Globant S.A. (GLOB): Business Model Canvas [Dec-2025 Updated]

You're looking past the standard IT services pitch to see how Globant S.A. is actually structuring its business to win in the AI era, and honestly, the core engine is a sharp pivot to a full-stack AI company model. After two decades analyzing these shifts, I see their canvas isn't just about headcount; it's a blueprint for an AI-native consultancy, leaning hard on proprietary platforms and consumption-based revenue streams like their AI Pod subscriptions. This aggressive strategy is supported by a sales pipeline valued at $3.7 billion as of Q3 2025 and a projected 2025 revenue floor of at least $2,447.4 million, all while managing a global talent pool exceeding 29,000 Globers. That's how you build a modern digital reinvention engine. Dive into the nine blocks below to see exactly how Globant S.A. is aligning its key activities, partnerships, and cost structure to execute this vision.

Globant S.A. (GLOB) - Canvas Business Model: Key Partnerships

You're looking at the core relationships Globant S.A. (GLOB) relies on to deliver its digital reinvention promise. These aren't just vendor relationships; they are deep, strategic alliances that fuel their technology stack and market reach.

Strategic alliances with OpenAI and AWS for AI adoption

Globant S.A. (GLOB) is a global partner of Open AI, NVIDIA, and Amazon Web Services (AWS), bringing world-class technology together to accelerate innovation across industries. The relationship with AWS was recently strengthened by a multi-year strategic collaboration agreement announced on September 30, 2025, to accelerate global client adoption of cloud and generative AI solutions. Globant S.A. (GLOB) has been an AWS Premier Tier Services Partner since April 2024. Furthermore, in February 2025, Globant S.A. (GLOB) achieved the AWS Level 1 Managed Security Services Provider (MSSP) Competency and the Media and Entertainment Competency. Globant S.A. (GLOB) has over 30,000 employees present in over 35 countries across 5 continents.

Global partnership with FIFA for digital platform development

The expanded, multi-year collaboration with FIFA, signed on November 25, 2025, solidifies Globant S.A. (GLOB)'s role in global football's digital future. This deal includes delivering IT solutions and software development for several major events. At the time of the announcement, Globant S.A. (GLOB) had a market capitalization of $2.72 billion. The scope covers enhancements to FIFA's digital platforms and the development of a new mobile application. Specific tournaments supported include:

• - FIFAe Finals 2025 in Saudi Arabia.
• - FIFA World Cup 2026 in North America (Tournament Supporter).
• - FIFA Women's World Cup 2027 in Europe (Tournament Supporter).
• - FIFA U-20 World Cup 2027 in Azerbaijan and Uzbekistan.

Expert-level Salesforce partner for MuleSoft and Agentforce

Globant S.A. (GLOB) achieved expert-level implementation status with Salesforce across MuleSoft Anypoint, Data Cloud, and Agentforce on December 2, 2025, which is the highest Salesforce Solution partner distinction. This positions Globant S.A. (GLOB) among a highly selective global group for integration, data, and AI-driven transformation. The market reacted positively, with GLOB gaining 6.01% on the news day, adding approximately $172M to its valuation, closing at $68.76 and a market cap of $3.03B at that time. The depth of this partnership is quantified by several internal metrics:

Collaboration with Unity to accelerate real-time 3D innovation

Globant S.A. (GLOB) became a member of the Unity Service Partner Program following a global partnership announcement on August 20, 2025. This collaboration focuses on delivering real-time 3D solutions outside of gaming. Key focus areas include designing and deploying digital twins for manufacturing efficiency and next-generation visualization platforms for automotive clients. As part of the agreement, Globant S.A. (GLOB) will exercise a comprehensive training initiative to certify its engineers and designers on Unity Software's platform.

Reinvention deals with major clients like LALIGA and YPF

These deals demonstrate Globant S.A. (GLOB)'s capability to drive deep, AI-focused transformation within established industries. For YPF, Argentina's leading energy company and largest shale oil operator outside the United States, Globant S.A. (GLOB) launched Digital Suppl.AI in April 2025, an agentic AI platform to modernize its Supply Chain. YPF manages a portfolio of approximately 5,000 suppliers and handles more than 100,000 products and services. YPF's stated goal is generating $30 billion in exports by 2030, supported by this efficiency drive. Separately, LALIGA selected Globant S.A. (GLOB) in November 2025 via an MoU to drive a pioneering innovation program based on Agentic Artificial Intelligence through their joint venture, Sportian. This involves creating AI agents for talent development, operations, and technology.

Finance: draft 13-week cash view by Friday.

Globant S.A. (GLOB) - Canvas Business Model: Key Activities

You're looking at the core engine of Globant S.A. (GLOB) as they navigate a slower IT spending environment by pivoting hard into AI. Here are the hard numbers driving their key activities as of late 2025.

• - Developing and scaling the Globant Enterprise AI platform
• - Delivering customized digital and cognitive transformation services
• - Operating specialized Studio model for deep expertise
• - Managing a global workforce of over 29,000 Globers
• - Executing strategic acquisitions for capability expansion

Developing and scaling the Globant Enterprise AI platform is central to their strategy, alongside AI Pods and a subscription model. The company's project pipeline hit an all-time high of $3.7 billion in the second quarter of 2025, which was up 25% year-over-year. This focus on AI is clearly being monetized, as AI-related projects contributed over $350 million to revenue in 2024. The new subscription model, which offers consumption-based, outcome-aligned pricing, is already embedded with 17 out of its top 20 customers as of the third quarter of 2025.

The delivery of customized digital and cognitive transformation services underpins their entire operation. For the nine months ended September 30, 2025, Globant S.A. generated revenues of $1,842.4 million. The full fiscal year 2025 revenue is estimated to be at least $2,447.4 million, implying a year-over-year growth of at least 1.3%. The company served a total of 978 customers with revenues over $100,000 in the twelve months ending September 30, 2025.

Operating the specialized Studio model for deep expertise is how they structure that delivery. This model groups engineering, design, and innovation expertise into specialized units. While specific revenue contribution from the Studios isn't broken out for 2025, the overall focus on high-value services is reflected in the profitability guidance. The Non-IFRS Adjusted Profit from Operations Margin is estimated to be at least 15.0% for the full year 2025.

Managing the global workforce is a massive undertaking; Globant completed the third quarter of 2025 with 29,020 Globers on the payroll. Of that total, 27,123 were technology, design, and innovation professionals. This scale is supported by a global presence across 36 countries as of mid-2025.

Executing strategic acquisitions for capability expansion is an ongoing part of the strategy, though specific 2025 acquisition financials are less clear in the latest reports. However, the company did execute a Business Optimization Plan in the second quarter of 2025, which included a one-time charge of $47.6 million, showing strategic financial maneuvering to align resources.

Here's a quick look at the scale of the workforce and financial performance as of late 2025:

The geographic revenue breakdown for the third quarter of 2025 shows North America remains the largest segment at 53.8% of revenues, with 63.2% of Q3 2025 revenues denominated in US dollars. Finance: draft the 2026 capital allocation plan focusing on AI Studio expansion by January 15th.

Globant S.A. (GLOB) - Canvas Business Model: Key Resources

You're looking at the core assets Globant S.A. relies on to deliver its digital reinvention and AI-powered services. These aren't just abstract concepts; they are concrete, measurable components driving their business right now.

The most critical resource is definitely the human capital. As of the end of the third quarter of 2025, Globant S.A. employed a total of 29,020 Globers. Breaking that down, the highly-skilled talent pool-the technology, design, and innovation professionals-stood at 27,123 individuals. That concentration of expertise is what underpins their service delivery across the globe.

Next up are the proprietary technology assets, which are central to their current strategy. Globant S.A. has built out its Globant Enterprise AI (GEAI) platform, which acts as the central orchestrator for their AI efforts. This platform powers their newer, disruptive offering: the AI Pods. These AI Pods represent the first monthly subscription model for AI-powered services, moving away from traditional hourly billing toward outcome-based consumption, measured in tokens. To give you a sense of the AI focus, in Q3 2025, AI-related projects made up a third of their overall projects, and the AI Pods have nearly doubled their share of the pipeline.

The physical and structural network is also a key resource, enabling their global delivery model. While the company operates in over 35 countries across 5 continents, a specific metric tied to service delivery is the network of physical locations. Specifically, their Salesforce Studio leverages 58 global Delivery Centers to execute projects.

The demand for these resources is reflected in the forward-looking financial indicators. As of Q3 2025, the company reported a strong indicator of future revenue: a sales pipeline valued at an all-time high of $3.7 billion. That figure represents a 30% year-over-year growth in the pipeline.

Finally, the intangible asset of brand equity provides a competitive edge. Globant S.A. has established a reputation as a Worldwide Leader in AI Services, a recognition earned from the IDC MarketScape report in 2023. That external validation helps secure the high-value engagements that feed the pipeline.

Here's a quick look at the hard numbers underpinning these key resources:

The AI Pods subscription model is designed to offer guaranteed time and cost savings, which is a defintely different way to package professional services. Finance: draft 13-week cash view by Friday.

Globant S.A. (GLOB) - Canvas Business Model: Value Propositions

You're looking at how Globant S.A. is positioning its core offerings to clients as of late 2025. It's all about making digital transformation tangible, especially with generative AI leading the charge.

Accelerating enterprise transformation with AI-powered solutions

Globant S.A. is driving transformation by embedding AI across client operations. The demand is clearly there; the company highlighted an all-time high pipeline of $3.7 billion as of the second quarter of 2025, which represents a 25% year-over-year increase. This signals strong client intent to invest in these areas. The company's workforce supporting this is substantial, with 28,097 technology, design, and innovation professionals out of a total of 30,084 Globers as of the second quarter of 2025. To show deep capability in specific AI ecosystems, Globant S.A. announced in December 2025 that it garnered 1,000 AI Certifications in Salesforce.

Outcome-aligned, consumption-based AI Pod subscription model

The introduction of AI Pods is central to this value proposition, framing AI services as a subscription model for engineering, design, and testing. This shifts the conversation from pure time-and-materials work to scalable, outcome-driven solutions. The focus is on turning promised savings into real impact for clients. This model is designed to help businesses move from AI experimentation to scaled impact, driving automation and intelligence.

Combining design, engineering, and innovation at scale

Scale is evident in the revenue base and geographic footprint. For the fiscal year 2025, Globant S.A. estimates revenues to be at least $2,447.4 million. Geographically, the business is heavily weighted toward North America, which accounted for 54.1% of revenues in the second quarter of 2025, with Europe contributing 19.6%. The company manages this scale while maintaining a high degree of customer focus; the top ten customers represented 29.3% of revenues in Q2 2025.

Deep industry expertise via specialized Studios (e.g., Gaming, Data)

Specialized expertise is delivered through its Studios model. As of late 2024, the AI Reinvention Studios alone contributed over 20% of revenue. Globant S.A. works across major sectors, with Media & Entertainment and Financial Services each accounting for around 20% of revenue. The company serves major clients like Google and Riot Games, indicating deep engagement in the Gaming sector, which aligns with their specialized Studio offerings.

Guaranteed time and cost savings through new pricing models

The shift toward outcome-based models, like the AI Pod subscription, is directly tied to delivering measurable financial benefits. While specific guarantee percentages aren't public, the value proposition is explicitly about turning promised savings into real impact. This is a key differentiator against traditional service models, which often rely solely on time and materials billing.

Here's a quick look at the scale and AI focus as of mid-to-late 2025:

The company's focus on AI is reflected in its recent Q1 2025 revenue of $611.1 million, showing a 7.0% year-over-year increase, which management ties to these strategic investments. You need to watch how effectively they convert that $3.7 billion pipeline into billable work over the next two quarters; that's where the real value realization happens.

Globant S.A. (GLOB) - Canvas Business Model: Customer Relationships

The relationship strategy for Globant S.A. centers on deep integration and continuous expansion within its existing, high-value client base. This approach is designed to increase switching costs and embed Globant as an indispensable reinvention partner.

Dedicated, high-touch engagement through the Studio model

Globant S.A. organizes its delivery around the Studio model, which groups small units focused on specific emerging technologies or industries. This structure allows the development of deep expertise, enabling faster delivery of innovative, customized solutions. This model necessitates constant dialog and interaction, which is supported by nearshoring delivery teams that share similar time zones with clients.

• The company is executing a vision centered on a 100-squared client-centric model, aiming to maximize value from its top 100 clients through cross-industry innovation.
• The Loyalty Studio was launched to develop end-to-end customer engagement strategies, aiming to strengthen connections between brands and consumers through personalized rewards.

High client wallet share growth (339 accounts > $1M annual revenue)

The focus on growing revenue within established accounts is a core metric for Globant S.A. The success of this strategy is evident in the increasing number of major revenue contributors.

Long-term, strategic reinvention partnerships

The business is heavily reliant on maintaining and expanding relationships with its largest clients, reflecting a strategy to become a long-term reinvention partner rather than a transactional vendor. The largest client, Walt Disney, has been a client for over 10 years.

Customer concentration remains significant, underscoring the importance of these strategic relationships:

• Top customer revenue share for Q3 2025: 8.7%.
• Top five customers revenue share for Q3 2025: 20.7%.
• Top ten customers revenue share for Q3 2025: 29.5%.

AI Pod subscription model for recurring, productized services

Globant S.A. is actively shifting toward more predictable revenue streams through productized services, notably the AI Pods. This is a first-of-its-kind subscription model for AI-powered services.

The AI Pods operate on a token-based metered capacity, allowing clients to subscribe on a monthly basis. This model is intended to align pricing with outcomes rather than just efforts, promising guaranteed time and cost savings. This strategic pillar is central to the company's positioning as a full-stack AI company.

Direct sales and account management for large enterprises

The structure of the client base, with nearly 340 accounts generating over $1 million annually, necessitates a dedicated, high-touch account management structure focused on large enterprises. The company's pipeline reached an all-time high of $3.7 billion in Q2 2025, up 25% year-over-year, reflecting strong demand from these large entities for their differentiated offerings. Furthermore, Globant S.A. announced a strategic agreement with Alphabet Google Cloud in April 2025, enhancing its ability to service large enterprise needs through key technology partnerships.

Globant S.A. (GLOB) - Canvas Business Model: Channels

You're looking at how Globant S.A. gets its services-digital reinvention and AI-powered transformation-into the hands of its enterprise clients. It's a multi-pronged approach that blends high-touch sales with massive global delivery capacity and platform enablement.

Direct sales force targeting large enterprise accounts

Globant S.A. focuses on securing anchor clients and then expanding the revenue within those relationships, which they call the 'land and expand' strategy. This means the direct sales effort is geared toward landing significant, high-value accounts. The concentration of revenue in a few key relationships shows where this direct effort pays off.

Here's a look at the client concentration as of late 2025:

The focus on high-value accounts is clear when you see the count of major revenue generators. As of the twelve months ended September 30, 2025, Globant S.A. served a total of 978 customers with revenues over $100,000 in the last twelve months. More importantly, the number of accounts generating over $1 million in annual revenue was 339, up from 331 a year prior.

Global network of delivery centers in over 35 countries

The delivery backbone is extensive, supporting that direct sales effort globally. Globant S.A. maintains a significant global footprint to deliver projects using its agile studio delivery model, often leveraging nearshore locations.

The scale of their operation as of late 2025 includes:

• Presence in over 35 countries across 5 continents.
• A total workforce of 29,020 Globers as of September 30, 2025.
• Technology, design, and innovation professionals accounted for 27,123 of that total.
• The Salesforce Studio specifically cited 58 global Delivery Centers.

Geographically, revenue streams for Q3 2025 were broken down as follows:

Digital platforms and proprietary tools like Enterprise AI

Globant S.A. is channeling service delivery through proprietary platforms designed to scale AI adoption, moving clients from experimentation to execution. The Globant Enterprise AI platform is central to this, often deployed via their AI Pods subscription model.

The promised impact of these tools is quite specific:

• AI Pods claim to deliver 50% cost reduction in software development.
• AI Pods claim to deliver 80% faster legacy system modernization.

This platform approach is designed to capture demand in a market where global AI adoption is expected to hit 378.8 million users in 2025.

Strategic partner ecosystems (e.g., Salesforce, AWS)

The company actively channels its offerings through deep integrations and recognized expertise within major technology ecosystems. This validates their capabilities and opens up joint go-to-market opportunities. For instance, their work with Salesforce is a major channel.

Key ecosystem milestones and partnerships as of late 2025 include:

• Achieved expert-level implementation distinction from Salesforce in MuleSoft Anypoint, Data Cloud, and Agentforce.
• Garnered over 1,000+ Salesforce AI certifications.
• Maintains strategic partnerships with major players like OpenAI and Amazon Web Services (AWS), including a Strategic Collaboration Agreement with AWS.
• Has a long-standing partnership with Salesforce, now spanning over 20 years.

The company has also expanded its sports-tech channel through a multi-year transformation program with FIFA, supporting major tournaments including the FIFA World Cup 2026™.

Industry-specific events and thought leadership (Globant Converge)

Thought leadership events serve as a direct channel to engage senior decision-makers and showcase execution capabilities. Globant S.A.'s flagship event, Globant Converge, is a key mechanism for this.

The latest iteration was scheduled to stream live on December 10-11, 2025, with the theme focused on moving 'Beyond AI Paralysis.' This event features global leaders from companies like Amazon.com and Riot Games, demonstrating the caliber of the audience Globant S.A. targets through this channel.

Finance: draft next quarter's client engagement targets based on the 339 high-value accounts by Friday.

Globant S.A. (GLOB) - Canvas Business Model: Customer Segments

You're looking at who Globant S.A. is actually selling to as of late 2025. It's a clear picture of high-value, geographically concentrated enterprise relationships, heavily leaning into digital reinvention powered by AI.

The core of Globant S.A.'s customer base is definitely large enterprises and Fortune 500 companies globally. This isn't a volume play; it's about deep, strategic partnerships. To give you a sense of that concentration, as of the twelve months ending September 30, 2025, the company served a total of 978 customers with revenues over $100,000 in that period. What really matters, though, is the top tier.

Here's the quick math on client dependency for Q3 2025:

• The top customer alone represented 8.7% of Q3 2025 revenues.
• The top five customers accounted for 20.7% of Q3 2025 revenues.
• The top ten customers drove 29.5% of Q3 2025 revenues.

Also, they are successfully growing the high-value segment; 339 accounts generated more than $1 million of annual revenues in the twelve months ending September 30, 2025, up from 331 a year prior. They are clearly focused on what they call 'high potential 100-squared accounts.'

Geographically, the focus is heavily skewed toward North America. For the third quarter of 2025, the geographic revenue breakdown was:

So, you see, more than half the money comes from the US market. Still, they are seeing traction in new markets like Saudi Arabia.

When you look at the industries driving that revenue, it's clear where the digital reinvention demand is highest. Globant S.A. is primarily exposed to the media and entertainment and financial-services sectors, which each account for around 20% of revenue. They specifically mentioned announcing AI-transformational projects for top clients in the Energy and Sports industries during Q3 2025, showing where their AI push is landing. Here is the industry mix for Q3 2025:

These clients are definitely seeking AI-driven digital reinvention and scale. Management noted early subscription adoption discussions for their AI offerings in 17 of the top 20 clients. That's where the future revenue is being shaped right now.

Globant S.A. (GLOB) - Canvas Business Model: Cost Structure

The Cost Structure for Globant S.A. is heavily weighted toward its human capital, supplemented by strategic technology investments and ongoing efficiency initiatives.

• Personnel headcount as of the third quarter of 2025 was exactly 29,020 Globers, with 27,123 of those being technology, design, and innovation professionals.
• The Business Optimization Plan, initiated in April 2025, included a one-time charge of $47.6 million recognized in the second quarter of 2025. This plan targets $80 million in annualized savings.
• The company is making strategic investments to fuel growth engines, specifically its AI platform development and people, with savings from the optimization plan being reinvested there.

You can see the breakdown of key cost components from the latest reported periods:

Regarding R&D, while the company emphasizes its proprietary Globant Enterprise AI platform and AI Studios, the reported line item for Research and Development Expenses for the last four quarters ending June 30, 2025, was listed as NA (Not Meaningful/Zero) against revenue. Acquisition-related charges, which would include integration costs, are generally excluded from non-IFRS measures and cannot be provided on a forward-looking basis due to uncertainty in timing and size of future deals.

Globant S.A. (GLOB) - Canvas Business Model: Revenue Streams

You're looking at how Globant S.A. brings in its money, which is heavily tied to its core business of technology services and digital transformation consulting. This is where the bulk of the revenue comes from, helping large enterprises build and run their digital products and adopt new technologies like AI.

The way Globant structures its client engagements directly impacts its revenue recognition. As of the first quarter of 2025, the revenue mix showed a clear preference for flexible service arrangements, though the subscription model is a growing focus area.

The Time & Materials model, where clients pay for the actual time and resources used, accounted for the majority of the revenue in Q1 2025. Fixed Price contracts represented a smaller, but still significant, portion at approximately 27% of that quarter's revenue.

Globant S.A. is actively pushing new commercial models to secure more predictable income. This includes the deployment of AI Pods and other AI-powered subscription products, which are central to their strategy for enterprise-scale Generative AI adoption. The company is positioning these offerings to redefine service delivery and enhance client relationships through recurring revenue streams.

For the full fiscal year 2025, Globant S.A. has provided a revenue projection based on current market conditions. The expectation is for full-year 2025 revenue to be at least $2,447.4 million.

The company's client concentration is also a factor in revenue stability:

• The top customer represented 8.8% of Q1 2025 revenues.
• The top ten customers accounted for 29.1% of Q1 2025 revenues.
• 341 accounts generated more than $1 million of annual revenues in the twelve months ended March 31, 2025.

Also, in terms of currency exposure, 67.2% of Globant's revenues for the first quarter of 2025 were denominated in US dollars.