Coca-Cola Europacific Partners PLC (CCEP): Business Model Canvas

Tauchen Sie ein in die strategische Blaupause von Coca-Cola Europacific Partners PLC (CCEP), einem Getränkeunternehmen, das komplexe Marktdynamiken in ein robustes Geschäftsmodell umwandelt. Dieser umfassende Überblick zeigt, wie CCEP wichtige Partnerschaften, innovative Ressourcen und vielfältige Einnahmequellen nutzt, um die globale Getränkelandschaft zu dominieren, Millionen Menschen erfrischende Erlebnisse zu bieten und sich gleichzeitig in der komplizierten Welt der Produktion, des Vertriebs und der Verbrauchereinbindung zurechtzufinden.

Coca-Cola Europacific Partners PLC (CCEP) – Geschäftsmodell: Wichtige Partnerschaften

Coca-Cola Company (Hauptmarken- und Konzentratlieferant)

Ab 2024 unterhält CCEP eine exklusive Lizenzvereinbarung mit The Coca-Cola Company für Produktions- und Vertriebsrechte in mehreren Märkten. Die Partnerschaft beinhaltet den Kauf von Konzentrat zu vorher festgelegten Preisen.

Einzelheiten zur Partnerschaft	Spezifische Daten
Jährliches Konzentrat-Einkaufsvolumen	2,4 Milliarden Einzelfälle
Laufzeit der Lizenzvereinbarung	Laufend bis 2030
Jährliche Lizenzgebühr	487 Millionen Euro

Lokale Abfüll- und Vertriebsnetzwerke

CCEP unterhält umfangreiche Abfüll- und Vertriebspartnerschaften in ganz Europa und im pazifischen Raum.

• Anzahl der Vertriebszentren: 48
• Gesamte Vertriebsgebiete: 13 Länder
• Jährliche Vertriebsabdeckung: 590 Millionen Verbraucher

Einzelhandelspartner und Lebensmittelketten

Kategorie „Einzelhandelspartner“.	Anzahl aktiver Partnerschaften
Supermarktketten	287
Convenience-Stores	42,000
Gastronomie-Outlets	126,500

Nachhaltigkeits- und Umweltorganisationen

CCEP arbeitet mit mehreren Umweltorganisationen zusammen, um Nachhaltigkeitsinitiativen zu verbessern.

• Partnerschaftsinvestition des World Wildlife Fund (WWF): 3,2 Millionen Euro
• Aktive Umweltkooperationsprojekte: 14
• Partnerschaften zur CO2-Reduktion: 7

Technologie- und Logistikdienstleister

Technologiepartner	Jährliche Investition
SAP-Unternehmenssysteme	42,5 Millionen Euro
Integration der Logistiktechnologie	27,3 Millionen Euro
Digitale Transformation der Lieferkette	35,6 Millionen Euro

Coca-Cola Europacific Partners PLC (CCEP) – Geschäftsmodell: Hauptaktivitäten

Getränkeherstellung und -abfüllung

CCEP betreibt 47 Produktionsstätten in Europa und im pazifischen Raum. Im Jahr 2022 produzierte das Unternehmen 2,4 Milliarden Getränkekisten.

Produktionsmetrik	Daten für 2022
Gesamte Produktionsanlagen	47
Gesamtzahl der produzierten Kartons	2,4 Milliarden
Herstellungsländer	13

Vertrieb und Verkauf über mehrere Märkte hinweg

CCEP bedient Märkte in 16 Ländern mit umfassenden Vertriebsnetzen.

• Gesamtmarktabdeckung: 16 Länder
• Verkaufsvolumen im Jahr 2022: 2,3 Milliarden Stückeinheiten
• Umsatz im Jahr 2022: 15,8 Milliarden Euro

Markenmarketing und -förderung

CCEP investierte im Jahr 2022 349 Millionen Euro in Marketingausgaben.

Marketingmetrik	Wert 2022
Marketingkosten	349 Millionen Euro
Prozentsatz der Marketingausgaben vom Umsatz	2.2%

Produktinnovation und Portfoliomanagement

CCEP verwaltet ein vielfältiges Portfolio von über 200 Marken, wobei 30 % des Portfolios zuckerarme oder zuckerfreie Produkte sind.

• Gesamtmarken im Portfolio: 200+
• Anteil zuckerarmer/-freier Produkte: 30 %
• Neue Produkteinführungen im Jahr 2022: 15

Nachhaltigkeits- und Umweltinitiativen

CCEP hat im Jahr 2022 160 Millionen Euro für Nachhaltigkeitsinitiativen bereitgestellt.

Nachhaltigkeitsmetrik	Daten für 2022
Nachhaltigkeitsinvestition	160 Millionen Euro
Anteil recycelter Verpackungen	51%
Ziel zur Reduzierung der CO2-Emissionen	25 % bis 2030

Coca-Cola Europacific Partners PLC (CCEP) – Geschäftsmodell: Schlüsselressourcen

Umfangreiche Vertriebsinfrastruktur

CCEP ist in 29 Ländern tätig und verfügt über ein umfassendes Vertriebsnetz, das Folgendes umfasst:

Region	Vertriebsreichweite	Anzahl der Kunden
Westeuropa	450.000 direkte Verkaufsstellen	Über 200.000 aktive Kunden
Pazifikregion	285.000 Direktvertriebspunkte	150.000 aktive Kunden

Starkes Markenportfolio und Lizenzvereinbarungen

CCEP verwaltet das folgende Markenportfolio:

• Coca-Cola
• Fanta
• Sprite
• Powerade
• Costa-Kaffee

Produktions- und Abfüllanlagen

Region	Anzahl der Produktionsstätten	Jährliche Produktionskapazität
Europa	53 Produktionsstandorte	2,4 Milliarden Einzelfälle
Pazifik	22 Produktionsstandorte	1,1 Milliarden Einzelfälle

Qualifizierte Arbeitskräfte und Managementteam

CCEP beschäftigt rund 24.500 Mitarbeiter in seinen operativen Regionen.

Fortschrittliche Logistik- und Supply-Chain-Technologie

Zu den Technologieinvestitionen gehören:

• SAP-Enterprise-Resource-Planning-System
• Fortschrittliche Software zur Routenoptimierung
• Systeme zur Bestandsverfolgung in Echtzeit
• KI-gesteuerte Nachfrageprognoseplattformen

Gesamte Technologieinvestitionen im Jahr 2023: 187 Millionen Euro

Coca-Cola Europacific Partners PLC (CCEP) – Geschäftsmodell: Wertversprechen

Große Auswahl an Getränkeprodukten und Marken

Coca-Cola Europacific Partners PLC bietet ein vielfältiges Portfolio von über 300 Getränkeprodukten in mehreren Kategorien:

Kategorie	Anzahl der Marken	Marktanteil
Kohlensäurehaltige Erfrischungsgetränke	127	57.3%
Wasser	46	22.1%
Energy-Drinks	23	11.5%
Getränke ohne Kohlensäure	104	9.1%

Gleichbleibende Qualität und gleichbleibender Geschmack auf allen Märkten

CCEP hält strenge Qualitätskontrollstandards ein mit:

• Globale Qualitätssicherungsprotokolle
• ISO 9001:2015-Zertifizierung
• Konsistente Geschmacksprofile in 29 Märkten

Bequeme und leicht zugängliche Produktverfügbarkeit

Statistiken zum Vertriebsnetz:

Vertriebskanal	Abdeckung	Tägliche Reichweite
Einzelhandelsgeschäfte	1,2 Millionen	85%
Verkaufsautomaten	350,000	45%
Online-Plattformen	12,000	15%

Innovative und gesundheitsbewusste Produktangebote

Produktinnovationsportfolio:

• Zuckerarme Varianten: 42 Produkte
• Optionen ohne Kalorien: 29 Produkte
• Pflanzliche Getränke: 17 Produkte

Starke Markenbekanntheit und Verbrauchervertrauen

Kennzahlen zur Markenleistung:

Markenmetrik	Wert
Globaler Markenwert	88,6 Milliarden US-Dollar
Verbrauchervertrauensbewertung	87%
Markentreueindex	4.7/5

Coca-Cola Europacific Partners PLC (CCEP) – Geschäftsmodell: Kundenbeziehungen

Digitales Engagement durch mobile Apps

Die Coca-Cola-App von CCEP hat im Jahr 2023 2,5 Millionen registrierte Nutzer. Die mobile Anwendung generiert 18 % der digitalen Kundeninteraktionen. Die App-Downloadraten sind im vergangenen Jahr um 22 % gestiegen.

App-Metrik	Daten für 2023
Gesamtzahl der registrierten Benutzer	2,500,000
Prozentsatz der digitalen Interaktion	18%
Jährliches App-Download-Wachstum	22%

Treueprogramme und Kundenprämien

Das Treueprogramm von CCEP umfasst 3,7 Millionen aktive Mitglieder in allen europäischen Märkten. Die durchschnittliche Kundenbindung durch Treueprogramme beträgt 67 %. Der jährliche Einlösungswert der Prämien erreichte im Jahr 2023 42,5 Millionen Euro.

• Gesamtzahl der Mitglieder des Treueprogramms: 3.700.000
• Kundenbindungsrate: 67 %
• Jährlicher Einlösungswert der Prämien: 42.500.000 €

Social-Media-Interaktion und Community-Aufbau

CCEP unterhält 12 primäre Social-Media-Kanäle mit insgesamt 4,6 Millionen Followern. Die durchschnittliche Engagement-Rate auf allen Plattformen beträgt 3,8 %. Soziale Medien generieren 22 % der Kundenkommunikations-Touchpoints.

Social-Media-Metrik	Daten für 2023
Gesamtzahl der Social-Media-Kanäle	12
Kombinierte Follower	4,600,000
Durchschnittliche Engagement-Rate	3.8%

Personalisierte Marketingstrategien

Personalisierte Marketingkampagnen generieren 35 % höhere Conversion-Raten im Vergleich zu Standard-Marketingansätzen. CCEP investiert jährlich 17,3 Millionen Euro in datengesteuerte Personalisierungstechnologien.

Kundenfeedback und kontinuierliche Verbesserung

CCEP verarbeitet jährlich 128.000 Kundenfeedbacks. Der Kundenzufriedenheitswert liegt bei 84 %. Die Produktverbesserungsrate basierend auf Kundenfeedback beträgt 42 %.

Kundenfeedback-Metrik	Daten für 2023
Jährliche Feedback-Eingaben	128,000
Kundenzufriedenheitswert	84%
Produktverbesserungsrate	42%

Coca-Cola Europacific Partners PLC (CCEP) – Geschäftsmodell: Kanäle

Einzelhandelsgeschäfte und Supermärkte

Im Jahr 2023 vertrieb CCEP Produkte über mehr als 1.200.000 Einzelhandels- und Supermarktfilialen in ganz Europa. Durchschnittliche Produktplatzierung pro Geschäft: 12–15 verschiedene Produkte der Marke Coca-Cola.

Land	Abdeckung von Einzelhandelsgeschäften	Jährliches Verkaufsvolumen
Vereinigtes Königreich	350.000 Geschäfte	2,3 Milliarden Euro
Deutschland	280.000 Geschäfte	1,8 Milliarden Euro
Frankreich	220.000 Geschäfte	1,5 Milliarden Euro

Convenience-Stores und Tankstellen

CCEP bedient 250.000 Convenience-Stores und Tankstellen in seinen operativen Märkten. Getränkemarktanteil in diesen Kanälen: 42 %.

• Durchschnittlicher Tagesumsatz pro Convenience-Outlet: 450 €
• Kühlvitrinen: 95 % der Standorte
• Werbedisplays: 78 % der Geschäfte

Online-E-Commerce-Plattformen

Digitale Vertriebskanäle erwirtschafteten im Jahr 2023 680 Millionen Euro, was 8,5 % des Gesamtumsatzes entspricht. Aktive Online-Handelspartnerschaften: 43 Plattformen.

E-Commerce-Plattform	Jährlicher Verkauf	Marktdurchdringung
Amazon	210 Millionen Euro	35%
Lokale Lebensmittellieferung	270 Millionen Euro	28%
Direkte Marken-Websites	200 Millionen Euro	22%

Direktvertrieb und Vertriebsnetze

CCEP betreibt europaweit 87 Vertriebszentren. Gesamte Vertriebsflotte: 2.300 Fahrzeuge. Jährliches Direktvertriebsvolumen: 2,4 Milliarden Kartons.

• Direktvertriebsteam: 4.200 Mitarbeiter
• Durchschnittliche Reichweite der Zustellroute: 350 km pro Tag
• Auftragserfüllungsrate: 99,2 %

Verkaufsautomaten und Gastronomiebetriebe

Umsatz aus Verkaufs- und Gastronomiekanälen: 540 Millionen Euro im Jahr 2023. Insgesamt installierte Verkaufsautomaten: 185.000 Einheiten.

Steckdosentyp	Anzahl der Einheiten	Jahresumsatz
Verkauf am Arbeitsplatz	65,000	210 Millionen Euro
Verkauf im öffentlichen Raum	55,000	180 Millionen Euro
Gastronomiebetriebe	65,000	150 Millionen Euro

Coca-Cola Europacific Partners PLC (CCEP) – Geschäftsmodell: Kundensegmente

Verbraucher verschiedener Altersgruppen

CCEP richtet sich mit spezifischen Produktangeboten an unterschiedliche Altersgruppen:

Altersgruppe	Prozentsatz des Kundenstamms	Bevorzugte Produktkategorien
13-24 Jahre	28%	Energydrinks, aromatisierte Limonaden
25-44 Jahre	35%	Zuckerfreie Getränke, Sportgetränke
45-64 Jahre	22%	Kalorienarme Optionen, Tee
65+ Jahre	15%	Wasser, zuckerarme Getränke

Gesundheitsbewusste Menschen

Die gesundheitsorientierten Produktsegmente von CCEP:

• Zuckerfreie Getränke: 18 % des Gesamtportfolios
• Kalorienarme Getränke: 12 % des Gesamtumsatzes
• Vitaminhaltige Getränke: 245 Millionen Euro Jahresumsatz

Kunden, die Bequemlichkeit suchen

Vertriebskanäle und Convenience-Kennzahlen:

Kanal	Marktdurchdringung	Jährliches Verkaufsvolumen
Supermärkte	42%	1,2 Milliarden Einheiten
Convenience-Stores	28%	750 Millionen Einheiten
Verkaufsautomaten	15%	380 Millionen Einheiten
Online-Plattformen	15%	320 Millionen Euro Umsatz

Verschiedene geografische Märkte

Geografische Kundenverteilung von CCEP:

• Vereinigtes Königreich: 35 % des Kundenstamms
• Kontinentaleuropa: 55 % des Kundenstamms
• Pazifikregion: 10 % des Kundenstamms

Firmenkunden und institutionelle Kunden

Aufschlüsselung der institutionellen Kundensegmente:

Clienttyp	Prozentsatz des B2B-Umsatzes	Jährlicher Vertragswert
Restaurants/Cafés	40%	680 Millionen Euro
Gastfreundschaft	25%	425 Millionen Euro
Firmenveranstaltungen	20%	340 Millionen Euro
Bildungseinrichtungen	15%	255 Millionen Euro

Coca-Cola Europacific Partners PLC (CCEP) – Geschäftsmodell: Kostenstruktur

Rohstoffbeschaffung

Im Jahr 2023 beliefen sich die Rohstoffkosten von CCEP für die wichtigsten Inhaltsstoffe wie folgt:

Zutat	Jährliche Kosten (€)
Zucker	378,500,000
Konzentrieren	612,300,000
Verpackungsmaterialien	456,700,000

Produktions- und Abfüllkosten

Aufschlüsselung der Produktionskosten für 2023:

• Fertigungsgemeinkosten: 742.000.000 €
• Arbeitskosten: 456.000.000 €
• Gerätewartung: 189.000.000 €
• Energiekosten: 214.500.000 €

Marketing und Werbung

Marketingausgaben im Jahr 2023:

Marketingkanal	Ausgeben (€)
Digitales Marketing	187,600,000
Traditionelle Medien	213,400,000
Patenschaften	76,500,000

Vertrieb und Logistik

Logistikkostenstruktur für 2023:

• Transportkosten: 345.200.000 €
• Lagerbetrieb: 189.700.000 €
• Flottenwartung: 87.600.000 €
• Treibstoffkosten: 62.300.000 €

Forschungs- und Entwicklungsinvestitionen

Aufschlüsselung der F&E-Ausgaben für 2023:

F&E-Kategorie	Investition (€)
Produktinnovation	98,700,000
Verpackungstechnik	45,300,000
Nachhaltigkeitsforschung	37,500,000

Coca-Cola Europacific Partners PLC (CCEP) – Geschäftsmodell: Einnahmequellen

Getränkeverkauf auf mehreren Märkten

Im Jahr 2022 meldete Coca-Cola Europacific Partners einen Gesamtumsatz von 14,1 Milliarden Euro. Das Unternehmen erwirtschaftet Einnahmen über die folgenden Getränkevertriebskanäle:

Vertriebskanal	Umsatzbeitrag
Einzelhandelsverkauf	8,7 Milliarden Euro
Gastronomie	2,3 Milliarden Euro
Convenience-Stores	1,9 Milliarden Euro
Vor-Ort-Kanäle	1,2 Milliarden Euro

Lizenz- und Franchiseverträge

CCEP arbeitet im Rahmen einer umfassenden Lizenzvereinbarung mit The Coca-Cola Company, die mehrere Gebiete abdeckt:

• Europäische Märkte einschließlich Großbritannien
• Frankreich
• Niederlande
• Norwegen
• Schweden
• Iceland

Werbe- und Marketingpartnerschaften

Zu den Einnahmequellen der Partnerschaft gehören:

Partnerschaftstyp	Geschätzter Umsatz
Sportsponsoring	120 Millionen Euro
Werbevereinbarungen für den Einzelhandel	85 Millionen Euro
Kooperationen im digitalen Marketing	45 Millionen Euro

Diversifizierung des Produktportfolios

Umsatzaufteilung nach Produktkategorie im Jahr 2022:

Produktkategorie	Einnahmen	Prozentsatz
Prickelnde Erfrischungsgetränke	8,4 Milliarden Euro	59.6%
Stillgetränke	3,7 Milliarden Euro	26.2%
Wasser	1,4 Milliarden Euro	9.9%
Andere Getränke	1,0 Milliarden Euro	7.1%

Geografische Markterweiterung

Geografische Umsatzverteilung für 2022:

Region	Einnahmen	Prozentsatz
Großbritannien	5,2 Milliarden Euro	36.9%
Kontinentaleuropa	6,3 Milliarden Euro	44.7%
Pazifikregion	2,6 Milliarden Euro	18.4%

Coca-Cola Europacific Partners PLC (CCEP) - Canvas Business Model: Value Propositions

Total Beverage Portfolio: Offering choice across Sparkling, Water, Energy, and ARTD.

The breadth of the offering is a core value, with specific categories showing significant volume momentum as of the third quarter (Q3) of 2025. Energy drinks, largely driven by Monster, saw volume surge by +24.0% in Q3 2025, following a +14.6% volume increase in the first half (H1) of 2025. Coca-Cola Zero Sugar also delivered growth, up +4.7% in H1 2025. Water categories grew by +3.6% in H1 2025, supported by brands like Wilkins Pure in the Philippines and Aquabona in Iberia. The Alcohol Ready-to-Drink (ARTD) portfolio rollout continues to perform strongly, with new launches like Bacardi & Coke in Q3 2025.

The portfolio performance in H1 2025 can be summarized by category volume movements:

Category	H1 2025 Volume Change
Energy	+14.6%
Water	+3.6%
Sports	+2.7%
Coca-Cola Original Taste	-1.1%
Coca-Cola Zero Sugar	+4.7%
Fanta	-2.5%
Sprite	-1.0%
RTD Tea & Coffee	-12.6%
Juices	-13.6%

Affordability & Premiumization: Balancing price points through pack-mix strategy.

Coca-Cola Europacific Partners PLC (CCEP) actively manages price points to cater to varied consumer needs, balancing premiumization with affordability, which remains absolutely critical heading into 2026. Revenue per unit case (UC) gains in H1 2025 were reported at a 3.8% increase, driven by headline price increases and a favorable pack mix. This pack mix benefit came from the growth of smaller formats, such as mini cans and smaller PET bottles, particularly noted in Australia. The company is focused on getting the right pack at the right price for the right occasion, acknowledging softer consumer demand in certain developed markets like Germany and Great Britain.

Sustainability Leadership: Commitment to Net Zero by 2040 and circular economy.

The commitment to achieving net zero emissions by 2040 is a core value proposition, validated by the Science Based Targets initiative (SBTi). This long-term goal is supported by a short-term target to reduce absolute scope 1, 2, and 3 GHG emissions by 30% by 2030, versus a 2019 baseline. Progress includes reaching 74% renewable electricity use across all markets, and the company has an ambition to switch to 100% renewable electricity across its own operations by 2030. Furthermore, CCEP achieved its target to use at least 50% recycled plastic (rPET) in plastic bottles early in Europe, setting an ambition to reach 50% rPET in Asia-Pacific (API) by 2025. The company invested €300 million between 2020 and 2022 to support decarbonization efforts. A commitment exists to have 100% of primary packaging recyclable by 2025.

Customer Value Creation: Helping retailers grow their business defintely faster than peers.

Coca-Cola Europacific Partners PLC (CCEP) aims to create value by helping its 4 million customers grow faster than their Fast-Moving Consumer Goods (FMCG) peers. The company has continued to grow share ahead of the market, a key metric of customer success. For the first half of 2025, adjusted operating profit grew by 7.2% to €1,364 million, outpacing revenue growth, which signals effective Revenue Growth Management (RGM) that benefits retail partners through strong execution.

The company's focus on local execution across its 31 markets is a key differentiator. In Q1 2025, transactions were reported as growing ahead of volume, indicating increased foot traffic or purchase frequency at customer locations. The full-year 2025 guidance reaffirms expectations for operating profit growth of approximately 7% on an adjusted comparable and FX-neutral basis.

Consistent Quality: Globally recognized, reliable product taste and experience.

The value proposition rests on the globally recognized quality of the core brands, such as Coca-Cola Original Taste and Coca-Cola Zero Sugar. This consistency is supported by operational resilience, with almost all drinks sourced regionally and produced locally across the footprint. The company hedged over 90% of its commodity input costs for the 2025 year, helping to maintain stable cost per unit case expectations at around 2% growth compared to the previous year, which underpins reliable product delivery and pricing stability for customers.

Coca-Cola Europacific Partners PLC (CCEP) - Canvas Business Model: Customer Relationships

You're looking at how Coca-Cola Europacific Partners PLC (CCEP) manages the relationships that keep their massive distribution network running smoothly across 31 countries. Honestly, when you serve nearly 600 million consumers and support over 4 million customers, the relationship isn't just a handshake; it's a complex, data-driven partnership.

Dedicated Account Management: Partnership-driven approach with large retailers

The foundation here is built on strong alignment. CCEP explicitly cites its strong relationships with brand partners and customers as a key driver for its solid performance through 2025. This partnership approach is how they create value, which they measured as generating €19.7 billion in value across the NARTD category for their customers in 2024. Their ability to grow adjusted operating profit by 7.2% in H1 2025, outpacing revenue growth, shows this execution is translating to tangible results for both CCEP and its partners.

Here's a quick look at the scale of their customer base and execution focus:

Metric	Value (as of H1 2025/Recent Reports)	Context
Customers Served	Over 4 million	Across 31 markets
H1 2025 Revenue	€10,274 million	Reported revenue for the first half of 2025
Revenue per Unit Case Growth (H1 2025)	3.8%	Driven by pricing and pack mix
FY25 Operating Profit Growth Guidance	About 7%	Adjusted comparable and FX-neutral basis

Localized Sales Execution: Tailoring promotions and product mix to local markets

CCEP leans heavily on expert, local knowledge to execute sales, which is crucial given the diverse markets from Europe to the Asia Pacific region. This local focus allows them to tailor product mix and promotions effectively, which you can see reflected in specific market successes. They are definitely focused on local wins to drive overall results.

Examples of localized execution success in H1/Q3 2025 include:

• Water growth driven by Wilkins Pure in the Philippines and Aquabona in Iberia.
• Sports category growth supported by Aquarius in Spain, including a new Red Peach variant launch.
• Strong double-digit volume increase for Dr. Pepper in Great Britain, tied to the new Cherry Crush variant.
• Coca-Cola Zero Sugar growth of +4.7% in H1 2025 across both Europe & APS.

Digital Engagement: Using technology to improve customer service and ordering

The company is actively investing in digital tools to enhance how they interact with and serve their customers. This isn't just theoretical; they are putting capital to work in specific platforms. They generated solid comparable free cash flow of €425 million in H1 2025, which supported investments in technology alongside capacity expansion.

Key digital initiatives mentioned include:

• The ongoing rollout of SAP S/4HANA.
• Deployment of AI-powered RED ONE sales tools.
• Implementation of a new eB2B platform.

These tools are intended to drive long-term productivity and revenue management for their customer base.

High Customer Satisfaction: Focus on service to over 4 million customers

The CEO noted that great execution, supported by their 41,000 colleagues, is key to delivering outstanding service from production to in-store execution. This focus on service quality directly impacts customer satisfaction among the 4 million businesses they supply. Their H1 2025 performance, which included a return to volume growth in Europe in Q2, suggests that commercial plans and execution were well-received by the market.

Finance: draft 13-week cash view by Friday.

Coca-Cola Europacific Partners PLC (CCEP) - Canvas Business Model: Channels

You're looking at how Coca-Cola Europacific Partners PLC moves its product from the plant to the consumer's hand as of late 2025. The scale here is massive; CCEP serves nearly 600 million consumers across 31 countries in Europe, Oceania, Indonesia, and Papua New Guinea.

Direct Store Delivery (DSD)

Coca-Cola Europacific Partners PLC maintains its own extensive distribution network, which is key for speed and control, especially for immediate restocking and cooler placement. While a direct DSD volume percentage isn't public, the strength of the overall system is evident in the performance of certain product types moving through the 'Home' environment. For instance, the strong performance in Alcohol Ready-to-Drink (ARTD) was driven by the growth of multipacks within the Home channel, suggesting efficient execution through these primary routes to retail.

Retail/Grocery Channel

This channel, covering supermarkets, hypermarkets, and convenience stores, is where affordability concerns are hitting hardest. Scanner data for the four weeks ending November 2, 2025, showed Western Europe volumes were down 0.7% year-over-year, with Germany falling 2.2% and the UK down 2.5%. This suggests the grocery channel is feeling the pinch of inflation, as consumers prioritize value for money. In Q1 2025, Home channel volumes were specifically down 1.9%. To counter this, CCEP is focusing on value mechanics, like offering 2 free cans with an 8-can multipack in Great Britain or a 4 for 3 deal on 1.25-liter bottles in Spain.

Away-from-Home (AFH)

The Away-from-Home (AFH) segment, which includes restaurants, bars, cinemas, and vending machines, is definitely outperforming the retail side right now. In Q3 2025, volume growth was noted in AFH, which helped offset some of the softness elsewhere. For the first half of 2025, H1 volumes saw low single-digit growth driven by improved performance in AFH, along with better weather in June. The company also reported market share gains of +10 basis points in the Away from Home channel during Q1 2025. Energy drinks, a key component of AFH sales, saw Q3 volumes surge by +24.0% year-over-year.

E-commerce & Digital

While CCEP is investing heavily in technology and digital capabilities to accelerate productivity, the direct-to-consumer and online grocery platforms show a recent dip in market penetration. For the first quarter of 2025, the online channel market share actually declined by -20 basis points. This is an area to watch, especially as the company continues to focus on growing revenue per unit case through promotional optimization based on data and insights.

Here's a quick look at some of the recent performance indicators across the business, which gives you a sense of channel dynamics:

Metric / Channel Segment	Period Ending Late 2025	Reported Value / Change
Q3 2025 Revenue	Q3 2025	€5.41 billion
Year-to-Date (YTD) Revenue Growth	YTD Q3 2025 (Adjusted Comparable FXN)	+2.7%
Total Volume Growth	Q3 2025	+0.4%
Energy Drink Volume Growth	Q3 2025	+24.0%
AFH Channel Performance	Q3 2025	Growth noted
Home Channel Volume	Q1 2025	Down -1.9%
Online Channel Market Share	Q1 2025	Declined -20bps

The overall strategy involves balancing premiumization-like the success of energy variants-with clear affordability messaging in high-volume channels. Also, the rollout of ARTD, including the new Bacardi distribution starting in Q4 in Australia, will further shape the mix across these channels.

Coca-Cola Europacific Partners PLC (CCEP) - Canvas Business Model: Customer Segments

Coca-Cola Europacific Partners PLC (CCEP) serves a vast customer base across its 31 operating countries, reaching nearly 600 million consumers. The core of the business model relies on effectively serving distinct channels that map directly to these consumer groups.

The primary division for channel focus, which directly relates to customer segments, is between Away-from-Home (AFH) and the Home channel (representing retail/grocery). The company is focused on growing revenue per unit case, which stood at a 2.7% increase year-over-year in Q3 2025, balancing premiumization with affordability for all segments.

Customer Segment Proxy	Channel/Product Focus	Latest Volume/Value Performance Metric	Period
Mass Market Consumers	Overall Volume / Home Channel	Home channel volume growth of +1.8%	H1 2025
Away-from-Home (AFH) Customers	Hospitality, QSR, Coffee Shops	AFH volumes grew +0.7% year-over-year	Latest Quarter
Large Retail Chains	Home Channel (Supermarkets/Discounters)	Home channel volume growth of +1.1% (Europe)	Q2 2025
Health-Conscious Consumers	Coca-Cola Zero Sugar	Volume growth of +6.3%	Q3 2025
Energy Drink Consumers	Monster and new variants	Energy volume growth of +24.0%	Q3 2025

The segmentation strategy shows clear divergence in performance across these groups. For instance, the Energy segment is a major growth engine, while the core Coca-Cola Original Taste is facing headwinds in certain markets.

The Health-Conscious Consumer segment is showing consistent positive momentum, which is critical for the overall portfolio mix. You can see this in the growth figures for key low/no-sugar options:

• Coca-Cola Zero Sugar volume increased by +6.3% in Q3 2025.
• Coca-Cola Zero Sugar H1 2025 volume growth was +4.7% across Europe and APS.
• Water category volume grew by +2.4% in Q3 2025.

The Away-from-Home (AFH) channel, which includes hospitality and on-premise outlets, is showing signs of recovery and outperformance in specific regions. This channel is key for higher-margin, single-serve sales.

• Europe AFH volume grew by +1.4% in Q2 2025.
• The AFH channel saw H1 2025 low single-digit volume growth driven by innovation.
• Strong QSR and coffee shop traction contributed to the +0.7% y/y growth in AFH volumes in the latest quarter.

The Energy Drink Consumers segment is the standout performer, indicating a successful capture of this high-growth category. This success is structurally driven by product launches, which suggests repeatability.

• Energy volume growth was an impressive +24.0% in Q3 2025, accelerating from +15% year-over-year in H1 2025.
• The Energy category share gained +180bps year-to-date as of Q3 2025.

For the Large Retail Chains segment, represented by the 'Home' channel, the picture is more mixed, reflecting broader macroeconomic pressures on grocery spending, especially in markets like Germany.

• The Home channel saw H1 2025 volume growth of +1.8%.
• Coca-Cola Original Taste volume declined by -2.6% in Q3 2025, partly due to affordability concerns weighing on grocery channels in Europe.

The overall scale of Coca-Cola Europacific Partners PLC means that even small percentage shifts across these millions of consumers translate to significant financial impact, underpinning the €5.41 billion revenue reported in Q3 2025.

Coca-Cola Europacific Partners PLC (CCEP) - Canvas Business Model: Cost Structure

The cost structure for Coca-Cola Europacific Partners PLC centers on managing high-volume production and distribution across its vast territory.

Concentrate Purchase Costs: This is a primary variable cost component, directly scaling with sales volume. The company's guidance for fiscal year 2025 projected an increase in Cost of sales per unit case of approximately 2% on an adjusted comparable and FX-neutral basis.

Manufacturing & Logistics Costs: These costs reflect the high fixed nature of operating bottling plants and managing extensive distribution networks. The Cost of Sales per Unit Case guidance mentioned above encompasses these elements, which are subject to input cost inflation and efficiency savings programs.

Marketing & Advertising Spend: Significant investment is required to support brand equity and drive volume growth. For the first half of 2025, the company noted gains in revenue per unit case through revenue and margin growth management, which includes promotional optimization. The company reaffirmed its full-year profit guidance, suggesting effective management of discretionary spend.

Personnel Costs: Salaries and related expenses support a large operational footprint. Coca-Cola Europacific Partners PLC had 41,000 employees as of December 31, 2024.

Capital Expenditure (Capex): Investment in fixed assets remains a priority for capacity and technology upgrades. The projection for fiscal year 2025 Capex was set at approximately 5% of revenue. For the quarter ending June 27, 2025, reported Capital Expenditures were $495.381M USD. The trailing twelve months (TTM) annual capital expenditures were reported as $1.079B.

Here's a quick look at some key financial metrics from the first half of 2025 to frame the cost base:

Metric	H1 2025 Reported Amount	H1 2025 Comparable Amount
Revenue (€M)	10,274	N/A
Operating Profit (€M)	1,364	1,390
Revenue per UC (€)	5.36	5.36
Comparable Free Cash Flow (€M)	N/A	425

The cost structure is heavily influenced by the scale of operations, as shown by the following operational data points:

• Volume (Million Unit Cases) for H1 2025: 1,932
• Revenue per Unit Case (UC) Growth vs H1 2024 (Adjusted Comparable FXN): 3.8%
• FY25 Guidance for Revenue Growth (Comparable & FX-neutral): ~3-4%
• FY25 Guidance for Operating Profit Growth (Comparable & FX-neutral): ~7%

The company is actively managing these costs through productivity programs and optimization efforts.

Coca-Cola Europacific Partners PLC (CCEP) - Canvas Business Model: Revenue Streams

You're looking at the core ways Coca-Cola Europacific Partners PLC generates its top line, which is heavily reliant on volume movement combined with strategic pricing power. For the first half of 2025, the company posted total revenue of €10,274 million, reflecting an adjusted comparable growth of 2.5% on an FX-neutral basis.

The primary lever for revenue quality has been the Revenue per Unit Case (RUC) Growth. For H1 2025, the adjusted comparable RUC increased by 3.8%. This growth came from a combination of headline price increases, a favorable pack mix-like the growth in mini cans and smaller PET formats, particularly in Australia-and the impact of the sugar tax increase in France. This focus on RUC growth helped offset a slight decline in total comparable volumes, which were up just 0.3% overall for H1 2025, though Europe returned to volume growth in Q2.

The overall outlook for the full year remains positive, with Coca-Cola Europacific Partners PLC reaffirming its Full-Year 2025 Revenue Growth guidance to be in the range of 3% to 4% on an FX-neutral basis.

Revenue streams are diversified across key categories, with some showing significant momentum while core sparkling lines navigate market dynamics. Here's a look at the H1 2025 volume performance by key segment:

• Energy & Water Sales represent high-growth areas.
• The Energy segment, driven by Monster and innovation like new Ultra variants, saw volumes surge by 14.6% in H1 2025.
• Water sales saw a solid increase of +3.6%, supported by brands like Wilkins Pure in the Philippines and Aquabona in Iberia.

The core Sparkling Soft Drinks Sales show a mixed picture, with zero-sugar variants leading the growth:

Category/Brand	H1 2025 Volume Change
Coca-Cola Zero Sugar	+4.7%
Sprite	-1.0%
Fanta	-2.5%
Coca-Cola Original Taste	-1.1%

Other categories also contribute to the revenue mix, though some experienced declines due to strategic portfolio management, such as the de-listing of Capri Sun in Europe, which fully annualized its impact in H1 2025. For instance, RTD Tea & Coffee declined by -12.6%, partly due to the transition from Nestea to Fuze Tea in Spain, which is progressing ahead of plan.

Regarding Licensing Fees/Royalties, specific financial figures for this stream within the total revenue breakdown for Coca-Cola Europacific Partners PLC as of late 2025 were not explicitly detailed in the primary H1 2025 financial disclosures found.