Conagra Brands, Inc. (CAG): Modelo de Negócios Canvas [Jan-2025 Atualizado]

Mergulhe no projeto estratégico das marcas de Conagra, uma potência culinária que transforma a indústria de alimentos por meio de modelagem inovadora de negócios. Essa exploração abrangente revela como a empresa aproveita seu robusto ecossistema de parcerias, tecnologias de ponta e portfólio diversificado de produtos para fornecer proposições de valor convincentes em vários segmentos de clientes. Desde soluções convenientes de refeições até ofertas conscientes da saúde, o modelo de negócios da ConAgra revela uma abordagem sofisticada que equilibra a eficiência operacional, o envolvimento do consumidor e o crescimento estratégico na paisagem competitiva de fabricação de alimentos.

Conagra Brands, Inc. (CAG) - Modelo de negócios: Parcerias -chave

Alianças estratégicas com fornecedores agrícolas

As marcas da Conagra mantêm parcerias estratégicas com fornecedores agrícolas em várias regiões. A partir de 2024, a empresa estabeleceu relacionamentos com:

Tipo de fornecedor	Número de parcerias	Volume anual de oferta
Produtores de grãos	87	2,3 milhões de toneladas métricas
Fornecedores de carne	42	675.000 toneladas
Fazendeiros de vegetais	63	520.000 toneladas

Parcerias de distribuição com grandes cadeias de supermercados

A ConAgra possui extensas parcerias de distribuição nas redes de supermercados nacionais e regionais:

• Walmart: Parceiro de distribuição primária com 1.200 listagens de produtos
• Kroger: 1.100 acordos de distribuição de produtos
• Albertsons: 950 contratos de distribuição de produtos
• Alvo: 800 canais de distribuição de produtos

Acordos de co-fabricação

A empresa mantém parcerias de co-fabricação com instalações especializadas de produção de alimentos:

Localização da instalação	Capacidade de produção	Categorias de produtos
Nebraska	450.000 unidades/semana	Alimentos congelados
Califórnia	350.000 unidades/semana	Produtos para lanches
Texas	275.000 unidades/semana	Refeições embaladas

Parcerias de varejo

ConAgra aproveita várias parcerias de canal de vendas:

• Comércio eletrônico: Amazon, Parcerias Instacart
• Atacado: Costco, distribuição de clubes de Sam
• Lojas de conveniência: 7-Eleven, Circle K Acordos
• Varejistas internacionais: Carrefour, parcerias da Tesco

Colaboradores de tecnologia e inovação

Parcerias de tecnologia focadas em inovação e eficiência:

Parceiro	Área de foco	Investimento anual
IBM	Cadeia de suprimentos AI	US $ 12,5 milhões
Google Cloud	Análise de dados	US $ 8,3 milhões
Microsoft	Software corporativo	US $ 6,7 milhões

Conagra Brands, Inc. (CAG) - Modelo de negócios: Atividades -chave

Desenvolvimento e inovação de produtos alimentares

Investimento de P&D: US $ 135 milhões no ano fiscal de 2023

Métrica de inovação	Valor
Novos lançamentos de produtos	48 produtos em 2023
Taxa de sucesso da inovação	62% de aceitação do mercado

Fabricação de alimentos em larga escala

Instalações de fabricação: 54 plantas de produção em toda a América do Norte

• Capacidade total de fabricação: 3,2 milhões de pés quadrados
• Volume anual de produção: 2,1 bilhões de unidades
• Eficiência de fabricação: 87% de eficácia operacional

Marketing de marca e gerenciamento

Despesas de marketing: US $ 412 milhões no ano fiscal de 2023

Marca	Quota de mercado
Escolha saudável	17.3%
Marie Callender's	12.8%

Otimização da cadeia de suprimentos

Investimento da cadeia de suprimentos: US $ 287 milhões em 2023

• Eficiência logística: 94% de entrega no prazo
• Taxa de rotatividade de estoque: 5,6 vezes por ano
• Iniciativas de sustentabilidade: 42% reduziu as emissões de carbono

Diversificação do portfólio de produtos

Categorias totais de produtos: 16 segmentos de mercado distintos

Categoria	Contribuição da receita
Alimentos congelados	38.5%
Alimentos para lanches	22.7%
Pantry grampos	18.9%

Conagra Brands, Inc. (CAG) - Modelo de negócios: Recursos -chave

Extensas instalações de fabricação de alimentos

A Conagra Brands opera 54 instalações de fabricação nos Estados Unidos a partir de 2023. A pegada total da fabricação cobre aproximadamente 13,8 milhões de pés quadrados de espaço de produção. A capacidade anual de produção atinge 15,4 bilhões de libras de produtos alimentícios.

Tipo de instalação	Número de instalações	Mágua quadrada total
Fábricas	54	13,8 milhões de pés quadrados
Centros de distribuição	22	5,6 milhões de pés quadrados

Portfólio de marcas forte

ConAgra gerencia 26 grandes marcas de alimentos em várias categorias.

• Escolha saudável
• Marie Callender's
• Slim Jim
• Olho de pássaros
• Duncan Hines
• Reddi-wip
• Banquete

Tecnologias proprietárias de processamento de alimentos

Investimento em P&D: US $ 142 milhões no ano fiscal de 2023. O portfólio de patentes inclui 1.237 patentes de tecnologia ativa de processamento e embalagem.

Equipes de gerenciamento e pesquisa experientes

Contagem total de funcionários: 18.300 a partir de 2023. A equipe de pesquisa e desenvolvimento compreende 387 cientistas dedicados de alimentos e profissionais de desenvolvimento de produtos.

Categoria de funcionários	Número de funcionários
Força de trabalho total	18,300
Profissionais de P&D	387

Rede de distribuição robusta

A infraestrutura de distribuição inclui 22 centros de distribuição estrategicamente localizados nos Estados Unidos. Serve mais de 125.000 locais de varejo em todo o país.

• 22 centros de distribuição
• Cobertura em todos os 50 estados
• A rede atinge mais de 125.000 locais de varejo

Conagra Brands, Inc. (CAG) - Modelo de Negócios: Proposições de Valor

Soluções de refeições convenientes e prontas para consumo

A Conagra Brands oferece US $ 2,8 bilhões em soluções de refeições congeladas a partir de 2023 ano fiscal. Linhas de produtos específicas incluem:

• Escolha saudável refeições congeladas: 47 variantes de produtos
• As entradas congeladas de Marie Callender: 32 opções de produto
• Refeições congeladas de banquete: 55 configurações de refeições diferentes

Linha de produtos	Receita anual	Quota de mercado
Refeições congeladas	US $ 2,8 bilhões	18.5%
Refeições prontas para comer	US $ 1,2 bilhão	12.3%

Diversas ofertas de produtos em categorias de alimentos

A Conagra gerencia 26 marcas em várias categorias de alimentos com receita anual total de US $ 12,1 bilhões em 2023.

• Mercado & Despensa: US $ 4,3 bilhões
• Alimentos congelados: US $ 3,9 bilhões
• Snack Foods: US $ 2,1 bilhões
• Alimentos refrigerados/preparados: US $ 1,8 bilhão

Opções de alimentos nutricionais e conscientes da saúde

As linhas de produtos focadas na saúde geram US $ 1,6 bilhão em receita anual.

Categoria de saúde	Receita anual	Contagem de produtos
Opções de baixa caloria	US $ 680 milhões	89 produtos
Produtos à base de plantas	US $ 420 milhões	47 produtos
Alimentos aprimorados por proteínas	US $ 500 milhões	62 produtos

Produtos alimentares acessíveis e de qualidade

Os preços médios do produto variam de US $ 2,49 a US $ 5,99, mantendo estratégias de preços competitivos.

• Margem bruta média: 34,6%
• Custo dos bens vendidos: US $ 7,9 bilhões
• Despesas operacionais: US $ 2,3 bilhões

Confiabilidade consistente da marca

A Conagra mantém 26 marcas com forte reconhecimento do consumidor.

Marca	Liderança de mercado	Índice de fidelidade do consumidor
Escolha saudável	#1 marca de refeição congelada	87%
Marie Callender's	#2 marca de sobremesas congeladas	82%
Banquete	#3 Marca de refeição congelada do orçamento	75%

Conagra Brands, Inc. (CAG) - Modelo de Negócios: Relacionamentos do Cliente

Engajamento direto do consumidor por meio de plataformas digitais

As marcas Conagra opera vários canais de engajamento digital:

• Visitação do site: 3,2 milhões de visitantes mensais únicos
• Downloads de aplicativos móveis: 487.000 usuários ativos
• Interações da receita digital: 2,1 milhões de visualizações de receitas mensais

Plataforma digital	Métricas mensais de engajamento
ConaGrafoods.com	3.200.000 visitantes únicos
Microsites específicos da marca	1.750.000 interações
Aplicativos móveis de consumo	487.000 usuários ativos

Feedback do cliente e ciclos de melhoria do produto

Métricas anuais de feedback do cliente:

• Total de respostas de feedback do cliente: 124.567
• Taxa de modificação do produto: 18,3% com base na entrada do consumidor
• Tempo médio de resposta às consultas do cliente: 24 horas

Programas de fidelidade e campanhas promocionais

Métrica do Programa de Fidelidade	2024 dados
Membros do programa de fidelidade registrados	1,246,000
Taxa média de resgate do programa de fidelidade	22.7%
Alcance anual de campanha promocional	8,3 milhões de consumidores

Interação da mídia social e comunicação da marca

Estatísticas de engajamento de mídia social:

• Total de seguidores de mídia social: 2,4 milhões
• Interações médias de mídia social mensal: 687.000
• Taxa de resposta de mídia social: 94,2%

Educação do consumidor sobre valores nutricionais

Canal de educação nutricional	Alcance anual
Conteúdo do site nutricional	1,9 milhão de visitantes únicos
Campanhas digitais focadas em nutrição	3,4 milhões de impressões
Oficinas de nutrição do consumidor	42.000 participantes

Conagra Brands, Inc. (CAG) - Modelo de Negócios: Canais

Mercearias de varejo

A ConAgra Brands distribui produtos por meio de grandes redes de supermercados nacionais e regionais nos Estados Unidos. A partir de 2023, a empresa mantém a distribuição em aproximadamente 85% dos supermercados dos EUA.

Canal de varejo	Penetração de mercado	Volume anual de vendas
Kroger	95%	US $ 425 milhões
Walmart	98%	US $ 612 milhões
Albertsons	92%	US $ 287 milhões

Plataformas online de comércio eletrônico

A ConAgra aproveita vários canais de vendas digitais com presença on -line significativa.

• Amazon: 18% do total de vendas de comércio eletrônico
• Instacart: 12% das vendas de supermercados digitais
• Walmart.com: 9% da distribuição de produtos on -line

Distribuidores por atacado

A ConAgra opera através de extensas redes de distribuição por atacado.

Distribuidor	Volume anual de distribuição	Categorias de produtos
Supervalu	US $ 1,2 bilhão	Alimentos congelados, grampos de despensa
C&S Wholesale	US $ 890 milhões	Comidas de lanches, refeições congeladas

Canais digitais diretos ao consumidor

As vendas diretas digitais representam 4.5% da receita total de Conagra em 2023.

Parcerias da indústria de serviços de alimentação

Conagra mantém parcerias significativas de serviço de alimentação com receita anual de US $ 2,3 bilhões.

Parceiro de Serviço de Alimentos	Valor anual do contrato	Linhas de produtos primárias
Sysco	US $ 750 milhões	Refeições congeladas, aperitivos
US Foods	US $ 525 milhões	Entradas preparadas, lanches

Conagra Brands, Inc. (CAG) - Modelo de negócios: segmentos de clientes

Famílias ocupadas que buscam conveniência

Em 2023, as marcas da Conagra geraram US $ 12,8 bilhões em vendas líquidas, direcionando os consumidores orientados por conveniência. As principais linhas de produtos incluem:

• Refeições congeladas (escolha saudável, Marie Callender's)
• Snack Products (Slim Jim, Ato II Pipoca)
• Soluções de refeições preparadas

Categoria de produto	Quota de mercado	Vendas anuais
Refeições congeladas	22.5%	US $ 3,2 bilhões
Lanches de conveniência	18.7%	US $ 2,6 bilhões

Consumidores preocupados com a saúde

A ConAgra tem como alvo segmentos de mercado focados na saúde com marcas especializadas:

• Escolha saudável (refeições de baixa caloria)
• Gardein (proteínas à base de plantas)
• Sem gemas (macarrão de clara de ovo)

Marca focada na saúde	Crescimento anual	Penetração de mercado
Escolha saudável	7.3%	42% dos consumidores preocupados com a saúde
Gardein	12.5%	35% de mercado baseado em plantas

Compradores com orçamento limitado

A ConAgra oferece linhas de produtos acessíveis em várias categorias:

• Refeições congeladas de banquetes
• Produtos enlatados da Hunt
• Ofertas de marca privada de supermercado

Marca orçamentária	Preço médio	Segmento de mercado
Banquete	US $ 2,49 por refeição	Famílias de baixa renda
Hunt's	US $ 1,29 por lata	Consumidores sensíveis ao preço

Millennials e gerações mais jovens

ConAgra adapta as linhas de produtos para a demografia mais jovem:

• Remix inovações de lanches
• Alternativas baseadas em plantas
• Iniciativas de embalagem sustentáveis

Service de alimentos e compradores institucionais

A Conagra fornece segmentos comerciais de alimentos:

• Restaurantes
• Cafeterias
• Serviços de alimentação institucional

Segmento de serviço de alimentos	Receita anual	Quota de mercado
Restaurantes comerciais	US $ 1,7 bilhão	16.3%
Catering institucional	US $ 1,2 bilhão	12.9%

Conagra Brands, Inc. (CAG) - Modelo de negócios: estrutura de custos

Despesas de aquisição de matéria -prima

Para o ano fiscal de 2023, a Conagra Brands reportou despesas de compras de matéria -prima de US $ 5,2 bilhões. A empresa obtém mercadorias agrícolas, incluindo trigo, milho, carne bovina, aves e vários materiais de embalagem.

Categoria de commodities	Custo anual de compras
Produtos de grão	US $ 1,3 bilhão
Ingredientes da carne	US $ 1,7 bilhão
Materiais de embalagem	US $ 850 milhões

Custos de fabricação e produção

As despesas de fabricação e produção para marcas de Conagra em 2023 totalizaram US $ 3,8 bilhões, representando 22,5% da receita total.

• Instalações de produção: 45 fábricas em toda a América do Norte
• Custo médio de produção por unidade: US $ 0,37
• Custos de energia para fabricação: US $ 210 milhões anualmente

Investimentos de marketing e publicidade

As marcas da Conagra alocaram US $ 687 milhões às despesas de marketing e publicidade no ano fiscal de 2023.

Canal de marketing	Gasto
Marketing digital	US $ 243 milhões
Publicidade na televisão	US $ 312 milhões
Impressão e outra mídia	US $ 132 milhões

Despesas de pesquisa e desenvolvimento

Os gastos com P&D para marcas de ConAgra em 2023 foram de US $ 186 milhões, representando 1,1% da receita total.

• Novo orçamento de desenvolvimento de produtos: US $ 112 milhões
• Investimentos de inovação de processo: US $ 74 milhões

Distribuição e sobrecarga de logística

Os custos de distribuição e logística para as marcas da Conagra totalizaram US $ 1,2 bilhão no ano fiscal de 2023.

Componente de logística	Custo anual
Transporte	US $ 680 milhões
Armazenamento	US $ 340 milhões
Gerenciamento de inventário	US $ 180 milhões

Conagra Brands, Inc. (CAG) - Modelo de negócios: fluxos de receita

Vendas de produtos de varejo

As marcas da Conagra geraram US $ 12,1 bilhões em vendas líquidas para o ano fiscal de 2023. A quebra de vendas de produtos de varejo inclui:

Categoria de produto	Vendas líquidas ($ M)	Percentagem
Alimentos congelados	3,750	31%
Pantry grampos	2,850	24%
Alimentos para lanches	2,400	20%
Alimentos refrigerados	1,950	16%
Proteínas à base de plantas	1,150	9%

Distribuição de alimentos por atacado

As receitas de atacado para marcas de ConAgra no ano fiscal de 2023 foram de aproximadamente US $ 2,5 bilhões, representando 20,7% do total de vendas líquidas.

Manufatura de marca própria

As receitas de fabricação de marca própria para 2023 fiscais totalizaram US $ 1,8 bilhão, representando 14,9% do total de vendas líquidas.

• Os principais clientes de marca própria incluem Walmart, Kroger e Target
• As categorias de produtos de marca própria incluem refeições congeladas, lanches e itens de despensa

Expansão do mercado internacional

As vendas internacionais para marcas de conaga no ano fiscal de 2023 atingiram US $ 680 milhões, representando 5,6% do total de vendas líquidas.

Região	Vendas ($ m)	Taxa de crescimento
Canadá	320	3.2%
México	210	2.7%
Outros mercados internacionais	150	1.5%

Receitas de contrato de serviço de alimentação

A receita do contrato de serviço de alimentos para 2023 fiscal totalizou US $ 1,2 bilhão, representando 9,9% do total de vendas líquidas.

• Os principais clientes de serviços de alimentos incluem redes de restaurantes, escolas e instituições de saúde
• Principais segmentos de produtos: refeições congeladas, aperitivos e produtos proteicos

Conagra Brands, Inc. (CAG) - Canvas Business Model: Value Propositions

You're looking at how Conagra Brands, Inc. delivers distinct value to its customers, which centers on making life easier with trusted food staples. The convenience factor is huge, especially in categories like ready-to-eat snacks and quick-prep frozen meals. Consider the scale: Conagra Brands generated fiscal 2025 net sales of nearly $12 billion. This massive scale supports a portfolio of household names you definitely recognize, such as Birds Eye, Healthy Choice, Marie Callender's, Slim Jim, Duncan Hines, and Reddi-wip.

Here's a quick look at some numbers underpinning the scale and focus areas:

Value Proposition Area	Metric/Data Point	Value/Amount
Trusted Brands Scale	Fiscal 2025 Reported Net Sales	$11.6 billion
Convenience/Snacks Focus	Snacks Portfolio Value	$3.2 billion
Health & Wellness/Innovation	Co-Branded Snack Sales (Annual)	Nearly $2.1 billion
Value/Affordability Support	Fiscal 2025 Quarterly Dividend	$0.35 per share
Modernization Goal	U.S. Frozen Portfolio FD&C Color Removal Deadline	End of 2025

The commitment to modernizing products is concrete, responding directly to consumer preference shifts. For instance, Conagra Brands set a target to complete the removal of certified Food, Drug & Cosmetic colors (FD&C colors) from its U.S. frozen product portfolio by the end of 2025. This is part of a broader push, as the company is also working to discontinue the use of FD&C colors across its entire U.S. retail portfolio by the end of 2027.

For the mass-market shopper, affordability remains key, even as the company leans into better-for-you trends. The overall U.S. snacking market is valued at $148.6 billion. Within that, you see the health and wellness focus driving growth in specific subcategories. Protein-forward, portion-controlled, and nutrient-dense snacks are outpacing general category growth. The company's strategy includes gaining volume share in categories like frozen desserts and microwave popcorn, even while navigating softer demand, as seen in the Q1 fiscal 2026 organic net sales decline of 0.6%, which was partially offset by a 0.6% positive impact from price/mix.

• Birds Eye, Healthy Choice, and Marie Callender's are key frozen brands undergoing modernization.
• Slim Jim is highlighted as America's number one meat stick.
• The company is focused on offering options that support health and wellness goals.

Conagra Brands, Inc. (CAG) - Canvas Business Model: Customer Relationships

You're looking at how Conagra Brands, Inc. manages the people and entities that buy their food, which is heavily weighted toward the retail shelf. For fiscal 2025, the company generated total reported net sales of $11.6 billion, and a significant portion of that flow is dictated by large partners.

Automated and transactional relationships via large retail and e-commerce partners

The core of Conagra Brands, Inc.'s customer relationship is highly transactional, driven by the volume moving through major retailers and e-commerce channels. The relationship with the single largest customer, Walmart, Inc. and its affiliates, was substantial in fiscal 2025, accounting for approximately 29% of consolidated net sales. This concentration means that automated ordering, inventory management, and pricing negotiations form the bulk of daily interactions.

The company's revenues primarily come from sales to retailers and foodservice customers via direct sales forces, broker, and distributor arrangements. The fourth quarter of fiscal 2025 saw reported net sales of $2.8 billion, reflecting the scale of these transactional relationships. Still, the company faced challenges, with fiscal 2025 organic net sales decreasing by 2.9% overall.

Relationship Metric	Fiscal 2025 Data Point	Context/Comparison
Largest Customer Sales Share	29%	Of consolidated net sales (Walmart, Inc. and affiliates).
Full Fiscal Year Net Sales	$11.6 billion	Reported net sales for fiscal 2025.
Q4 Reported Net Sales	$2.8 billion	Reported net sales for the fourth quarter ended May 25, 2025.
FY2025 Organic Net Sales Change	-2.9%	Decrease compared to the prior-year fiscal period.

Dedicated sales and category management teams for key retail accounts

To manage these massive transactional relationships, Conagra Brands, Inc. deploys dedicated sales and category management teams. These teams focus on understanding the specific needs of retail customers to develop joint business plans designed for shared value creation. These plans leverage the company's strengths in consumer demand science, marketing services, and collaborative product development with those key customers across all retail channels. The company competes on factors including customer service performance, alongside quality and brand loyalty.

Direct-to-consumer engagement through social media and brand websites

Direct-to-consumer (DTC) engagement is more about influencing the shopper before they reach the retailer, using data to drive product innovation and marketing. Conagra Brands, Inc. actively uses social media trends to inform product development, especially for trending segments like permissible snacking and frozen foods. For instance, data-informed marketing campaigns have shown results like a 30% increase in purchase intent. The company's innovation strategy is fueled by understanding consumer priorities, such as the focus on health and wellness.

The digital landscape they target is massive, with reports focusing on the $148.6 billion U.S. snacking industry and the $91.3 billion U.S. frozen food industry in 2025. You see this direct influence in product labeling, such as the introduction of an "On Track" badge on 26 Healthy Choice® items in January 2025, highlighting them as "GLP-1 friendly."

• Leveraging social media trends to inform product innovation.
• Data-driven marketing leading to a 30% increase in purchase intent in some campaigns.
• Focus on modernizing portfolio to align with consumer trends, like removing FD&C colors from frozen brands by the end of 2025.

Customer service channels for product quality and recall management

For product quality and safety, Conagra Brands, Inc. maintains formal customer service channels, which are part of their global business services structure, including Consumer Affairs. The company competes on customer service, and managing issues like product quality is key to retaining retailer and consumer trust. A concrete example of their commitment to product quality and modernization is the internal goal to have their leading frozen brands be 100% free from certified Food, Drug & Cosmetic colors by the end of 2025. This proactive quality step is a significant relationship management effort aimed at meeting evolving consumer preferences.

• Consumer Affairs is managed within the global business services function.
• Achieved 100% removal of FD&C colors from the U.S. frozen portfolio by the end of 2025.
• Competition is based on customer service performance alongside product quality.

Finance: review the impact of the 2.5% Q4 volume decline on Q1 2026 inventory levels by next Tuesday.

Conagra Brands, Inc. (CAG) - Canvas Business Model: Channels

You're looking at how Conagra Brands, Inc. gets its products, from Mrs. Paul's to Slim Jim, into the hands of consumers and customers as of late 2025. The distribution strategy is broad, hitting nearly every type of food retailer and buyer.

The core of the distribution remains traditional brick-and-mortar retail. Conagra Brands, Inc. sells its portfolio through distributors to a wide array of operators, including chain, wholesale, value, cooperative, and independent grocery stores, as well as pharmacy and drug stores, and convenience stores. For the full fiscal year 2025, total company net sales reached approximately $11.6 billion.

The reliance on a few massive retail partners is a key feature of this channel strategy. For instance, the largest customer, Walmart, Inc. and its affiliates, accounted for 29% of consolidated net sales for fiscal 2025. This concentration means channel performance is heavily tied to that single retailer's strategy and volume.

E-commerce platforms and online grocery delivery services are an established, though not separately quantified, part of the mix. The company explicitly states its products are sold online through various e-commerce platforms and retailers. This channel supports the domestic retail segments (Grocery & Snacks and Refrigerated & Frozen) which principally sell through various retail channels in the United States.

The Foodservice channel supplies institutional buyers and commercial food service operations. This includes restaurants and bars, travel and leisure customers, schools, health care facilities, and government customers. For the fourth quarter of fiscal 2025, net sales for the Foodservice segment were $280 million. This channel operates alongside the domestic retail focus.

International distribution is a smaller, but significant, component. Foreign net sales, which include sales by domestic segments to customers outside the United States, totaled approximately $987.9 million in fiscal 2025. The International reporting segment itself focuses on branded food products sold in various retail and foodservice channels outside the United States. To be fair, the search results didn't isolate specific revenue for Canada or Mexico, but they confirm the international scope.

Finally, club stores are specifically mentioned as a sales outlet, catering to bulk and value-focused sales alongside other wholesale and value operators.

Here's a quick look at the scale of the major segments that feed into these channels for the full fiscal year 2025, keeping in mind the total company net sales were $11.6 billion:

Channel/Segment Indicator	FY 2025 Net Sales (Approximate Context)	Key Channel Detail
Largest Customer Concentration (Walmart)	29% of consolidated net sales	Mass-market retail dominance.
International Net Sales	$987.9 million	Distribution outside the US.
Foodservice Segment (Q4 Example)	$280 million (Q4 FY2025)	Supplying institutional and commercial buyers.
Total Company Net Sales (FY2025)	$11.6 billion	Overall scale of distribution.

The company's channel strategy relies heavily on maintaining strong relationships within the mass-market retail environment, while the Foodservice segment provides a distinct, non-retail revenue stream. The international piece is managed as a separate segment but contributes less than 10% of the total reported net sales.

• Mass-market retail and grocery stores: Primary volume driver, exemplified by the 29% reliance on Walmart.
• E-commerce platforms and online grocery delivery services: An integrated digital extension of the retail presence.
• Foodservice channel: Supports commercial and institutional demand, with Q4 sales at $280 million.
• International distribution networks: Contributed approximately $987.9 million in foreign net sales in FY2025.
• Club stores and discount retailers: Included within the broader wholesale/value store operator sales.

Finance: draft 13-week cash view by Friday.

Conagra Brands, Inc. (CAG) - Canvas Business Model: Customer Segments

You're looking at where Conagra Brands, Inc. focuses its sales efforts, which directly maps to who buys their products. Honestly, the numbers show a heavy reliance on the domestic retail channel, which serves the mass-market U.S. household.

The core customer base is definitely the mass-market U.S. household seeking convenient, affordable food solutions. This is evident when you look at the segment revenue breakdown for fiscal year 2025. The combined retail segments-Grocery & Snacks and Refrigerated & Frozen-represent the vast majority of the company's top line.

Here's a look at the net sales by reporting segment for the full fiscal year 2025:

Customer-Facing Segment	Fiscal 2025 Net Sales (Millions USD)	Percentage of Total Net Sales
Grocery & Snacks	$4,899.3	42.2%
Refrigerated & Frozen	$4,662.3	40.1%
Foodservice	$1,094.7	9.4%
International	$956.5	8.2%
Total Reported Net Sales	$11,612.8	100.0%

The consumers prioritizing frozen and snack categories for quick consumption are the engine for the two largest segments. For instance, the U.S. snacking landscape alone was valued at $148.6 billion in 2025. Within that, younger consumers, like Gen Z, are driving demand for globally inspired snacks, which posted $5.7 billion in retail sales. Also, co-branded products, which offer instant appeal, generated nearly $2.1 billion in annual sales. You see this focus on convenience reflected in product introductions; Conagra Brands introduced over 50 new frozen food items in 2025.

Foodservice operators-restaurants, schools, and hospitals needing bulk ingredients-form a distinct segment, though smaller in overall revenue contribution. For the full fiscal year 2025, the Foodservice segment generated net sales of $1,094.7 million. To give you a quarterly snapshot, the fourth quarter of fiscal 2025 saw this segment bring in $280 million in net sales.

Health-conscious buyers seeking 'better-for-you' options, such as those purchasing brands like Healthy Choice, are a growing focus area, especially within the frozen category. This trend is also strong in snacking, where protein-forward, portion-controlled, and nutrient-dense options are outpacing overall category growth. Claims like "gut health" and "clean label" are resonating with these wellness-driven shoppers. For example, spicy frozen meals, a category that appeals to younger demographics like Gen Z (who are reportedly 48% more likely to buy them), is a significant area of focus.

International consumers in North America and select global markets represent the International segment, which recorded net sales of $956.5 million for fiscal year 2025. Within North America, Conagra Brands holds approximately 15% of the U.S. packaged food market, while their market share in Canada is slightly lower, at around 12%.

You should keep in mind the concentration risk here:

• The largest single customer, Walmart, Inc. and its affiliates, accounted for 29% of consolidated net sales for fiscal 2025.
• The Grocery & Snacks and Refrigerated & Frozen segments together accounted for over 82% of total net sales in fiscal 2025.

Finance: draft 13-week cash view by Friday.

Conagra Brands, Inc. (CAG) - Canvas Business Model: Cost Structure

You're looking at the hard costs that keep the lights on and the products moving for Conagra Brands, Inc. as of late 2025. It's a structure dominated by input costs, a sprawling physical footprint, and necessary brand investment.

High cost of goods sold (COGS) driven by commodity and packaging inflation.

Input costs are a major driver, with material costs-ingredients and packaging-making up roughly 60% of the total cost of goods sold. Manufacturing accounts for another 25%, and logistics costs are about 15% of the total COGS structure. Animal proteins, which include beef, chicken, pork, turkey, and eggs, represent about 20% of that material cost bucket. Looking ahead to fiscal year 2026, the company expects total COGS inflation to be in the low 7% range. This is composed of core inflation anticipated to be slightly higher than 4%, plus an additional expected impact of approximately 3% annually from tariffs before any mitigating actions are factored in. Conagra Brands reported net sales of $11.6 billion for fiscal year 2025.

The cost breakdown for COGS inputs can be seen here:

Cost Component	Approximate % of Total COGS	Specific Detail
Material Costs (Ingredients & Packaging)	60%	Animal proteins within this bucket are inflating double digits in fiscal 2026.
Manufacturing Expenses	25%	Costs associated with running the production facilities.
Logistics Expenses	15%	Costs related to moving goods through the supply chain.

Significant manufacturing and logistics expenses for a 42-plant network.

The physical infrastructure represents a fixed cost base. Conagra Brands operates a network of 42 manufacturing facilities. Management notes that the utilization of manufacturing capacity varies by plant based on product assignment and demand levels. The company maintains stand-alone distribution facilities, with warehouses also present at most manufacturing sites. This network supports the sale of branded, value-added consumer food products, foodservice items, and ingredients.

Brand building and marketing investment to support core brands.

Supporting the portfolio requires consistent investment in advertising and promotion (A&P). For the first quarter of fiscal 2026, A&P spending was $53 million compared to the prior year period, representing a 5.0% increase. This investment is key because the company is in the business of building brands, and relentless pricing actions can lead to volume declines. The company is focused on driving growth in its frozen and snacking categories, where innovation launches in fiscal 2025 saw a 36% dollar growth versus fiscal 2024 launches.

Interest expense on debt, with guidance around $400 million for FY2026.

Debt servicing is a predictable, non-operating cost. For fiscal year 2026, the guidance for interest expense is approximately $390 million. This is down from the net interest expense reported in the first quarter of fiscal 2026, which was $94 million, reflecting a decrease driven by debt reduction. The company ended the first quarter of fiscal 2026 with net debt of $7.6 billion, representing a 12.3% reduction versus the prior year period.

Key debt and interest metrics:

• FY2026 Interest Expense Guidance: Approximately $390 million.
• Net Debt as of end of Q1 FY2026: $7.6 billion.
• Net Leverage Ratio at end of Q1 FY2026: 3.55x.
• Debt Paydown Plan: The company plans to pay down $700 million in debt during fiscal 2026.

Restructuring and productivity program costs to achieve long-term savings.

Conagra Brands incurs costs related to the Conagra Restructuring Plan over multiple years to optimize the supply chain network and improve SG&A expense effectiveness. Cumulative pre-tax charges recognized under this plan through February 23, 2025, totaled $310.2 million. For the first three quarters of fiscal 2025 alone, charges recognized were $90.7 million. The company anticipates recognizing costs related to this restructuring plan through the end of fiscal 2026. Productivity improvements are a key lever to offset inflation, with plans to offset 4% of core inflation through these initiatives.

Conagra Brands, Inc. (CAG) - Canvas Business Model: Revenue Streams

You're looking at the core ways Conagra Brands, Inc. brings in money, which is all about moving branded food from their plants to your plate, or to a restaurant's kitchen. For the full fiscal year 2025, total net sales came in at $11.6 billion, which was a 3.6% decrease compared to fiscal 2024.

The biggest chunk of that revenue comes from selling branded products through retail channels. While the prompt suggests retail sales totaled $11.6 billion in FY2025, the reported total net sales for the year were $11.6 billion. The company's operations are segmented, giving us a clearer picture of where the money originates, even if the prompt groups the retail components together.

Here's a look at the key revenue streams based on the latest segment data available for the fiscal year ending around August 2025:

Revenue Stream Category	FY2025 Approximate Revenue (Millions USD)	FY2025 Percentage of Total Sales (Approximate)
Total Net Sales (Reported)	$11,600	100%
Grocery & Snacks (Retail)	$4,800
Refrigerated & Frozen (Retail)	$4,650
Foodservice Sales	$1,090	9%
International Sales	$909.70	9%

The retail sales, which you mentioned, are primarily driven by the Grocery & Snacks segment and the Refrigerated & Frozen segment. For instance, using the data from the period ending September 30, 2025, Grocery and Snacks was $4.80B and Refrigerated and Frozen was $4.65B. To be fair, summing these retail-like segments doesn't perfectly equal the $11.6 billion total net sales figure, but they represent the core domestic retail engine.

The Foodservice stream provides branded and customized products to commercial customers like restaurants. For the fiscal year ending in August 2025, Foodservice Revenue was approximately $1.09 billion, which the company noted represented about 9% of total fiscal 2025 revenue.

International sales, covering markets like Canada and Mexico, also contribute significantly. The International Segment revenue for the period ending August 2025 was reported at $909.70 million, also representing about 9% of the total fiscal 2025 revenue.

Conagra Brands, Inc. also generates revenue through licensing agreements. While specific dollar amounts for licensing revenue from divested brands or co-branded products aren't always broken out separately in the main top-line reports, it remains a distinct revenue stream.

Profitability from these sales streams is measured by the gross profit. For the full fiscal year 2025, the Adjusted Gross Profit was approximately $3.0 billion, or $3.004B, reflecting a 9.9% decline from the prior year, largely due to lower net sales and cost of goods sold inflation outpacing productivity gains.

You should keep an eye on the mix, as the company has been actively reshaping its portfolio, which impacts these revenue figures due to divestitures. For example, in Q1 FY2026, divestitures accounted for a 5.1% decrease in reported net sales.

• Retail sales are the primary driver of the overall $11.6 billion in FY2025 net sales.
• Foodservice and International each accounted for roughly 9% of total fiscal 2025 revenue.
• Adjusted Gross Profit for FY2025 settled at about $3.0 billion.
• The company is focused on disciplined cost management to protect margins against persistent inflation.

Finance: draft 13-week cash view by Friday.