Chunghwa Telecom Co., Ltd. (CHT): Lienzo del Modelo de Negocio [Actualizado en Ene-2025]

En el mundo dinámico de las telecomunicaciones, Chunghwa Telecom Co., Ltd. (CHT) se erige como una fuerza fundamental que impulsa el panorama de conectividad digital de Taiwán. Con un modelo de negocio estratégico que combina sin problemas la innovación tecnológica, las ofertas de servicios integrales e infraestructura robusta, CHT se ha transformado de un operador de telecomunicaciones tradicional en un proveedor de soluciones digitales de vanguardia. Esta exploración del lienzo modelo comercial de CHT revela los intrincados mecanismos detrás de su éxito, mostrando cómo una compañía de telecomunicaciones nacional puede aprovechar las asociaciones estratégicas, las capacidades tecnológicas avanzadas y los enfoques centrados en el cliente para mantener una ventaja competitiva en el ecosistema de telecomunicaciones globales que evolucionan rápidamente.

Chunghwa Telecom Co., Ltd. (CHT) - Modelo de negocio: asociaciones clave

Colaboración estratégica con los principales fabricantes de equipos de telecomunicaciones

Chunghwa Telecom mantiene asociaciones estratégicas con los siguientes fabricantes de equipos de telecomunicaciones clave:

Fabricante	Detalles de la asociación	Año establecido
Tecnologías Huawei	Equipo de infraestructura de red 5G	2019
Redes Nokia	Tecnología de red móvil	2017
Ericsson	Soluciones de red de telecomunicaciones	2016

Asociación con operadores de telecomunicaciones internacionales para la conectividad de red global

Chunghwa Telecom ha establecido asociaciones de conectividad internacional con:

• NTT Communications (Japón)
• SK Telecom (Corea del Sur)
• Singtel (Singapur)
• Deutsche Telekom (Alemania)

Pareja	Alcance de conectividad	Inversión anual
Comunicaciones NTT	Expansión de la red de Asia-Pacífico	NT $ 450 millones
SK Telecom	Servicios de roaming móvil	NT $ 280 millones

Empresas conjuntas con compañías de tecnología para innovación digital

Las empresas conjuntas de tecnología de Chunghwa Telecom incluyen:

• Taiwan Mobile Cloud Computing Co., Ltd.
• Chunghwa System Integration Corp.
• Taiwan International Ports Corp.

Empresa conjunta	Área de enfoque	Porcentaje de propiedad
Taiwan Mobile Cloud Computing	Servicios en la nube	60% de propiedad de CHT
Integración del sistema Chunghwa	Infraestructura	75% de propiedad de CHT

Cooperación con agencias gubernamentales para el desarrollo de infraestructura

Chunghwa Telecom colabora con entidades gubernamentales para la infraestructura nacional de telecomunicaciones:

• Comisión Nacional de Comunicaciones
• Ministerio de Desarrollo Digital
• Oficina de Desarrollo Económico de Taiwán

Agencia gubernamental	Proyecto de infraestructura	Inversión anual
Comisión Nacional de Comunicaciones	Desplle de red 5G	NT $ 3.2 mil millones
Ministerio de Desarrollo Digital	Programa de conectividad rural	NT $ 850 millones

Chunghwa Telecom Co., Ltd. (CHT) - Modelo de negocio: actividades clave

Proporcionar servicios de telecomunicaciones móviles, de banda ancha y de línea fija

A partir de 2024, Chunghwa Telecom opera con las siguientes métricas de servicio:

Categoría de servicio	Suscriptores totales	Cuota de mercado
Telecomunicaciones móviles	11.26 millones	44.6%
Servicios de línea fija	6.18 millones	91.3%
Internet de banda ancha	4.82 millones	56.7%

Mantenimiento y expansión de la infraestructura de red

Detalles de inversión de infraestructura clave:

• Inversión anual de infraestructura de red: NT $ 23.4 mil millones
• Cobertura de red 5G: 99.9% de las áreas urbanas
• Fiber Optic Network Reach: 85% del territorio de Taiwán

Investigación y desarrollo de tecnologías de telecomunicaciones 5G y futuras

Área de enfoque de I + D	Inversión anual	Tecnología clave
Tecnología 5G	NT $ 3.2 mil millones	Corte de red avanzado
AI y aprendizaje automático	NT $ 1.7 mil millones	Gestión de red predictiva
Infraestructura IoT	NT $ 1.5 mil millones	Soluciones de ciudad inteligente

Iniciativas de innovación de servicios digitales y transformación digital

Métricas de cartera de servicios digitales:

• Plataformas de servicio digital totales: 12
• Ingresos del servicio digital: NT $ 8.6 mil millones
• Cuota de mercado de servicios en la nube: 36.5%

Chunghwa Telecom Co., Ltd. (CHT) - Modelo de negocio: recursos clave

Infraestructura de la red de telecomunicaciones

A partir de 2024, la telecomunda de Chunghwa opera:

Activo de red	Cantidad/cobertura
Cobertura de red de línea fija	99.5% del territorio de Taiwán
Estaciones base 4G LTE	22,000 estaciones
Estaciones base de red 5G	12,500+ estaciones
Reachín de la red de fibra óptica	3.2 millones de conexiones domésticas

Base de clientes y reputación de la marca

Métricas de posicionamiento del mercado:

• Total de suscriptores móviles: 8.95 millones
• Suscriptores de línea fija: 4.3 millones
• Suscriptores de Internet de banda ancha: 2.7 millones
• Cuota de mercado en telecomunicaciones móviles: 37.6%

Capacidades tecnológicas

Detalles de la infraestructura tecnológica:

Activo tecnológico	Especificación
Centros de datos	6 instalaciones de grado empresarial
Inversión anual de I + D	NT $ 4.2 mil millones
Profesionales de TI	2,800+ empleados especializados

Recursos financieros

Métricas financieras para 2023:

• Ingresos totales: NT $ 249.8 mil millones
• Ingresos netos: NT $ 53.6 mil millones
• Activos totales: NT $ 404.3 mil millones
• Equivalentes en efectivo y efectivo: NT $ 62.5 mil millones

Chunghwa Telecom Co., Ltd. (CHT) - Modelo de negocio: propuestas de valor

Servicios de telecomunicaciones integrales y confiables

Chunghwa Telecom ofrece una gama completa de servicios de telecomunicaciones con las siguientes métricas clave:

Categoría de servicio	Penetración del mercado	Base de suscriptores
Telecomunicaciones móviles	Cobertura 4G: 99.5%	16.37 millones de suscriptores móviles
Servicios de línea fija	Cuota de mercado: 92%	8.04 millones de conexiones de línea fija
Internet de banda ancha	Cobertura de fibra óptica: 85%	6.2 millones de suscriptores de banda ancha

Conectividad a Internet móvil y de banda ancha de alta velocidad

Especificaciones de conectividad a Internet de CHT:

• Cobertura de red 5G: 85% de las áreas pobladas
• Velocidad promedio de descarga móvil: 300 Mbps
• Velocidad promedio de banda ancha fija: 500 Mbps
• Despliegue de fibra a casa (FTTH): 6.1 millones de hogares

Soluciones digitales innovadoras para empresas y consumidores

Ofertas de servicio digital:

Categoría de soluciones	Detalles del servicio	Tasa de adopción empresarial
Servicios en la nube	Plataforma de nube CHT	42% de las empresas locales
Soluciones IoT	Ciudad inteligente & IoT industrial	35% de penetración del mercado
Servicios de ciberseguridad	Paquetes de seguridad empresarial	28% de adopción de clientes corporativos

Precios competitivos y paquetes de servicio integral

Detalles de la estrategia de precios:

• Plan móvil mensual promedio: NT $ 599 ($ ​​19 USD)
• Descuento de servicios agrupados: hasta el 30%
• Ingresos anuales de telecomunicaciones: NT $ 276.4 mil millones ($ 8.9 mil millones de dólares)
• ARPU (ingresos promedio por usuario): NT $ 463 por mes

Chunghwa Telecom Co., Ltd. (CHT) - Modelo de negocios: relaciones con los clientes

Atención al cliente multicanal

Chunghwa Telecom opera a través de los siguientes canales de atención al cliente:

Tipo de canal	Número de puntos de servicio	Interacciones anuales del cliente
Tiendas físicas	292	3.6 millones
Centros de llamadas	7 centros nacionales	12.4 millones
Plataformas de soporte en línea	4 canales digitales	8.2 millones

Ofertas de servicios personalizados

Los programas de lealtad del cliente incluyen:

• 1.8 millones de miembros del programa de fidelización activa
• NT $ 3,200 Valor anual promedio del cliente
• Sistema de recompensa escalonado con 4 niveles de membresía

Plataformas de autoservicio digital

Plataforma	Usuarios activos mensuales	Características clave
Aplicación mymobile	2.3 millones	Gestión de cuentas, pago de facturas
Portal web	1.7 millones	Modificación del servicio, seguimiento de datos

Compromiso digital del cliente

Métricas de compromiso digital:

• Tasa de participación de la aplicación móvil: 68%
• Seguidores de redes sociales: 1.2 millones
• Interacciones anuales de clientes digitales: 45.6 millones

Chunghwa Telecom Co., Ltd. (CHT) - Modelo de negocio: canales

Tiendas minoristas y centros de servicios físicos

Chunghwa Telecom opera 400 centros de servicio físico en Taiwán a partir de 2024. Estos centros cubren las principales ciudades y regiones, proporcionando interacción directa al cliente y soporte de servicios.

Tipo de ubicación	Número de centros	Cobertura de servicio
Áreas metropolitanas	180	Taipei, New Taipei, Taichung
Centros regionales	220	Cobertura nacional

Sitio web oficial y aplicación móvil

Las plataformas digitales de la compañía sirven a aproximadamente 3.2 millones de usuarios mensuales activos en 2024. La aplicación móvil se ha descargado más de 5.5 millones de veces.

• URL del sitio web: www.cht.com.tw
• Aplicación móvil: disponible en plataformas iOS y Android
• Volumen de transacción en línea: NT $ 1.2 mil millones por mes

Distribuidores de telecomunicaciones autorizados

Chunghwa Telecom mantiene una red de 1.200 distribuidores autorizados en Taiwán.

Categoría de distribuidor	Número de distribuidores	Volumen de ventas
Distribuidores exclusivos	600	NT $ 3.5 mil millones anualmente
Distribuidores de franquicias	600	NT $ 2.8 mil millones anualmente

Plataformas de ventas en línea

Chunghwa Telecom utiliza múltiples canales de ventas en línea con un valor de transacción mensual de NT $ 750 millones.

• Plataforma oficial de comercio electrónico
• Mercados integrados en línea
• Canales de venta de redes sociales

Centros de llamadas de servicio al cliente

La compañía opera 12 centros de servicio al cliente que manejan aproximadamente 2.1 millones de interacciones con el cliente mensualmente.

Tipo de servicio	Interacciones mensuales	Tiempo de respuesta promedio
Apoyo técnico	850,000	7.5 minutos
Consultas de facturación	650,000	5.2 minutos
Asistencia general	600,000	6.3 minutos

Chunghwa Telecom Co., Ltd. (CHT) - Modelo de negocio: segmentos de clientes

Consumidores residenciales

A partir de 2023, Chunghwa Telecom atiende a aproximadamente 8,24 millones de suscriptores de banda ancha residencial en Taiwán.

Características de segmento	Penetración del mercado
Usuarios de banda ancha corrigidas	8,240,000
Suscriptores móviles	11,930,000
Suscriptores de IPTV	2,180,000

Empresas pequeñas y medianas

Chunghwa Telecom se dirige a aproximadamente 680,000 PYME en Taiwán.

• Soluciones de red empresariales
• Servicios de comunicación en la nube
• Paquetes de ciberseguridad

Tipo de servicio	Cuota de mercado
Banda ancha de los negocios	62.4%
Servicios en la nube empresarial	47.3%

Grandes clientes corporativos

Chunghwa Telecom atiende a más de 3.500 grandes clientes corporativos en varias industrias.

Segmento de la industria	Número de clientes
Servicios financieros	620
Fabricación	1,150
Relacionado con el gobierno	480
Tecnología/TI	350

Instituciones gubernamentales

Chunghwa Telecom proporciona infraestructura de telecomunicaciones al 98% de las agencias gubernamentales en Taiwán.

• Infraestructura de la red nacional
• Sistemas de comunicación seguros
• Soluciones de gobierno electrónico

Negocios internacionales que operan en Taiwán

La compañía atiende a aproximadamente 1,200 clientes corporativos internacionales en todo Taiwán.

Origen del cliente	Número de clientes
Empresas norteamericanas	380
Empresas europeas	290
Corporaciones multinacionales asiáticas	530

Chunghwa Telecom Co., Ltd. (CHT) - Modelo de negocio: Estructura de costos

Mantenimiento de infraestructura de red y gastos de actualización

En 2023, Chunghwa Telecom invirtió NT $ 26.4 mil millones (aproximadamente USD $ 850 millones) en infraestructura de red y gastos de capital. El desglose de los gastos relacionados con la red incluye:

Categoría de infraestructura	Gasto anual (NT $ mil millones)
Expansión de la red 5G	8.7
Actualizaciones de la red de fibra óptica	6.2
Mantenimiento del equipo de telecomunicaciones	5.9
Infraestructura del centro de datos	4.6

Salarios y capacitación de los empleados

Los gastos totales de personal para Chunghwa Telecom en 2023 fueron NT $ 37.8 mil millones, con la siguiente asignación:

• Salarios base: NT $ 32.5 mil millones
• Capacitación y desarrollo: NT $ 550 millones
• Beneficios de los empleados: NT $ 4.75 mil millones

Inversiones de investigación y desarrollo

Los gastos de I + D para 2023 totalizaron NT $ 3.2 mil millones, centrados en:

• AI y tecnologías de aprendizaje automático
• Investigación 5G y 6G
• Soluciones de ciberseguridad
• Desarrollo de la plataforma IoT

Costos de marketing y adquisición de clientes

Los gastos de marketing para 2023 fueron NT $ 5.6 mil millones, distribuidos en todo:

Canal de marketing	Gasto (NT $ millones)
Marketing digital	1,850
Publicidad de medios tradicional	1,200
Programas de retención de clientes	1,050
Campañas promocionales	500

Licencias de tecnología y adquisición de equipos

Los costos anuales de licencias de tecnología y adquisición de equipos fueron NT $ 4.3 mil millones, que incluyen:

• Licencias de equipos de telecomunicaciones: NT $ 1.7 mil millones
• Licencias de software: NT $ 1.2 mil millones
• Adquisición de equipos de red: NT $ 1.4 mil millones

Estructura de costos totales para 2023: NT $ 77.3 mil millones

Chunghwa Telecom Co., Ltd. (CHT) - Modelo de negocio: Flujos de ingresos

Servicios de telecomunicaciones móviles

Ingresos de telecomunicaciones móviles para Chunghwa Telecom en 2022: NT $ 117.4 mil millones (aproximadamente USD $ 3.8 mil millones).

Categoría de servicio móvil	Ingresos anuales (NT $)
4G/5G suscripciones móviles	85.6 mil millones
Servicios de datos móviles	22.3 mil millones
Servicios de voz móvil	9.5 mil millones

Servicios telefónicos de línea fija

Ingresos telefónicos de línea fija en 2022: NT $ 33.2 mil millones (aproximadamente USD $ 1.07 mil millones).

• Suscripciones de línea fija residencial: 2.8 millones de líneas
• Ingresos mensuales promedio por conexión de línea fija: NT $ 990

Suscripciones de banda ancha en Internet

Ingresos de Internet de banda ancha en 2022: NT $ 48.7 mil millones (aproximadamente USD $ 1.57 mil millones).

Tipo de servicio de banda ancha	Recuento de suscriptores	Ingresos anuales (NT $)
Banda ancha de fibra óptica	2.1 millones de suscriptores	36.5 mil millones
Banda ancha ADSL	0,5 millones de suscriptores	12.2 mil millones

Soluciones de telecomunicaciones empresariales y corporativas

Ingresos de soluciones empresariales en 2022: NT $ 62.5 mil millones (aproximadamente USD $ 2.02 mil millones).

• Ingresos de servicios en la nube: NT $ 15.3 mil millones
• Soluciones de red corporativa: NT $ 28.7 mil millones
• Servicios de ciberseguridad: NT $ 8,5 mil millones

Ofertas de servicios digitales y servicios de valor agregado

Ingresos de servicios digitales en 2022: NT $ 22.1 mil millones (aproximadamente USD $ 0.71 mil millones).

Categoría de servicio digital	Ingresos anuales (NT $)
Servicios de IoT	7.600 millones
Servicios de contenido digital	6.2 mil millones
Servicios de pago móvil	4.300 millones
Otros servicios digitales	4.0 mil millones

Chunghwa Telecom Co., Ltd. (CHT) - Canvas Business Model: Value Propositions

You're looking at the core promises Chunghwa Telecom Co., Ltd. (CHT) is making to its customers right now, based on their latest performance metrics through late 2025. These aren't just marketing claims; they are backed by hard numbers from recent operational reports.

Taiwan's Best 5G Network Speed and Coverage

Chunghwa Telecom Co., Ltd. (CHT) is clearly positioning its 5G network as the performance leader in Taiwan. Based on data from the first half of 2025, they are winning on raw speed metrics against Far EasTone and Taiwan Mobile. This focus on speed is translating into market share, with the company maintaining its dominant position, expanding its mobile market share to 40.8 percent as of the third quarter of 2025.

Here is a quick look at how their 5G performance stacked up against rivals in the first half of 2025, according to Ookla Speedtest Intelligence data:

Metric	Chunghwa Telecom (CHT)	Far EasTone	Taiwan Mobile
Median 5G Download Speed (Mbps)	344.25	261.17	223.38
Median 5G Upload Speed (Mbps)	34.52	Not explicitly stated, but 14 Mbps behind CHT	24
5G Multi-Server Latency (ms)	23	Higher than 23 ms	Higher than 23 ms

Even when looking at Opensignal's February to May 2025 evaluation, Chunghwa Telecom led with an average 5G download speed of 305.6 Mbps. Their 5G Availability score was reported at 69.8% in the first half of 2025.

High-Speed Broadband: Symmetric 1Gbps Home Plans

For home users, the value proposition centers on delivering top-tier fixed-line speeds. Chunghwa Telecom Co., Ltd. (CHT) is seeing real traction with its higher-tier offerings. Subscriptions for their 1 Gbps plans saw multiple-fold expansion in the third quarter of 2025. This momentum follows a trend where, as of the end of 2024, over 70% of customers upgrading their fixed broadband speed chose plans of 300 Mbps and above, which included the 1Gbps service.

The overall fixed broadband base remains strong, with HiNet broadband subscribers reaching 3.78 million by the end of Q3 2025. The fixed broadband Average Revenue Per User (ARPU) was reported at NT$810 in Q3 2025, a 3 percent increase from the previous year.

Digital Transformation Enabler: Providing Computing Power for AI

Chunghwa Telecom Co., Ltd. (CHT) is actively positioning itself as the infrastructure backbone for the AI boom. This is materialized through significant capital investment in high-density data center capacity. They have launched a new AI-ready data center in Taoyuan, specifically designed to support high-performance computing and AI workloads, featuring a capacity of at least 12 megawatts of IT load.

The company is executing its AI 2.0 strategy by:

• Upgrading relevant existing IDC facilities across Taiwan into AI-ready data centers (AI-DCs).
• Developing its own AI computing cloud platform.
• Receiving the 2025 Competitive Strategy Leadership Award for Data Center Services from Frost & Sullivan, recognizing this strategic alignment.

This focus on providing the necessary computing power is a core part of their value to enterprise clients needing to deploy AI applications.

Enterprise ICT Solutions: Cloud, IDC, and 5G Private Networks

The Enterprise Business Group is a major growth driver, showing robust demand for its Information and Communications Technology (ICT) services. In the second quarter of 2025, the total ICT revenue for this group was up 37 percent year-over-year, fueled by demand across cloud, IDC, and 5G private networks. By the third quarter of 2025, the Enterprise Business Group revenue grew 7.4 percent year-over-year to NT$18.91 billion, with the ICT business specifically recording a 14.5 percent increase in revenue.

Looking back at the end of 2024, the growth in specific ICT segments was even more pronounced:

• IDC revenue increased by 62 percent year-over-year.
• Cloud revenue increased by 46 percent year-over-year.
• Cybersecurity revenue increased by 56 percent year-over-year.

This demonstrates a clear value proposition in delivering scalable, modern infrastructure services to businesses.

Energy Efficiency: Intelligent Systems Reduce Power

Chunghwa Telecom Co., Ltd. (CHT) embeds energy efficiency into its network operations as part of its ESG commitment, which has earned it the highest AAA rating in the latest MSCI ESG Ratings report. A key part of this is the deployment of smart energy-saving measures across its network infrastructure. Specifically, 85 percent of their base stations now operate under the 5G C-RAN centralized architecture, which incorporates smart energy-saving features like AI-powered monitoring and dynamic sleep modes.

The company has made significant strides in carbon reduction:

• Reduced Scope 1 and Scope 2 carbon emissions by 20.9 percent in 2024 compared to the 2020 baseline year.
• Set a target to power 100 percent of its IDC cloud data centers with green energy by 2030.

The new Taoyuan hyperscale facility is also designed to set a new benchmark in energy efficiency for high-capacity colocation.

Chunghwa Telecom Co., Ltd. (CHT) - Canvas Business Model: Customer Relationships

Chunghwa Telecom Co., Ltd. (CHT) structures its customer relationships around distinct business groups, emphasizing high-touch service for enterprises and digital self-service for consumers, all while driving value through technology adoption.

Dedicated account management for Enterprise Business Group

The Enterprise Business Group operates under a customer-centric organizational structure established in 2022, focusing on providing Information and Communication Technology (ICT) services to enterprise customers. This group delivered revenue of NT$18.98 billion in the second quarter of 2025. Their relationship strategy involves offering comprehensive ICT and hybrid cloud technology architecture consultation, migration plans, information security services, Big Data analysis, and AI smart service applications, often through professional project managers assigned to client duties. This approach supports the group's role as a key partner in digital transformation for businesses.

ARPU-focused strategy for mobile/broadband upgrades

Chunghwa Telecom Co., Ltd. (CHT) consistently focuses on enhancing Average Revenue Per User (ARPU) by encouraging migration to higher-tier services, particularly 5G mobile and faster fixed broadband packages. This strategy is central to achieving steady growth in revenue and profitability across the Group.

The quantitative results of this ARPU focus as of late 2025 include:

Metric	Value (Latest Reported 2025 Period)	Unit
Postpaid Mobile ARPU (excl. IoT SIMs)	NT$562	Per Month (Q3 2025)
Fixed Broadband ARPU (HiNet)	NT$810	Per Month (Q3 2025)
Mobile Subscriber Base	13.19 million	Subscribers (Q3 2025)
HiNet Broadband Subscribers	3.78 million	Subscribers (Q3 2025)

Self-service and digital platforms (e.g., Hami Video, HiNet)

Digital platforms are key touchpoints for the Consumer Business Group, supporting service consumption and engagement. The HiNet broadband service has been operating for 30 years in Taiwan, with fiber reaching 90% of internet users as of May 2025. Chunghwa Telecom Co., Ltd. (CHT) also integrates AI to launch smart services, including its live streaming platform, Hami Video.

Key platform statistics include:

• Broadband subscribers reached 4.45 million as of Q3 2025.
• HiNet broadband subscribers were 3.78 million as of Q3 2025.
• Subscriptions for 1 Gbps plans saw multiple-fold expansion.
• Subscriptions for 300 Mbps and above increased 14%.

Average monthly fee uplift from 5G migration is around 40%

The shift to 5G plans directly translates to higher customer spending. The average monthly fee uplift from 5G migration remained robust at around 40% as of the third quarter of 2025. This uplift reflects strong customer willingness to pay for enhanced connectivity.

Customer-centric solutions via AI-embedded services

Chunghwa Telecom Co., Ltd. (CHT) is positioning itself as an 'Enabler' and 'Co-creator' under its 'Chunghwa AI Ignites the Future' vision, directly addressing emerging customer needs through AI integration. This focus is evident in infrastructure investment tailored for AI workloads. The company is reinforcing its role as a key enabler of Taiwan's digital economy through AI application services. This commitment earned Chunghwa Telecom Co., Ltd. (CHT) the Frost & Sullivan's 2025 Taiwan Data Center Services Competitive Strategy Leadership Award. The company is planning a hyperscale data center in northern Taiwan designed to support at least 12 megawatts of IT load, specifically tailored for AI and High-Performance Computing (HPC) applications. Also, AI-powered tools are used to predict network degradation and optimize energy consumption.

Chunghwa Telecom Co., Ltd. (CHT) - Canvas Business Model: Channels

You're looking at how Chunghwa Telecom Co., Ltd. (CHT) gets its services and products to the customer base as of late 2025. It's a mix of physical presence, direct enterprise selling, and digital self-service.

Nationwide network of retail stores and service centers

The physical footprint is still significant, though undergoing structural shifts. As of June 2025, a subsidiary, Honghwa International Corporation, acquired the right-of-use assets for 289 store locations across Taiwan in a single transaction, totaling 17,846.12 pings. This suggests a strategic consolidation or restructuring of their direct retail touchpoints. To give you a sense of scale, as of the end of 2023, Chunghwa Telecom Co., Ltd. (CHT) maintained up to 443 physical regular stores plus 241 franchise stores, totaling 684 stores.

Here's a look at the recent retail asset movement:

Metric	Value (June 2025 Transaction)	Unit
Number of Store Locations Acquired	289	Locations
Total Area Acquired	17,846.12	Pings
Monthly Average Rate for Acquired Area	NT$503	per Ping
Total Transaction Value	NT$53,831,490	NTD

This channel is key for consumer onboarding and support, even as digital adoption rises.

Direct sales force for large enterprise and government contracts

The Enterprise Business Group (EBG) is a major growth engine, heavily relying on a direct sales approach for complex ICT solutions. For the second quarter of 2025, EBG revenue hit NT$ 18.98 billion, showing a year-over-year increase of 12.4%. The real firepower here is in the ICT segment, which saw its revenue jump by 37% year-over-year in Q2 2025, driven by IDC, cloud, AIoT, and 5G private networks.

The momentum continued into the third quarter of 2025, with EBG revenue at NT$ 18.91 billion, supported by a 14.5% increase in ICT revenue.

EBG Metric (Q3 2025)	Amount	YoY Change
Total EBG Revenue	NT$ 18.91 billion	7.4%
ICT Revenue Growth	N/A	14.5%
Income Before Tax Growth	N/A	Not explicitly stated for Q3 EBG

This direct channel focuses on securing high-value, strategic digital transformation projects.

Online portals and mobile applications for service and content

Chunghwa Telecom Co., Ltd. (CHT) pushes customers toward digital self-service for efficiency. They maintain a web-based customer service center at https://123.cht.com.tw/ and the Chunghwa Telecom app. The Digital Keyring (DKR) platform is an example of content/service integration, turning smartphones into secure digital keychains using NFC technology.

The scale of the mobile base that uses these digital channels is substantial:

• Mobile Subscribers (as of Q3 2025): 13.19 million.
• Mobile Postpaid ARPU (excluding IoT SIMs, Q3 2025): NT$562.
• HiNet Broadband Subscribers (as of Q3 2025): 3.78 million.
• Fixed Broadband ARPU (Q3 2025): NT$810 per month.

These digital platforms help manage the base of over 13 million mobile subscribers.

International subsidiaries for Southeast Asia expansion (e.g., Malaysia)

The International Business Group (IBG) is actively expanding its physical presence to support overseas clients. Chunghwa Telecom Co., Ltd. (CHT) established Chunghwa Telecom Malaysia Sdn. Bhd. on December 1, 2025, elevating a representative office that was in place for three years prior. This new subsidiary operates through its Singapore entity to provide integrated ICT services.

The overall International Business Group revenue for Q2 2025 was NT$ 2.20 billion, which represented a 16.8% decrease year-over-year, and for Q3 2025 it was NT$ 2.33 billion, a 1.9% decrease, attributed partly to project timing and reduced international fixed voice demand.

Wholesale channel for international carriers and data services

The wholesale channel is bundled within the International Business Group segment. This channel is focused on global connectivity and data services, including submarine cable systems and LEO satellite connectivity investments. While specific wholesale revenue isn't isolated, the IBG revenue figures reflect this activity. For instance, the Q3 2025 revenue of NT$ 2.33 billion shows the scale of international operations, even with headwinds in legacy voice services.

Chunghwa Telecom Co., Ltd. (CHT) is investing heavily in infrastructure to support this channel, with expected Property, Plant and Equipment acquisitions in 2025 including funds for new submarine cable construction.

Finance: draft 13-week cash view by Friday.

Chunghwa Telecom Co., Ltd. (CHT) - Canvas Business Model: Customer Segments

You're looking at the core customer base for Chunghwa Telecom Co., Ltd. (CHT) as of the end of 2025, based on the latest available figures from Q3 2025. It's a mix of high-volume consumer services and high-value enterprise solutions.

Mass Market Consumers

This segment is the bedrock of Chunghwa Telecom Co., Ltd. (CHT)'s volume. As of September 30, 2025, the company reported a total mobile subscriber base of 13.19 million. You'll want to note that the mobile service revenue for that quarter hit NT$ 17.31 billion, showing the consumer base is monetizing well, especially with 5G adoption.

Here's a quick look at the mobile market standing:

• Mobile Subscriber Base (Q3 2025): 13.19 million
• Mobile Market Share (Revenue): Climbed to a new high of 40.8%
• 5G Subscriber Share: Reached 38.8%
• Postpaid ARPU (excluding IoT SIMs): Rose to NT$ 562

Fixed Broadband Users

The fixed broadband user base shows steady, quality growth, driven by customers upgrading their speed tiers. As of September 30, 2025, Chunghwa Telecom Co., Ltd. (CHT) counted 4.45 million total broadband subscribers. The focus here isn't just on the number, but the speed migration; subscriptions for 300 Mbps and above increased by 14 percent year-over-year.

The financial performance for this group in Q3 2025 was strong, with fixed broadband revenue reaching NT$ 11.68 billion. The average revenue per user (ARPU) is climbing, which is defintely a good sign for long-term value capture.

Broadband Metric	Value (Q3 2025)	Change Y/Y
Total Broadband Subscribers	4.45 million	0.6% increase
HiNet Broadband Subscribers	3.78 million	1.4% increase
Fixed Broadband Revenue	NT$ 11.68 billion	3.2% growth
Monthly ARPU	NT$ 810	3.0% increase

Large Enterprises

This is where Chunghwa Telecom Co., Ltd. (CHT) is seeing some of its fastest revenue acceleration, focusing on high-value Information and Communications Technology (ICT) services. The Enterprise Business Group (EBG) generated revenue of NT$ 18.91 billion in Q3 2025. The ICT business within EBG was particularly hot, recording a 14.5 percent revenue increase year-over-year.

These large clients are demanding services that support their own digital and AI transformation efforts. Chunghwa Telecom Co., Ltd. (CHT) is positioning itself as the enabler for these needs, specifically targeting:

• Cloud computing services
• Data center capacity (including AI-ready data centers)
• Cybersecurity solutions
• Private 5G networks

Small and Medium Businesses (SMBs)

While specific revenue breakdowns for SMBs aren't always isolated, the focus on digital transformation packages clearly targets this market, often through integrated solutions. Chunghwa Telecom Co., Ltd. (CHT) is promoting its ICT capabilities, which naturally flow down to smaller enterprises needing modernization. For instance, network solutions are being purpose-built for the SMB markets, leveraging cloud architecture and AI for optimization. The company's broader strategy involves driving digital transformation across industries, which inherently includes providing scalable, manageable packages for smaller firms looking to adopt 5G and AI tools.

Global Carriers

The International Business Group serves global carriers needing connectivity and data services, though this segment faced some near-term pressure. In Q3 2025, revenue for this group was NT$ 2.33 billion, representing a 1.9 percent fall, largely due to lower international fixed voice demand. Still, the strategy is to strengthen the global connectivity and data service portfolio, including partnerships for new submarine cable systems, to offset legacy declines.

Finance: draft 13-week cash view by Friday.

Chunghwa Telecom Co., Ltd. (CHT) - Canvas Business Model: Cost Structure

You're looking at the hard numbers driving Chunghwa Telecom Co., Ltd. (CHT)'s expenses for 2025. It's a capital-intensive business, plain and simple.

The High CapEx for network and infrastructure expansion is a major component. For 2025, Acquisition of Property, Plant and Equipment is projected to hit NT$32.36 billion, which is an expected increase of NT$3.37 billion compared to the prior year. This spend is targeted, focusing on future capabilities.

CapEx Item (2025 Projection)	Amount (NT$ Billion)	Primary Driver
Acquisition of Property, Plant and Equipment (Total)	32.36	Network Investment & Future Growth
Year-over-Year Increase in CapEx	3.37	AI Data Center & 5G Deployment

Now, let's look at the day-to-day running costs. 2025 Operating Costs expected to be NT$187.58~NT$187.65 billion. That represents a 2.4% increase, or an expected rise of NT$4.31~NT$4.38 billion, over the 2024 un-audited total of NT$183.27 billion. This upward pressure comes from several key areas that support their strategic vision.

Here's a quick breakdown of what's pushing those operating costs higher, based on the guidance provided:

• Increasing cost of infrastructure supporting future development.
• Investment in talent acquisition and retention.
• Operational cost increases for network resilience and security.
• Higher electricity expense due to network demands.

The focus on talent acquisition and manpower is definitely significant. We saw this reflected in the quarterly reports; for instance, Q1 2025 operating costs increased partly due to higher manpower cost, and Q2 2025 saw the same driver. You can't build out AI and secure the network without skilled people, and that costs money.

The increasing electricity and energy expenses for network operation is another clear factor driving the overall cost base up. This is explicitly cited as a reason for the projected increase in 2025 operating expenses.

Finally, there are the Spectrum license and regulatory fees. While I don't have the exact 2025 figure for these specific fees right now, they are a standard, non-negotiable cost for a major operator like Chunghwa Telecom Co., Ltd. (CHT), sitting within that broader operating expense bucket.

Finance: draft 13-week cash view by Friday.

Chunghwa Telecom Co., Ltd. (CHT) - Canvas Business Model: Revenue Streams

The 2025 full-year guidance for Chunghwa Telecom Co., Ltd. (CHT) total revenue is set between NT$232.74 billion and NT$233.74 billion, representing an expected increase of 1.2% to 1.6% over 2024 un-audited consolidated total revenue.

Revenue streams are diversified across core telecom services and high-growth enterprise solutions. For the third quarter of 2025, total revenue reached NT$57.92 billion, a 4.2% year-over-year increase.

The breakdown of revenue by business group for Q3 2025 provides a clear view of the current revenue generation:

Segment	Q3 2025 Revenue (NT$ billion)	Year-over-Year Change
Total Revenue	57.92	+4.2%
Consumer Business Group	35.18	+2.2%
Enterprise Business Group	18.91	+7.4%
International Business Group	2.33	-1.9%

Mobile Communications Service Revenue remains a foundational component. In Q3 2025, this specific revenue line increased 3.3% year-over-year to NT$17.31 billion. This was supported by a mobile postpaid ARPU (Average Revenue Per User) excluding IoT SIMs of NT$562 in Q3 2025.

Fixed Broadband and HiNet Access Revenue also shows consistent growth. For Q3 2025, fixed broadband revenue grew 3.2% to NT$11.68 billion. The fixed broadband ARPU in Q3 2025 rose by NT$23 per month, representing a 3% increase year-over-year, reaching NT$810.

The growth in the Enterprise segment is heavily weighted toward ICT Solutions. Chunghwa Telecom Co., Ltd. (CHT)'s ICT revenue saw a significant surge, with total ICT revenue in the Enterprise Business Group up 37% year-over-year in Q2 2025. This growth was fueled by key areas:

• IDC (Internet Data Center) revenue growth of 40% in Q2 2025.
• Cloud services revenue growth of 40% in Q2 2025.
• Cybersecurity revenue growth of 11% in Q2 2025.

Equipment sales contribute to the Consumer Business Group revenue, with strong sales of new iPhone models cited as a driver for revenue increases in Q3 2025. This is part of a broader trend where sales revenue contributed to growth in Q4 2024 as well.

Data Communications and International Business Revenue streams show mixed performance. The International Business Group revenue for Q3 2025 was NT$2.33 billion, representing a 1.9% decrease year-over-year. However, the US subsidiary showed a 70% year-over-year revenue growth in Q3 2025, driven by AIDC construction projects.