Chunghwa Telecom Co., Ltd. (CHT): Business Model Canvas [Jan-2025 Mise à jour]

Dans le monde dynamique des télécommunications, Chunghwa Telecom Co., Ltd. (CHT) est une force pivot conduisant le paysage de la connectivité numérique de Taiwan. Avec un modèle commercial stratégique qui mélange de manière transparente l'innovation technologique, des offres de services complètes et des infrastructures robustes, le CHT est passé d'un opérateur de télécommunications traditionnel en un fournisseur de solutions numériques de pointe. Cette exploration de la toile des modèles commerciaux du CHT révèle les mécanismes complexes de leur succès, montrant comment une entreprise nationale de télécommunications peut tirer parti des partenariats stratégiques, des capacités technologiques avancées et des approches centrées sur le client pour maintenir un avantage concurrentiel dans l'écosystème mondial de télécommunications en évolution rapide.

Chunghwa Telecom Co., Ltd. (CHT) - Modèle d'entreprise: partenariats clés

Collaboration stratégique avec les principaux fabricants d'équipements de télécommunications

Chunghwa Telecom entretient des partenariats stratégiques avec les principaux fabricants d'équipements de télécommunications suivants:

Fabricant	Détails du partenariat	Année établie
Huawei Technologies	Équipement d'infrastructure réseau 5G	2019
Réseaux Nokia	Technologie de réseau mobile	2017
Éricson	Solutions de réseau de télécommunications	2016

Partenariat avec les opérateurs internationaux de télécommunications pour la connectivité du réseau mondial

Chunghwa Telecom a établi des partenariats internationaux de connectivité avec:

• NTT Communications (Japon)
• SK Telecom (Corée du Sud)
• Singtel (Singapour)
• Deutsche Telekom (Allemagne)

Partenaire	Champ de connectivité	Investissement annuel
Communications NTT	Expansion du réseau Asie-Pacifique	450 millions de dollars nt
Télécom SK	Services d'itinérance mobile	280 millions de dollars nt

Coentreprises avec des entreprises technologiques pour l'innovation numérique

Les coentreprises technologiques de Chunghwa Telecom comprennent:

• Taiwan Mobile Cloud Computing Co., Ltd.
• Chunghwa System Integration Corp.
• Taiwan International Ports Corp.

Coentreprise	Domaine de mise au point	Pourcentage de propriété
Taiwan Mobile Cloud Computing	Services cloud	60% de propriété CHT
Intégration du système Chunghwa	Infrastructure informatique	75% de propriété CHT

Coopération avec les agences gouvernementales pour le développement des infrastructures

Chunghwa Telecom collabore avec des entités gouvernementales pour les infrastructures nationales de télécommunications:

• Commission des communications nationales
• Ministère du développement numérique
• Taïwan Economic Development Bureau

Agence gouvernementale	Projet d'infrastructure	Investissement annuel
Commission des communications nationales	Déploiement du réseau 5G	3,2 milliards de dollars nt
Ministère du développement numérique	Programme de connectivité rurale	850 millions de dollars nt

Chunghwa Telecom Co., Ltd. (CHT) - Modèle d'entreprise: activités clés

Fournir des services de télécommunications mobiles, haut débit et fixe

En 2024, Chunghwa Telecom fonctionne avec les mesures de service suivantes:

Catégorie de service	Abonnés totaux	Part de marché
Télécommunications mobiles	11,26 millions	44.6%
Services à ligne fixe	6,18 millions	91.3%
Internet à large bande	4,82 millions	56.7%

Maintenance et expansion des infrastructures réseau

Détails d'investissement des infrastructures clés:

• Investissement annuel sur les infrastructures du réseau: 23,4 milliards de dollars nt
• Couverture du réseau 5G: 99,9% des zones urbaines
• Réseau de fibre optique Reach: 85% du territoire de Taiwan

Recherche et développement des technologies de télécommunications 5G et futures

Zone de focus R&D	Investissement annuel	Technologie clé
Technologie 5G	3,2 milliards de dollars nt	Sénétrage avancé du réseau
IA et apprentissage automatique	1,7 milliard de dollars nt	Gestion prédictive du réseau
Infrastructure IoT	1,5 milliard de dollars nt	Solutions de ville intelligente

Initiatives d'innovation du service numérique et de transformation numérique

Métriques du portefeuille de services numériques:

• Plates-formes de service numérique totales: 12
• Revenus de services numériques: 8,6 milliards de dollars nt
• Part de marché des services cloud: 36,5%

Chunghwa Telecom Co., Ltd. (CHT) - Modèle d'entreprise: Ressources clés

Infrastructure du réseau de télécommunications

En 2024, Chunghwa Telecom fonctionne:

Actif de réseau	Quantité / couverture
Couverture réseau fixe	99,5% du territoire de Taiwan
Stations de base 4G LTE	22 000+ stations
Stations de base du réseau 5G	12 500+ stations
Réseau de fibre optique	3,2 millions de connexions des ménages

Base de clients et réputation de la marque

Métriques de positionnement du marché:

• Total des abonnés mobiles: 8,95 millions
• Abonnés à ligne fixe: 4,3 millions
• Abonnés Internet à large bande: 2,7 millions
• Part de marché dans les télécommunications mobiles: 37,6%

Capacités technologiques

Détails de l'infrastructure technologique:

Atout technologique	Spécification
Centres de données	6 installations de qualité d'entreprise
Investissement annuel de R&D	4,2 milliards de dollars nt
Professionnels informatiques	2 800+ employés spécialisés

Ressources financières

Mesures financières pour 2023:

• Revenu total: 249,8 milliards de dollars nt
• Revenu net: 53,6 milliards de dollars nt
• Total des actifs: 404,3 milliards de dollars nt
• Equivalents en espèces et en espèces: 62,5 milliards de dollars nt

Chunghwa Telecom Co., Ltd. (CHT) - Modèle d'entreprise: propositions de valeur

Services de télécommunications complètes et fiables

Chunghwa Telecom fournit une gamme complète de services de télécommunications avec les mesures clés suivantes:

Catégorie de service	Pénétration du marché	Base d'abonné
Télécommunications mobiles	Couverture 4G: 99,5%	16,37 millions d'abonnés mobiles
Services à ligne fixe	Part de marché: 92%	8,04 millions de connexions à ligne fixe
Internet à large bande	Couverture de fibre optique: 85%	6,2 millions d'abonnés à large bande

Connectivité Internet mobile et haut débit à grande vitesse

Spécifications de la connectivité Internet du CHT:

• Couverture du réseau 5G: 85% des zones peuplées
• Vitesse de téléchargement mobile moyenne: 300 Mbps
• Vitesse moyenne à large bande fixe: 500 Mbps
• Déploiement de la fibre à la maison (FTTH): 6,1 millions de maisons

Solutions numériques innovantes pour les entreprises et les consommateurs

Offres de services numériques:

Catégorie de solution	Détails du service	Taux d'adoption d'entreprise
Services cloud	Plateforme CHT Cloud	42% des entreprises locales
Solutions IoT	Ville intelligente & IoT industriel	35% de pénétration du marché
Services de cybersécurité	Packages de sécurité d'entreprise	28% d'adoption des clients de l'entreprise

Tarification compétitive et forfaits de services complets

Détails de la stratégie de tarification:

• Plan mobile mensuel moyen: 599 $ NT (19 $ USD)
• Remise des services groupés: jusqu'à 30%
• Revenus de télécommunications annuelles: 276,4 milliards de dollars NT (8,9 milliards de dollars US)
• ARPU (Revenu moyen par utilisateur): NT 463 $ par mois

Chunghwa Telecom Co., Ltd. (CHT) - Modèle d'entreprise: relations avec les clients

Support client multicanal

Chunghwa Telecom fonctionne via les canaux de support client suivant:

Type de canal	Nombre de points de service	Interactions annuelles du client
Magasins physiques	292	3,6 millions
Centres d'appel	7 centres nationaux	12,4 millions
Plateformes d'assistance en ligne	4 canaux numériques	8,2 millions

Offres de services personnalisés

Les programmes de fidélisation de la clientèle comprennent:

• 1,8 million de membres du programme de fidélité active
• NT 3 200 $ Valeur du client annuel moyen
• Système de récompense à plusieurs niveaux avec 4 niveaux d'adhésion

Plates-formes de libre-service numériques

Plate-forme	Utilisateurs actifs mensuels	Caractéristiques clés
Application mymobile	2,3 millions	Gestion du compte, paiement des factures
Portail Web	1,7 million	Modification du service, suivi des données

Engagement client numérique

Métriques d'engagement numérique:

• Taux d'engagement des applications mobiles: 68%
• Abonnés des médias sociaux: 1,2 million
• Interactions annuelles sur les clients numériques: 45,6 millions

Chunghwa Telecom Co., Ltd. (CHT) - Modèle d'entreprise: canaux

Magasins de détail et centres de services physiques

Chunghwa Telecom exploite 400 centres de services physiques à Taiwan à partir de 2024. Ces centres couvrent les grandes villes et régions, fournissant une interaction directe des clients et un support de service.

Type d'emplacement	Nombre de centres	Couverture de service
Zones métropolitaines	180	Taipei, New Taipei, Taichung
Centres régionaux	220	Couverture nationale

Site Web officiel et application mobile

Les plateformes numériques de l'entreprise desservent environ 3,2 millions d'utilisateurs mensuels actifs en 2024. L'application mobile a été téléchargée plus de 5,5 millions de fois.

• URL du site Web: www.cht.com.tw
• Application mobile: Disponible sur les plateformes iOS et Android
• Volume de transaction en ligne: 1,2 milliard de dollars par mois

Concessionnaires de télécommunications autorisés

Chunghwa Telecom maintient un réseau de 1 200 concessionnaires autorisés à Taïwan.

Catégorie des concessionnaires	Nombre de concessionnaires	Volume des ventes
Concessionnaires exclusifs	600	3,5 milliards de dollars nt par an
Concessionnaires de franchise	600	2,8 milliards de dollars par an

Plateformes de vente en ligne

Chunghwa Telecom utilise plusieurs canaux de vente en ligne avec une valeur de transaction mensuelle de 750 millions de dollars.

• Plate-forme officielle de commerce électronique
• Marchés en ligne intégrés
• Canaux de vente des médias sociaux

Centres d'appels de service client

L'entreprise exploite 12 centres de service à la clientèle qui gèrent environ 2,1 millions d'interactions clients par mois.

Type de service	Interactions mensuelles	Temps de réponse moyen
Support technique	850,000	7,5 minutes
Facturation de renseignements	650,000	5,2 minutes
Assistance générale	600,000	6,3 minutes

Chunghwa Telecom Co., Ltd. (CHT) - Modèle d'entreprise: segments de clients

Consommateurs résidentiels

En 2023, Chunghwa Telecom dessert environ 8,24 millions d'abonnés à large bande résidentiel à Taïwan.

Caractéristiques du segment	Pénétration du marché
Utilisateurs à haut débit fixe	8,240,000
Abonnés mobiles	11,930,000
Abonnés IPTV	2,180,000

Petites et moyennes entreprises

Chunghwa Telecom cible environ 680 000 PME à Taïwan.

• Solutions de réseau d'entreprise
• Services de communication cloud
• Packages de cybersécurité

Type de service	Part de marché
Haut débit commercial	62.4%
Services cloud d'entreprise	47.3%

GRANDES clients d'entreprise

Chunghwa Telecom dessert plus de 3 500 grands clients d'entreprise dans diverses industries.

Segment de l'industrie	Nombre de clients
Services financiers	620
Fabrication	1,150
Lié au gouvernement	480
Technologie / informatique	350

Institutions gouvernementales

Chunghwa Telecom fournit des infrastructures de télécommunications à 98% des agences gouvernementales à Taïwan.

• Infrastructure de réseau national
• Systèmes de communication sécurisés
• Solutions de gouvernement électronique

Les entreprises internationales opérant à Taïwan

L'entreprise dessert environ 1 200 clients internationaux d'entreprise de Taiwan.

Origine du client	Nombre de clients
Compagnies nord-américaines	380
Entreprises européennes	290
Corporations multinationales asiatiques	530

Chunghwa Telecom Co., Ltd. (CHT) - Modèle d'entreprise: Structure des coûts

Maintenance et mise à niveau des infrastructures réseau

En 2023, Chunghwa Telecom a investi 26,4 milliards de dollars nt (environ 850 millions de dollars) dans l'infrastructure réseau et les dépenses en capital. La répartition des dépenses liées au réseau comprend:

Catégorie d'infrastructure	Dépenses annuelles (nt milliards de dollars)
Extension du réseau 5G	8.7
Mises à niveau du réseau à fibre optique	6.2
Maintenance des équipements de télécommunications	5.9
Infrastructure de centre de données	4.6

Salaires et formation des employés

Le total des dépenses de personnel pour Chunghwa Telecom en 2023 était de 37,8 milliards de dollars nt, avec l'allocation suivante:

• Salaires de base: 32,5 milliards de dollars nt
• Formation et développement: 550 millions de dollars nt
• Avantages sociaux: 4,75 milliards de dollars nt

Investissements de recherche et développement

Les dépenses de R&D pour 2023 ont totalisé 3,2 milliards de dollars, axés sur:

• IA et technologies d'apprentissage automatique
• Recherche 5G et 6G
• Solutions de cybersécurité
• Développement de la plate-forme IoT

Coûts de marketing et d'acquisition des clients

Les frais de marketing pour 2023 étaient de 5,6 milliards de dollars nt, distribués à travers:

Canal de marketing	Dépenses (nt millions de dollars)
Marketing numérique	1,850
Publicité médiatique traditionnelle	1,200
Programmes de rétention à la clientèle	1,050
Campagnes promotionnelles	500

Licence technologique et achat d'équipement

Les coûts annuels de l'octroi de licences et d'approvisionnement en équipement étaient de 4,3 milliards de dollars nt, notamment:

• Licence d'équipement de télécommunications: 1,7 milliard de dollars nt
• Licence de logiciel: 1,2 milliard de dollars nt
• Aachat d'équipement réseau: 1,4 milliard de dollars nt

Structure totale des coûts pour 2023: 77,3 milliards de dollars nt

Chunghwa Telecom Co., Ltd. (CHT) - Modèle d'entreprise: Strots de revenus

Services de télécommunications mobiles

Revenus de télécommunications mobiles pour Chunghwa Telecom en 2022: 117,4 milliards de dollars nt (environ 3,8 milliards de dollars).

Catégorie de services mobiles	Revenus annuels (NT $)
Abonnements mobiles 4G / 5G	85,6 milliards
Services de données mobiles	22,3 milliards
Services vocaux mobiles	9,5 milliards

Services téléphoniques à ligne fixe

Revenus téléphoniques en ligne fixe en 2022: 33,2 milliards de dollars nt (environ 1,07 milliard USD).

• Abonnements résidentiels à ligne fixe: 2,8 millions de lignes
• Revenus mensuels moyens par connexion en ligne fixe: 990 $ NT

Abonnements Internet à large bande

Revenus Internet à large bande en 2022: 48,7 milliards de dollars nt (environ 1,57 milliard USD).

Type de service à large bande	Nombre d'abonné	Revenus annuels (NT $)
Haut débit à fibre optique	2,1 millions d'abonnés	36,5 milliards
Broadband ADSL	0,5 million d'abonnés	12,2 milliards

Solutions de télécommunications d'entreprise et d'entreprise

Enterprise Solutions Revenue en 2022: 62,5 milliards de dollars nt (environ 2,02 milliards USD).

• Revenus de services cloud: 15,3 milliards de dollars nt
• Solutions de réseau d'entreprise: 28,7 milliards de dollars nt
• Services de cybersécurité: 8,5 milliards de dollars nt

Offres de services numériques et services à valeur ajoutée

Revenus de services numériques en 2022: 22,1 milliards de dollars nt (environ 0,71 milliard USD).

Catégorie de service numérique	Revenus annuels (NT $)
Services IoT	7,6 milliards
Services de contenu numérique	6,2 milliards
Services de paiement mobile	4,3 milliards
Autres services numériques	4,0 milliards

Chunghwa Telecom Co., Ltd. (CHT) - Canvas Business Model: Value Propositions

You're looking at the core promises Chunghwa Telecom Co., Ltd. (CHT) is making to its customers right now, based on their latest performance metrics through late 2025. These aren't just marketing claims; they are backed by hard numbers from recent operational reports.

Taiwan's Best 5G Network Speed and Coverage

Chunghwa Telecom Co., Ltd. (CHT) is clearly positioning its 5G network as the performance leader in Taiwan. Based on data from the first half of 2025, they are winning on raw speed metrics against Far EasTone and Taiwan Mobile. This focus on speed is translating into market share, with the company maintaining its dominant position, expanding its mobile market share to 40.8 percent as of the third quarter of 2025.

Here is a quick look at how their 5G performance stacked up against rivals in the first half of 2025, according to Ookla Speedtest Intelligence data:

Metric	Chunghwa Telecom (CHT)	Far EasTone	Taiwan Mobile
Median 5G Download Speed (Mbps)	344.25	261.17	223.38
Median 5G Upload Speed (Mbps)	34.52	Not explicitly stated, but 14 Mbps behind CHT	24
5G Multi-Server Latency (ms)	23	Higher than 23 ms	Higher than 23 ms

Even when looking at Opensignal's February to May 2025 evaluation, Chunghwa Telecom led with an average 5G download speed of 305.6 Mbps. Their 5G Availability score was reported at 69.8% in the first half of 2025.

High-Speed Broadband: Symmetric 1Gbps Home Plans

For home users, the value proposition centers on delivering top-tier fixed-line speeds. Chunghwa Telecom Co., Ltd. (CHT) is seeing real traction with its higher-tier offerings. Subscriptions for their 1 Gbps plans saw multiple-fold expansion in the third quarter of 2025. This momentum follows a trend where, as of the end of 2024, over 70% of customers upgrading their fixed broadband speed chose plans of 300 Mbps and above, which included the 1Gbps service.

The overall fixed broadband base remains strong, with HiNet broadband subscribers reaching 3.78 million by the end of Q3 2025. The fixed broadband Average Revenue Per User (ARPU) was reported at NT$810 in Q3 2025, a 3 percent increase from the previous year.

Digital Transformation Enabler: Providing Computing Power for AI

Chunghwa Telecom Co., Ltd. (CHT) is actively positioning itself as the infrastructure backbone for the AI boom. This is materialized through significant capital investment in high-density data center capacity. They have launched a new AI-ready data center in Taoyuan, specifically designed to support high-performance computing and AI workloads, featuring a capacity of at least 12 megawatts of IT load.

The company is executing its AI 2.0 strategy by:

• Upgrading relevant existing IDC facilities across Taiwan into AI-ready data centers (AI-DCs).
• Developing its own AI computing cloud platform.
• Receiving the 2025 Competitive Strategy Leadership Award for Data Center Services from Frost & Sullivan, recognizing this strategic alignment.

This focus on providing the necessary computing power is a core part of their value to enterprise clients needing to deploy AI applications.

Enterprise ICT Solutions: Cloud, IDC, and 5G Private Networks

The Enterprise Business Group is a major growth driver, showing robust demand for its Information and Communications Technology (ICT) services. In the second quarter of 2025, the total ICT revenue for this group was up 37 percent year-over-year, fueled by demand across cloud, IDC, and 5G private networks. By the third quarter of 2025, the Enterprise Business Group revenue grew 7.4 percent year-over-year to NT$18.91 billion, with the ICT business specifically recording a 14.5 percent increase in revenue.

Looking back at the end of 2024, the growth in specific ICT segments was even more pronounced:

• IDC revenue increased by 62 percent year-over-year.
• Cloud revenue increased by 46 percent year-over-year.
• Cybersecurity revenue increased by 56 percent year-over-year.

This demonstrates a clear value proposition in delivering scalable, modern infrastructure services to businesses.

Energy Efficiency: Intelligent Systems Reduce Power

Chunghwa Telecom Co., Ltd. (CHT) embeds energy efficiency into its network operations as part of its ESG commitment, which has earned it the highest AAA rating in the latest MSCI ESG Ratings report. A key part of this is the deployment of smart energy-saving measures across its network infrastructure. Specifically, 85 percent of their base stations now operate under the 5G C-RAN centralized architecture, which incorporates smart energy-saving features like AI-powered monitoring and dynamic sleep modes.

The company has made significant strides in carbon reduction:

• Reduced Scope 1 and Scope 2 carbon emissions by 20.9 percent in 2024 compared to the 2020 baseline year.
• Set a target to power 100 percent of its IDC cloud data centers with green energy by 2030.

The new Taoyuan hyperscale facility is also designed to set a new benchmark in energy efficiency for high-capacity colocation.

Chunghwa Telecom Co., Ltd. (CHT) - Canvas Business Model: Customer Relationships

Chunghwa Telecom Co., Ltd. (CHT) structures its customer relationships around distinct business groups, emphasizing high-touch service for enterprises and digital self-service for consumers, all while driving value through technology adoption.

Dedicated account management for Enterprise Business Group

The Enterprise Business Group operates under a customer-centric organizational structure established in 2022, focusing on providing Information and Communication Technology (ICT) services to enterprise customers. This group delivered revenue of NT$18.98 billion in the second quarter of 2025. Their relationship strategy involves offering comprehensive ICT and hybrid cloud technology architecture consultation, migration plans, information security services, Big Data analysis, and AI smart service applications, often through professional project managers assigned to client duties. This approach supports the group's role as a key partner in digital transformation for businesses.

ARPU-focused strategy for mobile/broadband upgrades

Chunghwa Telecom Co., Ltd. (CHT) consistently focuses on enhancing Average Revenue Per User (ARPU) by encouraging migration to higher-tier services, particularly 5G mobile and faster fixed broadband packages. This strategy is central to achieving steady growth in revenue and profitability across the Group.

The quantitative results of this ARPU focus as of late 2025 include:

Metric	Value (Latest Reported 2025 Period)	Unit
Postpaid Mobile ARPU (excl. IoT SIMs)	NT$562	Per Month (Q3 2025)
Fixed Broadband ARPU (HiNet)	NT$810	Per Month (Q3 2025)
Mobile Subscriber Base	13.19 million	Subscribers (Q3 2025)
HiNet Broadband Subscribers	3.78 million	Subscribers (Q3 2025)

Self-service and digital platforms (e.g., Hami Video, HiNet)

Digital platforms are key touchpoints for the Consumer Business Group, supporting service consumption and engagement. The HiNet broadband service has been operating for 30 years in Taiwan, with fiber reaching 90% of internet users as of May 2025. Chunghwa Telecom Co., Ltd. (CHT) also integrates AI to launch smart services, including its live streaming platform, Hami Video.

Key platform statistics include:

• Broadband subscribers reached 4.45 million as of Q3 2025.
• HiNet broadband subscribers were 3.78 million as of Q3 2025.
• Subscriptions for 1 Gbps plans saw multiple-fold expansion.
• Subscriptions for 300 Mbps and above increased 14%.

Average monthly fee uplift from 5G migration is around 40%

The shift to 5G plans directly translates to higher customer spending. The average monthly fee uplift from 5G migration remained robust at around 40% as of the third quarter of 2025. This uplift reflects strong customer willingness to pay for enhanced connectivity.

Customer-centric solutions via AI-embedded services

Chunghwa Telecom Co., Ltd. (CHT) is positioning itself as an 'Enabler' and 'Co-creator' under its 'Chunghwa AI Ignites the Future' vision, directly addressing emerging customer needs through AI integration. This focus is evident in infrastructure investment tailored for AI workloads. The company is reinforcing its role as a key enabler of Taiwan's digital economy through AI application services. This commitment earned Chunghwa Telecom Co., Ltd. (CHT) the Frost & Sullivan's 2025 Taiwan Data Center Services Competitive Strategy Leadership Award. The company is planning a hyperscale data center in northern Taiwan designed to support at least 12 megawatts of IT load, specifically tailored for AI and High-Performance Computing (HPC) applications. Also, AI-powered tools are used to predict network degradation and optimize energy consumption.

Chunghwa Telecom Co., Ltd. (CHT) - Canvas Business Model: Channels

You're looking at how Chunghwa Telecom Co., Ltd. (CHT) gets its services and products to the customer base as of late 2025. It's a mix of physical presence, direct enterprise selling, and digital self-service.

Nationwide network of retail stores and service centers

The physical footprint is still significant, though undergoing structural shifts. As of June 2025, a subsidiary, Honghwa International Corporation, acquired the right-of-use assets for 289 store locations across Taiwan in a single transaction, totaling 17,846.12 pings. This suggests a strategic consolidation or restructuring of their direct retail touchpoints. To give you a sense of scale, as of the end of 2023, Chunghwa Telecom Co., Ltd. (CHT) maintained up to 443 physical regular stores plus 241 franchise stores, totaling 684 stores.

Here's a look at the recent retail asset movement:

Metric	Value (June 2025 Transaction)	Unit
Number of Store Locations Acquired	289	Locations
Total Area Acquired	17,846.12	Pings
Monthly Average Rate for Acquired Area	NT$503	per Ping
Total Transaction Value	NT$53,831,490	NTD

This channel is key for consumer onboarding and support, even as digital adoption rises.

Direct sales force for large enterprise and government contracts

The Enterprise Business Group (EBG) is a major growth engine, heavily relying on a direct sales approach for complex ICT solutions. For the second quarter of 2025, EBG revenue hit NT$ 18.98 billion, showing a year-over-year increase of 12.4%. The real firepower here is in the ICT segment, which saw its revenue jump by 37% year-over-year in Q2 2025, driven by IDC, cloud, AIoT, and 5G private networks.

The momentum continued into the third quarter of 2025, with EBG revenue at NT$ 18.91 billion, supported by a 14.5% increase in ICT revenue.

EBG Metric (Q3 2025)	Amount	YoY Change
Total EBG Revenue	NT$ 18.91 billion	7.4%
ICT Revenue Growth	N/A	14.5%
Income Before Tax Growth	N/A	Not explicitly stated for Q3 EBG

This direct channel focuses on securing high-value, strategic digital transformation projects.

Online portals and mobile applications for service and content

Chunghwa Telecom Co., Ltd. (CHT) pushes customers toward digital self-service for efficiency. They maintain a web-based customer service center at https://123.cht.com.tw/ and the Chunghwa Telecom app. The Digital Keyring (DKR) platform is an example of content/service integration, turning smartphones into secure digital keychains using NFC technology.

The scale of the mobile base that uses these digital channels is substantial:

• Mobile Subscribers (as of Q3 2025): 13.19 million.
• Mobile Postpaid ARPU (excluding IoT SIMs, Q3 2025): NT$562.
• HiNet Broadband Subscribers (as of Q3 2025): 3.78 million.
• Fixed Broadband ARPU (Q3 2025): NT$810 per month.

These digital platforms help manage the base of over 13 million mobile subscribers.

International subsidiaries for Southeast Asia expansion (e.g., Malaysia)

The International Business Group (IBG) is actively expanding its physical presence to support overseas clients. Chunghwa Telecom Co., Ltd. (CHT) established Chunghwa Telecom Malaysia Sdn. Bhd. on December 1, 2025, elevating a representative office that was in place for three years prior. This new subsidiary operates through its Singapore entity to provide integrated ICT services.

The overall International Business Group revenue for Q2 2025 was NT$ 2.20 billion, which represented a 16.8% decrease year-over-year, and for Q3 2025 it was NT$ 2.33 billion, a 1.9% decrease, attributed partly to project timing and reduced international fixed voice demand.

Wholesale channel for international carriers and data services

The wholesale channel is bundled within the International Business Group segment. This channel is focused on global connectivity and data services, including submarine cable systems and LEO satellite connectivity investments. While specific wholesale revenue isn't isolated, the IBG revenue figures reflect this activity. For instance, the Q3 2025 revenue of NT$ 2.33 billion shows the scale of international operations, even with headwinds in legacy voice services.

Chunghwa Telecom Co., Ltd. (CHT) is investing heavily in infrastructure to support this channel, with expected Property, Plant and Equipment acquisitions in 2025 including funds for new submarine cable construction.

Finance: draft 13-week cash view by Friday.

Chunghwa Telecom Co., Ltd. (CHT) - Canvas Business Model: Customer Segments

You're looking at the core customer base for Chunghwa Telecom Co., Ltd. (CHT) as of the end of 2025, based on the latest available figures from Q3 2025. It's a mix of high-volume consumer services and high-value enterprise solutions.

Mass Market Consumers

This segment is the bedrock of Chunghwa Telecom Co., Ltd. (CHT)'s volume. As of September 30, 2025, the company reported a total mobile subscriber base of 13.19 million. You'll want to note that the mobile service revenue for that quarter hit NT$ 17.31 billion, showing the consumer base is monetizing well, especially with 5G adoption.

Here's a quick look at the mobile market standing:

• Mobile Subscriber Base (Q3 2025): 13.19 million
• Mobile Market Share (Revenue): Climbed to a new high of 40.8%
• 5G Subscriber Share: Reached 38.8%
• Postpaid ARPU (excluding IoT SIMs): Rose to NT$ 562

Fixed Broadband Users

The fixed broadband user base shows steady, quality growth, driven by customers upgrading their speed tiers. As of September 30, 2025, Chunghwa Telecom Co., Ltd. (CHT) counted 4.45 million total broadband subscribers. The focus here isn't just on the number, but the speed migration; subscriptions for 300 Mbps and above increased by 14 percent year-over-year.

The financial performance for this group in Q3 2025 was strong, with fixed broadband revenue reaching NT$ 11.68 billion. The average revenue per user (ARPU) is climbing, which is defintely a good sign for long-term value capture.

Broadband Metric	Value (Q3 2025)	Change Y/Y
Total Broadband Subscribers	4.45 million	0.6% increase
HiNet Broadband Subscribers	3.78 million	1.4% increase
Fixed Broadband Revenue	NT$ 11.68 billion	3.2% growth
Monthly ARPU	NT$ 810	3.0% increase

Large Enterprises

This is where Chunghwa Telecom Co., Ltd. (CHT) is seeing some of its fastest revenue acceleration, focusing on high-value Information and Communications Technology (ICT) services. The Enterprise Business Group (EBG) generated revenue of NT$ 18.91 billion in Q3 2025. The ICT business within EBG was particularly hot, recording a 14.5 percent revenue increase year-over-year.

These large clients are demanding services that support their own digital and AI transformation efforts. Chunghwa Telecom Co., Ltd. (CHT) is positioning itself as the enabler for these needs, specifically targeting:

• Cloud computing services
• Data center capacity (including AI-ready data centers)
• Cybersecurity solutions
• Private 5G networks

Small and Medium Businesses (SMBs)

While specific revenue breakdowns for SMBs aren't always isolated, the focus on digital transformation packages clearly targets this market, often through integrated solutions. Chunghwa Telecom Co., Ltd. (CHT) is promoting its ICT capabilities, which naturally flow down to smaller enterprises needing modernization. For instance, network solutions are being purpose-built for the SMB markets, leveraging cloud architecture and AI for optimization. The company's broader strategy involves driving digital transformation across industries, which inherently includes providing scalable, manageable packages for smaller firms looking to adopt 5G and AI tools.

Global Carriers

The International Business Group serves global carriers needing connectivity and data services, though this segment faced some near-term pressure. In Q3 2025, revenue for this group was NT$ 2.33 billion, representing a 1.9 percent fall, largely due to lower international fixed voice demand. Still, the strategy is to strengthen the global connectivity and data service portfolio, including partnerships for new submarine cable systems, to offset legacy declines.

Finance: draft 13-week cash view by Friday.

Chunghwa Telecom Co., Ltd. (CHT) - Canvas Business Model: Cost Structure

You're looking at the hard numbers driving Chunghwa Telecom Co., Ltd. (CHT)'s expenses for 2025. It's a capital-intensive business, plain and simple.

The High CapEx for network and infrastructure expansion is a major component. For 2025, Acquisition of Property, Plant and Equipment is projected to hit NT$32.36 billion, which is an expected increase of NT$3.37 billion compared to the prior year. This spend is targeted, focusing on future capabilities.

CapEx Item (2025 Projection)	Amount (NT$ Billion)	Primary Driver
Acquisition of Property, Plant and Equipment (Total)	32.36	Network Investment & Future Growth
Year-over-Year Increase in CapEx	3.37	AI Data Center & 5G Deployment

Now, let's look at the day-to-day running costs. 2025 Operating Costs expected to be NT$187.58~NT$187.65 billion. That represents a 2.4% increase, or an expected rise of NT$4.31~NT$4.38 billion, over the 2024 un-audited total of NT$183.27 billion. This upward pressure comes from several key areas that support their strategic vision.

Here's a quick breakdown of what's pushing those operating costs higher, based on the guidance provided:

• Increasing cost of infrastructure supporting future development.
• Investment in talent acquisition and retention.
• Operational cost increases for network resilience and security.
• Higher electricity expense due to network demands.

The focus on talent acquisition and manpower is definitely significant. We saw this reflected in the quarterly reports; for instance, Q1 2025 operating costs increased partly due to higher manpower cost, and Q2 2025 saw the same driver. You can't build out AI and secure the network without skilled people, and that costs money.

The increasing electricity and energy expenses for network operation is another clear factor driving the overall cost base up. This is explicitly cited as a reason for the projected increase in 2025 operating expenses.

Finally, there are the Spectrum license and regulatory fees. While I don't have the exact 2025 figure for these specific fees right now, they are a standard, non-negotiable cost for a major operator like Chunghwa Telecom Co., Ltd. (CHT), sitting within that broader operating expense bucket.

Finance: draft 13-week cash view by Friday.

Chunghwa Telecom Co., Ltd. (CHT) - Canvas Business Model: Revenue Streams

The 2025 full-year guidance for Chunghwa Telecom Co., Ltd. (CHT) total revenue is set between NT$232.74 billion and NT$233.74 billion, representing an expected increase of 1.2% to 1.6% over 2024 un-audited consolidated total revenue.

Revenue streams are diversified across core telecom services and high-growth enterprise solutions. For the third quarter of 2025, total revenue reached NT$57.92 billion, a 4.2% year-over-year increase.

The breakdown of revenue by business group for Q3 2025 provides a clear view of the current revenue generation:

Segment	Q3 2025 Revenue (NT$ billion)	Year-over-Year Change
Total Revenue	57.92	+4.2%
Consumer Business Group	35.18	+2.2%
Enterprise Business Group	18.91	+7.4%
International Business Group	2.33	-1.9%

Mobile Communications Service Revenue remains a foundational component. In Q3 2025, this specific revenue line increased 3.3% year-over-year to NT$17.31 billion. This was supported by a mobile postpaid ARPU (Average Revenue Per User) excluding IoT SIMs of NT$562 in Q3 2025.

Fixed Broadband and HiNet Access Revenue also shows consistent growth. For Q3 2025, fixed broadband revenue grew 3.2% to NT$11.68 billion. The fixed broadband ARPU in Q3 2025 rose by NT$23 per month, representing a 3% increase year-over-year, reaching NT$810.

The growth in the Enterprise segment is heavily weighted toward ICT Solutions. Chunghwa Telecom Co., Ltd. (CHT)'s ICT revenue saw a significant surge, with total ICT revenue in the Enterprise Business Group up 37% year-over-year in Q2 2025. This growth was fueled by key areas:

• IDC (Internet Data Center) revenue growth of 40% in Q2 2025.
• Cloud services revenue growth of 40% in Q2 2025.
• Cybersecurity revenue growth of 11% in Q2 2025.

Equipment sales contribute to the Consumer Business Group revenue, with strong sales of new iPhone models cited as a driver for revenue increases in Q3 2025. This is part of a broader trend where sales revenue contributed to growth in Q4 2024 as well.

Data Communications and International Business Revenue streams show mixed performance. The International Business Group revenue for Q3 2025 was NT$2.33 billion, representing a 1.9% decrease year-over-year. However, the US subsidiary showed a 70% year-over-year revenue growth in Q3 2025, driven by AIDC construction projects.