guidance for cash interest paid reflects the new debt structure.

The updated guidance for full-year 2025 cash interest paid is between $170 million to $175 million. This is a critical figure to track against free cash flow generation.

Network Affiliate Fees Paid to Major Broadcast Networks

These fees are embedded within the overall programming costs for the Local Media segment. While a specific standalone dollar amount for 2025 affiliate fees isn't itemized in the latest releases, they are a component of the segment's operating expenses.

Operating Expenses for Local Stations and National Network Infrastructure

Operating expenses cover everything from station overhead and shared services to the costs of running the national networks like ION, Bounce TV, and Court TV. The company has been actively managing these costs, often citing savings from restructuring efforts.

Here's a look at the reported segment and corporate expenses for 2025 periods:

Expense Category/Period	Amount (Millions USD)
Costs and expenses for segments, shared services and corporate (YTD through Q3 2025)	$1,400
Costs and expenses for segments, shared services and corporate (YTD through Q2 2025)	$911
Segment, shared services and corporate expenses (Q3 2025)	$449
Segment, shared services and corporate expenses (Q2 2025)	$457
Scripps Networks segment expenses (Q3 2025)	$148

The Scripps Networks division showed expense discipline, with Q3 2025 segment expenses down 7.5% compared to the year-ago quarter, partly due to operational reductions at Scripps News.

Restructuring and Financing Transaction Costs

These are non-recurring or irregular costs related to balance sheet management and operational efficiency drives. The third quarter of 2025 saw several notable charges related to debt management.

For the third quarter of 2025, the following charges were recorded:

Specific Cost Item (Q3 2025)	Amount (Millions USD)
Loss on extinguishment of debt	$7.6
Financing transaction costs	$6.5
Restructuring costs	$2.7

Looking at the year-to-date through Q3 2025, the cumulative impact of these items was higher:

• Financing transaction costs (YTD through Q3 2025): $44.5 million.
• Loss on extinguishment of debt (YTD through Q3 2025): $10.6 million.
• Restructuring costs (YTD through Q3 2025): $7.5 million.

Finance: draft 13-week cash view by Friday.

The E.W. Scripps Company (SSP) - Canvas Business Model: Revenue Streams

You're looking at how The E.W. Scripps Company brings in money as of late 2025, focusing on the hard numbers from their latest reports.

The revenue streams are clearly segmented across their Local Media and Scripps Networks divisions, with significant one-time gains from asset sales helping the balance sheet.

The core revenue components for the third quarter of 2025 are detailed below:

Revenue Category	Q3 2025 Amount	Year-over-Year Comparison Note
Distribution Revenue (Retransmission)	$186 million	Reported as flat compared to Q3 2024.
Core Advertising Revenue (Local & National)	$132 million	Increased by 1.8% over Q3 2024.
Political Advertising Revenue	$5.1 million	Significantly lower due to being an off-cycle quarter (Q3 2024 was $125 million).
Scripps Networks Revenue (Total)	$201 million	Reported as about flat for Q3, with a 41% growth in Connected TV revenue.

The company is actively optimizing its portfolio, which generates non-recurring revenue streams.

• Other revenue includes proceeds from strategic asset sales, such as the $123 million total from the announced sales of two network-affiliated stations.
• The sale of WRTV in Indianapolis to Circle City Broadcasting was valued at $83 million.
• The sale of WFTX in Fort Myers/Naples to Sun Broadcasting was valued at $40 million.

The digital and streaming side shows strong momentum, even if it doesn't fully offset the cyclical nature of local advertising.

The Connected TV (CTV) advertising revenue stream is a key growth area, projected to exceed $120 million for the full-year 2025. That CTV segment saw revenue growth of 41% in the third quarter alone, which helped balance softness from economic uncertainty elsewhere. The Networks division delivered a 27% margin in the quarter, partly due to this digital distribution strength.

You should note the political revenue drop; it was only $5.1 million in Q3 2025, compared to $125 million in the election-heavy Q3 2024. That's a massive swing, defintely exposing the core business performance.

Here's a quick look at the Q3 2025 Local Media revenue components:

• Distribution revenue: $186 million.
• Core advertising revenue: $132 million.
• Political advertising revenue: $5.1 million.

Finance: draft 13-week cash view by Friday.